MUMBAI: IPL franchise Deccan Chargers has added two more sponsors to their roster. While Jaypee Cements has come on board as principal sponsor, TVS has joined...
MUMBAI: ICC internet partner Indya.com kicked off its campaign for the globe’s biggest cricketing carnival with the official launch today of its World Cup dedicated website...
MUMBAI: Middle East airline Emirates has announced that it has strengthened its association with the bat and ball game of cricket. It has extended its relationship...
MUMBAI: Global bank ABN Amro has signed a four year agreement with the International Hockey Federation (FIH). ABN Amro will be the title sponsor of the...
MUMBAI: The European Professional Golf Association (PGA) Tour has announced a three-year partnership with energy drink Red Bull. A company release states that the move...
NEW DELHI: BBC World, the BBC’s commercially funded 24-hour international news and information channel, has signed new sponsorship deals with Toyota, the leading automobile product manufacturer,...
ATLANTA (US): Respect for nature without taking oneself too seriously – is what Mad River hopes to communicate to consumers through its recently signed sponsorship agreement...
New Delhi, March 2006 – Lionel Messi and adidas confirmed a long-term sponsorship deal which comes into immediate effect. The partnership is a natural alliance between...
Production house WSG Nimbus, which saw its three-year television, radio and sponsorship deal with the Board of Control for Cricket in Sri Lanka (BCCSL) terminated on...