ITV

Tag: Star Gold

  • World Television Premiere of Judwaa 2 on Star Gold

    World Television Premiere of Judwaa 2 on Star Gold

    MUMBAI: This Christmas, Star Gold dons the Santa hat promising to indulge its viewers with double the entertainment, double the excitement and double the fun! The Home of Blockbusters announces the World Television Premiere of one of the most sought after films of the year – Judwaa 2. The film that raked close to 200 crores at the Box Office and won a million hearts all over the world, will make its television debut on 24 December 2017, Sunday at 1pm.

    Since the announcement of the film, Judwaa 2 managed to create headlines consistently, garnering an amount of viewer interest that few films have managed to do so successfully in the recent past. From super hit songs to iconic dialogues, Judwaa 2 had all the perfect ingredients to become a blockbuster hit, and it did. The film released to packed theatres with fans loving everything about the film. With VarunDhawan’s impeccable comic timing, David Dhawan’s directorial mastery, Jacqueline Fernandez and TapseePannu’s charisma; Judwaa 2 went on to become as iconic as its 90’s original.

  • Star India bets on unreleased movies

    Star India bets on unreleased movies

    MUMBAI: Star India is leaving no stone unturned to ensure Star Gold reigns in the movie premiere category. The broadcaster has not only acquired TV and digital rights for two blockbusters of 2017 – Golmaal Again and Judwaa 2 but also upcoming unreleased movies like Dutt, Baaghi 2, Raid and Aiyaary.

    According to a source close to the development, all the six movies have been acquired for a period of 7-11 years. They will also be available for streaming on Hotstar.

    Movie acquisition costs keep going a notch up every year, especially if the movie does well at the box office. The movie acquisition cost of Aiyaary is around Rs 21 crore, Golmaal Again is around Rs 60 crore and Judwaa 2 is between Rs 25-30 crore, the source revealed.

    Star India general manager and EVP Hindi movie business Hemal Jhaveri said, “The acquisition of the biggest films of the year is a testament to Star Gold’s dominant position and to the strength of the Star Network. Apart from entertaining the audiences, mega movie premieres also prove to be a successful platform from an advertiser’s standpoint. We are delighted to be at the centre of this win-win situation.”

    The broadcaster stands to earn big bucks during mega movie premieres since advertisers don’t hesitate to cough up premium rates, which will not be the case for a normal movie. It gives a bigger brand image for the advertiser as well as viewers.

    Premieres also tend to grab more eyeballs. The channel expects movies like Judwaa 2 and Golmaal Again to rake in the investment and viewership. But Bareilly ki Barfi and Shubh Mangal Savdhan and the likes may not do the same, said the source.

    Jhaveri believes that the channel has always received a phenomenal response for its big-ticket premieres. With the current lineup, the channel is optimistic about outdoing its previous records and setting new standards for television premieres in the country.

    In the last two years, Star Gold delivered the highest rated premieres, Bajrangi Bhaijaan and Prem Ratan Dhan Payo (PRPD), whose satellite rights commanded a price tag of Rs 50 crore. Both their ratings are still unbeaten. Along with these, the channel has disrupted the market with landmark premieres such as Pink and The State vs Jolly LL.B 2. In 2017 itself, the channel delivered six of the top 10 premieres shown on Hindi movie channels.

    Despite the onset of digital platforms, TV viewership hasn’t been affected but has even increased since rural areas, that were only acquainted with Doordarshan earlier, can now scan through tons of private channels.

    Rohit Shetty’s Golmaal Again and Varun Dhawan’s Judwaa 2 will premiere on Star Gold in the coming two months. Among the unreleased movies are Rajkumar Hirani’s Dutt starring Ranbir Kapoor, Neeraj Pandey’s Aiyaary featuring Sidharth Malhotra, Baaghi 2 with Tiger Shroff in the lead and Ajay Devgn’s Raid.

