Tag: Sony

  • Sony to telecast ‘Sixth Indian Telly Awards’ on Sunday

    Sony to telecast ‘Sixth Indian Telly Awards’ on Sunday

    MUMBAI: The Sixth Indian Telly Awards which was held on 24 November, will be telecast on Sony Entertainment Television on 3 December at 8 pm.

    The evening was marked by dance performances by TV stars including Sangeeta Ghosh, Eijaz Khan and Akaashdeep Saigal, Mona Singh, the Left Right Left cast (Arjun Bijlani(Alekh), Gazal Rai (Pooja), Vikas Manattala (Huda), Priyanka Bhassin (Naina), Harshad Chopra(Ali), Kunal Kapoor(Yudi).

    A stand-up comic act from Great Indian Laughter Challenge runner up Naveen Prabhakar brought down the house. Another performance by debutantes of last year and this year – Barkha Bisht, Sanjeeda, Daljit Kaur – and by television couples – Surveen Chawla and Manish Goel (together on a Sony show), Mouni Roy and Pulkit Samrat (the hot new couple of Kyunkii’s new generation), Divyanka Trivedi and Sharad Malhotra (the couple from Dulhan on Zee TV).

    A special award was presented to Sun Network chairman Kalanidhi Maran for his contribution to Television by Sony Entertainment Television CEO Kunal Dasgupta. The award was an acknowledgement of his effort in enabling the growth of cable and satellite television market in south India through his Sun Network, television broadcasting group.
    Balaji Telefilms creative head Ekta Kapoor was inducted. Ekta, the creative brain behind the runaway success that Balaji Telefilms, was inducted into the Hall of Fame, a category for young professionals in television for their contribution to the industry.

    The function was hosted by popular faces of television – Kiran Karmakar, Juhi Parmar, Anuj Saxena, Mona Singh and Manav Gohil, Shweta Kawatra, Ayub Khan, Renuka Shahane, Karishma Tanna and Gaurav Chopra.

    Billed as the Indian equivalent of the Emmys, the Indian Telly Awards is the brainchild of founder Anil Wanvari, who is also a board member of the International Emmy Academy in New York. One of the few Indians to have achieved that status. Says Wanvari, “Television is evolving and so will the awards. Our sincere effort is to make The Indian Telly Awards the industry’s benchmark because the awards have been created for the industry to recognize the excellence in the creative, business and technical spheres.”

    The ground partners for the event were CNN IBN, IBN7, Zee Cinema and Times Now; the Radio partner Radio City 91.Fm; Outdoor Partner Bright Advertising; Multiplex Partner Fun Cinema; Print Partner Rajasthan Patrika and Mid-Day; Party Venue Partner Some Place Else; and PR Partner CMCG.

  • Eros to buy stake in Anytime for Asia Pacific VoD distribution

    Eros to buy stake in Anytime for Asia Pacific VoD distribution

    MUMBAI: Eros International Plc, the company that owns, creates and globally distributes Bollywood content, is in the process of investing up to £2.1 million (Rs 178 million) for a minority stake in Singapore-based Anytime Pte Ltd.

    As part of the deal, Eros-branded Bollywood video-on-demand (VoD) service showcasing its library of over 1300 titles will be launched in the 14 Asia Pacific countries where Anytime service has a license to operate. Anytime, one of Asia’s leading supplier of VoD Hollywood entertainment, has shareholders which include CPE Holdings Inc. (Sony), Fox Media Services Inc, Intel Capital, Warner Bros. Entertainment Inc, YTC Group (a Singapore based multinational conglomerate), the Macquarie Bank Group and Coote/Hayes Productions LLC (a U.S.-based TV and film production company).

    The agreement also provides for the formation of a joint venture that will be majority owned by Eros to distribute Hollywood movies on digital platforms throughout India. “The JV will provide fully programmed and customized premium Hollywood content services to local service providers as well as to consumers over the open internet,” Eros said in a statement.

    The deal, which will give Eros a seat on Anytime’s board, is, however, subject to final due diligence and agreement of full terms. Said Eros International CMD Kishore Lulla, “Anytime’s Hollywood digital entertainment services, world-class technical programming and marketing expertise complement Eros’ strategic vision for expanding choice for consumers in India. Working with Anytime will help us further expand the reach of our extensive Bollywood film library.”

