Tag: Starsports.com

Arsenal play West Ham, Bayern travel to Stuggart: Which channel what time can India tune in

MUMBAI: The football league season is soon approaching its conclusion. While in few of the leagues the picture is quite clear in some it’s still wide open. One slip can swap positions, and one win can take a step closer to the trophy.

English Premier League is one of the most open leagues at this stage. Underdogs Leicester City is currently sitting at the helm of points table 7 points clear of second slotted Tottenham Hotspurs and 11 points clear of third placed Arsenal who has a match in hand. All three are possible title contenders and each match day is a final frontier for them.

Saturday action will begin with Arsenal travelling to West Ham for revenge. The gunners started their league season with a shocking defeat against West Ham and today that defeat will be there in their minds. Moreover Wenger’s man cannot afford to drop a point at this stage if they want to keep their title run alive. Indian football lovers can catch the match live on Star Sports 2 and Star Sports HD2 from 5:15 PM onward.

The match will be live streamed on Hotstar and StarSports.com. Recently while delivering a keynote Star India CEO Uday Shankar said, “EPL was more streamed than viewed on television.”

Chelsea will host Swansea City, Star Sports 2 and HD 2 will telecast the match live from 7:30 PM onward. Placed 4 and just a point ahead of Manchester United, Manchester City will host West Brom to continue their winning streak.The match kicks off at 10:00 PM and will be available live and exclusive on Star Sports 2 and HD 2.

Bundesliga too is open for a change, as Bayern Munchen is just five points ahead of second placed arched rivals Dortmund. Munchen play against Stuggart today and the match will be telecast live by Star Sports 4 and HD 4 from 7:00 PM onward.

After their mid-week’s champions league defeat, today Real Madrid will host Eibar in La-Liga. Zidane’s Madrid defeated Barcelona to win the Elclasico battle last week. Indian football lovers will have to miss the action as Sony Pictures Networks as per the schedule available online is not broadcasting the match live. 7:30 PM onward all the sports channels of SPN will telecast Indian Premier League matches live.

April 9, 2016
Arsenal play West Ham, Bayern travel to Stuggart: Which channel what time can India tune in

MUMBAI: The football league season is soon approaching its conclusion. While in few of the leagues the picture is quite clear in some it’s still wide open. One slip can swap positions, and one win can take a step closer to the trophy.

English Premier League is one of the most open leagues at this stage. Underdogs Leicester City is currently sitting at the helm of points table 7 points clear of second slotted Tottenham Hotspurs and 11 points clear of third placed Arsenal who has a match in hand. All three are possible title contenders and each match day is a final frontier for them.

Saturday action will begin with Arsenal travelling to West Ham for revenge. The gunners started their league season with a shocking defeat against West Ham and today that defeat will be there in their minds. Moreover Wenger’s man cannot afford to drop a point at this stage if they want to keep their title run alive. Indian football lovers can catch the match live on Star Sports 2 and Star Sports HD2 from 5:15 PM onward.

The match will be live streamed on Hotstar and StarSports.com. Recently while delivering a keynote Star India CEO Uday Shankar said, “EPL was more streamed than viewed on television.”

Chelsea will host Swansea City, Star Sports 2 and HD 2 will telecast the match live from 7:30 PM onward. Placed 4 and just a point ahead of Manchester United, Manchester City will host West Brom to continue their winning streak.The match kicks off at 10:00 PM and will be available live and exclusive on Star Sports 2 and HD 2.

Bundesliga too is open for a change, as Bayern Munchen is just five points ahead of second placed arched rivals Dortmund. Munchen play against Stuggart today and the match will be telecast live by Star Sports 4 and HD 4 from 7:00 PM onward.

After their mid-week’s champions league defeat, today Real Madrid will host Eibar in La-Liga. Zidane’s Madrid defeated Barcelona to win the Elclasico battle last week. Indian football lovers will have to miss the action as Sony Pictures Networks as per the schedule available online is not broadcasting the match live. 7:30 PM onward all the sports channels of SPN will telecast Indian Premier League matches live.

