MUMBAI: The Legends come together on 18th Oct 2014, when India’s No.1 News channel Aaj Tak celebrates Cricket with the mega event – Salaam Cricket. As the countdown to the World Cup 2015 begins, 7 World champions and 14 Captains converge on one stage to usher in the battleground 2015.
Be ready to witness the historic union of legends to salute a game that’s nothing short of a religion – Cricket.
Never before have so many great legends joined a conclave to debate the road ahead. Ever since team India lifted the trophy at the last World Cup after a gap of 18 years, the expectations are high. With eyes set on the trophy, the Conclave aptly titled ‘Kaise Jeetenge World Cup’ will be the biggest meeting point of top cricketing minds
Speaking ahead of the event, Supriya Prasad – Managing Editor – Aaj Tak said, “Aaj Tak will bring together the greatest legends of the game in this definitive event. The inspiring discussions and expert opinions from the stalwarts will surely have the cricket viewers asking for more.”
Ashish Bagga, Group CEO – India Today Group added, “The India Today Group is a leader in the space for creating benchmark News Events. Salaam Cricket with its inspiring line-up of legends on one platform is an Industry first that is a reflection of Aajtak’s commitment to being Sabse Tez.”
The World Cup winning captains who will be part of the daylong event are – Clive Lloyd, 1975 & 1979 Champion, Kapil Dev, 1983 Champion, Allan Border, 1987 Champion, Imran Khan, 1992 Champion, Arjuna Ranatunga, 1996 Champion, Steve Waugh, 1999 Champion, Ricky Ponting, 2003 & 2007 Champion. The greatest Indian Captains including Sunil Gavaskar, Saurav Ganguly, Bishen Singh Bedi, Mohammed Azharuddin and Ajay Jadeja will also be part of the event. Key members of the Indian World Cup winning squad including Yuvraj Singh, Harbhajan Singh, Piyush Chawla and Ashish Nehra will be among the many superstars who will take centre stage.
The day will start with session – “Winning the World Cup – Start of a Revolution” by world cup winning captains- Kapil Dev & Clive Lloyd. This will be followed by the session “Thunder Down Under” addressed by the former Australian World Cup Winning Captains- Allan Border, Steve Waugh and Ricking Ponting. The next session will have Yuvraj Singh sharing his thoughts in – Story of a Winner.
A special session will also see Indian Cricketers rom the 2011 World Cup squad – Yuvraj Singh, Harbhajan Singh, Ashish Nehra and Piyush Chawla wishing the Indian Team for the upcoming World Cup.
Emotions will run high around the session- India V/s Pak which will witness former Indian and Pakistan captains like- Sourav Ganguly, Kapil Dev, Mohammad Azharuddin, Ajay Jadeja, Inzmam-Ul-Haq & Aamer Sohail discussing the excitement and the high expectations when the two cricketing rivals go on to play.
The day will close with the World Cup winning captains sharing the stage in the “Seven Wonders: All WC Winning Captains on One Platform”. The session will have Clive Lloyd, Kapil Dev, Allan Border, Imran Khan, Arjuna Ranatunga, Steve Waugh & Ricky Ponting sharing their views.
Tag: Steve Waugh
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Aaj Tak brings together a historic panel- 7 World Cup Champions on 1 platform
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Gulf Oil presents LEADER TALK with Steve Waugh and Rajan Mittal
NEW DELHI : At a time when India is looking for young and dynamic leadership in all spheres, CNN-IBN, in association with Gulf Oil, brings you LEADER TALK, a unique new talk show that will explore the ever-evolving aspects of leadership, be it in a corporate boardroom or in a sports arena.
This week, IBN Network Editor-in-Chief Rajdeep Sardesai talks to legendary former Australia cricket captain Steve Waugh and Rajan Mittal, Vice Chairman and Managing Director at Bharti Enterprises. On the show, Mittal talks about evolving and taking charge as a leader, especially in times of adversity. Waugh talks about leadership on the cricket field where it is important to not only work hard as an individual but also to be able to integrate yourself into a team and work towards a common goal.
The show will be aired on Sat, Aug 24 at 12:30 PM, followed by a repeat telecast on the same day at 10:30 PM and on Sun, Aug 25 at 10:00 AM and 7:30 PM only on CNN-IBN.
