MUMBAI: A frontrunner for many reasons, Sony PIX kept the fans engaged in 2019 with blockbuster Hollywood movies and innovative marketing and programming offerings. 2020 will be no different as movie buffs are in for another year of amazement, excitement and wonderment only on Sony PIX. In addition to premiering the biggest Hollywood blockbusters, the channel is bringing back successful properties like ‘Sony PIX Premiere Nights’, ‘Hollywood’s Finest’, ‘PIX Premiere League’ and ‘Mind It’.
First up is the biggest on-ground Hollywood movie extravaganza, ‘Sony PIX Premiere Nights’. This is an invite-only, experiential event where viewers get to watch the premiere of the latest Hollywood movies before its theatrical release in India. The upcoming edition on 16th January will treat Sony PIX fans to the premiere of ‘Dolittle’, a much-awaited fantasy adventure starring Robert Downey Jr. This time, it will be a 7-city event – Mumbai, Delhi, Gurgaon, Bangalore, Chennai, Hyderabad and Pune – and for the first time, the movie will screen in Tamil in addition to English in Chennai.
Next up, Sony PIX is bringing back the ultimate countdown to the most awaited night in Hollywood – Academy Awards – with the movie festival, ‘Hollywood’s Finest’. This festival recognizes and applauds the best of talent in the movie business by showcasing the finest, most acclaimed, most cherished and most revered Hollywood stories. Starting 26th January, every night at 9, this 2-week long festival has an especially curated line-up of stellar movies, ranging from over 3 decades with over 1200 nominations and 800 awards to their credit. The channel will flag off the festival with the premiere of Dunkirk on 6th January followed by Interstellar on 2nd February and Boy Erased on 9th February.
Another popular property, ‘PIX Premiere League’ will also be back around the cricket season in Summer. With this property, Sony PIX adds to the adrenaline rush that comes with a cricket match by treating the viewers to some post-match excitement with the best of Hollywood movies every night at 11. Additionally, there’s the Indian Television Premiere of the biggest and the most acclaimed Hollywood movies like Mortal Engines, Fast & Furious: Hobbs & Shaw, Secret Life of Pets 2, How to Train your Dragon: The Hidden World, Yesterday and more.
Lastly, Sony PIX will continue with ‘Mind It!’, an ongoing property where the channel gives the viewers a unique opportunity to enjoy most Hollywood blockbusters in English, Hindi, Tamil and Telugu. The offering includes the biggest Hollywood blockbusters such as The Furious Franchise, The Jurassic Franchise, The Mummy Franchise, Harry Potter Franchise, Minions, Pacific Rim: Uprising and many more. Fans of Hollywood have an exciting 2020 to forward with Sony PIX.
