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Tag: Star Plus

  • Zee TV leads Hindi GEC (R+U) & urban market: BARC week 44

    Zee TV leads Hindi GEC (R+U) & urban market: BARC week 44

    MUMBAI: Zee TV dominates two markets this week – the Hindi GEC (U+R) and Urban markets- according to Broadcast Audience Research Council (BARC) all India data.

    Zee Anmol continued to rule the rural market where Dangal TV is the new entrant.

    Hindi GEC

    Zee TV has garnered the top slot this week with 741062 Impressions (000s) followed by Star Bharat on second position with 698635 Impressions (000s).

    Zee Anmol fell to third position with 676733 Impressions (000s).

    Sony Pal stood at number four with 593863 Impressions (000s) and Colors at five with 582344 Impressions (000s).

    Star Plus, Sony Entertainment Television and Sab TV grabbed sixth, seventh and eighth slots with 517871 Impressions (000s), 462257 Impressions (000s) and 379771 Impressions (000s) respectively. Star Utsav and Rishtey bagged ninth and tenth spots with 373404 Impressions (000s) and 370051 Impressions (000s) respectively.

    Hindi Rural GEC

    Zee Anmol, Sony Pal and Star Bharat are at first, second and third slots respectively with 530044 Impressions (000s) sum, 405706 Impressions (000s) sum and 381969  Impressions (000s) sum.

    Zee TV, Star Utsav and Rishtey are at fourth, fifth and sixth positions with 297080 Impressions (000s), 284532 Impressions (000s) and 261172 Impressions (000s) sum respectively.

    DD National, Dangal TV, Colors and Star Plus are at seventh, eighth, ninth and tenth positions respectively with 244068 Impressions (000s), 190630 Impressions (000s), 171488 Impressions (000s) and 161722 Impressions (000s) sum.

    Hindi Urban GEC

    In urban GEC, Zee TV bagged the leadership position with 443982 Impressions (000s) followed by Colors at second slot with 410856 Impressions (000s) and Star Plus at third with 356148 Impressions (000s).

    Sony Entertainment Television, Star Bharat and Sab TV  stood at fourth, fifth and sixth with 334106 Impressions (000s), 316666 Impressions (000s) and 285031 Impressions (000s)

    Sony pal stood on number seven with 188157 Impressions (000s).

    &TV, Zee Anmol and Rishtey garnered eighth, ninth and tenth slots with 150009 Impressions (000s), 146688 Impressions (000s) and 108878 Impressions (000s) respectively.

     

  • Highest rated Hindi GEC primetime programmes in rural India

    Highest rated Hindi GEC primetime programmes in rural India

    BENGALURU: In an earlier paper, we have discussed the highest rated Hindi GEC programmes in the Hindi Speaking Markets (HSM) – this included the urban and rural HSM markets, based on the weekly viewership ratings of the top 5 primetime programmes published by Broadcast Audience Research Council of Indi (BARC) during the first 39 weeks of 2017.

    It must be noted that the ratings (impressions) mentioned for the programmes in this paper may not represent the actual ratings during the first 39 weeks of programmes. The ratings in the paper are a sum of the ratings garnered by a programme only when it has appeared in BARC’s top 5 programmes list. Hence the actual ratings could be higher.

    As is common knowledge, rural viewership preferences are different from urban, BARC’s data for the top 5 Hindi GEC primetime (1830 to 2130 hours) NCCS HSM (U+R): 2+ individuals is not homogenous across markets. There is lumpiness, preferences vary within the urban as well rural audiences depending upon geography. While in the overall HSM markets Kumkum Bhagya on Zee TV was the most watched programme during the first 39 weeks of 2017, followed by Naagin 2 on Colors, rural HSM markets preferred the Supernatural to the family drama – Naagin 2 was the most watched programme in the Hindi HSM rural market during the 28 weeks it was there in the top 5 primetime programmes in the HSM rural market list in the first 39 weeks of 2017. The programme scored 184.395 million impressions during the 28 weeks in the top 5 programmes in the rural market list.

    Nagin 2 was followed by the Akshay Kumar – Ashwini Yardi – Meenakshi Sagar produced family drama Jamai Raja on Zee Anmol as the second watched programme during the 27 weeks it was present in the top 5 programmes in the rural market list with a score of 165.376 million impressions in the first 39 weeks of 2017.

