Tag: Star India

  • SMAAASH ropes in FW Sports Investment Fund as strategic investor

    SMAAASH ropes in FW Sports Investment Fund as strategic investor

    MUMBAI: FW Sports Investment Fund LP (FSIF), a Mauritius-based private equity fund, has acquired a significant minority stake in Mumbai based Smaaash Entertainment (SMAAASH).

     

    This is the first round of private equity funding into the company.

     

    Pioneering the field of sports simulation technology in India, SMAAASH has developed a unique concept that blends sports, music and dining into an immersive and involved social entertainment experience. It’s first such sports-based entertainment centre that was started in 2012 in Mumbai. The centre is home to highly interactive sports simulators across different sports such as cricket, football and racing, as well as many other thrilling and recreational attractions. The Company is promoted by serial entrepreneur Shripal Morakhia, who had earlier founded SSKI &ShareKhan.

     

    “SMAAASH is an emotionally and physically engaging proposition that uses technology to meet consumer aspirations. We are very excited at having FSIF as our partner. Our plan is to open multiple centres across India and globally over the next couple of years, and FSIF’s involvement will help us immensely with our global plans”, said SMAAASH founder director Shripal Morakhia.

     

    Cricket icon Sachin Tendulkar and STAR India are also associated with this unique venture from its inception.

     

    Sachin Tendulkar who is a strategic investor in SMAAASH said, “The advanced simulators at SMAAASH are fascinating and are very close to real life experience. Sporting enthusiasts can leverage the technology at SMAAASH to harness their skills and gain experience of challenges faced on the field. The facilities at SMAAASH cater to the demands of the young, sporting minds of the nation”.

     

    “SMAAASH demonstrates creativity and innovation at its best — principles that form the very core that drives Star. That innovation has meant that SMAAASH is quickly emerging as the sports entertainment destination among today’s youth,” said Star India COO Sanjay Gupta.  “We are very proud to partner this unique venture and its team led by Shripal from its very conception to pilot and now its growth phase. There’s no doubt SMAAASH will soon grow to be one of the biggest global enterprises in active sports entertainment.”

     

    This is the second major investment by FSIF, Asia’s first sports dedicated fund. Earlier this year, FSIF had acquired a significant minority stake in Technology Frontiers, a leading global provider of in-stadia activation solutions. The fund is led by Anand S. Krishnan, who has earlier been a managing director at JPMorgan in America and Asia.

     

    Commenting on the investment, Anand S. Krishnan said, “SMAAASH leverages sports as a medium to connect with customers – families, corporates, and retail. The company is uniquely positioned to expand its footprint throughout India and worldwide; its innovative, differentiated, and aspirational offering addresses the bourgeoning demand for active entertainment. We are excited to be a part of this story and look forward to working with the SMAAASH team.”

     

    Anand S. Krishnan and Sripat Pandey will be joining the board of directors of SMAAASH.

     

    EY India acted as the exclusive investment bankers on the transaction and J. Sagar Associates acted as the legal advisor to FSIF. EYIndia partner Ajay Shah, who led the transaction said, “The Indian sports-based entertainment industry has grown rapidly over the last few years, driven by an increase in discretionary spending ability of the consumer. SMAAASH now has a total equity capital base of approximately Rs 150 crore. This capital base will be a catalyst for the company to achieve its aggressive expansion plans and meet its objective of providing social entertainment via a fun filled, value-for-money experience”.

  • Gurjeev Singh to head Star India international business

    Gurjeev Singh to head Star India international business

    MUMBAI: After the big split last month of Star and Zee’s distribution JV MediaPro, Star India has announced that MediaPro former COO Gurjeev Singh Kapoor will head the company’s international business initiatives.

     

    Once the MediaPro transition is complete, Singh will shift to his new base in London and report to Star India COO Sanjay Gupta. In his new role, Singh will handle distribution, syndication, ad sales and new content development in the US, South Afriaca, West Asia, the UK, Europe, south Asia and Southeast Asia.

     

    “The international business has huge growth potential which has not yet been fully tapped and we believe Gurjeev will add tremendous value to the organization and will build on the foundations that have been put in place and take the International business to new heights,” said Gupta.

     

    “Gurjeev shares our values and our focus on the business and he has proved to be an extraordinary leader throughout his stint with Star and its ventures,” he added.