    Added Anytime president and CEO Craig Zimbulis, “We are excited about the tremendous value this partnership with Eros International will bring to our shareholders and consumers by expanding ANYTIME’s Hollywood on demand entertainment to a massive Indian market and taking Eros’ premium Bollywood content on VOD to the Asia Pacific region.”

    Anytime is the leading VoD channel over IPTV, broadband and digital cable networks in Asia and the Pacific. With four of Hollywood’s major studios and Intel as its shareholders, Anytime has an extensive content of current and library titles available on demand.

  • Tata Sky upping subscription rate to Rs 300

    Tata Sky upping subscription rate to Rs 300

    MUMBAI: Tata Sky is increasing the monthly subscription rate of its direct-to-home (DTH) service to Rs 300, sources in the industry say. The revised rate, up from Rs 200, is likely to come into effect from 1 December.

    Tata Sky, however, has decided not to offer “tiered” channel packages at this stage of the DTH market. “Bundling channels and fixing different rates is confusing to the consumers. The mobile telephony market has shown that to everybody in this country. Tata Sky will continue to offer a single package unlike its competitor Dish TV,” sources add.

    When contacted for a comment on the developments,Tata Sky CEO Vikram Kaushik remained noncommital.

    Tata Sky offers 102 channels (including Star, Sony, Zee, Discovery, Cartoon Network, Disney, ESPN Star Sports and National Geographic) and six interactive services (Actve Khabar, Actve Newsroom, Actve Star News, Actve Games, Actve Sports and an on-screen guide).

    Tata Sky had stuck to the introductory offer price of Rs 200 even after Zee Turner’s 32 channels had hopped on to the DTH platform in late September. As the interim pricing of these group of channels (fixed by The Telecom Disputes Settlement and Appellate Tribunal till the dispute gets resolved) was Rs 75, a rate revision was in the pipeline. But the debate was whether Tata Sky would subsidise the content cost to the subscribers in the wake of CAS (conditional access system) being introduced on 1 January with a la carte choice of channels that would pull down cable TV rates.

    Tata Sky claims to have a subscriber base of 250,000 and says it is on target to achieve one million within a year of operations. The southern region continues to be a weak spot with the Sun group of channels yet to join the platform. Tata Sky has moved the TDSAT, hoping to get a positive verdict which would ensure the supply of the channels from the Sun stable.

    The Tata Sky set-top box (supplied by News Corp owned NDS), hardware and installation cost has been priced at Rs 3,999 (inclusive of taxes) with a full service warranty for one year.

  • ‘What we need to do now is concentrate on our week day prime time band’ : Sneha Rajani – Max business head

    ‘What we need to do now is concentrate on our week day prime time band’ : Sneha Rajani – Max business head

    It has been an eventful time for Max. It recently aired the champions Trophy. Having successfully shored up its share on the weekend due to its focus on Sunday, it is now concentrating on strengthening its week day prime time band. It is also putting together plans for next year’s cricket World Cup.

    Indiantelevision.com’s Ashwin Pinto caught up with Max business head Sneha Rajani for a quick chat. She recently took over from former head Albert Almeida who was tapped to head Sony.

    Excerpts:

    Firstly, could you talk about the push given to The Champions Trophy by Max?
    If you look at the, ratings you will see that once again cricket on Max has delivered higher ratings than on any other channel. This started four years back. The non-India match ratings have been a revelation. It has been the highest since the World Cup. Our ratings were certainly helped by the buzz that Extraaa Innings bought and the innovations we did.

    Some advertisers I spoke to were not too happy. Do you feel there would be some cooling off in the next edition of the event?
    One grouse is that a lot of the matches including the final finished way too early. I think the advertisers are smart enough to understand that its in nobody’s hand whether the game ends before 100 overs or goes on till the end. This Champions Trophy has been fascinating from a cricket point of view as it has been unpredictable. When you have a high scoring game you have an idea of who will win and lose. Here dodgy totals kept viewers in suspense. It could swing either way. This is why the non-India ratings were more than what was achieved in 2004. So I don’t think it would in any way effect the next year’s Trophy.

