ITV

Tag: Sony

  • Sony rides on 3 Idiots to regain No. 2 spot

    MUMBAI: Sony Entertainment Television (Set) has added 31 GRPs (gross rating points) in the week ended 28 April, to climb back to No. 2 position, overtaking Zee TV. The channel has achieved the feat on the back of its most prized catch – 3 Idiots.

    As per TAM data (HSM, 4+, C&S), Set has recorded 240 GRPs. The channel aired 3 Idiots on 22 April that garnered 4.14 TVR. Though it is not the first time the movie is airing, it was the third most watched programme in the most watched list of the GECs. Set’s crime-based shows – C.I.D (3.62 TVR) and Crime Patrol (3.36 TVR) – continue to fetch eyeballs and are placed at No. 5 and No. 8 in the ‘Top 10 shows’ list respectively.

    Meanwhile, genre leader Star Plus added 7 GRPs to end the week with 255 GRPs. Its leading fiction show, Saathiya Saath Nibhana, which dominated the Hindi GEC charts, has failed to retain its position.

    Zee TV slipped to No. 3 with a marginal loss of four GRPs. The channel ended the week with 210 GRPs in its kitty.

    Colors added one GRP, taking its total points to 195 GRPs. Its leading fiction show, Balika Vadhu, continued to garner an average of 3 TVR.

    Meanwhile, Sab lost 5 GRPs to total 110 GRPs, while Life OK lost 3 GRPs to record 83 GRPs.

    Sahara One clocked 43 GRPs, while Imagine TV ended the week with 32 GRPs.

  • Thakar joins Grey as chief strategy officer for Greater China

    Thakar joins Grey as chief strategy officer for Greater China

    MUMBAI: Grey Group has appointed Pratik Thakar as the EVP/ chief strategy and innovation officer for Greater China with immediate effect.

    This comes close on the heels of the appointment of TH Peng who joined Grey Group – Greater China as chairman and CEO on 12 March 2012.

    The moves signal Grey Group‘s ambition for this critical market and its emphasis on strategic thinking and innovation in creating effective work.

    Thakar had been with McCann Worldgroup for over nine years. He has worked with TH Peng since 2007 and has worked on accounts like Microsoft, L‘Oreal Group, Shanghai GM, MasterCard, Nestle, Bank of China, Coca-Cola and Haier. His 18 years of industry experience covers stints in India, South East Asia and Greater China for Saatchi & Saatchi, DDB Mudra and Lowe Lintas.

    On Thakar’s appointment Peng said, “I’ve seen Pratik connecting dots in new ways. He knows how to engage CMOs with business solutions and inspire a creative person with powerful ideas. He can seamlessly connect a brand story with an engagement idea or digital content. He is a multifaceted strategist.”

    Grey has a roster of clients that include Proctor & Gamble, GlaxoSmithKline, Sony, Volkswagen Seat, Tencent, Diageo, Eli Lilly, Hong Kong Tourism Board, Cerebos and 3M.

  • GEC battle: Sony, Colors, Zee heat up competition for 2nd spot

    GEC battle: Sony, Colors, Zee heat up competition for 2nd spot

    MUMBAI: There is no business like Hindi GEC (general entertainment channel) business. Just when media pundits were expecting some stability in the Hindi GEC order, the battle has started brewing, again. But this time for the second spot.

    While Star Plus continues to lead the genre, albeit losing a few GRPs (gross rating points) per week, the race for the second spot is up for grabs.

    The last seven months has seen Sony Entertainment Television (Set) and Colors locked in a see-saw battle, with Zee TV watching on the sidelines. But for the week ended 25 February, Zee TV toppled Colors to regain the No. 3 spot.

    Now though Colors is back to No. 3, the difference between Set, Colors and Zee is that of one and five GRPS respectively, as per TAM data for the week ended 3 March (C&S, 4+, HSM).

    Set closed the week with 212 GRPs, after losing 15 GRPs from the previous week. Colors, after adding 11 GRPs, ended the week with 211 GRPs.

    Zee TV, though, is back in the race, even if it has slipped to No. 4 again by losing 16 GRPs. It closed the week with 206 GRPs.

    Star Plus remained on top with 259 GRPs, shedding 20 GRPs. In the prior week before that, it had lost 19 GRPs.