    Optimystix Entertainment’s children’s Superhero series Baal Veer scored the third highest ratings of 162.266 million impressions during the 31 weeks it was in the top 5 programmes list in the first 39 weeks of 2017. The show earned these ratings on Sony Pictures Network India Private Limited (SPN) women focused Hindi GEC Sony Pal. Also on Sony Pal was the sitcom Tarak Mehta Ka Ooltah Chashma at fourth place with 102.036 million impressions during the 20 of the first 39 weeks of 2017 that it was on the top five programmes list.

    Zee TV’s Balaji Telfilms Limited produced KumkumBhagya was the fifth most watched programme with 88.325 million impressions during the 17 of the first 39 weeks of 2017 when it was in the top 5 HSM – rural market list. Please refer to the figure below.

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    Unlike their urban brethren, rural India does not prefer reality television if one were to go by BARC data for top 5 primetime programmes in the HSM rural market.

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    Soaps include all sub-genres such as family drama, comedy drama, sitcoms, mythology drama, supernatural drama. Reality includes music, dance, shows such as Fear Factor, Kaun Banega Crorepati, Bigg Boss, etc. Comedy includes shows such as The Kapil Sharma show, etc., Awards means award shows such as Star Screen Awards.

  • GEC: Star Plus regains lead, Zee TV slips to third position in urban market

    GEC: Star Plus regains lead, Zee TV slips to third position in urban market

    MUMBAI: The leader in the GEC urban market in BARC week 38 Zee TV has slipped to the third position and Star Plus regained the numero uno position.

    Star Plus jumped two slots to the third position in the GEC urban plus rural market, whereas Star Bharat slipped a slot to the fourth position. A majority of channels in week 39 almost retained their respective positions as in week 38.

    GEC (Urban)

    In the GEC – urban market, STAR Plus, Colors and Zee TV bagged the first, second and third positions with 384979, 368820 and 367046 Impressions (000s) sum. 

    On the fourth, fifth and sixth positions were Sony Entertainment Television, Sony SAB and STAR Bharat with 360545, 258587 and 252423 Impressions (000s) sum. 

    Sony Pal with 156361 Impressions (000s) sum, &TV with 152123 Impressions (000s) sum, Zee Anmol  with 143325 Impressions (000s) sum and DD National with 110624 Impressions (000s) sum were at the seventh, eighth, ninth and tenth positions, respectively.

    GEC (U+R)

    Zee Anmol and Zee TV retained their first and second positions with respective 661111 and 624676 Impressions (000s) sum. 

    Star Plus jumped two slots to secure the third position this week with 566586 Impressions (000s) sum, whereas Star Bharat slipped a slot to the fourth position with 561015 Impressions (000s) sum.

    Colors, Sony Pal and Sony Entertainment Television retained their respectively fifth, sixth and seventh positions with  552131, 518882, and 489266 Impressions (000s) sum.

    At the eighth, ninth and tenth positions are the same three channels respectively — Rishtey, Sony Sab and DD National with 426475, 367321 and 352197 Impressions (000s) sum.

    GEC (Rural)

    Zee Anmol and Sony Pal respectively retained the first and second positions with 5517785 and 362521 Impressions (000s) sum.

    Star Bharat and Rishtey exchanged their last week’s second and third positions with 320714 Impressions (000s) sum and 30852 Impressions (000s) sum. Zee TV retained its fifth position; witnessing a fall in the ratings with 257629 Impressions (000s) sum this week.

    DD National jumped a slot to the sixth position this week with 241573 Impressions (000s) sum, whereas Star Utsav slipped a slot and secured seventh position with 238758 Impressions (000s) sum.

    Colors, Star Plus and Big Magic bagged the last three positions respectively with 183311, 181606 and 151789 Impressions (000s) sum.

  • TED Talks Nayi Soch on Star Plus, Hotstar: Content should feed passion for knowledge, says Uday Shankar

    TED Talks Nayi Soch on Star Plus, Hotstar: Content should feed passion for knowledge, says Uday Shankar

    MUMBAI: “Television should offer a spectrum of content which includes not just the traditional definition of entertainment but also content that feeds the human passion for knowledge, which stokes curiosity and inspires people,” said Star India chairman and CEO Uday Shankar, at the unveiling of the first look of ‘TED Talks’ in India along with the megastar Shah Rukh Khan and head of TED Chris Anderson in Mumbai on Thursday evening.

