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Tag: Star Plus

  • Star Plus readies new mythological series ‘Siya Ke Ram’

    Star Plus readies new mythological series ‘Siya Ke Ram’

    MUMBAI: Going by its history of showcasing shows featuring strong, empowered and inspirational women, Star Plus is all set to launch the classic mythological tale of Ram and Sita, albeit from Sita’s perspective.

     

    The show titled Siya Ke Ram, will offer viewers a fresh perspective on Ramayan.

     

    “Star Plus wants to present Sita as a multi-faceted woman with a mind of her own who was Ram’s ardhangini in the true sense of the word, thus making her relatable to every woman of today. Sita continues to be relevant to this day and we want to pay tribute to the modern Indian woman by presenting Sita’s inspiring story,” said a channel spokesperson.

     

    The first look of the show encapsulates the scale and grandeur of the epic, while highlighting the key differentiator of a Sita who has a point of view.

     

    Siya Ke Ram has been conceptualised by Aniruddh Pathak, who brought Lord Shiva’s legend to TV through Mahadev.

     

    The story has been envisioned and created by some well-known writers  namely – the best-selling author of Asura and Ajaya, Anand Neelakantan and Subrat Sinha – along with creative consultant Devdutt Pattanaik.

     

    Post Mahadev, Triangle Film Company will also be producing Siya Ke Ram for Star Plus.

  • HooHaa! Amitabh Bachchan all set for ‘AKRHZ’ launch on Star Plus

    HooHaa! Amitabh Bachchan all set for ‘AKRHZ’ launch on Star Plus

    MUMBAI: Hoooo Haaaa! The excitement is almost palpable amongst one and all as the ever energetic grand old man of the Indian film industry – Amitabh Bachchan’s baritone voice and affable presence is set to yet again fill up television screens across the country this weekend.

     

    This time round, Bachchan will be seen hosting Star Plus’ new show Aaj Ki Raat Hai Zindagi, which will launch at 8 pm on 18 October. 

     

    The show, which aims to celebrate people across India making a difference in their communities, will see three personalities from the film industry as the first guests. Actors Alia Bhatt, Shilpa Shetty Kundra as well as singer Arijit Singh will be Bachchan’s first guests on the show. Aaj Ki Raat Hai Zindagi is being directed by Ken Ghosh. Actor and host Hussain Kuwajerwala will be the show’s co-host alongside Bachchan.

     

    After his stint on television started with Kaun Banega Croreapati (KBC) on Star Plus back in 2000, Bachchan has been hosting the same show on Sony Entertainment Television thereafter. Apart from the non-fiction show, his tryst with the television medium also saw him acting in the fiction series titled Yudh last year on Sony. While the audience has lapped up his avatar as anchor and host season after season ofKBC, his fiction fare didn’t find much favour from them.

     

    Now as Bachchan is back in his real avatar as the friendly and charming host on television yet again, albeit on a different kind of non-fiction format show, it remains to be seen how Aaj Ki Raat Hai Zindagi is received by the audience. That said, seeing the spring in his step and the zeal in his voice, Bachchan’s enthusiasm is almost contagious

     

  • BARC week 40: Sony enters top five; Star Plus leads Hindi GEC

    BARC week 40: Sony enters top five; Star Plus leads Hindi GEC

    MUMBAI: In the Hindi general entertainment channels (GECs), Sony Entertainment Television has made an entry into the top five channels taking over the fifth position in week 40 of Broadcast Audience Research Council (BARC) India. On the other hand, Star Plus continued to lead the pack, whereas Colors retained its position in the second slot.

     

    Star Plus grabbed the first position with 403347 (000Sums) followed by Colors with 396900 (000Sums). On third spot was Zee TV with 253049 (000Sums), whereas Life OK was in the fourth slot with 230947 (000Sums). Usurping its sister channel Sab’s fifth position this week was Sony Entertainment Television with 176236 (000Sums).

