ITV

Tag: Star Jalsha

  • Oscar Movies Bhojpuri enters regional top 5 in BARC week 1 2019

    Oscar Movies Bhojpuri enters regional top 5 in BARC week 1 2019

    MUMBAI: In the Bengali market, Zee Bangla, Star Jalsha continued to be in first and second positions in BARC data week 1 for 2019. Oscar Movies Bhojpuri emerged as the new player in the market by securing fifth position in the Bhojpuri space. Zee Kannada and Colors Kannada swapped their first and second positions in the Kannada cluster. No changes were observed in Malayalam, Marathi, Tamil and Telugu segment.

    Bengali, Bhojpuri, Kannada, Marathi and Telugu cluster in BARC data week 52. In the Malayalam space, Mazhavil Manorama and Flowers TV swapped their second and third positions. Moreover, Zee Tamil and Sun TV interchanged their second and third positions in the Tamil market.

    Bangla

    Zee Bangla, Star Jalsha continued to be on first and second positions respectively with 372317 impressions '000s and 307306 impressions '000s. Colors Bangla, Aakash Aath and Jalsha Movies stood at third, fourth and fifth positions respectively with 59207 impressions '000s, 56460 impressions '000s and 54150 impressions '000s.  

    Bhojpuri

    Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action retained their first, second, third and fourth positions respectively with 50622 impressions '000s, 47093 impressions '000s, 12793 impressions '000s and 8844 impressions '000s. Oscar Movies Bhojpuri emerged as the new player in the market by securing fifth position with 2136 impressions '000s.  

    Kannada

    Zee Kannada and Colors Kannada swapped their first and second positions respectively with 415697 impressions '000s and 391735impressions '000s. Udaya TV, Udaya Movies and Star Suvarna continued to be in third, fourth and fifth positions respectively with 236910 impressions '000s, 168349 impressions '000s and 136671 impressions '000s.

    Malayalam

    No changes were observed in the Malayalam segment. Asianet, the Malayalam general entertainment channel from Star TV, Mazhavil Manorama, Flowers TV, Surya TV and Asianet Movies continued to be first, second, third, fourth and fifth positions respectively with 298250 impressions '000s, 126584 impressions '000s, 86959 impressions '000s, 76083 impressions '000s and 54949 impressions '000s.  

    Marathi

    Zee Marathi, Colors Marathi, Star Pravah and Zee Talkies and Zee Yuva continued to be in first, second, third, fourth and fifth positions respectively with 387989 impressions '000s, 139842 impressions '000s, 117599 impressions '000s, 114339 impressions '000s and 39986impressions '000s.

    Tamil

    Sun TV, Zee Tamil, Star Vijay, KTV and Adithya tv managed to be on first, second, third, fourth and fifth positions respectively with 1023067impressions '000s, 539392 impressions '000s, 486411 impressions '000s, 335099 impressions '000s  and 103190 impressions '000s.

    Telugu

    Star Maa, Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies hold on to their first, second, third, fourth and fifth positions respectively with 647630 impressions '000s, 507209 impressions '000s, 499740 impressions '000s, 414103 impressions '000s and 207278 impressions '000s.

  • Sony Aath enters Bangla top 5 in BARC week 51

    Sony Aath enters Bangla top 5 in BARC week 51

    MUMBAI: In the Bengali space, Sony Aath emerged as the new player standing on fifth position in BARC data week 51. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position in the Bhojpuri market. Udaya Movies and Star Suvarna exchanged their fourth and fifth positions in the Kannada space. No changes were observed in Malayalam, Marathi, Tamil and Tamil segment.

    Bangla

    Zee Bangla and Star Jalsha continued to be ifirst and second positions with 384866 impressions '000s and 319968 impressions '000s respectively.  Jalsha Movies and Colors Bangla interchanged their third and fourth positions respectively with 72066 impressions '000s and 66767 impressions '000s. Sony Aath emerged as the new player standing at fifth position with 65304 impressions '000s.

    Bhojpuri

    Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action continued to be at first, second, third and fourth positions respectively with 46293 impressions '000s, 42393 impressions '000s, 12973 impressions '000s and 7470 impressions '000s. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position with 2528 impressions '000s.  