     

    Singh will take up his new posting only after a few months. Speaking on his new role Singh said, “I am looking forward to be back into Star’s fold and delighted with the opportunity to expand our global footprint. Star is uniquely placed to drive aggressive growth in the international markets based on its great content advantage.”

     

    Star India’s channels are available in more than 120 countries globally. And Singh has his task cut out for him: Zee Entertainment Enterprises channels are available in more than 160 countries globally and a very aggressive IndiaCast has been working aggressively to further the distribution of the Viacom18, Network18 channels worldwide.

     

    Concurrent with Singh’s new responsibility, Star India’s national distribution has been split into two: TS Panesar has been given the task of handling national distribution on DTH and in the digitised markets, while Summit Grover has been brought in to look after  distribution in the emerging markets of DAS phase III and IV. Both are expected to report into Singh.

     

     

  • Starsports.com gains big by streaming IPL 2014

    Starsports.com gains big by streaming IPL 2014

    MUMBAI: The nation is caught in the Pepsi IPL 2014 fever. The series that is being streamed on starsports.com, in its first week, has managed to garner an unprecedented traction of more than a million visitors every day. During the period, starsports.com has attracted around 47 lakh unique visitors across web and mobile delivering just more than a crore visits.

     

    During the first seven matches played in the current season, 150 million minutes of video were consumed by users with an average of more than 32 minutes per match. Consumption on mobile now stands at 42 per cent of the overall traffic. The majority of the viewer base is in the age group of 18-24 years in the top eight metro cities which contribute to overall 60 per cent of the traffic. Gender specifically, female traffic saw a significant surge contributing 27 per cent of the overall audience.

     

    Speaking on the occasion, Star India EVP and head, new media Ajit Mohan said, “IPL 2014 is perhaps a turning point for sports consumption. For the first time, online consumption of sports is becoming about video, video, and video. And, our investment in creating a world class backbone for video delivery is showing up as a significant improvement in the experience for sports fans, especially on a mobile screen.”

     

    Since its inception in December 2012, starsports.com has invested heavily to build a video infrastructure customized for India, where the experience is characterized by a proliferation of mobile devices and where a large number of consumers still have access to low bandwidth. In addition, for IPL, the company has leveraged its television infrastructure to deliver mid-rolls (advertisements in the middle of the overs) in addition to the already prevalent pre-rolls (advertisements which roll before the start of the video). 

     

    Video streaming of Pepsi IPL 2014 on the sports website has attracted many sponsors-HUL as the presenting sponsor and amazon.in, Toyota, ITC Personal Care and Reckitt Benckiser as associate sponsors.

     

    Star India president sales Amit Chopra added, “The most innovative advertisers in India are recognising the power of the mobile screen. Many of them have been hesitant in the past about investing in video ads online, given the sketchy delivery of both content and ads. We have been able to offer a powerful proposition to these advertisers by delivering a great video experience and a highly engaged sports fan.”

     

    Powered by live and video rights, the rich digital platform covers many world sports like major cricket tournaments, BPL, La Liga and Serie A in football, F1, hockey, tennis and badminton. 

  • PVP Ventures sign participation agreement for ISL

    PVP Ventures sign participation agreement for ISL

    MUMBAI: PVP Ventures has announced the participation agreement between PVP Ventures and Football Sports Development (an SPV that was formed by IMG Reliance; Star India and All India Football Federation).

     

    With this development, PVP Ventures has become eligible to own a football team and participate in the Indian Super League which is being organised by Football Sports Development.

     

    On 21 April, PVP Ventures had informed that it was one of the successful league partners of the ISL and represented the Kochi franchise.

     

    The Indian Super League’s inaugural season is slated to start in September 2014.

  • Media Pro: The unwinding of a joint venture

    Media Pro: The unwinding of a joint venture

    MUMBAI: When the Telecom Regulatory Authority of India (TRAI) came out with its regulation on the role of aggregators, everyone in the industry was sure that this would herald the death of content aggregators, at least in their current form. Industry insiders revealed that the leading and strongest content aggregator Media Pro would be among the first to break up, but it would take time, probably by mid-2014 or probably a little later.

     

    So when the announcement came last week that the Zee Turner and Star Den joint venture had decided to go their separate ways, it sent shock waves through the industry.  Some said it was premature and that the joint venture could have run a little longer. But sources indicate that the decision was taken at the very top between Subhash Chandra, Punit Goenka and Star India head Uday Shankar directly with only a handful of executives being informed. Industry insiders say that the joint venture had hired a consulting firm to give guidance on what should be done and when.

