Tag: Star Wars

  • Turner subscribes to ‘Star Wars’ library

    Turner subscribes to ‘Star Wars’ library

    MUMBAI: The entire Star Wars library is coming back to cable TV after being off regular television for more than two years. Turner Broadcasting has acquired the commercial-television rights to the complete library of Star Wars movies, including four future theatrical releases. The films will play at some point on Turner’s channels — TNT, TBS and Turner Classic Movies.

    Turner, reportedly have spent a whopping amount of $ 275 million to acquire the entire library for a pact of eight years.

    The agreement with The Walt Disney for 10 films includes the network premiere windows to last year’s record-breaking Star Wars: The Force Awakens and this year’s highly anticipated Rogue One: A Star Wars Story, which opens in theatres on 16 December 2016. The Disney agreement also includes five of the six original classic Star Wars films, as well as the network television premieres of the next three yet-to-be-released movies. The installment that launched the franchise, Star Wars: A New Hope, comes to Turner through a separate arrangement with 20th Century Fox, thus making Turner the only company with basic cable rights to all 11 titles in the collection.

    The deal with Turner is separate from Disney’s pact with Starz. The Force Awakens will only air on Turner networks in early 2018, following its pay-TV availability on the streaming service. Once that window concludes, Turner can play Star Wars films past and future whenever it wants, as many times as it wants.

    The future titles will go to Netflix as part of the deal.

    Here’s a schedule for the upcoming marathon on TNT:

    Tuesday, September 20
    8 p.m. (ET/PT) – Star Wars: The Phantom Menace
    11 p.m. (ET/PT) – Star Wars: The Phantom Menace

    Wednesday, September 21
    8 p.m. (ET/PT) – Star Wars: Attack of the Clones
    11:05 p.m. (ET/PT) – Star Wars: Attack of the Clones

    Thursday, September 22
    8 p.m. (ET/PT) – Star Wars: Revenge of the Sith
    11:05 p.m. (ET/PT) – Star Wars: Revenge of the Sith

    Friday, September 23
    8 p.m. (ET/PT) – Star Wars: A New Hope
    10:45 p.m. (ET/PT) – Star Wars: A New Hope

    Saturday, September 24
    10:45 a.m. (ET/PT) – Star Wars: The Phantom Menace
    1:45 p.m. (ET/PT) – Star Wars: Attack of the Clones
    4:55 p.m. (ET/PT) – Star Wars: Revenge of the Sith
    8 p.m. (ET/PT) – Star Wars: The Empire Strikes Back
    10:45 p.m. (ET/PT) – Star Wars: The Empire Strikes Back

    Sunday, September 25
    5:15 a.m. Star Wars: The Phantom Menace
    8:15 a.m. Star Wars: Attack of the Clones
    11:20 a.m. Star Wars: Revenge of the Sith
    2:25 p.m. (ET/PT) – Star Wars: A New Hope
    5:10 p.m. (ET/PT) – Star Wars: The Empire Strikes Back
    8 p.m. (ET/PT) – Star Wars: Return of the Jedi
    11 p.m. (ET/PT) – Star Wars: Return of the Jedi
    2 a.m. (ET/PT) – Star Wars: The Phantom Menace

  • Turner subscribes to ‘Star Wars’ library

    Turner subscribes to ‘Star Wars’ library

    MUMBAI: The entire Star Wars library is coming back to cable TV after being off regular television for more than two years. Turner Broadcasting has acquired the commercial-television rights to the complete library of Star Wars movies, including four future theatrical releases. The films will play at some point on Turner’s channels — TNT, TBS and Turner Classic Movies.

    Turner, reportedly have spent a whopping amount of $ 275 million to acquire the entire library for a pact of eight years.

    The agreement with The Walt Disney for 10 films includes the network premiere windows to last year’s record-breaking Star Wars: The Force Awakens and this year’s highly anticipated Rogue One: A Star Wars Story, which opens in theatres on 16 December 2016. The Disney agreement also includes five of the six original classic Star Wars films, as well as the network television premieres of the next three yet-to-be-released movies. The installment that launched the franchise, Star Wars: A New Hope, comes to Turner through a separate arrangement with 20th Century Fox, thus making Turner the only company with basic cable rights to all 11 titles in the collection.

    The deal with Turner is separate from Disney’s pact with Starz. The Force Awakens will only air on Turner networks in early 2018, following its pay-TV availability on the streaming service. Once that window concludes, Turner can play Star Wars films past and future whenever it wants, as many times as it wants.

    The future titles will go to Netflix as part of the deal.