  • Movies Now & DD Sports top respective genres: Chrome DM (updated)

    MUMBAI: The English movies genre emerged as the most benefitted genre with 2.8 per cent in six metros with Movies Now topping the chart with 48.3 per cent opportunity to see (OTS) in week 32, Chrome Data Analytics & Media reported.

    Next in the tally is the sports genre which bagged the second spot in the chart, seeing a growth of 1.98 per cent. DD Sports lead the genre with 95.2 per cent OTS on all-India basis.

    With a growth of 1.96 per cent, English GEC grabbed the third spot. In the English GEC genre, Colors Infinity stood at number one with 46.9 per cent. 

    Hindi movies in Hindi-speaking market (HSM) bagged the fourth slot with a growth of 1.64 per cent and Star Gold lead the chart with 93.9 per cent OTS.

    Last but not the least, Hindi News genre stood at the fifth position with 1.18 per cent of growth with India TV leading the genre with 99.6 per cent. 

    public://Top Gainers.png public://Top Losers.png

    Among the losers this week, the youth genre in HSM decreased by 0.38 per cent. In this youth genre, however, Bindass was the top gainer with 90.4 per cent OTS. Kids genre dropped by 0.22 per cent this week wherein Nickelodeon stood at number one with 87.8 per cent OTS.

    The business news section recorded a fall of 0.13 per cent. However, Zee Business emerged the leader in the genre with 83.4 per cent OTS.

  • Zee promotes freeing of its channels on UK’s Sky TV

    MUMBAI: Three years after it introduced the Sky Asia pack in the UK, the British satellite operator has decided to drop it and put the Asian channels into its basic bouquet.  It was in March 2014, that  Sky had introduced the pack – consisting of Zee TV, Zee Cinema, Zee Punjabi, Sony Entertainment Television, Sony MAX and B4U Movies – at a price of 15 pounds. But Britasians were slow to subscribe to the package. That was even after it was made available at five pounds to viewers, according to online news reports. The reason: content on the paid pack was available on free TV. 

    So when the three year agreement with Sky and the Asian channels came up for renewal earlier this year, it decided to change the status quo and put the channels out for free in  its three packs    – original, variety and box sets. The. original pack is priced at 22 pounds and offers 270 channels; the variety sells at 25 pounds a month for 300 plus channels and the box set pack at  31 pounds a month  for 350 plus channels. The Asian  channels will be giving company to others such as Star Plus, Star Gold, Life OK, Star Utsav, and MTV Beats, which are also available at no cost.

    To promote this change, Zee Entertainment Enterprises, one of the first movers into the UK with its Hindi channels, launched a two week phased  campaign starting with a teaser   – casting a shadow of suspense over the UK with  “Can you keep a ZEECRET” message. The advertising was pushed nationwide accross media,  covering key south Asian pockets. It also undertook an innovative viral announcement by Youtube comedian sensation, Pammi Aunty – who not only lets you in on the secret that Zee TV UK, Zee Cinema, Zee Punjabi are free but also tells you what to do with the saving of the £15 monthly Sky Asia Pack fee!

    Now the promotion has moved into the nexrt phase with the message: “All Zee, No Fee,” Zee Entertainment Enterprises marketing head – UK and Europe Simran Sablok informed indiantelevision.com. The idea: draw eyeballs to the Zee channel group including Zee TV, Zee Cinema, Zing, Zee Punjabi and &TV.  

    Even as the channels have gone free on Sky, Zee’s channels  continue to be available on Virgin  as part of the paid Asian Mela pack.

    Observers are expecting the slugfest between the Indian channels in the UK to intensify for the already shrinking advertising pound following this move.

    Also Read:

    Zee set to launch channel in France with dubbed/sub-titled content

    ZEEL to globally strengthen its ‘largest Indian entertainment’ brand identity, says Amit Goenka

    Free Colors HD on Sky in UK from 14 Feb

  • Star Gold premieres ‘Dhruva’ on 23 July, Ajay Devgn lends voice

    MUMBAI: Star Gold claims to have has become synonymous with setting new benchmarks for every film it premieres and the channel now takes it a notch higher by becoming the first Hindi Movie Channel to get a Bollywood megastar to dub for a movie Premiere.