    Sab, meanwhile, remained at No. 5 with 131 GRPS in its kitty (last week 134).

    Life OK added 6 GRPs to end the week with 87 GRPs (last week 81).

    Imagine TV closed with 65 GRPs (last week 63), while Sahara One lost 8 GRPs to end the week with 45 GRPs (last week 53), according to TAM data.

  • Havas reveals rebranding plans

    Havas reveals rebranding plans

    MUMBAI: Worldwide communications group Havas chief executive of advertising David Jones has revealed plans to rebrand the agencies under the company as it repositions for an increasingly digital future.

    The group‘s new clients for online marketing include Unilever and Sony Playstation.

    Jones said that the group will be retiring the 20-year-old Euro RSCG name for Havas’ largest creative network and bringing almost the whole group under the Havas brand.

    Euro RSCG was formed in 1991 by the merger of two French agencies Eurocom and RSCG formed in the mid-1970s. The company structure will be consolidated into Havas Advertising and Havas Media. Jones was quoted in the Financial Times, “Within that we will launch Havas Digital as an umbrella brand for digital.”

    He further informed that he aimed to take on competitors like WPP and Publicis and create a model that contrasted their structures.

    According to FT, Jones said, “The rebranding of Euro RSCG will reinforce the fact that our competitors have hundreds of brands and cultures and CEOs, and ours is an incredibly clear and simple structure. We haven’t got big, old-fashioned ad agencies that just do TV ads and have a separate digital silo.”

    Havas Digital will not have its own independent leadership or financial structure. The repositioning will underline Havas‘ more integrated model for providing services for example, by bringing formerly separate media-buying and creative teams into the same buildings in Paris and New York.

    Meanwhile, Havas announced its financial results for the year ended 31 December 2011. The group has registered net income of 120 million euros, up 9 per cent from 110 million euros in 2010.

    The revenue for the year was recorded at 1.65 billion euros, which is 5.6 per cent more than the revenue for fiscal 2010 at 1.56 billion euros.

    The group informed in an official communiqué that its digital and social media grew rapidly and increased their contribution to the company’s overall revenue, as the group pursued its strategy of putting these businesses at the core of all its activities and agencies around the world. Digital and social media made up 23 per cent of the total group‘s revenue.

    The geographical revenue break up reveals that Asia-Pacific reported growth of 9.8 per cent for full-year 2011.

  • Colors one step away from Sony

    Colors one step away from Sony

    MUMBAI: Colors is one step behind Sony Entertainment Television, the closest it has got to this year as it strives to occupy the No. 2 spot in the Hindi general entertainment channel (GEC) space.

    Colors gained marginally through its weekend one-hour special airing of a fiction property while Sony lost eight GRPs (gross rating points) to narrow the gap between the second and third GECS to just a single point.

    Colors scored 208 GRPs for the week ended 11 February, helped by its recently launched daily fiction property, Na Bole Tum Na Maine Kuch Kaha, that clocked 2 TVR in its special airing on Saturday-Sunday. The Viacom18 channel added 4 GRPs over the preceding week, gaining 5 GRPs from its weekend programming.

    Sony, on the other hand, rested the week ended 11 February with 209 GRPs, down from 217 GRPs. The channel, which rejuvenated on the back of the Amitabh Bachchan-hosted game show Kaun Banega Crorepati (KBC) last year, lost six GRPs from its weekday primetime content and two points from the weekend properties. Its two top-rated shows, C.I.D and Bade Achche Lagte Hain, fell to an average TVR of 3.8 and 2.9 respectively, from their trailing week ratings of 4.1 and 3.2.

    The narrowest gap between the two rivals this year was seven GRPs in the week ended 28 January, after Colors had briefly toppled Sony in the last week of 2011 due to its in-house television awards show, Golden Petal Awards that fetched a TVR of 4.98.

    “The place for the second position has opened up. It will be interesting to see what strategies Sony and Colors adopt in the year,” says a media analyst.

    Market leader, Star Plus, lost 36 GRPs and ended the week with 273 GRPs, according to TAM data for the Hindi speaking markets (C&S, 4+). The channel saw a dip in viewership in all the slots (weekday primetime, weekend primetime and afternoon). The channel‘s popular shows, Saathiya Saath Nibhana, Yeh Rishta Kya Kehlata Ha, Diya Aur Bati Hum and Iss Pyar ko Kya Nam Du lost ratings.

