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Tag: Sony Kix

  • Cricbuzz hops on as title sponsor for 2015 Sri Lanka Vs India Test series

    Cricbuzz hops on as title sponsor for 2015 Sri Lanka Vs India Test series

    MUMBAI: Times Internet’s mobile cricket news and information venture Cricbuzz has hopped on board as the title sponsor for the Sri Lanka vs India 2015 Test Series.

     

    This sponsorship marks a major investment by the cricket information platform as it looks to build its association with the sport through the test series, which will take place between 12 August – 1 September, 2015.

     

    The 20-day tour includes three Test matches. The English feed will be shown live on Sony Six and Sony Six HD, while Sony Kix will be relaying the Hindi feed.

     

    Cricbuzz CEO Pankaj Chhaparwal said, “We are thrilled with the association, which represents a great opportunity towards scaling up our user base and operations. Cricket is the defining sport in capturing consumer interest and through this engagement, we will look to exponentially increase our global visibility and footprint. Through the years, we have built a sizeable, strong and loyal user base, and with Cricbuzz being the top cricket app in the world, we will look to consolidate our position as the preferred destination for cricket.”

  • Sony Kix acquires LaLiga rights; strengthens position in football broadcasting

    Sony Kix acquires LaLiga rights; strengthens position in football broadcasting

    MUMBAI: Scoring a hat-trick in the sports broadcasting industry, Sony Kix has acquired the telecast rights to LaLiga, the premier division of the Spanish football league system, for a period of three years.

     

    It may be recalled that the channel recently acquired and added the telecast rights of the FA Cup and the Serie A to its line-up of prime football properties.

     

    The broadcaster will exclusively telecast the league across India, Pakistan, Sri Lanka, Bangladesh, Bhutan, Nepal and Maldives through the three-year deal.

     

    With this addition to its line-up of flagship sports properties, Sony Kix will look at consolidating its position as the home of international and club football across the Indian sub-continent. The league hosts some of the biggest names international and club level football like Cristiano Ronaldo, Lionel Messi, Andrés Iniesta, Antoine Griezmann, Neymar, Gareth Bale and Luis Suárez amongst many more.

     

     Speaking on the development Sony Six and Sony Kix business head Prasana Krishnan said, “We are extremely thrilled to be associated with this pre-eminent league and this move opens up a bold new chapter in our operations as we go on to spearhead the football-led genre in our industry. The extended offering of matches coupled with holistic recaps of the league, will position our network as the premier destination for unparalleled football viewing experience.”

     

     LaLiga president Javier Tebas added, “We are extremely happy to start this association with MSM and proud to announce the Sony sports channels as our new home for the upcoming seasons in this region. MSM has been known for its aggressive and innovative marketing and the differentiated treatment of sports coverage on its network and we are looking forward to joining hands with them to bring the LaLiga matches to fans in the region.”

     

     LaLiga, the elite division in professional Spanish league football, kicks-off the 2015 season on the weekend of 23 August, 2015. This will be the 85th season of the top-tier Spanish football league, featuring some of the best teams and players in international football.

  • Arsenal VS Chelsea: When & where can India tune in?

    Arsenal VS Chelsea: When & where can India tune in?

    MUMBAI: Arsenal and Chelsea are two of the fiercest rivals in modern day football and hence the 2015 FA Community Shield is certain to become the perfect curtain raiser for European Club Football fanatics.

     

    FA Community Shield is played between the champions of Barclays Premier League and FA Cup. Chelsea is under the leadership of Jose Mourinho, won the 2014-15 league title, while Arsene Wenger guided Arsenal to their back to back FA Cup title. The duo is renowned for their sideline sillies and whenever they come together, it’s never short of action.

     

    But when and where can India see all the action?

     

    Multi Screen Media’s (MSM) sports boutique Sony Six and Sony Kix acquired the broadcasting rights of FA Cup and Serie A for three years (2015 – 2017) and hence will be the official broadcasters of the Community Shield match too. The rights of both the tournament were previously with Star Sports. The match will be played in Wembley Stadium and the kickoff is scheduled at 3.00 pm BST, which is 7.30 pm IST on Sunday (2 August, 2015). The SD feed can be watched at Sony Kix, while Sony Six HD will air the High Definition feed.