    For the Hindi Television Premiere of ‘Dhruva’, Star Gold has brought onboard, superstar Ajay Devgn to lend his voice to the lead character, played by Ram Charan. Arbaaz Khan also lends his voice for the character of Siddharth Abhimanyu played by Arvind Swamy.

    “Star Gold has been the official home to my films and, when the team came in with the opportunity of doing this first of its kind initiative for a television premiere, I instantly agreed. The journey of bringing Dhruva to life in Hindi has been as exciting & exhilarating as portraying any of my characters on the big screen,” says actor Ajay Devgn.

    ‘Dhruva’ took the Box Office by storm, and became one of the top three Tollywood box office hits of 2016. With Ajay Devgn onboard, the channel is confident to replicate the success with the film’s television premiere.

    “We couldn’t think of a better fit than Ajay Devgn to lend his voice for this power packed film. While lending voices for big screen premieres of regional and international dubs is common, we wanted to set a new benchmark by bringing this trend onto TV Premieres. We aim to bring to our viewers, the big blockbusters of Indian Cinema as extravagantly as possible,” says Hemal Jhaveri, General Manager, and Exec. President, Hindi Movie Business, Star India.

    Scheduled to premiere on 23 July 2017 at 8:00 PM, ‘Dhruva’ produced by Allu Aravind, follows the dramatic journey of IPS officer, Dhruva who is on a mission to bring down Siddharth Abhimanyu (Arvind Swamy), an evil genius who is the brain behind a massive medical mafia. Stylish, slick and replete with high octane action sequences and power packed performances – Dhruva is the perfect movie to enjoy on your home screens.

  • DD Sports emerging as chart-topper with 93.9% OTS (updated)

    MUMBAI: English GEC genre grew by 0.28 per cent with Colors Infinity emerging as the leader with 48.2 per cent OTS. The English news genre saw a gained of 0.48 per cent in metros, with Loksabha TV leading the tally with 94.8 per cent OTS.

    Meanwhile, witnessing a drop of 0.20 per cent, the Hindi news channels’ genre in the HSM stood at third number in the loser category with India TV scoring 99.2 per cent OTS. Last but not the least, the kids genre too witnessed a decline of 0.24 per cent across India with Cartoon Network leading the space with 84.4 per cent OTS.

    Meanwhile, witnessing a drop of 5.3 per cent, the Hindi news channels’ genre in the HSM stood at third number in the loser category with India TV scoring 99.2 per cent OTS. Last but not the least, the kids genre too witnessed a decline of 3.3 per cent across India with Cartoon Network leading the space with 84.4 per cent OTS.

    Among the toppers of this week, the sports channels’ genre in All India Market noted a growth of 0.70 per cent with DD Sports emerging as the chart-topper with 93.9 per cent OTS. English Movies genre increased by 0.49 per cent with Movies Now leading the list with 48.7 per cent OTS in six metros.

    The Hindi Movies space garnered the fifth slot with 0.38 per cent growth. Star Gold ledu the genre with 93.6 per cent OTS. Hindi GEC was the next in the tally, which witnessed a growth of 0.21 per cent with DD National taking a lead with 98.7 per cent OTS.

    (This story has been updated after receiving inputs from Chrome DM at 130pm on 14 June, 2017)

  • “We are targeting the 1.5 m Indians in mainland Europe” – bubbles Media CEO Arnold C. Kulbatzki

    Launched in August 2016, the satellite-to-OTT platform TV services of bobbles.tv is aimed at expats of Asian, Latin American and African origins based in Europe. Supported by MX1, Bobbles can also be enjoyed via OTT for online viewing, via connected TV or mobile devices. bobbles.tv is a product of Hamburg-based privately held bubbles Media GmbH, a new pay TV provider specialising in TV offerings for international target groups.

