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Tag: Srabanti Chatterjee

  • Prega News ropes in Srabanti Chatterjee as West Bengal brand ambassador

    Prega News ropes in Srabanti Chatterjee as West Bengal brand ambassador

    MUMBAI: Prega News has signed on Bengali actor Srabanti Chatterjee as the face of the brand in West Bengal. The Mankind Pharma-owned entity made the announcement on the occasion of International Women’s Day. With this collaboration, the brand also aims to intensify its reach and regional connection in the eastern state.

    Besides working in films, Chatterjee has also been a part of many television reality shows as host and judge. The main objective behind the partnership is to drive visibility for Prega News and its efforts to reach the masses in West Bengal.

    Ahead of International Women’s day, the brand also launched a new campaign #SheIsCompleteInHerself, emphasising and highlighting the sensitive issue of infertility that exists among women.

    Srabanti Chatterjee said, “ Somehow I believe that nothing is a coincidence in life…it is so wonderful to be associated with a brand like PregaNews which has always chosen to challenge issues faced by women and has always been a harbinger of good news to women in particular and everyone in general.”

    Mankind Pharma general manager sales & marketing Joy Chatterjee said, “We are delighted to have Srabanti Chatterjee on board for this association as she has a mass fan following in the region. We are quite optimistic that with this partnership, our brand will further grow in the market, and people will become more aware of using Prega news.”

    Last year, the brand collaborated with actress Anushka Sharma to bring forth the powerful message of the strength of motherhood.

  • Star Jalsha launches family game show ‘SuperStar Parivaar’

    Star Jalsha launches family game show ‘SuperStar Parivaar’

    MUMBAI: Star Jalsha has launched SuperStar Parivaar, a one-of-its-kind family game show where the woman along with her husband and relatives from her parents side, as well her in-laws, will participate as two separate teams. The uniqueness of the show lies in the fact that no matter which team loses, the family wins truckload of gifts, at the end of every round. The battle of the Bengali ‘poribaar’ airs from Monday to Sunday, at 4.30 pm only on Star Jalsha SD and HD.

    Each team will comprise of four members each. One team will be led by the wife and the other by the husband. They will be participating in four exciting gaming rounds. The winners of each round will get to choose from a host of exciting gifts that’ll be on display at the set. Star Jalsha has made it possible for the participants to walk back home with these presents on the day of participation itself. 

    Every episode will celebrate the spirit of togetherness and promises lighthearted banter, perky anecdotes, heartwarming and inspiring stories for the viewers.

    Produced by Double Half, the show is hosted by Tollywood’s leading lady, Srabanti Chatterjee, who is sure to raise the bar of the show with her sheer presence and charm. Srabanti, who has given numerous blockbuster hits over the years, was last seen as the judge in Star Jalsha’s dancing reality show, Dance Dance Junior.

    Speaking on the occasion Regional Entertainment CEO Kevin Vaz said, “With hectic schedules and busy lifestyles, people often lose out on spending quality time with family. SuperStar Parivaar from Star Jalsha is an effort to recreate fun & excitement that can be cherished by families together. It is a perfect blend of wholesome family entertainment and amusement. Our aim is to inspire family members to come together and spend quality time with each other.”