    Inspiring a billion imaginations is much more than a tag line, it’s a promise Star India delivers every day in ways that break away from the conventional, spark national debate and help shape the new India.  

    Challenging the grammar of conventional entertainment and inspiring Nayi Soch, Star India is bringing this disruption on Star Plus, produced by Fremantle India, and hosted by Khan.

    Star India has always believed in powering social change through the power of its content to influence and impact people’s lives and thought. Continuing with this journey, the new programme will take forward Star’s commitment of creating a social impact.

    In a global first collaboration that will make the transformative power of ideas accessible to audience across India, Star Plus unites with TED – the global platform known for spotlighting and spreading powerful ideas that transform people see the world.

    It is TED’s first collaboration with a major network to produce a television series featuring original TED Talks in a language other than English.

    The show will bring some of the best innovators and thinkers of Indian origin to the center stage, hosted by Shah Rukh Khan. The show captures a mix of speakers, thinkers and doers, who have questioned norms and brought forth unique ideas that have the potential to inspire billions. 

    All these ideas which originate from personal belief and self-motivation bear testimony to the ingenuity of Indians. 

    Scientists, authors, thinkers, entrepreneurs and artistes, this show provides a global platform to speakers from all walks of life, taking their ideas to every home in India with the huge reach of the Star Plus platform.  It can also be viewed on Hotstar, Star’s online video streaming platform.

    Shankar said: “At Star, we have always believed that conventional definitions of content exist only to be challenged. I have been a big fan of TED and felt that there is no reason why these ideas should not be made accessible to all Indians in a language of their choice.”

    He added: “The timing is perfect — It is a time when the world is looking to India for the next big idea. Shah Rukh Khan whose charisma and enthusiasm will be pivotal in connecting with our viewers.”

    Khan said: “Bringing the power of ideas to people’s living rooms across India, and reaching out to especially the youth of our country, is something that’s really exciting.”

    Anderson said, “We have a real shot at offering millions of people the empowerment that inspiring speakers can bring.”

    Also Read:

    TED Talks to get Hindi version on Star with SRK as host

    Star Plus salutes Moms through Dhoni, Kohli and Ajinkya in promos

  • IPL ownership, key BCCI rights put Star India in position of advantage: ICICI Securities Media Content Meter

    IPL ownership, key BCCI rights put Star India in position of advantage: ICICI Securities Media Content Meter

    BENGALURU: ICICI Securities released a Media Content Meter report today. The report titled Sports – Battle heats up commenced saying that this month was marked by two significant events in Indian sport broadcasting industry: 1) The Supreme Court restrained Prasar Bharti from giving live feed of sport events of national importance to cable TV and private DTH platforms; and 2) Star India won TV and digital broadcasting rights for IPL for Rs 163.5 billion. With sport viewership in India largely dependent on cricket, ICICI Securities believes the ownership of IPL and key BCCI rights puts Star India in position of advantage.

    The report mentions the rise in the value of the Indian Premier League (cricket, IPL). The payout per season for the broadcast and the digital rights rose by two and a half times and thirteen times respectively. Even the payout for the title sponsorship of the IPL had increased by 1.8 times- Vivo paid Rs 4.4 billion for the title sponsorship for a period of five years (2018 to 2022) against the Rs 1 billion paid for a period of two years (2016 and 2017).

    Sports leagues, including homegrown leagues, other than cricket were also gaining traction in India. Among the homegrown leagues, Star Sports has the rights to a majority of successful leagues such as Indian Super League- Football (ISL), the Premier Badminton League (PBL) and the Pro Kabbadi League (PKL). Sony has the rights to the Premier Futsal League – Football and Pro Wrestling League.

    The report says that the Supreme Court decision will help boost up viewership of Star Sports channels and its ability to price channels as pay-TV subscribers will no longer have access to free cricket. With control over so many sports, Star India should be able to command higher ad rates and this was evident from Star India’s exorbitant ad rates during the recent India Australia series.