     

    The breakup will see the two partners setting up independent cable TV affiliate distribution teams. Exactly as it was like almost three years ago when both decided to get together to extract more revenues out of India’s reluctant cable TV operators and multi system operators (MSOs).

     

    Questions are being raised as to where will Media Pro India CEO Arun Kapoor – an old Essel group hand – be placed?  Will he head the Zee Entertainment distribution initiative or will he go the Star way? He was earlier group CEO distribution businesses at Essel Group (he also headed the joint venture which had been set up to distribute the Zee TV and Turner channels in India).

     

    Sources indicate that the Turner channels will continue to be distributed by Zee Entertainment at least for now without any cross network bundling. So does that mean that the Zee and Turner joint venture arrangement will in effect not be revived?

     

    Most observers expect COO Gurjeev Singh Kapoor to move onto the Star distribution team. Gurjeev began his media career with Zee and then went to Discovery before moving on to The OneAlliance as its business head. He was finally lured to lead Star Den Media services when it was set up as a joint venture between Sameer Manchanda’s DEN and Star India.

     

    The bets are out whether the Star Sports bouquet will be distributed by the Star India team or whether an independent team will be given that responsibility.  Most expect the former proposition to be realised.

     

    Industry observers state the Media Pro office in north Mumbai is a hub of activity with senior management working on splitting up the teams and also drawing up plans for recruitment wherever needed.

     

    “There is a lot of movement which is taking place currently, with some of the executives already going the Star India way,” says a source from the industry.

     

    MSOs and cable TV operators expect the two new teams to start approaching them soon with new packages and offerings. Others however indicate that this could be a month or two away, until Star and Zee draw up their individual teams. Gurjeev had told indiantelevision.com around a month ago that most of the MediaPro contracts with both cable TV and DTH operators are slated to come up for renewal by sometime in April.

     

    If that is true then Zee Entertainment and Star India don’t have much time on their hands. And the teams have their task cut out for them.   

  • ISL announces partners in its journey to revolutionise Indian football

    ISL announces partners in its journey to revolutionise Indian football

    MUMBAI: IMG Reliance and Star India promoted Indian Super League (ISL), under the aegis of All India Football Federation, on Sunday, 13 April reached a crucial junction on its path to rediscover Indian football, as it identifies and awards eight ‘League Partners’ across the country ahead of the proposed September-November 2014 inaugural season.

     

    Touted to be an unrivalled footballing tourney, the ISL – that is being planned under the Football Sports Development (FSD) – aims to ignite a revolution in the sport and ultimately enable Indian football to thrive and perform at the highest level on the international stage.

     

    “Today’s announcement is the culmination of several years of hard work and strategic planning,” said IMG chairman & chief executive and IMG Reliance chairman Michael Dolan in a statement. “We are enormously pleased at the level of interest the creation of the Indian Super League has generated. We believe the League signals the beginning of a new era in the development of football in India and, in the future, will be the source of great pride for the people of India.”

     

    ISL’s proposal for ‘League Partners’ received an overwhelming response from the business, sports and Hindi film industry, to own a team from the nine proposed cities in the contention. Four of the final eight cities – Delhi, Kochi, Guwahati and Bengaluru – will find itself in the mainstream football map of the country, which is traditionally being dominated by Kolkata, Goa, Pune and Mumbai, through the high-profile professional tournament.

     

    “Inspiring our nation to excel is a priority and comes naturally to us at Star India. With our expertise in marketing and production of sports content, our task is cut out to etch football in the sports culture of India,” said Star India CEO Uday Shankar. “The nation has been awaiting its second sport for far too long. And we’re delighted to collaborate with esteemed partners in the business and sports world to make that happen!”.

     

    The winning bids, which boast a good mix of corporates and celebrities, include – the Sun Group for Bengaluru; Sameer Manchanda led Den Network for Delhi; Venugopal Dhoot (Videocon), Dattaraj Salgaocar and Shrinivas V. Dempo for Goa; John Abraham & Shillong Lajong for Guwahati; Sachin Tendulkar & PVP Ventures for Kochi; Sourav Ganguly, Harshavardhan Neotia, Atletico Madrid, Sanjeev Goenka, Utsav Parekh for Kolkata, Bollywood’s Ranbir Kapoor and Bimal Parekh for Mumbai and Salman Khan together with Kapil Wadhawan and Dheeraj Wadhawan of the Wadhawan Group for Pune.