     

    In top five programmes in Hindi GECs, Colors’ prime time show Swaragini with 6760 (000Sums) led the chart followed by Star Plus’ Saath Nibhaana Saathiya with 6713 (000Sums) in the second slot. The third slot was occupied with yet another Colors’ show Sasural Simar Kawith 6195 (000Sums). Zee TV’s Kumkum Bhagaya bagged the fourth slot with 6092 (000Sums) whereas, Star Plus’ Diya Aur Baati with 5797 (000Sums) was in the fifth place.

     

    In the kids genre, Nick (v) led the section and grab the top slot with 46142 (000Sums) followed by Pogo TV (v) in second slot with 36383 (000Sums) and Cartoon Network (v) in third spot with 29392 (000Sums).

     

    Ten Sports continued to lead the sports genre and held the first spot with 36280 (000Sums) followed by Star Sports 3 in second place with 29992 (000Sums) and Star Sports 1 with 26191 (000Sums) in the third berth.

     

    Amongst the English News channels, Times Now maintained its top slot with 272 (000Sums) followed by India Today Television in the second slot with 159 (000Sums). On the other hand, CNN IBN with 158 (000 Sums) held the third position.

     

    In the Bhojpuri segment, Big Magic Ganga continued to lead with 3862 (000Sums) followed by Dangal TV in the second slot with 1539 (000Sums) and Anjan TV on the third spot with 1346 (000Sums).

  • TAM week 41: Colors secures leadership position

    TAM week 41: Colors secures leadership position

    MUMBAI: Colors has yet again moved ahead of Star Plus to secure the leading position in the Hindi general entertainment channels (GECs) genre in week 41 of TAM Media Research. Star Plus witnessed a downfall in rating and secured the second position in the tally.

     

    Colors grabbed the first slot with 247 GRPs against 228 GRPs in week 40 followed by Star Plus in the second slot with 231 GRPs against 248 GRPs in the previous week.

     

    Zee TV saw a rise in ratings and bagged the third place in the genre with 149 GRPs against 137 GRPs in the previous week.

     

    With a marginal decline in ratings, Sab secured the fourth place with 123 GRPs followed by Sony Entertainment TV in the fifth slot with 122 GRPs and Life OK in sixth place with 121 GRPs.

     

    &TV with 62 GRPs grabbed seventh berth in the genre.

     

    Four of Colors’ prime time shows were in the the top five Hindi GEC programmes in week 41. The top three shows were on Colors namely Swaragini in first position with 4.34 TVR, followed by Chakravartin Ashoka Samrat in second spot with 4 TVR and Udaan in the third slot with 3.93 TVR. On the other hand, Star Plus’ Saath Nibhana Saathiya dropped to the fourth position with 3.71 TVR. Colors’ Sasural Simar Ka with 3.63 TVR took hold of the fifth berth.

  • Star Plus’ ‘AKRHZ’ aims to infuse optimism in life with Amitabh Bachchan

    Star Plus’ ‘AKRHZ’ aims to infuse optimism in life with Amitabh Bachchan

    MUMBAI: Star Plus’ upcoming show Aaj Ki Raat Hai Zindagi is soon going to beam across television screens. The show will showcase Indian superstar Amitabh Bachchan in a pivotal role as he embarks upon a journey to celebrate life and aims to infuse optimism in people.

     

    As was previously reported by Indiantelevision.com, the show will go on air from 18 October and will be aired on Sundays at 8 pm.

     

    Aaj Ki Raat Hai Zindagi aims to inspire people to change their outlook, and cherish the good that life has to offer, apart from entertaining them of course.

     

    Star India COO Sanjay Gupta said, “Entertainment when done with a sense of purpose can be a very powerful tool, one that can break the cynicism and bring about happiness. As a network, we have always strived to inspire a billion imaginations while working towards giving our audience something new and exciting. And with Aaj Ki Raat Hai Zindagi, we are happy to collaborate again with Amitabh Bachchan on a project, which is so special. Off late, an overexposure of negative news has impacted our perspective towards life, so the show is an attempt to bring back a sense of optimism.”