    In the content space, the report highlights some key developments. These include Zeel’s launch of premium English movie channels &Prive HD, which was fourth channel in the English premium movie genre. Sony Entertainment Television (SET) plans to launch a sub-brand – SET-Originals by the end of 2017. SET-Originals will focus on premium audience-featuring premium content such as concerts, finite series and home grown shows. Further, Sony is also planning to launch a number of new shows in the near future. Colors was also strengthening its weekend programming. Also, Star Plus after re-launching afternoon slots about six months back has decided to shut it down.

    The report says that in the Hindi GEC market, Sony has been gaining market share on the back of the ninth season of Kaun Banega Crorepati (KBC), while Zee TV and &TV were gaining in Hindi GEC all day viewership. Star India’s rebranded Hindi GEC channel Star Bharat gained marketshare with new shows.

    Among the non-South regional channels, in the Marathi space, Zee Marathi was the unchallenged leader, while Star Jalsha led in the largely two-player Bangla space, the other contender being Zee Bangla.

    In the South Indian regional space, Star Vijay and Star Maa gained in the Tamil and the Telugu spaces respectively on the back of Bigg Boss. While Sun TV was the absolute leader in terms of viewership in the Tamil market, Bigg Boss helped Star Vijay bag additional viewers in the primetime band.

    In the Telugu GEC regional space, Gemini TV had slipped to third place in terms of all day viewership. During primetime, Zee Telugu and Star Maa were neck-to-neck. In the Kannada GEC space, Zee Kannada was closing in on leader Colors Kannada, in terms of all-day viewership, though Colors Kannada was a leader during primetime. In the Malayalam GEC space Asianet ruled the all-day and primetime viewership.

    In the annexure to the report, ICICI shared some interesting numbers on viewership share of the Hindi GEC space during primetime starting 1930 hours until 2330 hours. For every half hour from 1730 hours to 2000 hours, Star Plus had the highest viewership share. Colors programmes led the viewership game in the 2000 hours to 2030 hours slot, while Sony SAB led in the 2030 to 2100 time slot. The 2100 to 2130 slot belongs to Zee TV in terms of viewership. Star Plus programmes had led in the 2130 hours to 2200 hours earlier, but in the recent past, it is Zee TV programmes that had the highest viewership share.

    Star Plus programmes have the highest viewership share in the 2200 to 2230 time slot. Over the past few weeks, Colors programmes have had the highest viewership share in the 2230 to 2300 hours, while Sony programmes leads in terms of viewership share during the 2300 hours to 2330 hours time slot.

    On the OTT front, Amazon Prime announced six new comedy series created by some of India’s top comedians. The report says that Amazon is after regional content also, including exclusive digital rights as well as streaming rights before the television premiere of a few Telugu films. Pan-regional OTT service Viu was also planning to launch four new original shows by the end of December 2017 in Hindi and Telugu languages.

    Note: (1) In the specific case of KBC, the ICICI Securities report generally refers to weeks 26 to 38 of 2017, while in the case of primetime and all-day viewership, the charts in the report cover quarterly periods starting from Q3-15 until Q2-18. The report states that the numbers for Q2-18 are estimates.

    (2) This article does not reflect the opinion of The Indian Television Dot Com Pvt Ltd. Group or any of its constituent people, employees, consultants and associates.

  • GEC: Zee TV vaults to top, DD Nat among best 10 in 3 markets

    GEC: Zee TV vaults to top, DD Nat among best 10 in 3 markets

    MUMBAI: Zee TV has vaulted from the third position to the numero uno position and the leader Star Plus slipped a slot whereas Sony Entertainment slipped two slots to the fourth position in the GEC Urban market. DD National appeared at the tenth position in two markets and surprised at the seventh slot in the rural market, according to BARC week 38.

    GEC (U+R)

    Zee Anmol, Zee TV and Star Bharat retained the first, second and third positions with respective 700182, 671377, 582902 Impressions (000s) sum.

    On the fourth, fifth and sixth positions are — Colors, Star Plus and Sony Pal with 563342, 551710, 524409 Impressions (000s) sum, respectively.

    SET, Rishtey, Sony Sab, DD National appeared at the seventh, eighth, ninth and tenth positions, respectively, with 513853, 402694, 363462, 310627 Impressions (000s) sum.