    Here’s a schedule for the upcoming marathon on TNT:

    Tuesday, September 20
    8 p.m. (ET/PT) – Star Wars: The Phantom Menace
    11 p.m. (ET/PT) – Star Wars: The Phantom Menace

    Wednesday, September 21
    8 p.m. (ET/PT) – Star Wars: Attack of the Clones
    11:05 p.m. (ET/PT) – Star Wars: Attack of the Clones

    Thursday, September 22
    8 p.m. (ET/PT) – Star Wars: Revenge of the Sith
    11:05 p.m. (ET/PT) – Star Wars: Revenge of the Sith

    Friday, September 23
    8 p.m. (ET/PT) – Star Wars: A New Hope
    10:45 p.m. (ET/PT) – Star Wars: A New Hope

    Saturday, September 24
    10:45 a.m. (ET/PT) – Star Wars: The Phantom Menace
    1:45 p.m. (ET/PT) – Star Wars: Attack of the Clones
    4:55 p.m. (ET/PT) – Star Wars: Revenge of the Sith
    8 p.m. (ET/PT) – Star Wars: The Empire Strikes Back
    10:45 p.m. (ET/PT) – Star Wars: The Empire Strikes Back

    Sunday, September 25
    5:15 a.m. Star Wars: The Phantom Menace
    8:15 a.m. Star Wars: Attack of the Clones
    11:20 a.m. Star Wars: Revenge of the Sith
    2:25 p.m. (ET/PT) – Star Wars: A New Hope
    5:10 p.m. (ET/PT) – Star Wars: The Empire Strikes Back
    8 p.m. (ET/PT) – Star Wars: Return of the Jedi
    11 p.m. (ET/PT) – Star Wars: Return of the Jedi
    2 a.m. (ET/PT) – Star Wars: The Phantom Menace

  • ‘Star Wars: The Force Awakens’ pips ‘Avatar’ to become highest grossing film in N. America

    ‘Star Wars: The Force Awakens’ pips ‘Avatar’ to become highest grossing film in N. America

    MUMBAI: With early box office results in mid-wee, Star Wars: The Force Awakens became the highest grossing film of all time in the North American market, surpassing the $760.5 million lifetime gross ofAvatar in a record-shattering 20 days of release. In addition, the film crossed the $800 million mark at the international box office on 6 January.

     

    Through 5 January, the film had grossed $758.2 million in North America and $799.1 million for a global total of $1,557.3 million since its 16 December global debut.

     

    Star Wars: The Force Awakens debuted in the US and Canada on 18 December, its first two weeks pushing the North American annual industry box office to an all-time high of $11 billion. 

     

    The movie has set numerous individual records including:

     

    · Fastest film to reach $100 million (21 hours), $200 million (3 days), $300 million (5 days), $400 million (8 days), $500 million (10 days), $600 million (12 days), and $700 million (16 days)

     

    · Biggest all-time debut and biggest December debut ($247.966 million), propelling the industry to the biggest overall moviegoing weekend of all time ($313.3 million for all films, 18 – 20 December)

     

    · Biggest second weekend of all time ($149.2 million), propelling the industry to the biggest overall Christmas weekend of all time ($296.4 million for all films, 25 – 27 December)

     

    · Biggest third weekend of all time ($90.2 million)

     

    · Biggest Thursday preview gross ($57 million)

     

    · Biggest Friday, opening, and single day ($119.1 million)

     

    · Biggest Sunday ($60.55 million), Monday ($40.1 million), and Tuesday ($37.3 million)

     

    · Biggest Christmas Day ($49.3 million) and New Year’s Day ($34.39 million)

     

    · Highest per-theater average for a wide debut ($59,982)

     

    · Biggest opening week ($390.85 million)

     

    · Biggest IMAX debut ($30.1 million)

     

    Globally, the film posted the highest global opening weekend of all time of $528.967 million and surpassed $1 billion in a record 12 days. It also had the biggest global IMAX debut ($48 million) and surpassed $152 million in IMAX in a record 19 days. It was the highest international debut in December history with $281 million, and it remains #1 in many territories after posting the biggest opening weekend in at least 18 major markets.

     

    Star Wars: The Force Awakens now heads into its fourth weekend of global release ahead of a debut in its final international market, China, on 9 January.

  • North American box office crosses $11 billion mark for first time ever

    North American box office crosses $11 billion mark for first time ever

    MUMBAI: The North American box office crossed the $11 billion benchmark for the year on 29 December, 2015, making 2015 the highest-earning year at the North American box office in movie history, according to Rentrak.

    A wide assortment of movies brought enthusiastic patrons to movie theaters across the US throughout the year, giving the industry its biggest overall revenue in North American box office history, with a total of $11.1 billion projected for the calendar year through 31 December. The previous record was set in 2013, which brought in $10.919 billion to the North American box office at year-end.

    “Hollywood built the perfect box office beast in 2015, with one hit movie after the next, week after week, exceeding expectations with a regularity that made it look easy. With records falling like dominoes, the revenues just kept building as audiences flooded multiplexes in huge numbers. A diverse and compelling selection of great titles, big and small, from every studio fuelled an extraordinary level of interest by patrons who seemingly could not get enough of the big screen experience in 2015,” said Rentrak senior media analyst Paul Dergarabedian.