    Kannada

    Colors Kannada, Zee Kannada and Udaya TV continued to be in first, second and third positions respectively with 413752 impressions '000s, 213661 impressions '000s and 213661 impressions '000s. Udaya Movies and Star Suvarna exchanged their fourth and fifth positions with 177113 impressions '000s and 160377 impressions '000s respectively.

    Malayalam

    No changes were observed in the Malayalam space. Asianet, the Malayalam general entertainment channel from Star TV retained its first position with 291882 impressions '000s. Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies also continued to be second, third, fourth and fifth positions with 102017 impressions '000s, 88354 impressions '000s, 80230 impressions '000s and 61768 impressions '000s respectively.

    Marathi

    Zee Marathi, Colors Marathi, Star Pravah and Zee Talkies and Zee Yuva continued to be on first, second, third, fourth and fifth positions respectively with 394208 impressions '000s, 147681 impressions '000s, 123367 impressions '000s, 113346 impressions '000s and 43716 impressions '000s.

    Tamil

    Sun TV, Star Vijay, Zee Tamil, KTV and Adithya TV continued to be in first, second, third, fourth and fifth positions respectively with 902033 impressions '000s, 493107 impressions '000s, 487720 impressions '000s, 318325 impressions '000s and 104737 impressions '000s.  

    Telugu

    Star Maa, Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies hold on to their first, second, third, fourth and fifth positions respectively with 643948 impressions '000s, 508627 impressions '000s, 455719 impressions '000s, 441445 impressions '000s and 198809 impressions '000s.

  • Star India elevates Kevin Vaz as CEO of regional entertainment channels

    Star India elevates Kevin Vaz as CEO of regional entertainment channels

    MUMBAI: Star India has promoted Kevin Vaz as CEO of regional entertainment channels. The regions include Maharashtra, Bengal, Tamil Nadu, Andhra Pradesh, Telangana, Kerala and Karnataka.

    Previously, Vaz was CEO of South entertainment channels. He has spent 22 years serving Star India. Before heading the entertainment channels in Southern market, he was the business head of English cluster. In 2015, he was roped in to head the youth and entertainment channel, Channel V.

    Vaz, who has also worked as Star India’s president ad sales, became head of English channels (FX, Fox Crime, Star World, Star World HD, Star World Premiere HD, Star Movies, Star Movies Action) and Star Jalsha and Jalsha Movies in March 2013.

    Star India has a very large bouquet of regional entertainment channels which includes, Star Jalsha, Star Pravah, Jalsha Movies, Maa Movies with their HD versions, Maa Gold, Maa Music to name a few.

    Regional channels are outpacing many other genres in terms of growth and all large broadcasters have or are planning to enhance their regional channel bouquets. Most are entering markets not with just a GEC, but with a combined offering across entertainment, movies, kids and music.

    In FY18, however, the ad expenditure on Hindi GECs declined by 9 per cent while the regional channels saw a spike of 5.4 per cent, outlining the overall growth of the regional market in India, according to KPMG in India’s Media and Entertainment report 2018.

    According to FICCI 2018 Re-imagining India’s M&E sector report, the top 10 channel genres accounted for 47 per cent of total ad volumes. Of these, 30 per cent of all ad volumes were on Hindi channels, while the balance 17 per cent were from Tamil, Telugu and Bangla.

  • Kannada, Malayalam, Telugu markets stay constant in BARC data week 49

    Kannada, Malayalam, Telugu markets stay constant in BARC data week 49

    MUMBAI: In the Bengali space, Zee Bangla and Star Jalsha continued to be in first and second positions in BARC data week 49. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position in the Bhojpuri market. No changes were observed in Kannada, Malayalam and Telugu market. In the Marathi space, Zee Yuva entered the market standing at fifth position. Sun TV retained its leadership position in the Tamil segment.

    Bangla

    Zee Bangla and Star Jalsha continued to be in first and second positions with 379144 impressions '000s and 322158 impressions '000s respectively.  Jalsha Movies and Colors Bangla exchanged their third and fourth positions respectively with 66783 impressions '000s and 58588 impressions '000s. Aakash Aath retained its fifth position with 56201 impressions '000s.

    Bhojpuri

    Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action continued to be in first, second, third and fourth positions respectively with 42348 impressions '000s, 42178 impressions '000s, 13989 impressions '000s and 7094 impressions '000s. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position with 2903 impressions '000s.  