     

    “It is with great pride that I welcome the eight League Partners to the Indian Super League. We want to unlock the unbound aspirational energy of our youth through grassroots and community development programs,” said Nita M. Ambani. “Together, we will strive to build a vibrant ecosystem that will provide impetus to football in India. As Mentor of the League, I commit myself to development of football as a major sport for the youth of India.

     

    Ernst & Young, the designated international advisory firm, had the mandate of drawing up and validating the bid process. Each bidder was subject to strict eligibility norms and was required to submit the bids, as prescribed under the ‘Invitation to Bid’ document. Bids were evaluated by the jury panel in the presence of Ernst & Young representatives.

     

    The ISL represents a transformational progress for Indian football, progress that will be good for players, fans and the League Partners. It’s an opportunity to be part of one of the most exciting new properties in football anywhere in the world and Indian Federation, the AIFF has extended all its help for the success of the League.

     

    AIFF president Praful Patel said: “No period in India’s long and proud history in football is more exciting than today. This day will go down in memory as a special day for Indian football as eight high profile celebrities & corporates are being introduced into the sport through Indian Super League. With IMG Reliance & Star providing the perfect foundation, the League has become an unstoppable force which would change Indian football.”

     

    “I hope the grassroots’ obligation of the franchises gives a huge push to the development of the game. Along with the world class infrastructure that is being created for the Under 17 FIFA World Cup, and AIFF’s expression of interest to host 2015 and 2016 FIFA Club World Cup, Indian football is definitely turning a new leaf in its history,” he added.

     

    AIFF general secretary Kushal Das too is a firm believer of the fact that Indian football needs an innovative approach to amass popularity. “I have always believed Indian football needs an innovative and experimental format like Indian Super League to bring the fans back to the stadiums. Today, with the kind of owners and organisers that we have behind Indian Super League, we have the perfect recipe to a successful professional tournament. I wish the Indian Super League all the best.”

     

    Here is a closer look at the winning Bidders/Consortiums:

     

    A new Sun rises in the Garden City

    Bengaluru – Sun Group

     

    Sun Group is an Indian conglomerate, based in Chennai, India. Sun Group’s Sun TV Network is one of the largest media networks in India. It owns over thirty three television channels, 45 FM Radio Stations, Two Daily News Papers and Five Magazines with a reach of more than 95 million households in India. Sun Direct is one of the largest DTH service provider in the country having more than 9 million subscribers. Sun Pictures is the film division of Sun TV Network. The group is also present in the aviation business with SpiceJet and also owns IPL cricket team Sunrisers Hyderabad.

     

    Den to lay football Network in Delhi

    Delhi – Sameer Manchanda of Den Networks

     

    DEN Networks – led by Chairman and Managing Director Sameer Manchanda, is India’s largest cable TV distribution company serving 13 million homes in over 200 cities. Based in Delhi, DEN is a frontrunner of digitisation of Indian cable TV. DEN is also launching India’s fastest high speed broadband service with speeds of 100 Mbps and more. DEN aims to become the default destination for entertainment, information and interactivity for the Indian family.

     

    Goan sport to get Dempo, Salgaocar & Videocon’s push

    Goa – Salgaocar / Dempo / Videocon

     

    Dattaraj Salgaocar: His company has diverse interests in Mining, Hospitality, and Shipping. It exports over 4 million tonnes of Iron Ore every year. The company also runs the Goa Marriott and Hotel La Plaz Gardens in Goa.

     

    Dempo: Dempo Mining Corporation Limited is a prominent mining company from  Goa. Shrinivas V. Dempo is the chairman of Dempo Group. They are also the owners of Dempo Sports Club, popularly known as ‘the whites’ from Goa. The team has been a constant performer in all the national football championship and gained immense popularity in the last four decades of its existence. The team has several accolades and honours in its kitty. They have won the National Football League title in 2004 and 2006 and followed it with two I-League triumphs in 2006–07 and then in 2009–2010.

     

    Videocon: The group is a US $5 billion global conglomerate with a diversified set of products ranging from handsets, D2H, Electronic Appliance etc. The group has 17 manufacturing sites in India and plants in Mainland China, Poland, Italy and Mexico.