    Many notable records fell this year, with virtually every month posting a new benchmark for North American box office revenue. The year’s records included: the biggest January weekend gross with American Sniper, the biggest February opening weekend with Fifty Shades Of Grey, the biggest April opening weekend with Furious 7, the best June opening weekend with Jurassic World, the biggest September debut with Hotel Transylvania 2, and December’s Star Wars: The Force Awakens taking over the top spot for all-time opening weekend.

    Below is a list of the top 10 highest-earning years at the North American box office:

  • Brand force is strong with Disney India for ‘Star Wars’

    Brand force is strong with Disney India for ‘Star Wars’

    MUMBAI: Even as Star Wars: The Force Awakens has set the cash registers ringing at the box office across the world, Disney India is riding high on the stupendous buzz created by the movie and has managed to multiply the buzz manifold by roping in 50 odd brand associations.

    Disney India asserts that Star Wars as a franchise fits brands like a hand to a glove. The core theme is easily relatable to audiences across cultures as the film is centred around good versus evil. India too is no exception. Which explains why Star Wars is universally preferred by most brands from a wide cross section of industry with a varied target of consumer base. Disney India has collaborated with 50 odd brands, starting with brand integration, associated promotions to product and merchandise partnerships.

    “There are few movies, if any, in history that can claim to have an iconic status similar to that of Star Wars. Its universal content appeals and entertains fans across ages. As the franchise is new to Indian audiences, we decided to start our marketing and brand associations and activations almost a year in advance. Our Consumer Products team has worked hard to get a record number of brand partners on board for the film. The growing buzz around the movie has helped us get many brands excited about the property,” Disney India MD Siddharth Roy Kapur tells Indiantelevision.com.

    Of the 50 brands that hopped on to the Star Wars bandwagon, Maruti Suzuki India’s Baleno hatchback car and Hindustan Unilever’s Lifebuoy are the only two Indian brands that have tied up for the release.

    “Apart from these, there are other brands like HP India, Subway, Duracell and Amazon.in whose global tie-ups with Star Wars have extended to the Indian market as well. Therefore, we see their visibility here,” reveals a source close to the development, adding, “the net worth of the deals signed by Maruti Suzuki and Lifebuoy with Disney India over Star Wars stands at approximately Rs 4 crore.”

    While Maruti Suzuki has struck an out of movie association with Disney India, Lifebuoy’s is a media deal.

    Elaborating on the nature of such brand associations Dentsu Aegis, psLive vice president Sidharth Ghosh says, “There are fundamentally two types of brand association for a movie. One is merchandising that allows brands to launch products and other services associated with the movie, and the second is movie tie-ups that lends the brands the creative rights to do co-branded campaigns on different media.”

    Amongst the key brand associations Star Wars: The Force Awakens has done, several have launched an entire new range of products in tribute of the intergalactic saga.

    Jack & Jones and Funskool have worked with Disney India to create its new Star Wars collection to celebrate the release of the movie. The latter released a wide range of merchandise including Lightsabers, action figures, collectibles, role-play toys, construction sets and board games.

    ICICI Bank too couldn’t help but make optimum use of ‘the force.’ A tie-up with ICICI Bank Expressions Debit Card program is in place, which allowed over one crore consumers to choose from 16 designs of Star Wars characters from the original trilogy as well as Star Wars: The Force Awakens

    E-commerce giant Amazon.in have plans to send out four lakh units of Star Wars branded jiffy packages to consumers in 25 cities for products across categories like consumer electronics, accessories and toys. Amazon has also launched a Star Wars branded shop on its site, which lists all products across categories.

    Amazon.in vice president – category management Samir Kumar said, “We have created limited edition of Star Wars packaging, a first-of-its-kind e-commerce innovation in India. We will be surprising a lot of our customers with this special packaging when they order with us online over the next few weeks. With our partnership with Disney we have combined the fervour of the movie with the trust and convenience of buying genuine memorabilia online.”

    The most eye catching is perhaps what HP India has done for the movie. The company’s special edition Star Wars premium laptop and accessories includes exclusive SW content embedded in it. The company also set up zones in HP Stores where fans can experience the force. HP also roped in VJ Hoezaay to star in a digital campaign titled Fun Side Challenge, which went viral on Twitter.

    HP India director – personal systems, PPS Ketan Patel adds, “HP is delivering an experience that is unmatched on a PC by giving customers exclusive access to rare Star Wars content so they can immerse themselves into the Star Wars universe. We are thrilled to be the only PC vendor collaborating with Disney and Lucasfilm to create a one-of-one-kind notebook for a great Star Warsexperience on a PC.”

    Apart from these, departmental stores like Hamleys and Landmark are some of the other brands, which collaborated with the movie.

    The brand associations for Star Wars The Force Awakens have been, no doubt, unprecedented. However, veteran media planner and Reliance Industries’ Vibrant Media vice president Karthik Lakshminarayan says it was expected from a movie franchise as big as Star Wars. He also rules out the thoughts of the brands cannibalising each other’s promotion with hyper visibility of the merchandising products.