    Zee TV, the fourth GEC in the pecking order, added 23 GRPs on the back of Zee Cine Awards (4.38 TVR) that was aired on 5 February at the 8 pm slot. The channel ended with 202 GRPs (last week 179).

    Sony Entertainment Network‘s second offering, Sab, registered 142 GRPs (last week 132). The channel’s most-watched fiction comedy, Taarak Mehta Ka Ooltah Chashma, found its way to the Top 10 GEC programme list for the week ended 11 February, garnering 3.84 TVR.

    Life OK, Star‘s second GEC, gained 4 GRPs to end the week with 87 GRPs.

    Imagine TV with 57 GRPs (last week 55) and Sahara One with 46 GRPs (last week 48) continued to occupy the bottom of the GEC ladder.

  • Underworld Awakening tops box-office

    Underworld Awakening tops box-office

    MUMBAI: Kate Beckinsale’s latest Underworld movie Underworld Awakening opened at No. 1 this weekend after making an estimated $25.4 million, it is understood.

    While this is the fourth film in the vampire action saga, Beckinsale starred in the first two films as the warrior Selene. After taking a reprieve for part three, she returns for this latest installment.

    Underworld Awakening was shown for the first time in 3D as well as on IMAX screens, where it made $3.8 million or in short 15 per cent of the film‘s weekend gross.
     
    Distributor Sony Screen Gems had hoped the film would end up in the low-$20 million range. But according to the studio‘s president of worldwide distribution Rory Bruer the film did even better despite a snow storm that hit much of the Midwest and East Coast.

    Opening in second place was Red Tails from executive producer George Lucas, about the Tuskegee Airmen who were the first black fighter pilots to serve in World War II. The film made an estimated $19.1 million, according to 20th Century Fox, which was well above expectations.

    Last week‘s No. 1 film, the Universal smuggling thriller ‘Contraband‘ starring Mark Wahlberg, dropped to the No. 3 spot with $12.2 million. It‘s now made $46.1 million in two weeks.

    The 9/11 drama from Warner Bros., starring Tom Hanks and Sandra Bullock, came in fourth place with $10.5 million.

    Meanwhile, Steven Soderbergh‘s international action film Haywire from Relativity Media, starring mixed martial arts superstar Gina Carano in her first film role, opened in fifth place with $9 million.

  • Breaking Dawn tops foreign box-office position

    Breaking Dawn tops foreign box-office position

    MUMBAI: Unwilling to leave its supremacy at the box office, Summit International‘s The Twilight Saga: Breaking Dawn -Part I didn‘t budge from its No. 1 box office position for the second consecutive weekend on the foreign theatrical circuit having grossed $7l.5 million from around 11,000 locations in 68 markets.

    The fourth installment of the Twilight saga that has already generated $268 million offshore, yielded $11.4 million from some 790 sites in Germany while in the UK, the film drew another No. 1 ranking with a weekend tally of $7.5 million. Cumes in Spain ($18.6 million), Italy ($18.1 million), Australia ($21.3 million) and France ($21.9 million) remain robust.

    Following Breaking Dawn is Intouchables the highest grossing French title in the market this year. Sony Animation‘s co-production of seasonal family title Arthur Christmas drew $11.9 million from some 4,000 screens in 24 markets.

    The Adventures of Tintin: The Secret Of The Unicorn, flew past the $200-million foreign gross total mark over the weekend ($207 million). The stop-motion animation film in 3D opened offshore on October 26. The joint Sony-Paramount release generated $11.5 million from 11,800 venues in 51 markets. 

  • Star Plus, Sony gain, Zee skids

    Star Plus, Sony gain, Zee skids

    MUMBAI: The top two Hindi general entertainment channels (GEC) – Star Plus and Sony entertainment channel (Set), which saw a dip in the GRPs (gross rating points) last week, has once again seen an increase in the ratings.

    As per TAM data for week ended 12 November (HSM, C&S, 4+), Star Plus recorded 314 GRPs (last week 310), while Set closed the week with 269 GRPs (last week 260).