     

    Speaking exclusively to Indiantelevision.com, Sony Six and Sony Kix EVP and business head Prasanna Krishnan says, “Community Shield match between Arsenal and Chelsea will be the perfect way for us to begin the football year. So far in our portfolio if anything was missing, it was quality club football action. With FA Cup and Italian Serie A, we fill that need gap. Being the official broadcaster of FIFA and UEFA Euro, we already had all the major International Football tournaments in our kitty. Now we can say that we are the only sports broadcaster to provide a quality mix of international and club football action throughout the year.”

     

    As per TAM Peoplemeter system analysis, FA Cup’s cumulative reach has gone up by 27 per cent in the past two seasons. In 2013 – 14 season, the tourney secured 5.61 million but in 2014- 15 season, it went up to 7.13 million in CS4+ Target Group all over India.

     

    According to a report by KPMG, with 215 million GVTs Football remains the second most watched sports entity in India after cricket, which garnered 254 million GVTs. Sports genre plays a pivotal role when it comes to revenue generation through subscription for broadcasters.

     

    “We have to keep the fact in mind that Sony Kix is just a couple of months old and still in the developing process. With Community Shield, India VS Sri Lanka test series, the reach will get stronger. We are already there in all the DTH players and our presence in cable is also enhancing. Kix is positioned to feature football and fight sports,” asserts Krishnan.

     

    In football, the scope of generating ad revenue is very less. UEFA Champions League, which is aired on Ten Sports, has no brands associated with it. However, there is multiple special programming, which is exclusively curated to explore monetizing avenues. Pre match, post match and half time analytical programs remain the biggest slot to rope in advertisers. Also weekend reviews and previews garner good viewership.

     

    A media planning expert asserts, “Football is not cricket so putting an ad in the middle of the game is not an option. But whenever there is an injury stoppage or celebrations after goals or for that matter when the replays come in, relevant brands can be roped in as side captures or pop ups. Prime time in football begins five minutes before the match, the half time analysis program is also considered prime time in football.”

     

    “In order to monetize and generate revenue we will not intrude into the flow of sport neither will we disturb our viewers. Disturbing viewers with an ad is not how we do business,” informs Kirshnan.

     

    So no disturbances for Indian football fans this weekend, as an action packed match between Arsenal and Chelsea takes centre stage on Sony Kix and Sony Six HD. 

  • Sony Six bags broadcasting rights to India vs Sri Lanka 2015 test series

    Sony Six bags broadcasting rights to India vs Sri Lanka 2015 test series

    MUMBAI: In a US $ 3.2 million deal, Multi Screen Media’s (MSM) sports venture Sony Six has acquired the rights of India vs Sri Lanka three test match series. The series to be held in Sri Lanka, will take place between 12 August, 2015 and 1 September, 2015.

     

    This 20-day tour includes three test matches to be held in the cities of Galle, Colombo and Kandy and will be shown live and exclusive on Sony Six.

     

    Sony Six and Sony Kix business head Prasana Krishnan said, ”We are delighted to partner Sri Lanka Cricket Board as the official broadcaster of the series. The fixture between the two Asian giants is one of the most sought after and keenly followed contests in cricket and we are proud to be bringing it live to our viewers. And it will be interesting to watch how the Indian squad fares under Virat’s aggressive style of leadership.”

     

    Sri Lanka Cricket chairman Sidath Wettimuny added, ”Sony Six has established itself as one of the most exciting sports channels in the industry and we are thrilled to be associated with them for this test series. The channel’s track record in showcasing premier sporting properties further cemented our decision in making them our broadcaster partner in bringing the high-quality sporting action. Through this deal, we believe we will be able to expand and reach out to a wider and newer audience.”

     

    It can be noted that the broadcasting rights for the Sri Lanka Cricket Board are with Essel Group’s sports arm Ten Sports. However, this series is a back up for the curtailed West Indies vs India series which ended mid way due to organisational differences between West Indies players and their cricket board. Subsequently, as the series was not a part of the calendar initially, it was not a part of the official broadcasting deal between Sri Lanka Cricket Board and Ten Sports.

     

    With the rights of the test series going to Sony Six, several reports linked it to the alleged differences between the Board of Control for Cricket in India (BCCI) and Essel Group chairman Subhash Chandra. Clarifying the networks stand, Ten Sports CEO Rajesh Sethi told Indiantelevision.com, ”Firstly, this has nothing to do with BCCI- Subhash Chandra relationship and we have a very cordial relationship with the Sri Lanka Cricket Board as well.”