    “Every brand has worked on the Star Wars fanfare in a different way and used it to their own understanding. While I do feel that for certain brands this tie-up wouldn’t be that successful, most of them are a profitable deal, in spite of the theme being used over and over again,” he opines.

    In India, the movie is slated to release on 25 December in English, Hindi, Tamil and Telugu and some say that the delayed release may have set it up for an even bigger release in the country.

    Giving more insight on the movie’s delayed release in India, Roy Kapur shared, “India is a heavily under screened market where we have only two multiplex screens per million people. It is imperative to plan a release around school holidays and overall festive period to give the film its full capacity. Christmas Day is a holiday all over and an ideal time for the release of this epic movie, for all our Indian viewers, which is truly one of the biggest franchises ever. Star Wars has opened to rave reviews and record-shattering box office numbers globally and we are now geared up to give Indian audiences a taste of this modern classic. To add to it we believe the global fervour around the movie will travel to India and will aid in ramping up the demand further by the time we release it in Indian theatres.”

    Though Disney India took a chance with Star Wars’ worldwide fanbase, the studio didn’t leave any stone unturned in marketing the franchise in India. In fact, promotional activities for the movie began almost a year ago. From branding across theatres and multiplexes for all top releases including PK to attaching a teaser with Avengers Age of Ultron, Disney’s ABCD2 and now Dilwale, Disney India had movie buffs covered, especially in the metros.

    “We launched the franchise in India with a truly innovative year-long marketing campaign, bolstered by a record number of brand associations that provided additional visibility, impact and promotional support to the campaign. All this has not just kept the fanboys engaged with the brand but also helped introduce a new audience for the franchise all together,” Kapur states.

    Counting theater activations during big ticket releases like PhantomBrothers and MI5, the marketing measures covered over five lakh fans.

    From an experiential marketing standpoint, the Star Wars Lightsaber Challenge travelled to several cities including Delhi, Bangalore and Hyderabad with footfalls of 1,00,000.

    With a build up like this, one can’t help but be drawn in the phenomenon that is Star Wars. Now it remains to be seen the box office records that the movie shatters in India.

  • Sony Pix eyes 10% growth in market share in 2016 riding on big ticket premieres

    Sony Pix eyes 10% growth in market share in 2016 riding on big ticket premieres

    MUMBAI: Armed with a host of big ticket movie premieres, Sony Pictures Networks India’s English movie channel Sony Pix is all set to usher in the new year with a bang. The channel, which commanded a market share of 17 per cent from May to December 2015, is eyeing a 10 per cent growth in share next year.

     

    Sony Pictures Networks India EVP and business head – English cluster Saurabh Yagnik says, “Acquisition costs have also seen a significant increase this year. We are expecting a 10 per cent growth in the market share next year. We plan to sustain the growth that we had this year.”

     

    While the channel has movie deals in place with Sony Pictures Entertainment, Lionsgate, MGM and Disney, it recently also inked a deal with NBCUniversal International Distribution under which it will now have access to movie titles from Universal Pictures. With this new deal in place, the three mega box office blockbusters of 2015 namely Jurassic WorldFast and Furious 7 and Minions will have their television premieres on Sony Pix in 2016.

     

    It may be recalled that Sony Pix saw a re-launch in 2013 with a focus on three pillars namely: investing in content, innovating to break clutter and building brand perception by straddling across the entire Hollywood ecosystem in the country. Though these key points from ‘version 1.0’ remain intact in the organisation structure, the channel in its ‘version 2.0’ avatar, will also be seen focussing on three key filters namely scale, style and talkability.

     

    Touting this as the next phase in the growth of the channel, Yagnik says, “The aim this year was to solidify our position as a leading player in the English movie and entertainment space. The year has been extremely successful for the channel. These three elements will form the core of our strategy for Pix v.2.0. By scale we mean larger than life experiences for our viewers. The style will be our personality that we would be identified with. And by talkability, we mean everything we do will be so well differentiated from the clutter that it would commonly refer to as hatke.”

     

    With Sony Pix v.2.0, the channel aims to catapult the philosophy of the brand statement ‘Stay Amazed’ a notch higher with gripping content of blockbuster movies.

     

    On the content front, the channel has acquired exclusive rights to the biggest franchises like Fast and Furious, Hunger GamesStar Wars, Rocky, James Bond, Spider-man, Twilight and Ironman to name a few.

     

    Version 2.0 will supplement the content with three mega premieres of the highest grossing movies of 2016. WhileJurassic World collected $1.66 billion at the box-office, Paul Walker’s last Fast and Furious 7 saw immense success globally with a collection of $1.5 billion. The animated movie Minions, on the other hand, also crossed the $1 billion mark.

     

    Apart from these, the channel will also premiere big ticket movies like Everest, The Hunger Games Mockingjay Part 2, The Walk, Straight Outta ComptonPaddington, Hotel Translyvania, Goosebumps and Insidious 3amongst others. 

     

    “The movie business is all about watching a library of movies and not watching only new movies. Life with a limited number of movies will be boring and that’s why Sony Pix has innumerable movie titles under their cap. We buy movies just for the channel exclusively, which the other channels won’t have on board currently,” adds Yagnik.

