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Tag: Sony Entertainment Television

  • Sony Entertainment Television acquires rights of India’s Got Talent

    Mumbai: Sony Entertainment Television has acquired the telecast rights of India’s Got Talent, which is the Indian adaptation of the international format titled ‘Got Talent’. Previously Colors held the sole rights to telecast the show in India. 

    Since the airing of America’s Got Talent in 2006, the format ‘Got Talent’ was successfully adapted in over 70 countries. The show aims to bring pure talent to the fore, and it also reiterates that age is just a number. India’s Got Talent is a popular format where solo or group performance is welcomed, irrespective of social status or gender. 

    With an esteemed panel of jury to shortlist qualifying talent, thousands of hopeful aspirants from across the country are followed by viewers who vote to decide the final winner; the format gives a platform for many to showcase their inherent talent, thereby opening a gateway to worldwide opportunities.

    “India’s Got Talent as a format holds great potential, and Sony Entertainment Television’s stronghold in the non-fiction, talent-led reality show formats gives us yet another opportunity to resonate with the audience. Having acquired the rights from Fremantle, we are gearing up for an exciting new season of India’s Got Talent and we look forward to showcasing the best talent in our country,” said Sony Entertainment Television and digital business head- content Ashish Golwalkar. 

    Fremantle India managing director Aradhana Bhola said, “At Fremantle, we are delighted to be partnering with Sony Entertainment Television on yet another of our successful formats, India’s Got Talent. With its inherent diversity and inclusivity, the show is a true and unique representation of the talent of the people of India. It is our sincere hope that the forthcoming season will continue to offer irresistible entertainment to the audience who have given it so much love through the years.” 

  • Sony Entertainment Television crosses 100 million subscribers on YouTube

    Sony Entertainment Television crosses 100 million subscribers on YouTube

    NEW DELHI: After being a leader in the linear TV space, Sony Entertainment Television (SET) is making waves on the digital front too. The channel has reportedly crossed 100 million subscribers on YouTube, according to a press statement it released on Tuesday.

    SET’s YouTube channel had crossed the 1,000-subscriber mark in 2009, followed by 10 million in 2017, 50 million in 2019, and 100 million now. Since 2019, its YouTube channel has been registering an average of two million subscribers every month, making it one of the biggest subscriber bases for a broadcast brand.

    From hosting reality shows like Kaun Banega Crorepati to offering Kapil Sharma’s rib-tickling comedy and making India groove to some hypnotic dance moves in Super Dancer, the channel has attempted to headline the category with diverse genres and formats, bringing some of India’s most popular faces to the living rooms. It has also brought inspiring stories of women empowerment with shows like Ladies Special, Patiala Babes coupled with airing India’s longest-running crime shows CID and Crime Patrol that catered to a generation of audiences.

    “We are delighted to hit the 100 million subscription mark on YouTube as the first broadcaster globally. This milestone is a testimony that Sony Entertainment Television’s content performs exceedingly well across all three platforms – Sony Entertainment Television, SonyLIV, and YouTube. This trans platform content success helps us create a robust content pipeline that brings quality, variety, and novelty,” said Sony Pictures Networks digital business head – growth and monetisation Manish Aggarwal.

    With this, SET also becomes the first television channel in broadcasting history, as well as the fourth entity to globally reach 100 million subscribers on YouTube, said the company in a media statement. According to the broadcaster, its YouTube channel has reached over 278 million unique viewers globally in the last 90 days and registered more than half a billion (over lifetime) likes, shares, and comments for its engaging content.

    YouTube director – content partnerships Satya Raghavan said, “Their popularity is testimony to the fact that quality television content can have longevity on YouTube and foster loyal and vibrant communities. Their shows on YouTube are reaching new and diverse audiences every day and we are happy to see the Sony franchise grow across all screens simultaneously.”

  • Ten brands partner with season 12 of Kaun Banega Crorepati

    Ten brands partner with season 12 of Kaun Banega Crorepati

    MUMBAI: Celebrating two decades of unparalleled success and popularity, Kaun Banega Crorepati not only emerged as a game-changer for the Indian television industry but also instilled a larger focus on the power of knowledge being a great leveler. In its twelfth season, the show makes a comeback with a two-fold messaging which conveys not just the bigger and better return of the show amidst a pandemic, but also a motivational nudge for participants and viewers to consider setbacks as a stepping stone for a greater comeback. Produced by StudioNEXT, and hosted by the superstar, Amitabh Bachchan, the game show will premiere on 28 September and will air every Monday to Friday at 9:00 pm only on Sony Entertainment Television.