More details on this series can be viewed on www.ibnlive.com/leadertalk. -
IBL Team Banga Beats ties up with mobile based social network PlayUp
BENGALURU: Expecting to reach three million fans across the world on the way to being a badminton team with the largest digital following, the Indian Badminton League (IBL) team Banga Beat’s management announced a tie-up with mobile based social network PlayUp under its aggressive fan outreach programme. Banga Beats Bangalore team franchise is owned by real estate consultant group BOP for the Indian Badminton League.
BOP Banga Beats director Amit Mavi said, “Banga Beats transcends beyond, badminton team competing for IBL. It’s a thought and a philosophy that is driven by passion and fans as the centre point. We wanted to bring this team closer to the fans as much as possible and teaming up with PlayUp is a step in that direction. I am personally humbled by the fan support we have received thus far”.
BOP GM-marketing Karan Chaudhri also announced that Indian real estate giant and the Indian Premier League sponsor DLF has signed up as the powered by sponsor for team Banga Beats for this season. Sponsors of team Banga Beats are – official kit sponsor – Li-Ning; Outdoor partner Jagran Engage; Radio Partner Radio One among others.
Chaudhri also informed that there was huge demand for tickets for IBL matches with almost ninety per cent of the tickets for the team Banga Beats match against team Krrish Delhi Smashers on Sunday 25 August in Bangalore and the complete quota of online tickets already sold. He also said that the entire online quota and 75 per cent of the tickets for the match on Saturday, 24 August between team Awadhe Warriors and team Mumbai Masters had been sold.
Speaking on the tie up PlayUp brand ambassador and former Australia cricket team skipper Steve Waugh said, “I am very excited that fans, players, brands and sponsors are getting behind Badminton. It is an encouraging trend and I wholeheartedly support it. I especially love that BOP Banga Beats is using new media to connect sports fans to their favourite team. And their association with PlayUp – the world’s largest mobile-based social network around live sport – will help deliver rich, real-time content from on and off court to Badminton fans across the world. This association between BOP Banga Beats and PlayUp promises to be the biggest social program for Badminton in the world”.
Banga Beats can use this mobile technology to provide their fans with a mobile social environment dedicated to the live game all connected to their existing social graph and appreciate the skill, intensity and discipline of the game and its players. Banga Beats fans will get the most up-to-date and comprehensive coverage of the IBL and their team‘s performance; plus complete access to all the buzz, news and conversations going on about the game. Fans will have a chance to show their support, participate in contests and stand to win fantastic prizes all through the IBL.
Expected number of impressions from various initiatives
Activity
Start Date
Expected Impressions
Indian Badminton League Section within PlayUp App
14-Aug-13
1,000,000
Banga Beats Feature Tile(Ad) on What‘s Hot Screen in PlayUp App
16-Aug-13
30,000,000
Banga Beats Feature Tile(Ad) on Indian Badminton League Screen in PlayUp App
16-Aug-13
1,000,000
Banga Beats Promotional Posts on PlayUp Cricket Facebook community
15-Aug-13
700,000
Redirection of users to the Banga Beats Facebook Page through links
16-Aug-13
20,000
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Steve Waugh to host a reality TV show; signs up with Imagine Omnimedia
MUMBAI: Former Australian captain Steve Waugh has signed up with Singapore-based Imagine OmniMedia to host a reality television show. Waugh will in the process be supporting Indian cricket by launching a talent hunt to find the next Indian cricket superstar.
The broadcaster which will telecast the show is not finalised yet. Imagine OmniMedia is in talks with all the broadcasters to showcase the talent hunt.
The show is likely to be co-produced from India between Imagine OmniMedia of Singapore and a local production house.
A nationwide search will culminate in the selection of a group of top contenders and finally, through a tough elimination process will identify a single cricket star who will get a chance to play with the leading personalities of the sport. In addition to offering a large cash prize amount of which is undisclosed, the show will launch the winner’s career in the cricket world, according to an UNI report.
A battery of ex-international and national cricket celebrities will work in conjunction with Steve Waugh. The panel of judges is likely to consist of Gavin Robertson, also a former member of the Australian cricket team, and renowned Indian ex-cricketers, the report adds.