     

    He further added, ”This series was not a part of the deal and hence separate bidding took place, which is absolutely normal and technical. We also did bid for the series but we have to understand that it is a three test match series, with no ODIs or T20 matches and hence going ballistic was not our strategy. If it was a full-fledged series with Test, ODIs and T20s, we would have aggressively pushed for it.”

     

    According to Sethi, the duration and format of the series does not allow the broadcaster to monetize the property well. Besides, the weather under which the test series will be played will have an impact on the broadcaster. Paramount possibilities of rain enhance the chance of interruptions and that’s something which will be on advertisers mind too.

     

    The series is highly important as Team India will go all guns blazing to write off the critics and restore fans’ faith after its debacle in Bangladesh. It should also prove to be one of the most vital one for Virat Kohli as he captains the India squad in what will be his first ever complete test series. Not just that, legendary batsman Kumar Sangakkara will bid adieu to the world of cricket after the series. So competition, agony, history and team spirit can make the series an exquisite experience for the cricket lovers.

  • After Serie A MSM bags broadcasting rights of FA Cup

    After Serie A MSM bags broadcasting rights of FA Cup

    MUMBAI: When Multi Screen Media (MSM) CEO NP Singh said that the network was looking at building an ecosystem for football in the country, he had a foolproof strategy to back it up. The network has bagged the exclusive three-year broadcasting rights for The Emirates FA Cup from the 2015-16 to the 2017-18 season and Italian Seire A.

     

    Indiantelevision.com was the first to report about the channel acquiring the telecast rights for Italian Seire A. It can be noted that both the assets were earlier with Star India’s sports channel Star Sports.

     

    Following an agreement with MP & Silva, The Emirates FA Cup and Serie A Tim rights holder for the India sub-continent, Sony Kix will exclusively showcase live coverage from the two football properties in a bid to tap into the growing popularity of the sport in the region. These acquisitions strengthen the current portfolio of live football programming which already boasts of a strong line-up of marquee properties including the UEFA Euro 2016, Qualifiers for UEFA Euro 2016, European Qualifiers for 2018 FIFA World Cup, 2018 FIFA World Cup and Copa America.

     

    With the consistent increase in viewership for football witnessed in the past decade in India, the channel is looking to capitalise on this opportunity and provide Indian viewers with a slice of the best in football across the globe. The acquisitions come as a mode to bolster the group’s football portfolio, consolidating their position as the ultimate destination for international football. The Italian jewel of premier division football – the Serie A, along with the oldest and most historic association football competition in the world – The Emirates FA Cup, will surely add a new dimension to the channel’s library of iconic sports properties.

     

    Starting 2 August, 2015, Sony Kix will broadcast the traditional curtain raiser to the English football season, the FA Community Shield which will be played between FA Cup champion Arsenal and Barclays Premier League winner Chelsea, followed by The Emirates FA Cup.

     

    The Italian Serie A Tim Football Championship, the topmost division in professional league in Italian football, kicks-off the 2015 season on the weekend of 22 August 2015. This will be the 114th season of top-tier Italian football, featuring some of the best teams and players in international football. The channel will also showcase in-depth post-match highlights accompanied by a weekly highlight bulletin providing exclusive insights into the league.

     

    This comprehensive and holistic offering of the league will be accompanied by high quality audio and visual feed of the live matches, providing viewers with an unparalleled and enhanced viewing experience.

     

    Sony Kix and Sony Six business head Prasana Krishnan said, “We are witnessing a golden era of sports viewership transition in the country, and are proud to be offering two of the world’s most renowned events in football. We have seen an overwhelming demand for football viewership in the country, and through these acquisitions, we wish to cater to that need and reiterate our commitment towards providing high quality sports content for our viewers.”

  • MSM to acquire telecast rights of Italian Serie A?

    MSM to acquire telecast rights of Italian Serie A?

    MUMBAI: Italy’s premier football championship Serie A, which was jointly aired by Star India’s Star Sports and Zee Entertainment Enterprises’ Ten Sports so far, is all set to change airwaves in India.

     

    Sources close to the development tell Indiantelevision.com that the asset is no longer associated with Star Sports and Ten Sports and will most definitely be on another network. Pertinent to note here is that while Star acquired the broadcasting rights of German Bundesliga earlier this year, it also has the English Premier League, Football Association Cup and La Liga (Spain) in its plump kitty. Besides the international assets, Star also owns the broadcasting rights of the burgeoning home-made Indian Super League (ISL).