     

    Sharing his views about the show, Bachchan said, ”The show is all about a celebration of life and people who have made a difference. I am working with Star after a gap of 15 years and wanted a project that befitted the legacy. Aaj Ki Raat Hai Zindagi is One such endeavour that will make you smile, dance, clap and go ‘HuuHaa’ with joy. Life Is all about living, loving and celebrating moments with pepole who put a smile on your face and it is celebration that matters most.”

     

    The channel has roped in Maruti Suzuki as the presenting sponsor and Cadbury Dairy Milk as the powered by sponsor.

     

    Maruti Suzuki India marketing and sales executive director R S Kalsi said, “We at Maruti Suzuki always believe in making a difference to every Indian and our inspiration comes from one place – India’s hopes, dreams and aspirations. It’s a privilege to be associated with a show that shares the same belief. Our vision is to be the ‘Pride of India’ and Aaj Ki Raat Hai Zindagi celebrates the pride of the ordinary people who have contributed and made a difference to the society in some form or the other.”

     

    “Cadbury Dairy Milk has always stood for triggering joy through unlocking relationships and this program is all about people who go beyond to bring joy to the lives of others. CDM stands for generosity, optimism and authenticity and we felt that the stories of AKRHZ mirror those very values- hence it seemed like a great,” added Mondelez India director Prashant Peres.

     

    The show is based on the Tonight’s The Night format, which is owned and produced by BBC Worldwide.

     

    The extensive marketing campaign by Star Plus before the launch of the show, has led to immense curiosity and discussions all over. The first teaser of the campaign received over one million views on Facebook in less than 20 hours, creating a new benchmark for TV shows.  The creative campaign has been conceived by O&M and produced by Bubble Wrap Films.

     

    The punch line of the teasers, ‘Huuhaa’ got the nation talking about the show with #HuuHaa trending on social media. The entire campaign on social media has received over 400 million potential impressions till date creating a lot of positive buzz. This will be followed by a marketing blitz on television, radio, digital and outdoor.

     

    HuuHaa to that!

  • Star’s ‘Aaj Ki Raat Hai Zindagi’ set to air from 18 October

    Star’s ‘Aaj Ki Raat Hai Zindagi’ set to air from 18 October

    MUMBAI: Star India’s Hindi general entertainment channel (GEC) Star Plus is all set to launch its new show Aaj Ki Raat Hai Zindagi(AKRHZ) with Amitabh Bachchan as the host on 18 October. The show will be aired on Sundays at 8 pm.

     

    AKRHZ will replace the channel’s reality show Dance+, which is set to conclude on 11 October.

     

    On Sundays at 8 pm, Star Plus’ AKRHZ will be pitted against the following programmes across other Hindi GECs: While Colors’ airs The Anupam Kher Show – Kucch Bhi Ho Sakta Hai in the 8 pm slot on Sundays, Zee TV airs Hindi movies from 7.30 pm onwards. On the other hand, Star’s other Hindi GEC Life OK airs Dafa 420, Sab airs Police Factory, &TV airs the game show Deal or No Deal hosted by Ronit Roy, and Sony Entertainment Television airs Deva Shree Ganesha.

     

    Bachchan, who has been seen in an effervescent avatar in various promos of the show, is excited about this new show, to say the least. The veteran actor, who will soon be celebrating his 73rd birthday on 11 October, took to Facebook to say, “And now really close to the making of ‘AKRHZ’ .. its always an intense and tense moment .. but one carries on regardless .. work needs to be done .. so one does ..”

     

    Star Plus has roped in Maruti Suzuki as the presenting sponsor and Cadbury Dairy Milk as the powered by sponsor for AKRHZ.

     

    With AKRHZ, which is an adaptation of British series Tonight’s The Night, Star Plus and Bachchan come together again after a span of 15 years. Their maiden tryst together in the television space was with Kaun Banega Crorepati in the year 2000. Post that the actor hosted the same game show on Sony Entertainment Television (SET). His most recent stint on television was last year, when he was seen on SET’s psychological thriller miniseries titled Yudh.