    A lot of matches did not last 100 overs as it was a bowlers tournament?
    Matches ending early is in nobody’s hand. As an advertiser, if you decide not to put money the next time around in 2008 because of this and most matches last 100 overs it will be a lost opportunity. You cannot pre-empt anything.

    What is Max’s game plan going to be to build up buzz and anticipation ahead of the World Cup?
    We tailor our campaigns around where an event is happening. The campaign is always skewed to reflect the country a tournament is being played in. So when the Champions Trophy was in Sri Lanka it had a sub continental feel to it. In England we incorporated the stiff and proper mannerism into our campaign.

    In India we did the Shaadi campaign to emphasize the spectacle. Everything was shown as larger than life and melodramatic. Now when we go to the West Indies the campaign will be around beaches, sun and sand. It will have a carnival atmosphere.

    You are doing a ‘Host ka Dost’ hunt. What are the logistics involved to find someone to go the West Indies?
    This initiative is being done in collaboration with Reliance. It is a hunt for someone who’ll be part of the Extraaa Innings team for the World Cup and other cricket that we may have.

    If one is selected from the call they would be asked to come for an audition at Reliance Webworld, where they have to give a two to three minutes performance in front of the camera. There will be five finalists who would be further shortlisted by public voting. At present we are just at the call stage. We should wrap this up by the second week of January.

    Matches ending early is in nobody’s hand. As an advertiser, if you decide not to put money in 2008 because of this and most matches last 100 overs it will be a lost opportunity

    What are the big properties that Max has lined up for now till March?
    We signed some big movies recently. Fanaa is coming up as a weekend premiere. We also have Apna Sapna Money Money. January and February 2007 is where big titles will be shown. In terms of thematic blocks right now we have a King Khan festival.

    Certainly having a theme block associated with a star brings in loyalty. We will also have a comedy festival lined up for December.

    How do you push the non-blockbusters?
    It’s simple. We market and promote them in a way that has not been done before. It is all about the buzz you create – old wine in a new bottle. On air promotions are a key. You find a key moment that defines a film and you push that. We had a movie called Nayak, which tanked at the box office. It has delivered tremendous ratings for us though.

    In the past you focussed heavily on Sunday with housefull and then the blockbuster at 1 pm. How did this help grow your share over the weekend?
    Our reach has grown by 20 per cent. A 12-hour slot delivers an average of 1+. We will continue to focus on Sundays as well as festivals that happen once in a month. What we need to do now is concentrate on our week day prime time band. The evening slots are fine. The afternoon band is doing well where we have a block for women.

    My job is to strengthen the Monday – Friday prime time band from 9 pm. There will be a mix of titles. We have 36 China Town, Golmaal.

    What libraries were recently acquired?
    To name a few we have acquired Sajid Nadiawalla’s library, Yash Chopra’s library and Ramesh Behls library recently. Our library is over 1000+.

    What are the changes that have happened in the acquisitions process in the past couple of years?
    We have always focussed on acquiring the top five to six films in a year and that will stay. The scenario has changed with more players. More buyers for the same product means that the pricing has become buoyant. Competition is good and It keeps us on our toes.

    One big change that has happened, especially in the past year is that films are acquired before their theatrical release. This is a risk that all broadcasters are taking. This was not the case earlier on. Then it was more staid. You now go by track records in buying films pre-release. We just presume that a certain star cast with so and so director and producer should be doing well.

    If you go with established producers you should be fine. Sony has great relationships with them. Shaadi Se Pehle was a title that we bought pre release. The acquisition process is very organised. The producers are fairly realistic, they know which film is to be priced at one crore and which at 10 crores.

    How important are dubbed Hollywood films?
    Extremely! We launched Hollywood Hungama two and a half years back. It is one of the most loyal slots on our channel. Each year we acquire 25-30 titles.

    You had in the past done the innovation of the onebreak film. What further innovations can we expect to boost viewer loyalty?
    It worked for us initially and then it did not. Viewers got worried that why is the channel not having a break. They might feel that one ad break equates to a channel not doing well. They are conditioned to having breaks in between a film. Also we had a lot of ads on our plate to schedule. The one ad break did not prove to be economically viable.

    We keep looking at innovations that will surprise people. In this Champions Trophy we had huge cut-outs of Mandira Bedi and Virendra Sehwag at Mahim. We will do some wrap around programming on films and we are also looking at an innovation during our ad breaks. We do outdoors on special occasions, like for Lucky we had done an outdoor and we might do it for Fanaa too.