     

    On the other hand, Ten Sports has the rights to UEFA Champions League and UEFA Europa League, which are both continental based football championship featuring top ranked teams of leagues across Europe.

     

    It may be recalled that Multi Screen Media (MSM) recently launched Sony Kix – a paid sports channel and has been looking to acquire quality content. While the company has the broadcasting rights of the FIFA World Cup and Euro Qualifiers, it is currently relaying Copa America. Moreover, in the recent past, the broadcaster also aired the Africa Cup of Nations. The missing feather in MSM’s kitty is quality club football.

     

    During a recent interaction with this website, MSM CEO NP Singh had said, “Football is garnering huge viewership in India. Whenever and wherever there are opportunities to acquire any other football properties, we will aggressively go for it. We are working to settle a deal, which we will be able to announce in a couple of months.”

     

    Given the scenario, it is most likely that Serie A will soon be reaching viewers through MSM’s sports channels. However, when contacted to confirm the news, MSM officials refrained from giving a statement.

     

    Sony Six registered high viewership last year courtesy to FIFA World Cup, India’s tour of New Zealand. What’s more, 2015 has also been action packed so far. Serie A has many renowned players and league champion Juventus made substantial mark in European Level too as they played the final in Berlin against Spanish La Liga champion Barcelona. The league did not manage to garner high viewership in the past, since no serious coverage was done and it was often suppressed by other leagues. However, if the league is telecast by Sony Six and Kix, it will get special treatment as the tourney will be the only club league is MSM’s kitty.

     

    Football in India is opening avenues for advertisers and there are huge revenue generating possibilities that the sport offers broadcasters. A senior sports media planner opines, “We have seen pop-up banners in the bottom of the screen during EPL matches, so this can be one mode of advertising for broadcasters to look out for. Italian SerieA won’t be as popular as EPL but a Milan Derby or a match involving Juventus is certain to get eyeballs. Viewership also depends on the treatment given by broadcaster. If planned properly, it can be beneficial for the broadcaster that pockets the rights.”

     

    It now remains to be seen if indeed MSM seals the deal and whether Sony Six and Kix become the new screens for Serie A lovers in India.

  • Sony Six targets HSM with launch of Hindi feed for TNA

    Sony Six targets HSM with launch of Hindi feed for TNA

    MUMBAI: Multi Screen Media’s (MSM) sports and entertainment channel Sony Six has launched the Hindi feed for its wrestling entertainment property – Total Non-stop Action (TNA).

     

    Starting 6 June, 2015, every weekend at 9pm, the channel will air two hours of the wrestling entertainment in Hindi across India. The announcement comes as a major development in response to the growing popularity of Mahabali Shera, the first-ever Indian wrestler on TNA. This also marks a significant investment by Sony Six towards the growth of wrestling programming across the Indian market.

     

    The televised show hours will be encapsulated under the branding Shera ki Kahaani that will feature Mahabali Shera aka Amanpreet Singh and follow his storyline right from his entry in TNA.

     

    It may be recalled that recently TNA and Sony Six signed a long-term deal, wherein the channel will be the exclusive home for all TNA-based content until 2022.

     

    To garner viewer interest, the channel has initiated an on-air campaign, including promos inviting viewers to catch his story exclusively on Sony Six. Through this initiative, the channel aims at expanding its current programming reach amongst the vast Hindi-speaking market, which also follows combat sports keenly.

     

    Sony Six and Sony Kix business head Prasana Krishnan said, ‘‘We are really excited to announce the launch of an alternative language feed for TNA as with this initiative we move into the next phase of expanding the popularity of TNA in India. This endeavour aligns with our commitment to constantly innovate and offer localized content to appeal to the taste of our Indian viewers. Shera’s introduction has managed to further Brand TNA in the country, and now with the launch of local feed, we aim to further expand the sampling of the sport amongst the mass viewership demographic in India.”

     

    Sony Six has been experimenting with the local language feed offering for prime sporting properties, which has further contributed to its viewership growth. The channel initiated the local feed option by airing the 2014 FIFA World Cup for the first time ever in Bengali. Following its success, the channel also offered multiple regional feeds including Telegu, Tamil and Bengali for the Pepsi IPL 2015.