    GEC (Rural)

    Zee Anmol, Sony Pal and Star Bharat respectively retained the first, second and the third positions with 542022, 365125 and 321608 Impressions (000s) sum.

    Rishtey, Zee TV, Star Utsav retained the fourth, fifth and sixth positions with 297623, 269288 and 204474 Impressions (000s) sum, respectively.

    On the seventh position, DD National replaced Star Plus garnering 198410 Impressions (000s) sum. 

    Colors, Star Plus and Big Magic bagged the last three positions respectively with 180950, 164459 and 149212 Impressions (000s) sum.

    GEC (Urban)

    Zee TV, Star Plus, Colors and SET bagged the first, second, third and fourth positions with 402089, 387250, 382392 and 377352 Impressions (000s) sum.

    Sony Sab and Star Bharat retained their respective fifth and sixth positions with better ratings of 264544 and 261294 Impressions (000s) sum.

    Sony Pal, Zee Anmol, &TV and DD National pocketed the last four respective positions with 159284, 158159, 155999 and 112217 Impressions (000s) sum.

  • Zee Anmol tops Hindi GECs across genres as Star Bharat climbs

    Zee Anmol tops Hindi GECs across genres as Star Bharat climbs

    BENGALURU: Zee Entertainment Enterprises Limited or Zeel’s FTA Hindi GEC channel – Zee Anmol, at the second place in Broadcast Audience Research Council of India (BARC) weekly list for top 10 channels across genre, topped the Hindi GEC channels in that list.

    Zee Anmol garnered 821.210 million weekly impressions in week 36 of 2017 (Saturday, 2 September 2017 to Friday, 8 September 2017) in BARC’s list of top 10 Channels Across Genre: All India (U+R): 2+ Individuals. Zee Anmol had obtained 778.876 million impressions in BARC’s weekly list across genres for week 35 of 2017 (the previous week) and hence gained in viewership in week 36.

    Star India’s newly-renamed FTA GEC — Star Bharat — climbed up to third spot in the weekly list of top 10 channels across genres with 678.781 million weekly impressions. Star Bharat was relaunched on 28 August 2017 and in its very first week under the renamed avatar, (and BARC week 35 of 2017), Star Bharat attained rank eight in BARC’s top 10 channels across genre list with 531.083 million impressions.

    The pole position in BARC’s across genres top 10 channels list was yet again held by the Sun TV Network’s Tamil flagship GEC Sun TV, however with lower weekly impressions of 968.3564 million in week 36 as compared to the 1,009.285 million weekly impressions in week 35. Because of the fall in Sun TV’s weekly impressions in week 36, the gap between the top 2 channels in the across genres list –Sun TV and Zee Anmol has narrowed considerably.

    Three channels from Star India, two channels from The Sun TV Network, Zeel and Sony Pictures Network India (SPN) and one channel from Network 18 (or Viacom 18) made it to the top 10 channels across genre list in week 36 of 2017. From the market’s perspective, seven Hindi GECs’, two Telugu GECs’ and one Tamil GEC made it to the weekly top 10 channels across genre list for week 36 of 2017.

    Zeel’s flagship Hindi GEC Zee TV was placed fourth 667.948 million impressions in week 36 – the channel had been ranked fourth in week 35 with lower weekly impressions of 642.612 million. Star India’s flagship Hindi GEC Star Plus was ranked fifth in week 36 and 35 with 628.518 million weekly impressions and 626.212 million weekly impressions respectively.

    Viacom 18’s flagship Hindi GEC Colors was ranked sixth in week 36 of 2017 with 588.154 million weekly impressions, followed by the Sun Network’s flagship Telugu GEC Gemini TV with 532.878 million weekly impressions at seventh place.

    SPN’s flagship Hindi GEC Sony Entertainment Television was eighth in week 36 of 2017 with 522.701 million weekly impressions followed by the same network’s women focused Hindi GEC Sony Pal with 500.173 million weekly impressions at ninth place.

    Star India’s flagship Telugu GEC was tenth the top 10 channels across genre in week 36 of 2017 with 492.482 million weekly impressions.

  • Rebranded FTA channel Star Bharat grabs second position in two markets

    Rebranded FTA channel Star Bharat grabs second position in two markets

    MUMBAI: Star Bharat has made its way to the top, becoming the second best channel in both, urban+ rural as well as rural, markets in week 36 of Broadcast Audience Research Council (BARC) India. Star Plus recaptured its leadership in the urban market, whereas Colors bagged the second slot.