     

    With the rise of the multiplexes, while the gap between the international and Indian theatrical release of movies has narrowed down over the years, piracy affects broadcasters to some extent as movies take at least six to eight months to premiere on television. Nevertheless Yagnik strongly believes that this does not affect the channel as the movies have a strong recall value over the audiences. “The audience will watch it in movie theatres or maybe download it but once the movie airs on television, the fans will still watch it again. The entire television watching audience does not go to the theatres to watch a movie. Typically any movie, which has scale in terms of cast, story, VFX, action or the viewing experience, will work well,” he says.

     

    “Big movies have 60 per cent of revenue coming from the international markets but if the movie is completely set in a particular cultural context then it will not work,” he continues.

     

    Sony Pix is all set to bring the next level of differentiation with its signature ‘pixification’ of three elements namely voice, body and soul of the channel. The channel’s voice has always been a male voice-over. However, in this updated version, the voice-over will have a female’s voice. The channel’s body will behold the flavour of the week, month or day in their promos one at a time. On the other hand, the channel’s soul has a change in its lingo more adept for the youth. “The voice-over is just one of the many new things that the audience will experience on the channel. It is important to create a distinctive identity and soul through pixification of our official properties to make it attractive and a free spirited zesty time,” adds Yagnik.

     

    Summarising Pix v.2.0 as the best in class content powered by an equally inimitable pixification of communication and brand ambience, Yagnik is upbeat on the year ahead.

  • ‘Star Wars: The Force Awakens’ takes biggest ever opening weekend

    ‘Star Wars: The Force Awakens’ takes biggest ever opening weekend

    MUMBAI: The opening weekend for Star Wars: The Force Awakens is officially the biggest in North American box office history, ahead of its India release on 25 December.

     
    The movie’s first weekend in theaters, the seventh film of the franchise brought in $238 million. The previous record-holder was Jurassic World, which made $208.8 million during its debut weekend over the summer.

     
    Globally, Star Wars brought in $517 million, coming in just under the $525 million that Jurassic World made. However, the latter had the advantage of opening in China as well; The Force Awakens doesn’t come out there until 9 January, 2016.

     
    Star Wars: The Force Awakens posted the highest Thursday preview gross ($57 million), the highest single-day and Friday gross ($120.5 million), and it is the first film to surpass $100 million in a single day. It also posted the highest theater average for a wide release with $57,568.

     
    Marking the biggest opening weekend ever in numerous key territories, including the UK, Germany, Australia, and Russia, Star Wars: The Force Awakens posted an estimated international opening weekend of $279 million (third highest reported opening weekend in industry history, behindJurassic World at $316 million including around $97 million China and Harry Potter and the Deathly Hallows Pt 2 at $314 million) and topping the previous December record held by Avatar ($164.5 million).

     
    Star Wars: The Force Awakens storm-trooped its way across the global landscape (except for China) this weekend to post an amazing estimated $517 million global gross.

     

    Star Wars: The Force Awakens also generated a record-breaking estimated $48 million from Imax screens globally, beating the previous Jurassic World record of $44 (which included China).

     

    Star Wars: The Force Awakens was on over 30,000 screens internationally this weekend. It opened at #1 in all markets throughout the world with the exception of Korea and Vietnam, where it was the #1 western films.

     

    In the Asia-Pacific, the movie raked in $75.7 million, whereas in Latin America, it totted $36.0 million.

     
    Star Wars: The Force Awakens is directed by JJ Abrams and stars Harrison Ford, Mark Hamill, Carrie Fisher, Adam Driver, Daisy Ridley, John Boyega, Oscar Isaac, Lupita Nyong’o, Andy Serkis, Domhnall Gleeson, Anthony Daniels, Peter Mayhew, and Max von Sydow.

     

    The movie opens in India on 25 December in English, Hindi, Tamil and Telugu.

  • FY-2015: Disney revenue up 7.5%; net income up 11.7%

    FY-2015: Disney revenue up 7.5%; net income up 11.7%

    BENGALURU: The Walt Disney Company Inc reported 7.5 per cent YoY increase in consolidated revenue at $52,465 million for the year ended 3 October, 2015 (FY-2015, current year) as compared to the $48.813 million reported for the year ended 27 September, 2014 (FY-2014, previous year). Net income in the current year increased 11.7 per cent YoY to $8.382 million from $7,501 million.

     

    “We had a strong quarter, with adjusted EPS up 35 per cent, completing our fifth consecutive year of record performance. In Fiscal 2015 we delivered the highest revenue, net income and adjusted EPS in the Company’s history, reflecting the power of our great brands and franchises, the quality of our creative content, and our relentless innovation to maximize value from emerging technologies,” said Disney chairman and CEO Robert A Iger.

     

    For the quarter ended 3 October, 2015 (Q4-2015, current quarter), consolidated revenue increased 9.1 per cent YoY to $13.512 million as compared to $12,389 million in the quarter ended 27 September, 2014 (Q4-2014). Net Income in Q4-2015 increased 7.3 per cent to $1,609 million as compared to $1,499 million.