April 9, 2016
Star India renews English Premier League telecast rights till 2019

MUMBAI: Star India has renewed its exclusive broadcast rights for the English Premier League for the next three seasons from 2016-17 to 2018-19.

With this renewal, Star India will continue to broadcast Premier League matches on a live or delayed basis across India on the Star Sports channels, as well as stream all matches on its digital platforms, Hotstar and starsports.com.

Star India will broadcast more than 200 Premier League games live across its Star Sports TV network, and all the 380 games live on its digital platforms.

Star India COO Sanjay Gupta said, “Our partnership with the Premier League is in line with our strategy of promoting and building football as a priority sport in the country. England’s Premier League is the most successful and viewed football league in the world, with millions of fans in India. We have been broadcasting Premier League football for the last 15 years, and this renewal reaffirms our faith in the strength of the competition as the best international football property. With Premier League, Bundesliga and the Indian Super League, we continue to have a portfolio of the best of global and Indian football.”

Premier League executive chairman Richard Scudamore added, “We are very pleased that Star India has again chosen to invest in our broadcasting rights. The popularity of Premier League football has increased significantly in India in recent seasons and the quality of Star’s production, and their promotion of our competition, is a major factor in that. We look forward to working with Star for at least the next three seasons to make all the best Premier League action available to our fans across the country.”

February 3, 2016
Star India renews English Premier League telecast rights till 2019

MUMBAI: Star India has renewed its exclusive broadcast rights for the English Premier League for the next three seasons from 2016-17 to 2018-19.

With this renewal, Star India will continue to broadcast Premier League matches on a live or delayed basis across India on the Star Sports channels, as well as stream all matches on its digital platforms, Hotstar and starsports.com.

Star India will broadcast more than 200 Premier League games live across its Star Sports TV network, and all the 380 games live on its digital platforms.

Star India COO Sanjay Gupta said, “Our partnership with the Premier League is in line with our strategy of promoting and building football as a priority sport in the country. England’s Premier League is the most successful and viewed football league in the world, with millions of fans in India. We have been broadcasting Premier League football for the last 15 years, and this renewal reaffirms our faith in the strength of the competition as the best international football property. With Premier League, Bundesliga and the Indian Super League, we continue to have a portfolio of the best of global and Indian football.”

Premier League executive chairman Richard Scudamore added, “We are very pleased that Star India has again chosen to invest in our broadcasting rights. The popularity of Premier League football has increased significantly in India in recent seasons and the quality of Star’s production, and their promotion of our competition, is a major factor in that. We look forward to working with Star for at least the next three seasons to make all the best Premier League action available to our fans across the country.”

February 3, 2016
ICC partners Hotstar for exclusive digital clips in India till 2019

MUMBAI: The International Cricket Council (ICC) has appointed Star India’s Novi Digital Entertainment as the exclusive digital clips licensee in India for all ICC events from 2016-2019.

Novi owns the online video streaming platforms Hotstar and Starsports.com, which in addition to exclusively live streaming ICC events, will also exploit the digital clips as a result of this arrangement.

The four-year deal includes eight ICC Events namely the ICC U19 Cricket World Cup 2016, ICC World Twenty20 India 2016, ICC Champions Trophy 2017, ICC Women’s World Cup England 2017, ICC Cricket World Cup Qualifier Bangladesh 2018, ICC U19 Cricket World Cup New Zealand 2018, ICC Women’s World Twenty20 West Indies 2018 and ICC Cricket World Cup 2019.

ICC general manager – commercial Campbell Jamieson said, “The ICC is delighted to be entering into a four-year relationship with Novi, whose online video streaming platform, Hotstar, is extremely popular and has a proven record in entertainment and sports coverage in India.”

Novi is also the current media rights holder for ICC events from 2016 to 2023.

December 21, 2015
Pepsi IPL 2015 reigns on Hot Star with 110 million views

MUMBAI: After setting the record for the largest sporting event on digital with the ICC Cricket World Cup 2015, Star India’s Video On Demand (VOD) platform Hotstar is blazing a new trail for the ongoing Pepsi Indian Premier League 2015.