    Are you also looking at new formats like chat shows, news related film specials to add variety or is there too much of this already on Indian television?
    No! We already have Sony and Sab for this kind of content. We have a news show Current Bollywood but we will not be adding to this.

    New media segment is growing in importance in terms of mobile and the internet. What can we expect from Max in this regard?
    We did a lot of mobile activity for the Champions Trophy. It was very interactive. We offered movie trivia on the mobile and did contests as well. Clips we do not offer as the rights belong to either a mobile firm or a producer. Whether we go beyond will be an a decision that will be taken as an organisation and not as a channel. We won’t rule it out though. On the net right now Max site basically offers film information.

    One way that Max has separated itself in cricket has been through personalities like Mandira Bdei. Are you planning to extend this association further through the film platform?
    We already do this. She used to anchor Extraaa Shots which was a wrap around show for our films. Manish Vanicha is now anchoring the show. He is now doing stuff on cricket. So while Mandira moved from a cricket anchor to a film anchor Manish did the opposite. Next year you will see more personalities.

    Besides cricket and films what other events is Max looking at over the next few months?
    We have the Max Stardust awards coming up. We have been doing that for the last two years. I would say that it was the best looking awards show last year. Concerts air across the network.

    Could you talk about how your client portfolio has grown as well as ad rates?
    In the last year our client base has grown by 25 per cent. I am not in a position to talk about revenues or increase in ad rates.

  • Mukta arts to take Whistling Woods to South Africa and Dubai

    Mukta arts to take Whistling Woods to South Africa and Dubai

    MUMBAI: Filmmaker Subhash Ghai is planning to set up Whistling Woods, a film and media arts institute, in South Africa and Dubai through joint ventures with local partners.

    “We see opportunity in Dubai and South Africa. We have signed an MoU with the provincial government of the Western Cape and are in talks with Dubai Media City,” says Mukta Arts CEO Ravi Gupta.

    Whistling Woods International Ltd, a subsidiary company, will jointly conduct a feasibility report for each of these markets. “The cost of setting up each institute will be close to Rs 1 billion. We would want to do it along with local partners,” adds Gupta.

    Ghai, has signed with Ibrahim Rasool, the premier of the Provincial Government of the Western Cape, Republic of South Africa, a declaration of intent to work out a collaborative strategy for establishment of a film and media institute in Cape Town. “We expect to complete the feability study in three to four months. We will take a decision only after that,” says Gupta.

    Mukta Arts has already pumped in Rs 600 million to set up Asia’s biggest film, television, animation and media arts institute in Mumbai. The aim is to create a talent pool for the rapidly-growing Indian film and animation industry.

    Whistling Woods, which is offering two-year courses, has tied up with technology majors including nVidia, Apple, Sony, AMD, Belden, Nortel, Seneca, DigiDesign, Recreate Solutions, ToonBoom and Sennheiser.

    The institute provides specialisations in direction, ccreenwriting, editing, acting, business of film and television, cinematography, art and techniques of animation and sound recording and design.

  • JumpTV to offer 3 Sahara channels

    JumpTV to offer 3 Sahara channels

    MUMBAI: Jump TV, a global player in the delivery of international television over the internet, has added three more channels to its basket of Indian channels. The online television platform player will be offering general entertainment channel SaharaOne TV, movie channel Filmy and a news channel Sahara Samay. 

    Recently, SaharaOne Media and Entertainment had entered into a long term deal with New York based broadcast distribution outfit GloboSat Entertainment in order to help the company launch its channel services at various countries.

    Sahara One, Sahara Samay and Sahara Filmy will be priced individually at US$9.95 per month when launched commercially and will likely become part of a future bundle of South Asian channels, according to an official release. 

    JumpTV, at present, offers other Indian channels such as Sony, India TV, Amitra TV, Kairali TV, People TV, Punjab Today and Balle Balle.

    JumpTV International president and chief executive officer Kaleil Isaza Tuzman said, “Hindi is the fifth most spoken language in the world. The addition of these channels makes it easier for the millions of Hindi speaking people living outside South Asia to remain connected to the television programming they know and love from home.”