     

    Segment Results

     

    Four of the five Disney’s segments – Media Works, Parks and Resorts, Studio Entertainment and Consumer Products reported growth in revenue in FY-2015 and Q4-2015 as compared to FY-2014 and Q4-2014 respectively, while the fifth segment – Interactive – reported decline in revenues. However, all the five segments reported growth in segment operating income in the current year and quarter as compared to the previous year and year ago quarter respectively.

     

    Media Networks

     

    Media Networks revenue in FY-2015 increased 10 per cent to $23,264 million from $21,152 million in the previous year. Segment Operating income increased 6.4 per cent in the current year to $7,793 million as compared to $7,321 million in FY-2014.

     

    The segments revenue in the current quarter increased 11.7 per cent YoY to $5,286 million from $5,217 million. Operating income for the segment increased 26.6 per cent YoY to $1,819 million from $1,437 million.

     

    Disney says that Operating income growth at Media Networks was driven by higher affiliate fees, increased advertising revenue at ESPN and the ABC Television Network and higher operating income from program sales. These increases were partially offset by an increase in programming and production costs at ESPN and, to a lesser extent, the Disney Channels and the ABC Television Network.

     

    Two sub-segments contribute to Disney’s Media Networks – Cable Networks and Broadcasting.

     

    Cable Networks

     

    Cable Networks revenue in FY-2015 increased 9.7 per cent to $16,581million from $15,110 million in the previous year. Segment Operating income increased 4.9 per cent in the current year to $6,787 million as compared to $6,467 million in FY-2014.

     

    The sub-segments revenue in the current quarter increased 12.4 per cent YoY to $4,245 million from $3,776 million. Operating income for the sub- segment increased 29.8 per cent YoY to $1,655 million from $1,275 million.

     

    For Q4-2014, Disney says that Operating income at Cable Networks increased due to an increase at ESPN and, to a lesser extent, A&E Television Networks (A&E) and the Disney Channels. The increase at ESPN reflected higher affiliate and advertising revenues, partially offset by an increase in programming costs. Affiliate revenue growth was driven by contractual rate increases and an increase in subscribers. The increase in subscribers was due to a full quarter of the SEC Network, which launched in August 2014, partially offset by a decline in subscribers at certain of Disney’s networks.

     

    Growth in advertising revenue reflected higher units sold, partially offset by lower ratings. Higher programming costs reflected a full quarter for the SEC Network, additional rights for the US Open Tennis tournament and contractual rate increases for Major League Baseball and NFL rights, partially offset by the absence of rights costs for NASCAR.

     

    Higher equity income from A&E was due to lower programming and marketing costs, partially offset by lower advertising and affiliate revenue. The increase at Disney Channels was driven by higher affiliate revenues, partially offset by higher programming costs. Affiliate revenue growth reflected contractual rate increases domestically and subscriber growth internationally. The programming cost increase was driven by higher costs for original programming, including more hours of new series in the current quarter.

     

    Broadcasting

     

    Cable Networks revenue in FY-2015 increased 10.6 per cent to $6,683 million from $6,042 million in the previous year. Segment Operating income increased 17.8 per cent in the current year to $1,006 million as compared to $854 million in FY-2014.

     

    The sub-segments revenue in the current quarter increased 9.7 per cent YoY to $1,581 million from $1,441 million. Operating income for the sub-segment was flat YoY to $164 million from $163 million.

     

    For Q4-2014, Disney says that growth in advertising and affiliate revenue was offset by higher programming costs, lower operating income from program sales, an equity loss from Hulu and higher marketing costs for the fall season launch. The increase in advertising revenue reflected higher units sold, including the benefit of the extra week of operations, and higher rates. Affiliate revenue growth was due to contractual rate increases and new contractual provisions. Higher programming costs reflected the impact of an additional week of operations. Lower operating income from program sales was driven by an increase in cost amortisation and lower sales. Program sales reflected decreases for My Wife and Kids and America’s Funniest Home Videos, partially offset by the sale of How to Get Away with Murder in the current quarter. The equity loss from Hulu was due to higher content and marketing costs.

     

    Parks & Resorts

     

    Parks and Resorts segment revenue in the current year increased seven per cent to $16,162 million as compared to the $15,099 in FY-2014. Segment Operating income increased 13.8 per cent in the current year to $3,301 million as compared to $2,663 million in FY-2014.

     

    The segments revenue in the current quarter increased 10.1 per cent YoY to $4,361 million from $3,960 million. Operating income for the segment increased 7.4 per cent YoY to $738 million from $687 million.

     

    Growth at Parks and Resorts was driven by Disney’s domestic operations due to higher average guest spending, attendance and occupancy, partially offset by increased costs driven by inflation and volumes. Results at Disney’s international parks and resorts operations reflected lower attendance and occupancy at Hong Kong Disneyland Resort and higher pre-opening expenses at Shanghai Disney Resort.