    With diverse experience in the media and telecom sectors spread over 20 years, Arnold C. Kulbatzki is the founding partner and CEO of bubbles Media GmbH. Prior to establishing bubbles media GmbH in January 2016, he was the CEO of a2b media (2004-2015), a management consulting firm with extensive expertise in customer experience management, digital transformation, paid content and OTT audio-video services. In an interaction with Indiantelevision.com, Kulbatzki spells out his company’s plans and explains why the services offered are unique. Excerpts from the interview:

    Can you please tell us about Bobbles TV?

    Bobbles delivers multiple packages of TV channels from around the globe. We aim to reach the 15 million people originating from Asia, Latin America and Africa, but currently living and working in Europe. The service can be received throughout Europe via satellite and online. Bobbles went live in August 2016 initially with programming offers for Chinese, Indonesian, Indian and Korean communities. Our most recent launch was our new package of India’s best and most popular TV channels.

    Why did you  launch a service for expats in Europe?

    I’ve travelled a lot during my career and I’m familiar with the feeling of being abroad, but wanting to know what’s going on at home. Moreover, my personal circle of friends includes many expats who’ve chosen to relocate to Europe. They’ve come from India, Korea, China and elsewhere. One thing they have in common is their desire to retain links with home, even to watch their favourite TV channels from their native countries.

    My Bobbles media partners and I imagined there must be a way to create a business built around delivering multiple packages of programming to the many people from all around the world who have chosen to call Europe home. When our research revealed there are over 15 million people originally from Asia, Latin America and Africa but living in Europe, we knew that these volumes meant such a service would truly delight a huge number of people. We also knew we had a great business opportunity.

    Can you please tell us about your new Indian package?

    We launched our bobbles.tv India package in early 2017 with 15 channels of entertainment in Hindi and English, including Bollywood blockbuster-packed B4U Movies, B4U Music, StarGOLD, Sony MAX and ZOOM. Viewers can also watch India’s most popular news services like NDTV 24×7, Times Now and Aaj Tak. Viacom18’s Colors, StarPlus, NDTV Good Times, NDTV Spice, Sony Entertainment Television (SET), Sony SAB, Life OK and  Rishtey Europe show general entertainment, comedy, drama, lifestyle, reality TV and made-for-TV movies.

    With 13 channels, Bobbles is Europe’s largest and lowest-priced satellite TV package. It‘s avaialble via ASTRA satellite for pan-European viewing. Additionally, 14 popular channels in Hindi and English can be received via OTT, available live and via seven-day catch-up with more channels on the way. No other broadcaster awywhere offers DTH and OTT services this way. Also, for many of our broadcaster patners, this is their first foray in Europe. So we know we are offering something truly unique to viewers.

    What’s the pricing for the packages?

    Subscribing is easy and affordable – this really sets us apart from competitors. It’s simply a flat monthly fee of €23.95 (1 USD= 0.90 Euro) on satellite and €12.95 online. What’s more, our viewers do not need a contract. With a potential audience of 1.5 million Indian expats living in mainland Europe, we are excited to deliver this pioneering and low-priced new service to this community.

    How many subscribers are you aiming to attract in year one?

    We haven’t set any specific subscriber or revenue targets. This is because we are launching the package of services in a roadmap of well-planned launches. It will take a certain amount of time. Only after a critical mass is reached for active and live services, we will be able to assess the overall figures for the business. Additionally, we don‘t critically need to set year-one targets, thanks to our operational efficiency and, in particular, the efficiency of our satellite-and-OTT distribution strategy.

    Are you well-funded? Who’s investing in the venture?

    We are privately-funded.

    What is your revenue model? Will it be purely subscription-based or are you also looking at advertising revenue?