    Colors, the number three GEC remained stable with 234 GRPs (last week 235), while Zee TV which was the only channel that saw a rise in GRPs last week lost eyeballs and closed the week with 161 GRPs (last week 175). 
     
    KBC closed with 5.84 TVR while Balika Vadhu took back its no. 2 position with 6.08 TVR. Star Plus‘ Saath Nibhana… still leads the rating list with 6.13 TVR.

    Meanwhile, Sab with 115 GRPs (last week 124) and Imagine TV with 78 GRPs (last week 71) followed next.
     
    Star One with 45 GRPs (last week 47 GRPs) became the next in the list.

    Sahara One adds two more points to its last GRPs list and registered 40 GRPs (last week 38). Its show Jai Jai Jai Bajrang Bali recorded a 1 TVR.

  • Colors, Sony share 2nd spot

    Colors, Sony share 2nd spot

    MUMBAI: Colors and Sony Entertainment Television shared the second spot among the Hindi general entertainment (GEC) space in the week ended 29 October as the former saw a 28 GRPs (gross rating points) jump while Set lost 22 GRPs in the week.

    As per TAM data for the week 44 (HSM, C&S, 4+), Colors and Set both ended the week with 236 GRPs. Colors was, however, benefitted by the world TV premiere of Salman Khan starrer Ready.

    The channel aired Ready twice – at 1 pm and at 8 pm on 23 October, however, despite all the marketing, the film could garner a TVR of 2.4 and 3.1 respectively. 
     
    Star Plus, meanwhile, is sticking on top, albeit the channel saw a 43 GRPs drop in the week to close at 273 GRPs (last week 316 GRPs).

    Zee TV slid by 24 GRPs and closed the week at number four with 131 GRPs in its kitty while Sab was at number five with 118 GRPs (last week 121).

    Imagine TV clocked 61 GRPs (last week 69) and was followed by Star One (40 GRPs) and Sahara One (30 GRPs). 
     
    Star Plus Saathiya remained the top watched show during the week with a peak TVR of 5.06. The channel also dominated the top 10 list with four more shows – Iss Pyaar Ko Kyaa Naam Doon (3.42 TVR), Pratigya (3.4 TVR), Yeh Rishta (3.36 TVR) and Diya Aur Baati Hum (3.11 TVR).
    Set had three shows in the list – KBC (4.64 TVR), CID (4.11 TVR) and Bade Acche Lagte Hain (3.44 TVR).

    Meanwhile, Colors had only two shows – Balika Vadhu (3.87 TVR) and Uttaran (3.47 TVR) in the list.

  • Sony largest selling brand on eBay India

    Sony largest selling brand on eBay India

    BANGALORE: Sony is the largest brand on eBay India because of its multi-product portfolio, says the eBay India Census-2011.

    According to the fourth edition of the yearly report, the Japanese brand was followed by Nokia, Samsung, Apple and Rebook respectively.

    The report also said that Indians are global brand savvy, with Micromax being the only Indian brand figuring amongst the top ten brands traded on eBay India, added the report, which is based on analysis of eBay.in activity recorded between July 2010 and June 2011.

    The report also claims that India‘s top eCommerce hub is Delhi followed by Mumbai, Bangalore, Jaipur and Chennai.
    India had over 3,311 eCommerce Hubs from all 28 States and 7 Union Territories. The top five states with the most transactions were Maharashtra, Delhi, Tamil Nadu, Karnataka and Andhra Pradesh.

    The study also highlights that consumers and entrepreneurs from rural India are increasingly plugged into eCommerce with over 1,267 rural hubs transacting online, with one out of every 10 purchases coming from rural India.

    Metros contribute 51 per cent of all eCommerce transactions, while tier 2 and 3 cities that the eBay.in report has termed as Bharat contribute about 40 per cent of transactions. Rural India accounts for 9 per cent of transactions.

    According to the research, women shoppers are increasingly addicted to shopping online. They are buying cosmetics, jewellery, watches, fashion and fitness equipment online. Over 45 per cent of all purchases are in the lifestyle category.

    Electronic gadgets continue to rule the online shopper‘s wallet and contribute to 50 per cent of all purchases.
    Indian retail exports is accelerating rapidly. The top five countries Indians export to include the United States, United Kingdom, Australia, Canada and Germany.