     

    Studio Entertainment

     

    Studio Entertainment segment revenue in the current year increased 1.2 per cent to $7,366 million as compared to the $7,278 in FY-2014. Segment Operating income increased 27.4 per cent in the current year to $1,973 million as compared to $1,549 million in FY-2014.

     

    The segments revenue in the current quarter was flat (increased 0.3 per cent) YoY to $1,783 million from $1,778 million. Operating income for the segment more than doubled (2.09 times) YoY to $530 million from $254 million.

     

    At Studio Entertainment, operating income growth was due to a higher revenue share with the Consumer Products segment reflecting the success of Frozen merchandise, an increase in television distribution revenue and higher domestic theatrical results. This growth was partially offset by a decline in home entertainment units sold reflecting the success of Frozen in the prior year.

     

    For Q4-2015, Disney says that Operating income growth was due to increased TV/SVOD distribution results, lower film cost impairments, improved theatrical results and a higher revenue share with the Consumer Products segment. These increases were partially offset by lower home entertainment results.

     

    The increase in TV/SVOD distribution was driven by a lower average production cost amortisation rate, the timing of title availabilities in international pay and domestic free television markets as well as SVOD revenue growth internationally. Lower production cost amortisation reflected a higher sales mix of catalogue titles in the current quarter.

     

    Operating income growth in theatrical distribution was driven by the performance of Inside Out and Ant-Man in the current quarter compared to Guardians of the Galaxy, Maleficent and no Pixar title in the prior-year quarter. Theatrical distribution revenues were lower in the current quarter as the prior-year quarter also included Planes: Fire and Rescue and The Hundred-Foot Journey, whereas the current year included no Disney feature animation or DreamWorks titles in release. Increased revenue share was due to the performance of Frozen merchandise in the current quarter.

     

    The decrease in home entertainment was due to lower net effective pricing and unit sales reflecting the prior-year quarter performance of Frozen internationally and Marvel’s Captain America: The Winter Soldier worldwide, partially offset by Marvel’s Avengers: Age of Ultron and Cinderella in the current quarter. These decreases were partially offset by lower per unit costs as well as decreased marketing spending in the current quarter.

     

    Consumer Products

     

    Consumer Products segment revenue in the current year increased 12.9 per cent to $4,499 million as compared to the $3,985 in FY-2014. Segment Operating income increased 29.2 per cent in the current year to $1,752 million as compared to $1,356 million in FY-2014.

     

    The segments revenue in the current quarter increased 11.5 per cent YoY to $1,195 million from $1,072 million. Operating income for the segment increased 9.8 per cent YoY to $416 million from $379 million.

     

    Consumer Products operating income growth was due to higher merchandise licensing revenue reflecting the strength of Frozen, Avengers and Star Wars Classic merchandise.

     

    Interactive

     

    Interactive segment revenue in the current year reduced 9.6 per cent to $1,174 million as compared to the $1,299 in FY-2014. Segment Operating income increased 13.8 per cent in the current year to $132 million as compared to $116 million in FY-2014.

     

    The segments revenue in the current quarter reduced 4.1 per cent YoY to $347 million from $362 million. Operating income for the segment increased 72.2 per cent YoY to $31 million from $18 million.

     

    Interactive growth was driven by the ongoing success of the Tsum Tsum mobile game and lower product development and marketing costs, primarily at Disney’s mobile businesses, partially offset by lower operating income from Disney Infinity console games.

  • Star Plus deploys YouTube 360 for ‘Dance+’ immersive campaign

    Star Plus deploys YouTube 360 for ‘Dance+’ immersive campaign

    MUMBAI: Keeping true to its promise of innovation, leader in the Hindi general entertainment channel (GEC) space, Star Plus launched its new show Dance+ with a difference. As part of the launch campaign, the channel gave viewers an immersive experience into the Dance+ stage and performances using the YouTube 360 feature.

     

    YouTube 360 serves up videos that give you a complete 360 view of the content simply by moving and rotating the device on which the video is being viewed. 

     

    With this, Star Plus has become the first brand in India to have used the YouTube 360 feature to showcase video content to connect with its audience. The one minute long video showcased some of the Dance+ performances in 360 giving viewers a chance to see the entire set, stage, audiences and super judge Remo D’Souza by a simple rotation of their mobile device. The video garnered more than half a million views within a few hours of launch prompting viewers to actively share it on social media. 

     

    The Dance+ 360 video also featured on YouTube’s 360° global channel for the most popular and compelling virtual reality videos among the likes of Star Wars and Nike.

     

    A Star spokesperson said, “At Star Plus, we take pride in being ahead of the curve in all our marketing endeavours. We felt this was a great innovation in the digital space and wanted to be the first to use this to bring alive the superlative experience of Dance + for our viewers.”