    Kannada

    No changes were observed in this segment. Colors Kannada, Zee Kannada, Udaya TV and Udaya Movies and Colors Super continued to be in first, second, third, fourth and fifth positions respectively with 428232, 414845 impressions '000s , 205625 impressions '000s , 193098 impressions '000s  and 147762 impressions '000s.

    Malayalam

    Asianet, the Malayalam general entertainment channel from Star TV, retained its first position with 303195 impressions '000s. Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies also continued to be second, third, fourth and fifth positions with 107015 impressions '000s, 80247 impressions '000s, 79096 impressions '000s and 65505 impressions '000s respe1ctively.

    Marathi

    Zee Marathi, Colors Marathi, Star Pravah and Zee Talkies continued to be in first, second, third and fourth positions respectively with 361943 impressions '000s, 164949 impressions '000s, 142194 impressions '000s and 118705 impressions '000s. Zee Yuva entered the market standing at fifth position with 49838 impressions '000s.

    Tamil

    Sun TV retained its leadership position with 958692 impressions '000s. Star Vijay, Zee Tamil, KTV and Adithya TV stood at second, third, fourth and fifth positions respectively with 510328 impressions '000s, 504342 impressions '000s, 312675 impressions '000s and 102091 impressions '000s.  

    Telugu

    Star Maa retained its first position with 656656 impressions '000s. Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies stood at subsequent positions with 520942 impressions '000s, 478254 impressions '000s, 417860 impressions '000s and 197338 impressions '000s respectively. 

  • Sony Marathi new player in BARC data week 48

    Sony Marathi new player in BARC data week 48

    MUMBAI: BARC data for week 48 shows that in the Bengali space, Zee Bangla and Star Jalsha continued to be in the first and second positions. No changes were observed in Bhojpuri, Kannada, Malayalam and Tamil segment. In the Telugu space, Star Maa retained its first position. Sony Marathi emerged as the new player in the Marathi space.

    Bangla

    Zee Bangla and Star Jalsha continued to be in first and second positions with 362811 impressions '000s and 309608 impressions '000s respectively.  Jalsha Movies, Colors Bangla and Aakash Aath stood at 69124 impressions '000s, 65304 impressions '000s and 56837 impressions ‘000s respectively.

    Bhojpuri

    Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum, Housefull Action and Oscar Movies Bhojpuri retained their first, second, third, fourth and fifth positions with 40461 impressions '000s, 35791 impressions '000s, 10852 impressions '000s, 6625 impressions '000s and 3186 impressions '000s respectively. 

    Kannada

    No changes were observed in this segment. Colors Kannada, Zee Kannada, Udaya TV and Udaya Movies and Color Super continued to be in first, second, third, fourth and fifth positions respectively with 450055 impressions ' 000s, 389247 impressions ' 000s, 196316 impressions ' 000s, 188975 impressions '000s and 141803  impressions '000s.

    Malayalam

    Asianet, the Malayalam general entertainment channel from Star TV retained its first position with 302637 impressions '000s. Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies also continued to be second, third, fourth and fifth positions with 111067 impressions '000s, 85709 impressions '000s, 75191 impressions '000s and 64645 impressions '000s respectively.

    Marathi

    Zee Marathi continued to be in the first position with 419693 impressions '000s. Colors Marathi and Star Pravah interchanged their second and third positions respectively with 147991 impressions '000s and 147486 impressions '000s. Zee Talkies continued to be in fourth position with 117349 impressions '000s. Sony Marathi emerged as the new player in the Marathi space with 46835 impressions '000s.

    Tamil

    No changes were observed in the Tamil space. Sun TV, Zee Tamil, Star Vijay and KTV and Adithya TV retained their first, second, third and fourth positions respectively with 927254 impressions '000s, 526195 impressions '000s, 508744 impressions '000s, 342071 impressions '000s and 106244impressions '000s.

    Telugu

    Star Maa retained its first position with 635818 impressions '000s. Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies stood at 635818 impressions '000s, 572168 impressions '000s, 471045 impressions '000s, 412360 impressions '000s and 200711 impressions '000s respectively.