The platform has recorded more than 110 million views for the tournament to date. In comparison, the entire 2014 edition of the tournament registered 62 million views on starsports.com last year.

With 13 million views on Pepsi IPL 2014 at a similar point in the tournament last year, Hotstar has registered an 8.5x growth in viewership.

Hotstar is streaming all the 60 games of the IPL, as well as programming original sports shows including a made-for-digital pre show 20-Minute 20-Second Twenty20 as well as a weekly show, Juicy Half Volley.

April 29, 2015
Star India partners Accenture for Hotstar

MUMBAI: Intending to spark a billion imaginations, Star India roped in Accenture to help develop, launch and deliver its over-the-air programming through Hotstar.

The video on demand (VOD) platform, built on the Accenture Video Solution (AVS) software platform, is funded primarily through advertising, using the platform’s new digital advertising functions. Taking advantage of a fully cloud-based infrastructure, Hotstar is serving the entire country with a catalogue of more than 45,000 movies and television series.

Accenture helped Star India develop and launch the online video service to establish an online entertainment destination by building on a “mobile first” strategy. Leveraging AVS, Star can deliver broadcast-quality content to consumers on a wide variety of devices over Wi-Fi, 4G, 3G and 2G networks, including those with limited bandwidth resources such as 2G feature phones.

“With Hotstar, our ambition is nothing less than the establishment of a whole new model for on demand video consumption in the world,” said Star India COO Sanjay Gupta.

“We will drive dramatic innovation on this platform with benefits for both users and advertisers. Accenture has been a valuable partner in this effort. They are walking side by side with us in creating this compelling platform, bringing the best of their product and technology expertise to the table. Together, we will establish compelling new benchmarks in the Over the Top space,” he added.

In addition to service delivery, Accenture is managing the Hotstar operations round the clock utilising the client’s on-site team in Hyderabad and Accenture’s Global Video Operations Center in the Philippines. The service supports more than 7,000 different digital devices with its mobile-friendly platform, which delivers video streaming and downloads in any of India’s urban and suburban areas. The powerful AVS analytics engine will also provide Star with the capability to predict and help drive user behaviors with personalized content recommendations.

In February, Hotstar, along with starsports.com, its digital platform counterpart, served more than 25 million video views during an Indian-Pakistan cricket match to make it the most watched sports event online of all time.

“By creating a digital video service available on multiple screens, Star has secured its status as India’s most advanced next-generation content provider,” said Accenture communications, media & technology managing director Ashish Khanna.

“It is one of the first services globally to offer entertainment, movies and sports on a single platform for free while enabling new consumption models. This provides consumers access to a rich catalogue of content delivered online with interactive advertising formats that provide multiple opportunities for content monetization by Star’s advertisers and we’re excited to be Star’s delivery partner,” he added.

April 8, 2015
GroupM ESP lists top 10 trends for IPL season 8

MUMBAI: Move over Cricket World Cup, welcome Indian Premier League (IPL) Season 8!

With the home grown league becoming a global reputable property, GroupM ESP (Entertainment & Sports Partnerships), has predicted top trends in 2015.

Commenting on the trends for this season, Group M ESP national director Vinit Karnik said that the sports entity has come a long way in how it addresses sponsorship sales and convergence of technology. “From selling tickets to selling an experience, IPL has come a long way. This further extends from the execution of sponsorships across major platforms — all the way to the idea/solution generation phase during the sales process,” he added.

Karnik also stated that in 2015 teams will continue investing in the in-stadia experience content delivery. With feeds available through internet, Sony’s regional channels, mobile applications etc the content is truly taking the center stage. “It makes sense because if fans aren’t in the stadium consuming content, they’re consuming it somewhere else — work/ home/ in a cafe… wherever,” he informs.

According to him there will be an amalgamation of technology integration and enhancement throughout the sport. The proliferation of video and statistical information backed by increased social exchange will define the popularity of teams.

Uniquely positioned at the intersection of media and marketing, GroupM ESP has made the following predictions:

1) Smart talent acquisition by franchises increasing competitiveness with teams evenly matched.