  • Q2-2015: Forex pulls down Hasbro revenue; Licensing & Entertainment op income halves

    Q2-2015: Forex pulls down Hasbro revenue; Licensing & Entertainment op income halves

    BENGALURU: American multinational toy and board game company Hasbro, Inc., (Hasbro) reported 3.8 per cent decline in net revenue to $797.66 million in the quarter ended 28 June, 2015 (kQ2-2015) as compared to the $829.26 million in the corresponding year ago quarter  (quarter ended 29 June, 2014) impacted by negative forex of  $71.5 million says the company. If the forex loss was neglected, net revenue in Q2-2015 grew 4.8 per cent in the current quarter as compared to the previous quarter. 

     

    For the six month period ended 28 June, 2015 (6M-2015), Hasbro reported almost flat revenue(0.2 percent higher) at $1511.16 million as compared to the $1508.72 million in 6M-2014 (six months ended 29 June, 2014).

     

    Hasbro’s Licensing and Entertainment segment contributes around six per cent to Hasbro’s revenue. The segment reported almost flat revenue in Q2-2015 $47.64 million as compared to the $47.66 million in the corresponding year ago quarter. However, its operating income halved (declined by 49 per cent) to $7.44 million in Q2-2015 as compared to the $14.65 million in Q2-2014, primarily due to digital gaming expenses, including the final quarter of amortization expense from certain digital gaming rights says the company.

     

    Company speak

     

    Net earnings attributable Hasbro increased 22.7 per cent to $41.81 million (5.2 per cent of net revenue) in Q1-2016 as compared to the $33.48 million (four per cent of net revenue in Q2-2014).

     

    “Our second quarter results continue a strong start to the year with good underlying momentum in our Franchise and Partner brands across geographies,” said Hasbro chairman, president and CEO Brian Goldner. “The execution of our brand blueprint strategy, including our recent decision to sell our final manufacturing locations and the continued development of new relationships in content development, furthers the transformation of Hasbro into an organization focused on global brand building. We are well positioned for the remainder of 2015, but importantly we continue to develop our capabilities for the long-term execution of our strategy toward unlocking the full potential value of our brands.”

     

    “Our second quarter results came with numerous challenges, including a significant negative foreign exchange impact and difficult year-over-year comparisons in several brands,” said Hasbro CFO Deborah Thomas. “Even with these challenges, we delivered a strong second quarter and a good first half of 2015. We continue to make important investments across our business to promote brand initiatives and to further improve the global efficiency of Hasbro. Some of these investments will be more prominent in the second half of 2015 than they were in the first six months of the year.”

     

    Segment Revenue

     

    Licensing and Entertainment segment

     

    Hasbro’s Licensing and Entertainment segment numbers have been mentioned above.

     

    US and Canada segment

     

    Hasbro’s US and Canada segment net revenues increased one per cent to $385.2 million compared to $383 million in Q2-2014. The segment’s results reflect growth in the Boys and Preschool categories says Hasbro. The US and Canada segment reported operating profit of $47.1 million, essentially flat with $46.9 million in Q2-2014.

     

    International segment

     

    International Segment net revenues were $362.8 million compared to $396.8 million in 2014. Growth in the Preschool category was more than offset by declines in the Boys, Games and Girls categories. On a regional basis, growth in Latin America was offset by declines in Europe and Asia Pacific. Emerging markets revenues declined 11 per cent in the quarter. Excluding an unfavourable $69.5 million impact of foreign exchange, of which approximately two-thirds of the impact was in Europe and the remainder in Latin America, net revenues in the International Segment grew nine per cent and approximately nine per cent in emerging markets.

    The International Segment reported operating profit of $25.4 million compared to  the $29.2 million in 2014, which was also negatively impacted by foreign exchange.

     

    Category Performance

     

    Boys category

     

    Q2- 2015 net revenues in the Boys category increased one per cent to $340.4 million. This growth was driven by year-over-year revenue gains in Hasbro franchise brand Nerf, as well as shipments in support of Jurassic World and growth in Marvel and Star Wars products. These increases more than offset the anticipated decline in Transformers, which faced difficult comparisons versus the 2014 shipments in support of the theatrical release of Transformers: Age of Extinction.

     

    Games category

     

    Games category revenues declined six per cent in the quarter to $211.6 million. Magic: The Gathering declined in the quarter as the major set release occurred in the first quarter 2015 versus the second quarter 2014. 

     

    Over the first six months of the year, Magic: The Gathering revenues increased. Additional revenue declines in Duel Masters and Angry Birds products were partially offset by gains in franchise brand Monopoly as well as in several other games brands including Trouble, Clue and Twister.

     

    Girls category

     

    The Girls category revenues declined 22 per cent in the second quarter 2015 to $127.5 million. Furby was the leading driver of this decline, along with smaller declines in Franchise Brands My Little Pony and Nerf Rebelle in the quarter. Growth in Play-Doh Dohvinci and shipments of Disney Descendants partially offset these declines.

     

    Preschool category

     

    Preschool category revenues increased 14 per cent in the second quarter 2015 to $118.1 million. Growth in Franchise Brand Playdoh and shipments of Jurassic World more than offset revenue declines in core Playskool products.