    In addition to subscription revenue from consumers, there are additional monetisation opportunities going forward, including video-on-demand and B2B offerings for businesses for the worldwide hospitality sector, for example. As soon as our subscriber base reaches a critical mass, we can offer a great and a unique business opportunity for advertisers.

  • Star Gold launches Tubelight’s trailer outside Salman Khan’s home

    MUMBAI: Star Gold has always pushed the envelope not only with content but also engagement with the viewers.

    To announce its association with of the most anticipated film of the year, Tubelight, the channel undertook a massive initiative #StarGoldKiTubelight, where the channel launched the trailer of the film exclusively for fans outside megastar Salman Khan’s residence at Galaxy Apartments on 25 May. As an acknowledgment of this one-of-a-kind initiative, Salman Khan surprised his fans by reciprocating the love & adulation of the huge number of people that gathered outside his home.

    “We have worked with Salman Khan across multiple movies over the years and have a great partnership with him. For the release of Salman Khan’s most anticipated movie of the year ‘Tubelight’, we wanted to do something special. With #StarGoldKiTubelight, we would like to reinforce our promise, to viewers as well as trade partners, of bringing the biggest blockbuster films of Indian Cinema to their home screens. We strive to ensure that we engage our audiences not just with our films but also with the stars themselves”, said Star India Hindi movie business general manager and executive vice president Hemal Jhaveri.

    From the makers of ‘Bajrangi Bhaijaan’, ‘Tubelight’ is all set to break every box office record when it releases on 23 June and every Salman Khan fan is excited and is eagerly awaiting its release.

  • Star Gold to air Dishoom on 25 Sept

    Star Gold to air Dishoom on 25 Sept

    MUMBAI: Star Gold announces the World Television Premiere of one of the biggest hits of the year – Dishoom starring Varun Dhawan, John Abraham, and Jacqueline Fernandes, directed by Rohit Dhawan.

    Filled with humour, action and swag, Rohit Dhawan delivers the most stylized family entertainers of recent times. Varun Dhawan (Junaid) plays the funny sunny guy to perfection and John Abraham (Kabir) delivers one of his finest action packed performances till date; it’s their chemistry that makes the film electric. All the witty moments in the film will keep one stayed glued to their television sets. The phenomenal cameos from Akshay Kumar and Nagris Fakri, make Dishoom a benchmark for new-age entertainers.

    Saqib Saleem plays India’s leading cricketer who goes missing 36 hours before a crucial India-Pakistan final and who Kabir and Junaid (John & Varun) are trying to trace. Akshaye Khanna has returned as a baddie in this film and his role only adds another thrilling layer to the film.

    If you missed Dishoom on the big screen, you definitely can’t miss its World Television Premiere. If you did watch it in the theatres, you have many reasons to watch it again!

  • Star Gold to air Dishoom on 25 Sept

    Star Gold to air Dishoom on 25 Sept

    MUMBAI: Star Gold announces the World Television Premiere of one of the biggest hits of the year – Dishoom starring Varun Dhawan, John Abraham, and Jacqueline Fernandes, directed by Rohit Dhawan.

    Filled with humour, action and swag, Rohit Dhawan delivers the most stylized family entertainers of recent times. Varun Dhawan (Junaid) plays the funny sunny guy to perfection and John Abraham (Kabir) delivers one of his finest action packed performances till date; it’s their chemistry that makes the film electric. All the witty moments in the film will keep one stayed glued to their television sets. The phenomenal cameos from Akshay Kumar and Nagris Fakri, make Dishoom a benchmark for new-age entertainers.

    Saqib Saleem plays India’s leading cricketer who goes missing 36 hours before a crucial India-Pakistan final and who Kabir and Junaid (John & Varun) are trying to trace. Akshaye Khanna has returned as a baddie in this film and his role only adds another thrilling layer to the film.

    If you missed Dishoom on the big screen, you definitely can’t miss its World Television Premiere. If you did watch it in the theatres, you have many reasons to watch it again!