  • No changes in Kannada, Marathi segments in BARC data week 44

    No changes in Kannada, Marathi segments in BARC data week 44

    MUMBAI: In the Bengali space, Colors Bangla and Sony Aath swapped their fourth and fifth positions in BARC data week 44. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position. No changes were observed in the Kannada and Marathi segments. In the Tamil space, Sun Life emerged as the new player. Moreover, in the Telugu segment, ETV Telugu and Gemini TV swapped their third and fourth positions.

    Bangla

    No changes were observed in this space. Zee Bangla, Star Jalsha and Jasha Movies continued to be at first and second positions respectively with 363169 impressions '000s, 324136 impressions '000s and 77070 impressions '000s. Colors Bangla and Sony Aath swapped their fourth and fifth positions respectively with 70626 impressions '000s and 63318 impressions '000s.

    Bhojpuri

    Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action retained their first, second, third and fourth positions with 47653 impressions '000s, 41595 impressions '000s, 12942 impressions '000s and 6598 impressions '000s respectively. News18 Bihar Jharkhand emerged as the new player in the market by securing fifth position with 2475 impressions '000s.

    Kannada

    No changes were observed in this segment. Colors Kannada, Zee Kannada, Udaya TV, Udaya Movies and Super Colors continued to be at first, second, third, fourth and fifth positions with 431556 impressions '000s and 401124 impressions '000s, 231402 impressions '000s, 177834 impressions '000s and 155191 impressions '000s respectively.

    Malayalam

    Asianet, the Malayalam general entertainment channel from Star TV and Flowers TV retained its first position this week as well with 289415 impressions '000s and 101740 impressions '000s respectively. Surya TV and Mazhavil Manorama interchanged their third and fourth positions with 86149 impressions ‘000s and 80368 impressions '000s respectively. Asianet movies continued to be on fifth position with 74220 impressions '000s.

    Marathi

    No changes were observed in this sector. Zee Marathi, Colors Marathi, Star Pravah, Zee Talkies and Zee Yuva continued to be on first, second, third, fourth and fifth positions respectively with 417072 impressions '000s, 129784 impressions '000s, 124154 impressions '000s, 108761 impressions '000s and 34519 impressions '000s.

    Tamil

    Sun TV, Zee Tamil, Star Vijay and KTV retained their first, second, third and fourth positions respectively with 907099 impressions '000s, 527803 impressions '000s, 496202 impressions '000s and 340920 impressions '000s. Sun Life emerged as the new player in the segment with 92106 impressions '000s.  

    Telugu

    Star Maa and Zee Telugu continued to be at first and second positions with 674105 impressions '000s and 536410 impressions '000s respectively. ETV Telugu and Gemini TV swapped their third and fourth positions respectively with 445598 impressions '000s and 445364 impressions '000s. Gemini Movies retained its fifth position with 199920 impressions '000s. 

  • Relief for broadcasters as WB govt ends impasse between artist forum, production houses

    Relief for broadcasters as WB govt ends impasse between artist forum, production houses

    MUMBAI: The Bengali TV Industry, one of the major hubs of India’s entertainment ecosystem, was in the middle of a major crisis since Saturday. The tussle between the production house guild and artist forum had stalled the shooting of almost 30 mega serials aired on major GECs in the state. With no new episodes in the bank, broadcasters were compelled to air repeat telecasts of shows. With the two warring parties refusing to budge, West Bengal chief minister Mamata Banerjee intervened, calling on a meeting involving both factions in the presence of three major broadcasters – Zee Bangla, Star Jalsha and Colors Bangla.

    The decision to set up a joint conciliation committee was taken at the meeting, which was also attended by renowned actors like Prosenjit Chatterjee, Soumitra Chatterjee, representatives of Welfare Association of Television Producers. After the meeting, Banerjee told the media that problems concerning all the parties were discussed and the shooting would now resume.

    “The shoot of the mega serials will be resumed tomorrow morning. Our telly industry holds a very respectable place in our state. There will be a Joint Conciliation Committee that will look over all the issues,” she said after breaking the deadlock between the two groups.

    Representatives from production houses, channels, artists, technicians will be a part of the committee, which will be headed by minister Arup Biswas. The committee is expected to meet every month to resolve any conflict and ensure the smooth functioning of the industry. 

    With shooting set to resume today, the entire ecosystem can now breathe a sigh of relief.

    This, however, wasn’t the first time the artist forum and production houses were involved in a stand-off. But the scale of the conflict this time around certainly had the Bengali TV industry worried and the audience frustrated.