     

    John joins Lajong for Guwahati

    Guwahati – John Abraham and Shillong Lajong

     

    John Abraham: John Abraham is an established Bollywood actor, producer and former model. Known for his obsession for football, bikes and fitness, John is an avid follower of football and sports in general. He has bought a stake in Delhi team of Hockey India League.

     

    Shillong Lajong: Shillong Lajong is an I-league team based in Shillong. It was established in the year 1983. It was promoted to the 1st division of the I-League in the 2009-10 season. They have been associated with prominent brands such as Aircel and Adidas. The team plays its home matches in the Nehru Stadium in Shillong.

     

    God of cricket comes to ‘God’s own country’

    Kochi – Prasad V. Potluri of PVP Ventures & Sachin Tendulkar

     

    PVP is one of the largest investors of the country in media and entertainment industry and is listed on the BSE and the NSE. Prasad V Potluri, the known serial entrepreneur in the global outsourcing services space is the Chairman and MD of PVP Ventures. PVP was one of the bidders for Hyderbad team of IPL in 2012.

     

    Sachin Tendulkar: The batting maestro and a world renowned personality, also known as the God amongst his global fan base, will be associated with the team as its brand ambassador.

     

    Kolkata looks forward to Dadagiri in football

    Kolkata – Sourav Ganguly, Harshavardhan Neotia, Atletico Madrid, Sanjiv Goenka, Utsav Parekh

     

    Sourav Ganguly: Affectionately known as ‘Dada’, is a former Indian cricketer and captain of the Indian national team. Currently, a cricket commentator, Ganguly is regarded as one of India’s most successful captains in modern times. He is the 5th highest run scorer in ODIs and was the 3rd person in history to cross the 10,000 run landmark. In 2002, the Wisden Cricketers’ Almanack ranked him the sixth greatest ODI batsman of all time.

     

    Atlético de Madrid: Spanish club based in Madrid that plays in the La Liga and has been the champions on 9 occasions. It is the third most supported club in Spain. They will be moving to a new stadium in the 2015 season which will have a capacity of 70,000 spectators. It is one of the biggest clubs in the world in terms of associates with more than 65,000 season ticket holders.

     

    Harshavardhan Neotia: Harshavardhan Neotia of Ambuja Neotia Group is one of the most prominent and respected businessman in India. The corporate houses headquartered in Kolkata has its forte in real estate and recent forays into hospitality, healthcare and education. The group has championed the cause of woman and child healthcare by setting up Bhagiarthi Neotia Woman & Child Care Centre in Kolkata.

     

    Sanjiv Goenka:  Sanjiv Goenka of RP – Sanjiv Goenka Group from Kolkata is a prominent businessman in India having interest in Power business in the city and national network of modern Retail chains across country.

     

    Utsav Parekh:  Utsav Parekh has been Non-Executive-Non-Independent Chairman at SMIFS Capital Markets Ltd. since April 1, 2009. Mr. Parekh has about 25 years of in-depth experience in merchant banking and financial services.

     

    Mumbai Wakes Up to Sid’s passion

    Mumbai – Ranbir Kapoor & Bimal Parekh

     

    Ranbir Kapoor is one of the leading Indian film actor of the current generation. Through his successful career in Hindi (Bollywood) films, he has become one of the highest-paid actors and one of the most high-profile celebrities in India. He is the recipient of several awards and nominations including five Filmfare Awards. Kapoor is the son of actors Rishi Kapoor and Neetu Singh, and the grandson of actor-director Raj Kapoor. He began his career in Bollywood as an assistant director on Sanjay Leela Bhansali’s 2005 film Black and later turned actor to give many a hit movies year on year. A keen follower of football and an avid fan of FC Barcelona, Ranbir is often seen on the maidans of Mumbai playing football with his co-stars and friends when he is not shooting.

     

    Bimal Parekh: Bimal Parekh is a renowned Chartered Accountant from Mumbai.

     

    Pune will play its football Dabang style

    Pune – Salman Khan, Kapil Wadhawan & Dheeraj Wadhawan

     

    Kapil & Dheeraj Wadhawan: Kapil Wadhawan is the Chairman and Dheeraj Wadhawan is the Vice Chairman of the Rajesh Wadhawan Group, which has diverse business interests including financial services, food retail, hospitality, education and real estate. Sport development has been a major focus area of the Wadhawan family, which believes in taking sport to the grassroots level, thus enabling access for India’s young to good quality sporting activities and infrastructure. Over the years, Wadhawan Group has been associated with sports – especially cricket – either as sponsors or team owners.