    A thunderous response during the first-ever digital audition for KBC season 12, underlined the raging fire of hope, dreams and aspirations within people from all nooks and corners of the country. As a platform, KBC has gone beyond its capacity as a show year after year, putting the common man at the forefront and celebrating human virtues of self-belief, patience, perseverance, courage, confidence, optimism and intelligence. 

    The season 12 of KBC is co-powered by Vedantu and Tata Salt. The associate sponsors are IDFC FIRST Bank, LIC, Asian Paints, Ultratech Cement, QuickHeal, Sensodyne and Nissan. Reserve Bank Of India is the special partner on the show. 

    Read more news on KBC 

    While the core of the show remains the same, KBC season 12 comes with a few changes relevant to the current times. For starters, for the very first time in 20 years, KBC will not host in-studio audience keeping in line with the government-mandated safety guidelines and protocols in response to Covid2019. The in-studio audience played a huge role as a lifeline – audience poll in helping the contestants on the hotseat move ahead in the game. This year, the audience poll will be replaced by the lifeline video-a-Friend. The other three lifelines remain the same – 50:50, ask the expert, and flip the question. The number of fastest finger first contestants who will compete to be on the hot seat per week has been reduced from the usual ten to eight.

    With KBC Play Along on Sony LIV, viewers can enjoy the thrill of the gameshow by participating and matching their power of knowledge with the contestants on the hot seat simultaneously, starting 28 September.

     

     

    Sony Entertainment Television and digital business content head Ashish Golwalkar said, "Reinvention, they say, is the key to success. And thus, we began the preparation of the season 12 of Kaun Banega Crorepati, a show that has been nurtured as a brand over its 20-year history in India. Considering the current times, the interest in participation through digital registrations has been very encouraging this year. And the numbers showcase that people are readily embracing the 'new normal' brought on by the pandemic. This year's theme, 'Jo Bhi Ho Setback Ka Jawab Comeback Se Do', reflects in the real-life stories and experiences that contestants will be seen sharing on the show, thereby serving as inspiring examples for the millions of viewers."

    StudioNEXT head Indranil Chakraborty said, "For season 12 of KBC we have consciously looked at re-engineering the set so that the distancing norms are met while the impact of this property is retained. Due to no studio audience, we have changed the lifeline audience poll to a video-a-friend. Having said that, we are certain that Amitabh Bachchan's charisma and the interesting on-screen and off-screen journeys of contestants, will keep the audiences engrossed. The show continues to be iconic in many ways and is sure to raise the bar this season as well."

    Read more news on Sony TV

    KBC – season 12 consultant Siddhartha Basu said, "KBC turns 20 in 2020, and with all the challenges of this tough year, looks to come back as strong as ever, reviving the much-loved magic of the khaas khel with the aam aadmi and the adwitiya host. While adapting to the realities of today, the show still packs a punch, reaching out to both the mind and the heart, touching lives in a very real way.  Viewers can also look forward to playing along with the contestants, as they watch, with richer pickings than ever before."

  • Sony Entertainment Television set to launch KBC season 12

    Sony Entertainment Television set to launch KBC season 12

    MUMBAI: 2020 as a year, has been etched in everyone’s minds, for all the wrong reasons. However, it’s for us to decide how to overcome these setbacks and march ahead. The will and determination to move forward come from within, and this year, the season 12 of Kaun Banega Crorepati (KBC) gears up for the most celebrated comeback with the thought – Jo Bhi Ho, Setback Ka Jawaab Comeback Se Do.

    Conceptualised and written by Nitesh Tiwari & Nikhil Mehrotra, the campaign of this season brings forth relatable examples, through humane stories, which inspire and encourage people to make a greater comeback in life.

    With season 12 of KBC on the anvil, the iconic brand synonymous with the show – Amitabh Bachchan – is also gearing up to welcome and applaud contestants from across the country.

    Sony Entertainment Television business planning and communication head Amit Raisinghani said, “KBC celebrates the achievements of people irrespective of how small or big the achievements are. The campaign this year has been driven by people’s determination to turn adverse circumstances in their favor and move ahead in life. It’s always a pleasure to work with Tiwari, who exactly knows the pulse of the situation, and creates impactful ad films for KBC. We hope like in the past, this campaign resonates strongly with our audience.”