    The demands of the artist forum were two-fold – one was about timely payments, the second was with regards to shoot timings. The artists wanted to receive their payment by the 15th of every month. A source close to the development told Indiantelevision.com that there were several artists whose payments have been due for long. The source added that the delay in payments hasn’t necessarily hampered lead actors, but the supporting casts. 

    As per the directive of the forum, actors, some of whom had put their make up on, refused to continue shooting till their dues were cleared. The artist forum also called for overtime payment after ten hours of work.

    The television division head of a leading production house we spoke to blamed some artists for not being present on the floor at the scheduled call time, countering the demand for overtime payment. According to him, some actors did not shoot for more than six hours as they juggled between two projects at the same time. This inflicted monetary losses on the production houses, which pay a monthly rent for floors, he added.

    Many people involved in the issue feared that it could hurt viewers’ interest and that they would gravitate towards Hindi GECs. For the younger audience, there’s already an option of digital content.

    On Star Jalsha, Colors Bangla, Zee Bangla popular shows like Fagun Bou, Ke Apon Ke Por, Debi Choudhurani, Kusum Dola, Om Namah Shibay, Krishnokoli, Joyee, Andarmahal, Rani Rasmoni, Reshom Jhanpi, Subho Drishti, Aloy Bhubon Bhora did not have fresh episodes. Only two new serials Bajlo Tomar Alor Benu and Bhumikonya on Star Jalsha, along with a few reality shows on Zee Bangla and Colors Bangla were aired properly. However, Bengali GEC Akaash Aath survived the crisis without any disruption in telecasting new episodes.

    Had the deadlock not been broken, the entire local entertainment industry in the state could have suffered a great deal of financial damage. With so many people across the state employed in the industry, a prolonged problem between the two parties could have severely crippled the family economy of several households.

    It now remains to be seen how the newly formed committee functions in a bid to ensure there is no repeat of such a situation.

  • Star Jalsha to launch new show ‘Bajlo Tomar Alor Benu’

    Star Jalsha to launch new show ‘Bajlo Tomar Alor Benu’

    MUMBAI: Star Jalsha is all set to launch its new show Bajlo Tomar Alor Benu to usher in the festive feeling. 

    The show is an inspiring story of a talented girl, who makes a name for herself in the profession of idol making. Given that the festival celebrates the feminine divinity and spirit, it is ironic that the profession is largely male dominated. Against this backdrop, an orphan girl is being adopted and raised by a famous idol maker named Kalikrishna, who discovers her love for sculpting and idol making. He gives her shelter, mentors her and supports her in nurturing her dream.

    The show will be produced under the banner of Agnidev Chatterjee Productions. According to Chatterjee, who is the producer and director of the show, “This show is very close to my heart. I am extremely excited to work on such an uplifting story on such a popular platform of Star Jalsha. We have put in a lot of passion into putting this show together and are hopeful that our audiences will find it interesting.”

    The lead character name is Minu and will be played by Shyamoupti Mudly, while Kalikrishna’s role is being essayed by Sanjeev Dasgupta. The show hosts many popular artists from the television and theatre world like Kushal Chakraborty, Arjun Chakraborty, Deboleena Dutta, Anushree Das, and Bhashwar Chatterjee in different roles.

    Commenting on the show, Sudipa Chatterjee, the screenplay and dialogue writer for this show said, “This is a story that I have wanted to tell for a long time. I believe that Minu shall convey a very strong and inspiring message to a large section of women who are striving to create their identity, despite all odds.”

    Bajlo Tomar Alor Benu will premiere on 20 August and will come on air everyday at 6 pm.

  • Catch the 1st international Bangla Cinema Carnival, organized by SVF, on Star Jalsha this sunday evening

    Catch the 1st international Bangla Cinema Carnival, organized by SVF, on Star Jalsha this sunday evening

    MUMBAI: SVF, Eastern India’s largest movie production house recently organized an international Bengali cinema carnival in Bangkok with much fanfare. The star-studded, glitzy carnival, held in the Thailand capital, will air exclusively on Star Jalsha this coming Sunday (February 25), a must-watch for anyone who is interested in Bengali cinema. It is yet another first from SVF which ensured that Bengali filmdom finally landed on foreign shores.