     

    Salman Khan: Salman Khan is an Indian actor, producer, television presenter, and philanthropist. Known as the actor with mass appeal, Salman is the promoter of ‘Being Human Foundations’. He has appeared in the highest grossing film nine separate years during his career, a record that remains unbroken. He has starred in more than 80 Hindi films and thus far and has established himself as a leading actor of Hindi cinema.

     

    Leveraging the strengths of all its partners, the Indian Super League envisions creating new football powerhouses in this part of the world, which will rise to global prominence as the country and the sport further develops.

  • MediaPro breaks up

    MediaPro breaks up

    MUMBAI: In one of the biggest announcements after the Telecom Regulatory Authority of India (TRAI) came out with its regulation, two months ago, that prevented aggregators from bundling channels of different broadcasters, Star Den Media services and Zee Turner have decided to part ways with distribution JV MediaPro coming to an end.

     

    The networks will be setting up their independent affiliate sales team for their respective channels. The networks are also banking on the recent tariff hike given by TRAI as a positive boost to subscription revenues.

     

    Zee Entertainment MD Punit Goenka said,  “We  had  created  this  Joint  Venture  to  address  various  anomalies  in  the  analog market, curb  piracy  and introduce  transparency for the benefit  of all stakeholders.  I must say that we have been very satisfied with the outcome  of the partnership.  In the last three years, with  DAS getting  implemented, India  is truly on  the path  to digitization. First  two phases of DAS have already been implemented. Given the new regulation, Uday and I have taken a call to continue the business at an independent  level. I wish our JV partners all the very best in their future endeavors.”

     

    Star India CEO Uday Shankar  added,  “MediaPro  has been  a truly delightful and path breaking  partnership.   Punit  and I created MediaPro with the objective of accelerating  digitization, promoting transparency and introducing best practices  in distribution.  Thanks to the commitment  of both parties the JV has delivered exceptionally well on each of these.   I am proud  to say that MediaPro also led the industry consensus for the most efficient way of moving to a digital domain.  This in turn allowed  us to offer better content to our viewers.  In the light of new regulation, both partners have decided  to build independent affiliate sales. I take this opportunity to compliment the entire MediaPro team lead by Arun Kapoor for creating  a best-in-class organization  that  helped  pioneer  digital transformation of cable.”

  • Starsports.com sets a new benchmark for sports on digital

    Starsports.com sets a new benchmark for sports on digital

    MUMBAI: The video streaming site from Star India – starsports.com – has garnered unprecedented traction on the digital domain.

     

    The ICC World T20 final between India and Sri Lanka on starsports.com attracted a record 19.3 lakh unique individuals watching the video on the destination, delivering an unprecedented 37.6 lakh visits.

     

    While public figures are not available, the previous record for a single game is believed to have been achieved on IPL last year, with around 14.8 lakh visitors watching the video on 23 April 2013, when Chris Gayle scored 175 for Royal Challengers Bangalore. The final also beat the views registered for the retirement test match of Sachin Tendulkar, 10.3 lakh visitors, which marked the previous high point for starsports.com.

     

    Speaking on the occasion, Star India EVP and head new media Ajit Mohan said: “This is a proof that the fans are ready to embrace a completely new destination conceptualised around video. We are emerging as the best way to follow cricket. The success of ICC World T20 really positions us well for Pepsi IPL 2014, which is debuting on starsports.com this year, and where we have the opportunity to really deliver a whole new experience for IPL fans. Our aspiration is to break the 20 lakh mark for a single game.”

     

    Overall, starsports.com attracted more than 80.9 lakh users during the fortnight long tournament delivering more than 2.24 crore visits. The consumer engagement on starsports.com is continuing to grow dramatically. A total of 101 million live minutes of video were consumed by users during the last four matches played by India in the tournament, with an average of more than 30 minutes per live view. 

     

    Starsports.com offered live matches of ICC World Twenty20 as an ad-free subscription service on its advanced sports video player. In addition, the portal also offered a free, five-minute delayed service.

     

    Powered by live and video rights, the site covers the best of world sports including major cricket tournaments, BPL, La Liga and Serie A in football, F1, hockey, tennis and badminton.