    JumpTV Asia-Pacific group general manager Kevin Foong said, “JumpTV remains focused on securing the global IP rights to top channels in key regions worldwide. The potential for adding more subscribers by making Sahara programming available online is exciting and provides the partners in this agreement an opportunity to profit through a revenue sharing structure.”

    GloboSat president and CEO Sudhir Vaishnav said, “With our state-of-the-art production and broadcast facilities in New York and Toronto, we are able to create local content as per market needs. Our strategic partnerships with DTH, cable, broadband, IPTV, mobile and other platforms spanning across North and South America, Europe and the UK help our broadcast partners to build international presence faster.”

  • Soaps – the violence within

    Soaps – the violence within

    Violence, subtle and physical, has permeated the soaps of the small screen, according to a recent study.

    In a monitoring study that spanned 30 episodes of various soaps on Star Plus, Sony and Zee in June 2002, the Delhi based Centre for Advocacy and Research found that there is a high presence of physical, verbal and psychological violence on screen. Most of this is directed at women. Marital discord, male female conflicts, male aggression and family honour are the reasons for the high quantity of violent acts on television, notes the study.

    During the seven day study, the CFAR viewers‘ panel also looked at regional language channels like Alpha Bengali, Alpha Gujarati, Asianet and Sun TV. In the monitored sample, the panel noted 10 scenes depicting domestic violence in which women were the victims and men the aggressors. The nature/act of violence was physical or verbal. However, the psychological impact of the violence was to a major extent borne by the female victims, the study avers.

    Whether marital discord, anger and frustration of the man in his professional life, a misunderstanding or the honour of the family, the women were always at the receiving end, notes the study. The relationship between the aggressor and the victim is seen as mostly marital or through marriage, but in a few instances, even a brother was an aggressor.

    The study also finds that women are often shown submitting to maltreatment and lacking the conviction to defend themselves. The ‘family court’, found the study, is a common occurrence. The woman is ‘accused’, judged and convicted by this ‘family court’ which consists of the woman’s in-laws. She has no recourse to any other agent, legal or otherwise.

    Although bigamy is illegal in India, it is often depicted – with the onus on the wives. It is dramatised in a sensational and voyeuristic manner, without any respect for or mention of the law.
    In many instances, male and female characters are forced into marriage against their wishes. This results in domestic violence or extra-marital affairs. As upholders of the family honour, women are always expected to place the family ahead of their personal aspirations, claims the study.

    Most of the viewers CFAR spoke to have said that a serial need not be violent in a bloody or in a destructive way without reason. Conflicts should be depicted in a ‘reasonable’ way and appropriate to the situation and not just to heighten the suspense and hook viewers. Violent situations are usually a way of creating excitement and expectations, viewers said.
    Citing examples, the study mentions Kasauti Zindagi Kay (Star Plus), in which Shivani, just married to Anupam, is slapped by him when she discovers a fraud he had committed. The new bride is shown howling when her brother visits her. The brother takes up the matter with her husband and her in-laws. But Shivani‘s in-laws don‘t intervene. Shivani folds her hands and pleads with her brother to leave.

    The CFAR study raises the point that while the wife is mistreated by her husband, she is made to apologise instead of being consoled or the husband being chastised for his behaviour. Such scenes show women as submissive to any maltreatment and lacking in the ability to stand up for their rights, the study says.
    In another episode of Kasauti Zindagi Kay, Kajol is threatened and emotionally blackmailed by her boyfriend as well as her family. The parents and her elder brother are against her alliance with the boy. When the elder brother catches her red-handed with her boy friend, he pulls her away angrily and takes her to home. She is brought to the ‘family court‘ where the brother screams at her and threatens her with dire consequences unless she behaves properly.

    Citing other similar cases, CFAR raises another issue – The ‘family court‘ is used in many serials like a “court martial”. The ‘accused‘ is judged and convicted by this ‘family court‘ which consists of her in-laws, without recourse to any other agent, legal or otherwise. Should such family courts be held and given the authority to judge an individual who has no one to fall back upon?