  • TAM week 40: Star Plus leads Hindi GEC genre with 3 shows at top

    TAM week 40: Star Plus leads Hindi GEC genre with 3 shows at top

    MUMBAI: In the Hindi general entertainment channels (GECs) genre, Star Plus continued to lead the pack, witnessing a rise in ratings as three of its prime time shows showed up in the top three slots. On the other hand, Colors grabbed the second slot and witnessed downfall in the ratings in week 40 of TAM Media Research data.

     

    Leading the genre, Star Plus garnered 248 GRPs against the 235 GRPs in week 39. Colors witnessed a downfall and bagged the second position with 228 GRPs in week 40 as against 234 GRPs in the previous week.

     

    Zee TV, at number three, saw a fall in its ratings. The channel had registered 157 GRPs in previous week, which went down to 137 GRPs in week 40.

     

    In the fourth spot, Sab recorded 135 GRPs, followed by Life OK with 132 GRPs in the fifth position. Sony Entertainment Television was seen at the sixth position with 109 GRPs.

     

    &TV came in seventh with 63 GRPs in week 40 as against 58 GRPs in week 39.

     

    In top five programmes of Hindi GECs, Star Plus’ three prime time shows Diya Aur Baati Hum, Yeh Hai Mohabbatein and Saath Nibhana Saathiya grabbed the first, second and third slots respectively. While Diya Aur Baati Hum led the chart with 4.31 TVR, Yeh Hai Mohabbatein garnered 4.2 TVR and Saath Nibhana Saathiya secured 4.03 TVR.

     

    Zee TV’s Kumkum Bhagaya and Colors’ Swargini grabbed the fourth and fifth slots with 3.75 TVR and 3.7 TVR respectively.   

  • Hindi GECs ace programming game as festive season descends

    Hindi GECs ace programming game as festive season descends

    MUMBAI: The Indian festival season is fast approaching and all major Hindi general entertainment channels (GECs) are pulling out new programming rabbits from their hats to lure in viewers.

     

    What’s more, with brands loosening their purses considerably for advertising purposes during the festival season, fresh programming is the best way for broadcasters to offer them a big bang for their buck.

     

    From Colors’ Bigg Boss Season 9 to Sony’s Power Couple, from Star Plus’ Aaj Ki Raat Hai Zindagi to Zee TV’s I Can Do That, broadcasters are adding muscle to their programming with star power because in a country like India, nothing works its charm better on the general public than Bollywood celebrities. So major A-list stars like Amitabh Bachchan, Salman Khan and Farhan Akhtar are prepping up to weave their magic on the small screen soon. 

     

    Be it in the fiction or non-fiction space, channels are trying hard to give exceptional shows to boost viewership. Firmly putting the saas-bahu sagas behind them, channels are now experimenting with content to stay ahead of the competition.

     

    Hindi GECs like Star Plus, Colors, Zee TV, Life OK, Sab, Sony Entertainment Television (SET) as well as &TV have multiple new shows up their sleeves, which are slated to launch in the coming months.  

     

    Here’s a look at the programming fireworks in store for the festive season across major Hindi GECs.

     

    Star Plus

     

    The leader in Hindi GECs, Star Plus has a few aces up its sleeves this festive season. And the one making the most amount of buzz as of now is the show with Amitabh Bachchan as host titled Aaj Ki Raat Hai Zindagi. Two teaser promos of the show with Big B have already managed to pique viewer interest. The show will also see Star Plus and Bachchan coming together again after a span of 15 years. Their association started back in 2000 with the first season of Kaun Banega Crorepati, which also marked Bachchan’s television debut. 