  • Vice Media, Shane Smith & Star India

    Vice Media, Shane Smith & Star India

    CANNES: Shane Smith is your typical journalist. He dresses in jeans and a T-shirt, even when he is delivering  a keynote at the Grand Auditorium of the Palais des Festivals in Cannes during the currently ongoing MipTV. But Smith also heads a company Vice Media which is believed to be the next big thing to news TV journalism just as CNN was in its early days.

     

    Vice has a valuation of $1.4 billion courtesy a multimillion dollar investment in his company by global media baron Rupert Murdoch’s Twenty First Century Fox which gave the latter a 5 per cent equity stake. Vice Media has its web site vice.com, its youtube channels, a magazine, a show on HBO, among many other initiatives.

     

    During the course of an interview Smith was quite clear why he agreed to the Fox deal.

     

    Said he: “It is impossible to become an international media brand on your own. There’s  carriage issues, there’s legal issues, there’s a myriad of other things. if you look at ESPN, CNN and MTV,  ESPN sold out to Disney, CNN to Time Warner, and MTV Viacom. We wanted to stay independent. Fox gave us the entrée into India with Star, entrée into Europe with Sky, film with Twentieth Century Fox.  They helped us to get into all those territories. Yet at the same time it is a sub five per cent investment. We own the company, we run the company, 80 per cent of it, and I own 95 per cent of the board. It’s a way of staying independent, yet becoming that fifth media brand.”

     

    Smith stated that CNN, ESPN and MTV belong to another era – they were the benchmarks of the cable TV revolution.  And they are not the business role models for today. “In the world of online, if you look at some of the numbers, if you look at what we can do internationally and how you can reach people. You know I am not going to be the next CNN. I am not going to be the next ESPN. I am not going to be the next MTV. I am going to be 10X CNN, 10X MTV and 10X ESPN,” he opined quite confidently. ”Because the numbers now in terms of the video views are now in the billions. That’s the disruption, that’s the revolution.”

     

    Smith was in Cannes to launch his online food channel joint venture with Fremantle Media called Munchies.  The channel is slated to have more than 100 hours of short form clips, half hour shows and hour long shows. Targeted at Gen Y, Smith expects munchies.tv  to generate hundreds of millions of views this year from the current 50 million views its food shows on You tube generate.  Munchies’ initial slate of shows includes Fresh Off The Boat, Being Frank, Girl Eats Food, Chef’s Night Out and F*ck, That’s Delicious

     

    The goateed journo turned media-preneur is quite sanguine that his company will do revenues of about $500 million by end 2014, almost three times its 2012 revenues of $170 million. And he is quite clear he will continue wearing both his journalist and CEO hats.  Said he:  “I think you if you want to make cars, you better love cars. You want to make shoes, you better love shoes. I love content. I am a content company. A, I am not going to send a reporter somewhere where I am not going to go myself. B, I have to know every piece of content,  that is to be made. How do we shoot it, how doe we edit it, how do we put it out, how do we activate it. Otherwise I should not be running a content company.  And since we are a content company, that’s what I do. And the other half of it is, try to make that work, trying to grow audience, try to make money.”

     

    With an audience in excess of 15-20 million worldwide, and several language editions, Vice Media might well get there.

  • MSM gets ready to max it with MAX 2

    MSM gets ready to max it with MAX 2

    MUMBAI: Its good news for movie buffs as Multi Screen Media’s (MSM) long awaited plan to launch one more movie channel is rolling along fine.  And the unveiling of the new service is likely to be once both the Indian Premier League (IPL) and elections are wrapped up and done.

     

    Multi-system operators (MSOs) say they have been approached by the Sony Entertainment Network (led by TheOneAlliance team) to keep aside space on their networks for two channels by May-end- early-June. 

     

    One of these according to MSOs is the movie channel which has been christened as MAX 2 while the other a GEC has not yet been given a name. The GEC is likely to work as a third flanking GEC to both Sony and SAB. And the management is introducing it to take advantage of the monetisation opportunities digitisation is expected to bring with it.

     

    Star India has in recent times been hyperactive by re-launching its Star Sports services under different brands like 1,2,3,4 and also flagging off Life OK to help absorb advertising inventory which cannot be absorbed by the market leader Star Plus. Ditto with Zee TV which has introduced &pictures while Colors debuted Rishtey India. Sony which has relatively been playing low-key was expected to up the ante and its impetus to launch new services such as the two channels is only expected.   

     

    Await detailed report…