    Hindi GEC

    Zee Anmol continued to lead the market with 819438 Impressions (000s) sum followed by Star Bharat which climbed to the second slot from the fifth slot last week with 669588 Impressions (000s) sum.

    Zee TV retained its third position in week 36 with 625640 Impressions (000s) sum followed by Star Plus on number four with 581618 Impressions (000s) sum. Colors stood on number five with 560456 Impressions (000s).

    Sony Pal, Sony Entertainment Television and Rishtey grabbed sixth, seventh and eighth position with 496335  Impressions (000s) sum, 491965  Impressions (000s) and 438215 Impressions (000s) sum, respectively.

    Sab TV and Star Utsav bagged the ninth spot with 383079 Impressions (000s) and 290273 Impressions (000s) sum, respectively.

    Hindi GEC Rural 

    Zee Anmol garnered the first position with 647267 Impressions (000s) sum followed by Star Bharat on the second with 378234 Impressions (000s) sum and Sony Pal  with 347856 Impressions (000s) sum on the third spot.

    Rishtey stood at number four with 324715 Impressions followed by Zee TV 255624 Impressions (000s) and Star Utsav with 221261 Impressions stood at number six.

    Star Plus, Colors and DD National grabbed the seventh, eighth and ninth spots with 186764 Impressions (000s) sum, 176103  Impressions (000s), and 171068 Impressions (000s) sum, respectively.

    Big Magic stood at the tenth position with 161225 Impressions (000s).

    Hindi GEC Urban

    Star Plus regained its top position with 394853 Impressions (000s) and pushed Colors on second spot with 384353 Impressions (000s) sum and Zee TV on third with 370015 Impressions (000s) sum.

    Sony Entertainment Television stood at number four with 364056 Impressions (000s) sum followed by Star Bharat  on number five with 291353 Impressions (000s) sum.

    Sab TV and Zee Anmol  stood on number six and seven with 273684 Impressions (000s) sum and 172171 Impressions (000s) sum, respectively.

    &TV, Sony Pal and Rishtey grabbed the eighth, ninth and tenth positions respectively with 162519 Impressions (000s) sum, 148479 Impressions (000s) and 113500 Impressions (000s) sum.

  • GEC: Sony climbs in two markets, Star Bharat jumps five slots in U+R

    GEC: Sony climbs in two markets, Star Bharat jumps five slots in U+R

    MUMBAI: Zee Anmol and Colors retained leadership in their respective markets in week 35 of BARC’s all-India data.  On the other hand, Star Bharat (previously called Life OK) has jumped from the tenth position to the fifth in Hindi (U+ R) GEC market and entered the rural market. 

    Piggybacking KBC, Sony Entertainment Television has jumped a position each in two markets.

    Hindi GEC (U+R)

    Zee Anmol continued to be the leader even after a fall in ratings  in Hindi GEC (U+R) market with 771523 Impressions (000s) against 815471 Impressions (000s) in the previous week. 

    Colors retained its number two position with 613679 Impressions (000s) sum followed by Zee TV on the third with 598705 Impressions (000s) and Star Plus stood on number fourth with 574003 Impressions (000s).

    Star Bharat pocketed the fifth slot with 519743 Impressions (000s) climbing from the tenth position.  Sony Entertainment too climbed up to the sixth position with 474425  Impressions (000s). 

    Sony Pal, Rishtey and Sab TV bagged seventh, eighth and ninth spots respectively with 469504 Impressions (000s), 418914 Impressions (000s) and 368444 Impressions (000s). 

    Star Utsav stood at number ten with 290265 Impressions (000s).

    Hindi GEC Rural 

    Zee Anmol bagged the first position with 608797 Impressions (000s) sum followed by Sony Pal on the second with 329928 Impressions (000s) sum and Rishtey with 306972 Impressions (000s) sum on the third spot.

    Star Bharat (Life OK) has entered the rural market this week with 278785 Impressions (000s) sum followed by Zee TV 248559 Impressions (000s) sum and Star Utsav with 219630 Impressions stood at number six. 