    In Sanjjhi (Zee TV), Amar Singh uses physical and verbal means to threaten both his wives and their families when the first one files a suit of bigamy against him while the second testifies against him. He taunts and threatens his first wife, Kanak, by reminding her of her inability to bear a child. CFAR in its study asks whether such violations of the law be depicted in such a dramatic, sensational and voyeuristic manner, without any respect or mention of the law, which clearly prohibits bigamy?
    In Hubahu (Sony TV), Aditi‘s husband roughly pushes her towards the door and asks her to leave the house because he feels that she is not allowing him physical intimacy. The study points out that though the serials did not project a lot of physical violence against women, there are many instances of extreme and repeated mental pressure, threats, screaming and shouting and anger directed towards women. Women were shown constantly under a lot of stress and anxiety, the panel felt.

    Tradition and societal pressures act as an aggressor in their own way, points out the study.

    Anamika in Kahaani Ghar Ghar Ki is shown to undergo tremendous mental and societal pressure in trying to decide between her role as a wife (which is to protect her husband at any cost) or to side with the truth (and thereby reveal his crime). At no point does any family member counsel her. In Kkusum, Kasauti Zindagi Kay, Tu Kahe Agar, the three leading women are shown to be under constant stress and mental pressure owing to either their husband‘s affair with other women or due to some familial problem. In Bhabhi, Tilak and Pushpa pretend she is his wife. In one scene, he pushes her towards the wall and warns her never to tease him.

    In Kasauti Zindagi Kay, Kamolika is under constant physiological stress because she suspects that her husband, Anurag, is still in love with the girl he wanted to marry in the first place.

    In all these instances and in other serials, the wife is placed under tremendous mental duress and even abuse because marriage is often founded on a misunderstanding or for some reason that is unacceptable to the man. Often her husband is in love with another woman and marries her under pressure from his family. What is supposed to be one of the happiest milestones in a woman‘s life, becomes a source of unhappiness and uncertainty and of future conflicts between the couple from the very first day of their marriage and justifies the husband‘s ill-treatment of the wife, the study notes.

    In Choti Maa..ek anokha bandhan (Zee Tv), Kasauti Zindagi Kay (Star Plus), the boyfriends of the female characters physically, verbally and psychologically carry out violence against them. Koyna in Choti Maa becomes the victim to physical abuse by her boyfriend who takes her to a pimp.

    In another example, an apparently progressive character who takes up cudgels for his sister in law against his own brother is also shown taking recourse in brute force. In Kahaani Ghar Ghar Ki (Star Plus), Om uses both verbal and psychological pressure along with his tough body language to force Anamika to reveal the truth about her husband raping a blind girl. She is reduced to hysteria in her pregnant state, and finally, breaks down. When she testifies in court, her husband Devan starts screaming at her. She cries and walks out of the courtroom all by herself. The CFAR study raises the pertinent issue of whether a family member be given the license to continuously pressurise or “torture” a woman on the justification that the ‘truth’ has to be established.

    Impacts –
    Several female viewers interviewed by CFAR observed that many of the so-called safe family serials, which hook the viewers with very identifiable situations and characters, have their share of problems. Not only is the depiction of men and women lopsided or one-dimensional, it is highly exaggerated, unrealistic and inconsistent, the study claims. Besides, some female characters are portrayed in an extremely unconvincing manner, especially when portraying a scheming, unscrupulous and dominating character. Men are portrayed in a highly negative manner too and such negative behaviour is often glorified.

    In many of these serials, extramarital affairs, bigamous relationships are shown as a matter of routine, and in some cases extremely casually. This gives children the impression that these are normal, acceptable or even desirable situations and expected adult behaviour, says the study. Mothers also found adverse impact on children’s lifestyles and their quality of life, and felt that children are getting increasingly prone to aggression. They constantly demand attention, exhibit severe mood swings and in some cases are prone to addictive habits. Finally, they behave in a highly precocious fashion, acting and behaving much older than they actually are, adopting adult postures and mannerisms. In most Indian homes, the mothers are at the receiving end of such behaviour.

    This presumes greater importance because research studies show that most of the children are hooked to adult programming. According to CFAR’s recent five-city study on Media Habits of Children, it was found that 50 per cent of the most favourite serials mentioned by the children in the age group of 6-12 years fell in the category of adult programming. Delhi topped the list of children viewing family drama with Shaktimaan (Doordarshan) the only exception.