    From Dev to Ankush, Mimi to Nusrat and Imon to JeetGannguli, the Tollywood stars, singers and musicians were all there, singing, dancing and milling around, rubbing shoulders with one another. If Shruti Pathak started with the song Shubharambh, Nakash Aziz’s Jabra Fan, Lagnajita’sBasantoEsheGeche and Jeet’sChinteParli Na, had the audience in raptures.

    While Sayantika grooved to superhits like TammaTamma and TuCheezBadi Hai Mast Mast as well as Phoolkoli and Remix Qawali; Nusrat performed on Aayat from the movie BajiraoMastani as well as Ami Je KeTomar’s title track. Yash made the fans go crazy when he danced to the peppy Mon from the movie Total Dadagiri and ThikEmonEbhabe; Mimi was seen dancing to the biggest party numbers of 2017KarGayiChull and Senorita as well as Emotional Saiyaan and Honey Bunny while Ankushchipped in with performances on Shona, Take it Easy and Darling and more

    The first Bengali international film carnival was not just about songs and dances, though. It paid rich tributes to ‘Yesterday Actresses’ such as Suchitra Sen, Supriya Devi, Madhabi Mukherjee, Tanuja, Aparna Sen and Sandhya Roy. The tribute was brought alive by Rituparna Sengupta who danced to the numbers of the films these legendary actresses starred in.

    SVF co-founder & Director, Mahendra Soni said “It’s an attempt from us to take Bengali cinema to international scene by organizing the carnival in the city of Bangkok, something few have thought of before. We are sure that people will enjoy watching this magnificent show on Star Jalsha on Sunday evening. The show will have a red carpet segment from 6 to 7pm, followed by a 4 hour performance based show till 11pm,’’

    Dev brought the house down, dancing to Party Shoes and BhojoGournango (from the SVF-produced Bindass and Challenge), while Rituparna Sengupta danced to numbers like E ShudhuGaner Din and AajMon Chheyeche Ami HariyeJabo, rekindling nostalgia that seeped through the first-ever carnival of its kind.

  • FremantleMedia appoints Aradhana Bhola as India MD

    FremantleMedia appoints Aradhana Bhola as India MD

    MUMBAI: FremantleMedia has announced the appointment of Aradhana Bhola to the role of the managing director at FremantleMedia India.

    Based in Mumbai, Aradhana will head up the company’s Indian business, reporting in to Ian Hogg, FremantleMedia’s Regional Chief Executive Officer, Australia & Asia Pacific. As Managing Director, Aradhana will be responsible for managing all development and production operations in India and leveraging relationships with broadcast and digital partners throughout the country. The appointment will be effective immediately.

    Announcing the appointment, Ian Hogg, said: “Aradhana is a class act, she’s creative, energetic and driven. Aradhana’s experience and understanding of the Indian market means she is the ideal candidate to build on the great successes FremantleMedia has already enjoyed in the region while unlocking the many exciting creative and commercial opportunities it presents.”

    On her appointment, Aradhana Bhola said: “I am delighted to have the opportunity to spearhead the India operations at FremantleMedia. This challenge is very exciting, given the complexity and diversity of the Indian content market. In my new role, I hope to push the team’s creative and innovative vision to new heights.”

    Aradhana joined FremantleMedia India in 2012 as Creative Director and was promoted to Head of Content in 2015. During her time with the company she has overseen production on titles including India’s Got Talent (Colors), Indian Idol (Sony), Covershot (National Geographic Channel), Angels of Rock (MTV) and Amra Na Ora (Star Jalsha). Prior to joining the business, Aradhana was VP Programming at Star Plus and Head of Programming at Zoom.

    FremantleMedia India first opened its office in 2009 and has since ranked amongst the leaders in television content in the region. The company has produced tentpole programmes such as Indian Idol and India’s Got Talent, which continue to attract record audiences. The seventh season of Indian Idol premiered to over 9 million viewers, doubling Sony TV’s primetime average. The most recent series of India’s Got Talent peaked at 9.7 million viewers, delivered an audience 55% higher than Color’s primetime average and reached an impressive 230 million viewers across the season.

    In 2016, FremantleMedia India produced its first web series, Confessions – It’s Complicated, which launched exclusively on Facebook. The online series amassed an incredible 40 million hits across the series and 11.5 million views. There were also 70,000 innovative live audience interactions with the cast. A second season is now in development.