    Colors, DD National and Star Plus grabbed the seventh, eighth and ninth spots with 201560 Impressions (000s) sum, 174453 Impressions (000s), and 172688 Impressions (000s) sum, respectively.

    Big Magic stood at the tenth position with 163412 Impressions (000s).

    Hindi GEC Urban

    Colors continued to top with 412119 Impressions (000s) sum followed by Star Plus on the second position with 401315 Impressions (000s) sum and Sony Entertainment Television on the third with 353685 Impressions (000s) sum.

    Zee TV stood at the fourth position with 350145 Impressions (000s) sum followed by Sab TV on the fifth with 261410 Impressions (000s) sum.

    Star Bharat and &TV stood at the sixth and seventh positions with 240958 Impressions (000s) sum and 163766 Impressions (000s) sum, respectively.

    Zee Anmol, Sony Pal and Rishtey grabbed the eighth, ninth and tenth positions, respectively, with 162725 Impressions (000s) sum, 139575 Impressions (000s) and 111942 Impressions (000s) sum.

  • Kumkum, its spinoff and Amul Sa Re Ga…help retain Zee channels at top slots across genres

    Kumkum, its spinoff and Amul Sa Re Ga…help retain Zee channels at top slots across genres

    BENGALURU: Over the past few weeks, either Zee TV or its free to air (FTA) network peer channel Zee Anmol have been topping the Hindi GEC’s in the top 10 channels Across Genre : All India (U+R) : 2+ Individuals weekly lists. Both the channels are from the Zee Entertainment Enterprises Limited (Zeel) stable. In Broadcast Audience Research Council of India (BARC) list for week 34 of 2017 (Saturday, 19 August 2017 to Friday, 25 August 2017), the pole position continued to be held by the Sun TV Network’s Tamil flagship GEC Sun TV with 1,057.511 million weekly impressions.

    Following behind with 817.317 million weekly impressions was Zee Anmol at second place among BARC’s list of top 10 channels across genres. Zee TV was placed third with 661.541 million weekly impressions.

    Zee TV was followed by Network 18’s flagship Hindi GEC Colors with 649.852 million weekly impressions at fourth place. Star India’s flagship Hindi GEC Star Plus was at fifth place with 648.518 million impressions followed by its network peer and flagship Telugu GEC Star Maa at sixth place with 568.169 million weekly impressions.

    Network 18’s FTA Hindi GEC Rishtey with 524.829 million weekly impressions was seventh with the Sun TV’s flagship Telugu GEC climbing up one place as compared to last week at eighth place with 523.591 million weekly impressions. Sony Pictures Network India (SPN) women oriented Hindi GEC Sony Pal was at ninth place with 511.107 million impressions while Zeel’s flagship Telugu GEC Zee Telugu completed the list of top 10 channels with 502.844 million impressions.

    In brief, three channels from the Zeel network, two channels each from the Sun TV Network, Star India and Network 18 stables and one channel from SPN made up the top 10 channels across genre list for week 34. All the ten channels were general entertainment channels or GECs’. From the language perspective, six Hindi GECs’, three Telugu GECs’ and one Tamil GEC made up the top 10 channels across genre list for week 34 of 2017.

    Four properties in the Hindi GEC (Urban+Rural), two properties each in the Hindi GEC (Urban) and Hindi GEC (Rural) spaces have helped Zee TV and Zee Anmol retain places in the top 10 channels lists of these markets for week 34 of 2017.

    For Hindi GEC (U+R), Zee Anmol topped the top 10 channels lists with Zee TV at third place. Four programmes – three on Zee TV – Kumkum Bhagya and its spinoff Kumkum Kundali and Sa re ga ma pa little champs and one on Zee Anmol – Jamai Raja were among the top 5 programmes list for week 34 in Hindi GEC (U+R) market.

    Though Zee TV was placed third and Zee Anmol seventh in the top Hindi GEC (U) channels lists, Amul Sa re ga ma pa little champs and Kumkum Bhagya were in the top five programs list for week 34. For the Hindi GEC (R) market, Zee Anmol was placed first and Zee TV fifth in the top 10 channels lists for week 34. Jamai Raja and Kaala Teeka on Zee Anmol were among the top five programmes in the Hindi GEC (R) lists during week 34 of 2017.