    The study says that most soaps are exploiting reality to justify domestic violence – not normally condemned. Therefore, shown as ‘normal‘ within a family. The TV family is thus one in which violence is a day to day occurrence. No effort is made to correct this highly offensive and prejudicial behaviour. This justifies violence in real life and desensitises us to it and a future generation who will tend to believe that such personal liberties and violations are permissible in marriage and personal relationships, the study notes.

    Legal steps are seldom shown, the study notes. “Family courts” are held instead, in which might is the norm. Violations of individuals and their legal rights are openly shown. They allow a whole host of individual violations as if it is acceptable behaviour. People, including children, are shown eavesdropping, violating people’s privacy, inflicting physical and verbal violence, taking recourse to hate-filled speeches etc, as if it is their individual prerogative to abuse as long as the person you are abusing is within the family, the study observed.

    Finally, says the study, it gives men the power to resort to violent means to control their wives and teaches wives to submit to the violence in the larger interests of the family, which is at the core of these serials.

    The one week sample included –

    Serial   Number of episodes
       
    Kahaani Ghar Ghar Ki 5
       
    Kasauti Zindagi Kay 4
       
    Bhabhi 3
       
    Kkusum 4
       
    Saanjhi 1
       
    Kitne Kool Hai Hum 1
       
    Choti Maa 4
       
    Tu Kahe Agar 1
       
    Kyunki Saas Bhi Kabhi Bahu Thi 4
       
    Kuntee 2
       
    Hubahu 1
  • Sony has a slate of new soaps ready to roll

    Sony has a slate of new soaps ready to roll

    MUMBAI: Sony Entertainment Television India’s ratings starved flagship channel Set is going in for a heavy dose of soaps in the coming months as compared to reality shows. The channel has lined up a slew of shows that it will be rolling out in the next five to six months.

    The shows are aimed at strengthening its 8 pm to 11 pm band and attracting a new set of eyeballs and building up its viewer base.

    For starters there is Jeetiya Hai Jis Ki Liye, produced by Tony and Diya Singh whose earlier Jassi Jaissi Koi Nahin has been the only significant ratings success that Set has enjoyed on the soaps front in the recent past. The show will star Renuka Shahane, who will be making a comeback after her success as anchor on the popular cultural tele-magazine Surabhi.

    The channel has also tied up with the Anuj Saxena’s Maverick productions for a drama titled Akhand Sau Bhagyawati, says Sony’s chief creative director Sandiip Sikcand.

    The channel is also working with actress turned politician turned producer Smriti Irani aka Tulsi Virani for Viruddh. Irani had recently tied up with Kumarmangalam Birla’s media house Applause Entertainment. She is at the moment co-producing along with Balaji Telefilms for Thodi Si Zameen Thoda Sa Aasmaan (Star Plus).

    As far as the channel think tank is concerned, the programming overhaul is necessary if the third-placed network is to be able to face the stiff competition from its rivals. Reality shows will be relegated to Fridays, Saturdays and Sundays, while the rest of the week will see soapy dramas taking centrestage.

    That’s not to say reality shows will do the vanishing act from Sony’s weekday prime time.The third season of Indian Idol will make its comeback in May, Sikcand points out.

    “Sony is also devising its own little reality show, which will be aired twice a week which we are targeting to launch in February or March,” Sikcand says. Without offering much by way of detail, Sikcand adds that the channel was yet to finalise on certain aspects of the show.

    “A variety talk show is also being designed, for which the channel has roped in Anupam Kher as anchor. This one hour weekend show will basically deal with hopes and aspirations,” he explains.

    Getting back to the soap train, Sikcand say Set has in its kitty Khamoshi as well. Additionally, there is also a show that Sony has commissioned Film Farm to do, he adds.

  • Sony cuts profit forecast for the year

    Sony cuts profit forecast for the year

    MUMBAI: Japanese electronics major Sony CEO Howard Stringer has his hands full in his attempts to turn the company’s fortunes around.

    The firm has cut its annual profit outlook. This is because of poor sales, rising costs at its games unit and a recall of millions of batteries.

    Media reports quote Sony stating that net income for the year ending 31 March 31 will drop 35 per cent to $675 million. Sony also revised its net profit for the year to $673 million. This marks a decline of 38 per cent from the $1.1 billion it had projected in July 2006.