  • IPL 8 records 145 million unique viewers for first 14 matches

    IPL 8 records 145 million unique viewers for first 14 matches

    MUMBAI: The official broadcaster of the Indian Premier League (IPL) – Multi Screen Media – has reason to rejoice.

     

    According to TAM Media Research data for Sony Max, Sony Six and Sony Aath for the matches played during 7 – 18 April, the eighth season of the IPL saw 54 per cent of the All India Universe tuning in to watch the matches. A total of 145 million unique viewers sampled 14 matches of IPL 8.

     

    As teams battle it out, TAM research data also showed that time spent by viewers per match increased to 49 minutes and four seconds; which is 17 per cent more compared to the previous season of the IPL.

     

    Compared to the 14 matches of IPL season seven, which received an average of 8,430 TVTs, this season saw an average of 11,050 average TVTs being registered, which is a jump of 31 per cent.

     

    The data also states that 14 matches of IPL 8 have garnered 4.1 per cent average TVR, which was 30 per cent more compared to its previous edition.

     

    Note: Data excludes the opening ceremony and is for the TG CS 4+ Years. The market is all India and for the period from 7 to 18 April, 2015. The channels covered under the same data are Sony Max, Sony Six, Sony Aath and the recently launched MSM channel Sony Kix. Data for Sony Kix began from 10 April onwards.

     

  • 8 Reasons to tune in to Indian Premier League 8

    8 Reasons to tune in to Indian Premier League 8

    MUMBAI: India has Diwali, Christmas and Eid. And then India also has the Indian Premier League (IPL). No other celebration than the IPL can unite a Bengali and a Tamil in the same vein.

    In its eighth season now, the sports property has grown by leaps and bounds. It continues to get bigger and better with international participation each passing year.

    While India may have lost its mauka at the ICC Cricket World Cup 2015, this is one celebration where India wins with every new wicket taken and every ball crossing the boundary. As the teams battle on field and Kolkata Knight Riders sets out to pick their trophy once again, Indiantelevision.com gives you eight reasons why you should tune in to the eighth season of India Ka Tyohaar!

    Perform or Perish for star players

    For players like Yuvraj Singh, Virender Sehwag, Zaheer Khan, Gautam Gambhir and Harbhajan Singh, who missed out on playing at the Cricket World Cup 2015, this is the ultimate chance to prove themselves and set the record straight about their playing capabilities on field. Delhi Daredevils even paid a whopping Rs 16 crore for Yuvraj for this season, making him the highest fetched cricketer. Tales of united sportsmanship that brought teams together during this World Cup will stand divided now, as the battle of the ultimate champions begins during India Ka Tyohaar!

    Think Global, Act Local

    The IPL is India’s product and as such should be accessible for all. Official broadcast network Multi Screen Media (MSM) knows that and in this season, it has even decided to launch a brand new channel Sony Kix with IPL feeds in Tamil and Telugu. Its sister channel Sony Aath will ensure Kolkata Knight Riders fans are closer to their champions (And Shah Rukh Khan) with its Bengali feed. Max, again from its stable, will cater to the Hindi speaking audience, while Six will carry the English feed. No one will be a stranger to the IPL season 8!

    WAGs to watch out for

    Stuart Binny has Mayanti Langer, M.S Dhoni has Sakshi Dhoni and Kevin Pietersen has his posh spice of cricket, Jessica Taylor! But the star of the pack to watch out from the Wives And Girlfriends (WAGs) list is clearly Anushka Sharma. Post her innocent outing at the World Cup, Virat Kohli will have to really ensure his girlfriend’s oomph factor matches his own on the field. Mitchell Johnson’s celebrity wife Jessica Bratich and Michael Clarke’s Kyly Boldy are other reasons why you should tune in to this season of the IPL!

    Come One, Come All

    Fret not if you do not feel a little spendthrift this season. BCCI along with MSM will be treating fans to an exclusive fan park-screening cross 16 cities. The mass screenings are not only free but also come along with fireworks and music display. The experience promises to be one of a kind, treating fans to an experience as similar as the stadiums.

    Make in India, play in India

    Post its last outing to UAE last season, this season of the IPL will be played exclusively in India. It was then shifted out of the country for some time because of the Lok Sabha General Elections. However, now with Narendra Modi at the helm and his promising ’Make in India’ campaign, the IPL returns to India as the Indian made sports property will be played only in India and its diverse cities. 