    Tiwari said, “I am grateful for the trust that Sony puts in me each year for the KBC campaigns. This year is of course very different and challenging for all of us in every aspect. But it has been a year of learning and exploring avenues that probably weren’t thought of, paving the path for something meaningful. This leads us to the insight that there is a spark somewhere in each one of us that keeps us going, notwithstanding the obstacles, however big or small. The idea of this campaign is to reignite the spark and inspire people to move ahead in life.”

  • BARC week 13: Sony Entertainment Television continues to hold position in urban market and pay platform

    BARC week 13: Sony Entertainment Television continues to hold position in urban market and pay platform

    MUMBAI: In week 13 of BARC India ratings, where most of the GECs were seen losing their position to DD National and slipping down from last week's position, Sony Entertainment Television was the only channel that continued to hold its third position on the pay platform and in the urban market. In fact, the channel has jumped from the seventh position to fifth position in the rural market. This week for the first time DD National grabbed the leading position on pay platform and Urban market. 

    On pay platform DD National, Sony SAB, Sony Entertainment Television, Colors, Star Plus, Zee TV, Dangal, Star Utsav,  DD Bharati and Star Bharat were the top ten channels in the week 13 of BARC India ratings.

    Pay Platform 

    In the urban market, the top ten channels were DD National, Sony SAB, Sony Entertainment Television, Colors, Dangal, DD Bharati, Star Plus, Zee TV, Big Magic and Star Utsav in week 13 of BARC India ratings.

    Urban

    Dangal, DD National, Big Magic, Sony SAB,  Sony Entertainment Television, Colors, Zee TV, DD Bharat, Star Plus and Star Utsav were the top ten channels in the rural market

    Rural  

    On the free platform, Dangal, Big Magic, DD National, DD Bharati, Manoranjan Grand, DD Madhya Pradesh, DD Uttar Pradesh, DD Rajasthan and DD Arunprabha were the top nine channels in week 13 of BARC ratings.

    Free Platform  

  • Sony Pictures Networks pledges Rs 100 million to film, TV daily wage earners

    Sony Pictures Networks pledges Rs 100 million to film, TV daily wage earners

    MUMBAI: Sony Pictures Networks India (SPN) will contribute Rs 100 million to support daily wage workers in the media and entertainment industry, in response to the nationwide lockdown to contain the widespread impact of the COVID-19 pandemic.

    With the entire media ecosystem including all television, cinema shows and films production coming to a halt since 20 March, the M&E industry is grappling with mass unemployment. It has especially impacted the sustenance of the daily wage earners from production crew involving a gamut of people like artists, camera men, spot boys, light boys and their dependent families.

    The network is reaching out to the daily wage earners identified by their respective trade associations with free coupons which they and their families can exchange for their daily necessities like food and essential items at select retail stores. SPN is also working with its various commissioned production houses to disburse a month’s salary to each daily wage earner.

    Additionally, the network has also contributed to the ‘Swades COVID Fund’, set up by the Swades Foundation. Founded by Zarina & Ronnie Screwvala, the foundation is providing authorities of Mumbai, Raigad and Nashik districts of Maharashtra state, medical equipment and consumables, procured under their direction for their fight against the COVID-19 pandemic. Also, in Mumbai, the foundation is supporting infrastructure, healthcare staff, volunteers and consumables in identified government & private hospitals.

    SPN managing director and CEO NP Singh said, “In light of the global pandemic, we are witnessing large communities across the world coming together to tide over the crisis. These unprecedented times have had a cascading impact on the media and entertainment industry, which employs a huge number of daily wage workers. As a conscientious conglomerate, it is our responsibility to direct efforts towards ensuring aid reaches our primary beneficiaries who have contributed to the success of the network.

    'Besides this initiative, we are also providing coupons to the migrant workers from this daily wage workforce, which they can trade off at certain retail outlets for groceries and essential supplies. We will leverage every opportunity to help our country at large to get through trying times like these.”

    Additionally, in an unanimous support with the industry, the network has made its channel Sony PAL available free of charge on all DTH and cable networks to its viewers for a period of two months. This will provide people who are restricted to their homes wholesome entertainment and invigorating content and will help provide relief during the period of lockdown.