     

    In recent fiction launches, Star Plus began airing Balaji Telefilms’ new show Kuch Toh Hai Tere Mere Darmiyaan from 28 September. Apart from this, the channel has a few other shows lined up. Produced by Triangle Film Company’s Nikhil Sinha for the channel, is the mythological series titled Siya Ke Ram, which is slated to launch soon. The series will depict Sita’s story while narrating her journey with Ram.

     

    The second new fiction show on Star Plus is titled Saajan, which is produced by Rashmi Sharma Telefilms. While the show is currently under production, it is likely to launch by October end.

     

    Colors

     

    Since its prime time shows Sasural Simar Ka, Udaan and Swaragini have been rating rakers, Colors is eyeing only one new fiction show launch in the coming months called Naagin. The channel has not yet revealed the launch date of the show, which is produced by SOL Productions. That said, in the non-fiction space, Colors will be bringing back its hugely popular reality show Bigg Boss with double the vigour as host Salman Khan promises ‘Double Trouble’ this season. Not wanting to mess with its current programming line-up, Colors has slotted season nine of Bigg Boss in the new time slot of 10.30 pm on weekdays from 11 October.

     

    Zee TV

     

    While last month the channel launched a couple of new shows like Laajwanti and Yeh Vaada Raha, in October too Zee TV will continue its spree of new programming. A new fiction show called Kaala Teeka, which revolves around superstition and its impact on our society, will be launched soon. The first teaser of the show is already on air. The second new fiction show is titled Radha Krishna – Ek Aalokik Prem Gaatha, which is a romantic series that explores the love of Radha for Lord Krishna.

     

    In the non-fiction space, Zee is bringing the international non-fiction format show I Can Do That to India, which will go on air from 17 October. The show will have 12 celebrities who will perform never seen before tasks on stage. I Can Do That will be hosted by Farhan Akhtar. Another show in the non-fiction category is the second season of talent search reality show India’s Best Dramebaaz. The show will see children between the age group of 5-12 years as participants and is produced by Essel Productions.

     

    Life OK

     

    Star India’s second Hindi GEC Life OK is getting ready to herald in a couple of new shows by the end of October. The first fiction show is titled Jaane Kya Hoga Rama Re and is produced by Shobhana Desai Production. The show, which will also mark Supriya Pathak’s comeback on the small screen, was earlier titled Ram Ki Leela Rang Layegi.

     

    Two others fiction shows that are being readied for launch in the month of October are Pati Patni or Woh by Edit II Productions and Naagarjuna produced by Beyond Dream Productions.

     

    Sab TV

     

    The comedy destination on Indian television – Sab is known for quirky shows. While the channel launched a new show late last month called Police Factory, which is produced by DJs A Creative Unit, another show is slated to launch by the end of October. The new show – Chalti Ka Naam Gadi is based on a car and a family and is produced by Deepti Bhatnagar Productions.

     

    Sony Entertainment Television

     

    With an aim to reboot its programming story, Sony Entertainment Television too has a host of new shows lined up. The first in line is the fiction titled Pyar Ko Ho Jane Do starring Iqbal Khan and Mona Singh in the lead. The show will replace Reporter from 20 October in the 9 pm slot. 

     

    On the non-fiction front, the channel will be bringing the popular Israeli reality show Power Couple to India, which will be hosted by Arbaaz Khan and Malaika Arora Khan. Produced by Colosceum, the show will see 10 celebrity couples living under one roof being tested as they face extreme challenges to prove how well they know each other. The launch date of the show has not yet been announced.

     

    &TV

     

    Zee Entertainment Enterprises’ &TV will be churning out as many as three new shows across different genres. Foraying in the horror genre, the channel will be launching a mini-series called Dar Sabko Lagta Hai, which will be anchored by Bipasha Basu. Exploring other genres, &TV is soon also planning to launch its first mythological series called Santoshi Maa. The show’s teaser promo is already on air. On the other hand, a fiction titled Yeh Kaha Gaye Hum, produced by Balaji Telefilms, will be going on air from 26 October.