2) Enhanced broadcast production quality with regional language feeds from the broadcaster MSM.

3) Fan Park idea will heighten interest and involvement in smaller cities and towns.

4) Digital platforms to create sustained and deep engagement with real time analytics.

5) Surround content to drive social conversations via social media platforms.

6) Technology to enhance spectator interactions and engagement inside stadium.

7) Realistic sponsorship pricing strategies resulting in repeat purchases and a stable sponsor ecosystem.

8) Apparel as an emerging and popular sponsor category among franchises.

9) Sponsor’s increased dependence on crowd sourcing to create excitement around their brands .

10) E-commerce brands will dominate ad spends on broadcast platform.

“In all aspects, IPL offers a consumer delight by integrating newest technologies and enhanced fan experience while building affinity with future generations of fans who have moved from passive viewers to engaged amplifiers. We also see a lot of new generation brands jump onto the IPL bandwagon, making it a high spend high visibility and now high engagement business,” concluded Karnik.

April 6, 2015
India Vs Pakistan match creates digital viewership record

MUMBAI: The high voltage ICC Cricket World Cup match between India and Pakistan created global history by recording more than 25 million views on Star’s digital platform Hotstar and Starsports.com. This is the highest ever video views for a single game in any sporting event across the globe in one country.

The number has significantly surpassed online views for any sports event in the world. No other sports event, including the National Football League (NFL) Super Bowl or the Wimbledon, has ever received more than five million unique online views on a single platform on a given day.

Star India COO Sanjay Gupta said, “The opening day of the ICC Cricket World Cup 2015 registered 6.5 million video views and 5.4 million unique visitors across web, mobile and app on our digital platforms. This was over double the prior record high set last year. Next day, the India Pakistan match created history in online sports viewership with 25 million views for the game on two of our digital platforms — hotstar and starports.com. This has set a new record for the highest number of video views on the digital platform ever for a single match of any sport across the globe.”

The prior record highs in video views were set during India – Sri Lanka game on 13 November, 2014 with 3.6 million video views and the IPL Semi-final on 28 May, 2014 with 3.2 million video views.

Hotstar is the newly launched digital platform with compelling content across sports, TV shows and movies in seven languages. With four million downloads in 15 days, the application has witnessed the fastest adoption of any digital service in the world. Hotstar has been built to adapt to Indian conditions and can work on lower bandwidth. It can operate on speeds as low as 64 Kbps, and ideally on speeds of 128 Kbps.

February 21, 2015
Star to stream IPL matches on Hotstar.com

MUMBAI: The Board of Control for Cricket in India (BCCI) on Tuesday awarded the global Internet and mobile rights for the Indian Premier League (IPL) to Novi Digital Entertainment, a unit of Star India, for Rs 302.2 crore for a three-year period ending 2017.

This time around, Star will stream the matches live on its newly launched Video On Demand (VOD) platform hotstar.com. In the last season, the matches were streamed at Star India’s sports VOD venture starsports.com, which works on paid subscription. While IPL 7 recorded 64 million video views on starsports.com, the broadcaster is expecting a jump of 50 per cent or more in the numbers this year.

Starsports.com streams numerous sports event live and exclusive, which includes marquee football tourneys like Barclays Premier League, La Liga, FA Cup. The sports VOD platform will also stream ICC cricket world cup matches live.

Speaking to Indiantelevision.com, a source from Star India said, “Pepsi IPL rights has been primarily bought for Hotstar. We formally launched Hotstar a week ago and its already above Whatsaap and Facebook in play store top free list. The VOD platform has drama, movies and sports and I am sure it is the next big thing.” The source added, “We are yet to decide whether we will stream IPL 2015 on Starsports.com.”

The decision to stream the matches on Hotstar.com indicates Star’s will to promote the venture. IPL is one of the biggest sports event in the calendar and would be the apt platform for Hotstar’s promotion.

In a first for India, Indya Interactive Services (which runs Hotstar.com) earlier premiered the Star Guild Awards 2015 on the video on demand service on 17 January. The award function was aired on Star Plus a day later on 18 January.

February 11, 2015