    Earnings in the second quarter slid 93 per cent to ¥2 billion after the company recalled notebook batteries because several burst into flames. Sony maintained its sales forecast at ¥8.23 trillion.

    Media reports state that Sony has already delayed the PlayStation 3 next-generation video game console for the European market by four months. It is also delaying the sales date of LocationFree TV Box LF-Box1. The product streams television shows wirelessly to other gadgets.

    The number of battery packs being recalled globally by Sony is 9.6 million. This means a cost of $429 million. Reports however add that the scene might become worse as this figure doesn’t cover the damage compensation that companies may demand. Toshiba has said it may demand compensation.

    The battery problem stemmed from lithium-ion batteries that can short-circuit, causing some computers to overheat or burst into flames. On the video game side last month, Sony said that it had run into production problems for its PlayStation 3 video game console. It was expected to start selling the product in the US and Japan next month.

    Reports adds that Sony is equipping the console with the Blu-ray high-definition DVD player and the cell chip. This enables more lifelike graphics by making the console about 35 times faster than the previous edition of the product PlayStation 2. The company hopes that these features will justify the price and that the perception will be that the PlayStation is more than just a toy.

  • Sony set to launch ‘Bigg Boss’ on 3 November

    Sony set to launch ‘Bigg Boss’ on 3 November

    MUMBAI: Sony is ready to roll on its its big ticket property for the latter of half of 2006 – Bigg Boss, the Indianised version of the international format Big Brother.

    Can a show that has a highly voyeuristic core with a lot of negative machinations at play work in the Indian context? Most certainly, asserts Sony chief creative director Sandiip Sikcand. The reality show will have all the elements and more that make saas-bahu weepies such a rage in India, avers Sikcand, giving his reasoning on why he expects the concept to replicate the success it has enjoyed in territories like the UK.

    Bigg Boss launches Friday, 3 November, with the unveiling of the 13 celebrity participants. It will have a 12-week run, with telecast running from Monday through to Friday.

    On Fridays, Bigg Boss will run the elimination episode, where as the Monday to Thursday episodes will be packed with the regular drama and reality content. Significantly, Sony has opted for the 10 pm slot (Monday to Thursday) at a time when an interesting fight is going on between Star Plus and Zee TV in that time band. Bigg Boss will be confronting Star Plus’ Kahaani Ghar Ghar Ki, which airs from Monday to Thursday and Zee TV’s newly launched show Ghar Ki Lakshmi Betiyann.

    The Friday episodes are slotted for 9 pm. On Friday, Bigg Boss will be attacking Star Plus’ Baa, Baho and Baby and Zee TV’s Sa Re Ga Ma Pa L’il Champs’.

    Bigg Boss, the real life soap will have 13 celebrities confined inside a specially designed house where every single point in the house is within view of a video camera. The housemates will be watched by 28 cameras.

    They will not be permitted any contact with the outside world: no TV, radio, telephone, internet, not even writing materials. The public is invited to vote to evict one of the contestants. The last remaining is the winner who bags Rs 500000/-. The ‘Bigg Boss’, an omnipresent voice will be watching all the moves of the housemates. And the popular ‘Circuit’ of Munnabhai MBBS – Arshad Warsi – will be anchoring the show.

    The repeat telecast will be aired in the afternoons. Bigg Boss is regarded as Sony’s next big offering after Jassi Jaisi Koi Nahi and Indian Idol. Set India COO NP Singh believes that Bigg Boss, the format show that has successfully attracted millions of viewers over multiple seasons in some of the countries will change television viewing in India too.

    The channel is also planning a multiple season run for Bigg Boss. This time, they have roped in celebrities primarily because curiosity and obsession about the stars have exploded in the country, explains Sikcand.

    The channel has already started marketing this property through a 360 degree campaign. This would be the first time that the channel will be creating mobisodes for the format show. The users can access 30-second to 90-second clips, but Singh refused to divulge as to which telecom operator, the channel had inked a deal with.

    Internet will be yet another medium through which the channel will exhibit its property. A mircosite will be created, through which the streaming of the show will be offered and the mobile episodes will also be accessed, informs Singh.

    It remains to be seen if Bigg Boss brings in the big audiences that will help propel Sony back into the ratings reckoning.