     

    With genres ranging from horror to mythology, reality to drama, comedy to romance, there’s a liberal dose of everything for everyone on Hindi GECs this festive season.

  • BARC week 38: Star Plus sees significant ratings rise, back to no.1

    BARC week 38: Star Plus sees significant ratings rise, back to no.1

    MUMBAI: Star Plus and Colors have been slugging it out in the ratings race for the last couple of weeks. In the Hindi general entertainment channels (GEC) genre, Star Plus has regained its number one position with a considerable rise in ratings, according to the data released by Broadcast Audience Research Council (BARC) India in week 38. 

     

    Star Plus ruled the roost by securing leadership position with 408816 (000 Sums) against 381365 (000 Sums) in week 38. On the other hand, Colors’ ratings nosedived as compared to last week, as the channel held second position with 379921 (000 Sums) against 414841 (000 Sums).

     

    Zee TV grabbed the third slot in the genre with 272281 (000 Sums) followed by Life OK and Sab in fourth and fifth slot with 236606 (000 Sums) and 190465 (000 Sums) respectively. 

     

    Star Plus’ prime time show Saath Nibhaana Saathiya led the chart of top five programmes in Hindi GECs with 7782 (000 Sums) followed by Zee TV’s Kumkum Bhagya in second spot and Colors’ Sasural Simar Ka in the third slot with 6130 (000 Sums) and 6043 (000 Sums) respectively. Star Plus’ Diya Aur Bati Hum and Colors’ Udaan secured the fourth and fifth slot with 5685 (000 Sums) and 5636 (000 Sums) respectively. 

     

    Like last week, this week too the WWE series has worked for Ten Sports as the channel secured the leadership position in the sports genre with 58963 (000 Sums) followed by Sony Six at second spot and Star Sports 1 in the third slot with 13747 (000 Sums) and 5788 (000 Sums) respectively. 

     

    In the kids’ segment, Nick (v) grabbed the topped the genre with 50817 (000 Sums) followed by Pogo TV (v) in second position with 42922 (000 Sums) and Hungama (v) in third slot with 33386 (000 Sums).

     

    Times Now led the chart in the English news channel genre and recorded 334 (000 Sums) and followed by India Today Television in the second spot with 129 (000 Sums). CNN IBN held the third spot with 129 (000 Sums).

     

    In the Bhojpuri genre, Big Magic Ganga continued to grab leadership position with 5450 (000 Sums). ETV Bihar Jharkhand and Dangal TV garnered second and third berth with 1658 (000 Sums) and 1535 (000 Sums) respectively. 

  • TAM week 39: Star Plus pips Colors in neck-to-neck fight for top slot

    TAM week 39: Star Plus pips Colors in neck-to-neck fight for top slot

    MUMBAI: In a neck-to-neck tussle for the top slot amongst Hindi general entertainment channels (GECs), Star Plus has pipped Colors by just one GRP to reclaim its leadership position in week 39 of TAM Media Research data.

     

    While Star Plus reclaimed its top position with an increase in ratings in week 39, Colors witnessed saw a downslide even as it secured the second position.

     

    Star Plus pocketed 235 GRPs as against 222 GRPs in week 38, whereas Colors was a close second with 234 GRPs as against 237 GRPs in previous week.

     

    Zee TV was in the third spot followed by Life OK in the fourth slot with 157 GRPs and 134 GRPs respectively.

     

    In fifth slot, Sab recorded 132 GRPs. Sony Entertainment and &TV held the sixth and seventh place with 92 GRPs and 58 GRPs respectively.    

     

    Colors’ prime time show Swaragini led the chart of top five programmes of Hindi GECs and recorded 4.07 TVR followed by Star Plus’ Saath Nibhana Saathiya in the second slot with 3.83 TVR and Zee TV’s Kumkum Bhagya in the third position with  3.56 TVR. Yet another Colors’ show Udaan held the fourth berth with 3.51 TVR, whereas Star Plus’ Diya Aur Baati Hum with 3.49 TVR was in the fifth position.