    Women commentators and Cheer Leaders 

    Who said cricket was only a gentlemen’s game? Lending their wisdom and knowledge in IPL season 8 will be Anjum Chopra, Isa Guha, Lisa Sthaleker and Melanie Jones, who will be part of the 26-member strong commentary team. And then there will also be the sizzling set of cheer leaders ensuring their moves are in sync with the boys on field.

    Remote Mode: Only IPL Season 8

    During the seventh season of the IPL, households had tiffs over the remote as the general election was the eyeball grabber. However, post the tamasha and the country already gripped with India’s lost mauka, there is only one reason to settle for the remote: IPL.

    IPL season 8 on the Go

    No passes? Download Hotstar. Hotstar, which is Star India’s recent digital mammoth app, promises to provide netizens and the tech savvy audience seamless streaming of the IPL. People who are not near a television set can download the app and continue watching the playback continuously in as little as 64 kbps.

     

  • MSM unleashes high voltage plans for IPL season 8

    MSM unleashes high voltage plans for IPL season 8

    MUMBAI: India is pumped up as cricket mania of another kind is all set to take the entire country by storm just as Chris Gayle’s massive sixes. As India Ka Tyohaar, the Indian Premier League (IPL) welcomes Indians in its eighth season, official broadcast network Multi Screen Media (MSM) is leaving no stone unturned to ensure that India’s hot selling multimillion dollar property reaches audiences across the length and breadth of the country.

    MSM’s newly launched channel Sony Kix will carry Tamil and Telugu feeds, Sony Six will have the English feed, while Max and Sony Aath will have Hindi and Bengali feeds respectively.

    “Our flagship show Extraaa Innings will continue this year as well. It will be a pre-show, mid-show and post analysis of the match that will be common across feeds. Our marketing plans involve a nationwide campaign focused on a 360 degree plan, right from radio, print, television as well as outdoor. Along with the BCCI, we will have mass scale screenings in 16 cities with 10,000 odd capacities,” informs Sony Six and Kix business head Prasana Krishnan.

    The commentators for the Telugu feed will be Venugopal Rao, Venkatpathy Raju, and MSK Prasad, while for the Bengali feed it will be Arun Lal, Devdas Gupta, Abhishek Jhunjunwala, Devang Gandhi, Savadun Mukherjee and Ranade Bose. On the other hand S Ramesh, Hemang Bhadani, V Chandrashekhar, Satyanarayan, and S Srinivas will be the match commentators for the Tamil feed.

    The network is clearly betting big on outdoor to reach a wider range of audience. Throwing light on the marketing activations, Max marketing head Vaishali Sharma says, “Apart from mass media, we will come up with clutter breaking innovations. We have already started a countdown ticker at Juhu beach in Mumbai along with LED lights and it will continue till 8 April. Fireworks display will start before the opening match.”

    Sharma also informs that LED projections along with the IPL logo and fireworks will be displayed on prominent buildings as projector vans move across Mumbai.

    “We will also project our TVCs keeping in mind India Ka Tyohaar and it will continue for a couple of days. Something similar has also been planned in Kolkata besides Mumbai since the games begin there,” adds Sharma.

    Speaking about the plan to stage screenings in 16 cities, Sharma opines that the concept is completely new to the country. People who do not have a chance to visit the stadiums will be able to experience the magnitude of the games and the in-stadia experience. A huge outdoor hoarding has also been displayed near Hotel Tulip Star Juhu in the western suburbs of Mumbai. Accompanying this hoarding is a photo booth where people can go and click pictures as India rejoices in an all new season of the IPL. 

    “Canters will move across the city creating a high amount of buzz of dhol baaja announcing and encouraging people to come and visit these venues. The entry is free and people can come and cheer together,” says Sharma.

    Sharma also adds confidently that year on year the network has increased its audience base and already has a cumulative viewership of 190 million so far. “It’s only going to go up further with the addition of all the language feeds we have launched this year besides the great season we have this year,” concludes Sharma. 

    The tournament will feature a total of 60 matches, including the live telecast of the opening ceremony on 7 April, the home and away matches between the franchises, the qualifying playoffs and the finals. The knockout stage will be from 19 – 22 May and conclude with the final match on 24 May, 2015. As MSM bets big on this season of the IPL, we wish it all the very best.