    Several channels in the network including Sony Entertainment Television, Sony SAB, Sony Pictures Sports Network, Sony Marathi and Sony YAY! have created PSAs. Additionally, advertising inventory across SPN is being extensively used to promote public service messaging.

    For more consumer-facing television news, read: tellychakkar

     

     

     

  • Hindi GEC women-centric shows highlight crucial issues around women’s day

    Hindi GEC women-centric shows highlight crucial issues around women’s day

    MUMBAI: Over a period of time, Hindi GECs have made many attempts to show the female protagonist in a stronger character. From Tulsi of Kyunki Saas Bhi Kabhi Bahu Thi and Parvati of Kahaani Ghar Ghar Ki solving their domestic issues in the shows to Anandi of Balika Vadhu fighting for her basic rights to Mini of Patiala Babes addressing issues faced by women channels have made sure to portray women characters in a better way which is more relatable and also inspires many women viewers and convey a strong message in the society.

    Viacom18 Hindi Mass Entertainment chief content officer Manisha Sharma said, "Colors believes in leading the content curve, more so when it comes to women-centric programming. Over the years, we have given Indian television some of the most iconic women characters who are impactful and empowering. Our current line-up of shows have Meher of Choti Sarrdaarni, Pinky of Naati Pinky Ki Lambi Love Story, Bondita of Barrister Babu, Heer of Shakti.. Astitva Ke Ehsaas Kii who embody the spirit of womanhood and are a true inspiration.”

    This year, United Nations celebrates Women’s Day with the theme of ‘Each for Equal’, which upholds that an equal world is an enabled one. It is unfortunate that women are still judged and constantly made to feel awkward for something as frivolous and insignificant as a ‘peeking bra strap’. Viacom18’s youth and entertainment channel MTV has launched a campaign Baar Bra Dekho to normalise conversations around bra straps and slam the judgemental eye rolls on a woman’s peeking strap.

    The campaign kickstarted with a series of engaging content on social media and grabbed the attention of the viewers, asking them to talk it out and share their stories of strap shaming. It also went out into the crowd to understand the perception of uncles, aunties and youngsters alike on peeking bra straps.

    The channel’s show Nishedh will also addressed relevant issues on Women's Day. “Since inception, Viacom18 has worked towards identifying differentiated content that cultivate positive social change through its storytelling. MTV Nishedh looks at issues that have been brushed aside under the garb of stigma too long in ignorance. These are issues such as safe sex, consent, safe abortion, malnutrition and TB, which impact women. Through relatable and close to reality characters, the show answers some pertinent questions of concern. The lead female character of Aastha Gunawat unravels many facets of the young woman of today. A risk-taker at the age of 21, Aastha deals with challenges in her new journey, looking to make a name for herself.  MTV Nishedh gives a voice to concerns that are suppressed by patriarchal conventions with a strong narrative that engages and relates to the youth,” said Viacom18 corporate marketing, communications and sustainability head Sonia Huria.

    In line with the brand philosophy of Sony Entertainment Television, which values partnerships, this year’s Women’s Day campaign highlights gender equality #SheEqualsHe. The campaign thought stems from a very critical question – What do women really want? Instead of opening the car door for her, it’s time to open our minds; instead of giving her a reserved seat in a bus or metro, it’s time to make her feel safe when she’s travelling. Instead of saying ‘Ladies First’, it’s time to say ‘we are equals”. It’s time to say #SheEqualsHe.

    Link of TVC:

    https://www.facebook.com/sonytelevision/videos/207311794014138/?epa=SEARCH_BOX

    Sony Entertainment Television’s show Patiala Babes starring Ashnoor Kaur, Sourabh Raaj Jain and Saisha Bajaj truly believe that no child should grow up in the spectre of violence and abuse and this very thought has been incorporated in the form of an interesting track around ‘Good Touch and Bad Touch’ within the show. Patiala Babes has always been at the forefront of educating its viewers through its progressive narrative, be it women empowerment or establishing one’s identity in the society or even pay parity.

    In the show, Mini (Ashnoor Kaur) will be seen teaching her younger sister Aarya ( Saisha Bajaj) about the concept of ‘Good Touch and Bad Touch’ after one of her friends in the school has a bad experience with the school Peon. Post the incident Arya is in a state of shock and reluctant to talk about it to anyone. Mini takes charge and not just ensures proper guidance to Arya but also fights back with the support of other ladies of her mohollah through a campaign #ChuppiNoMore.

    To celebrate Women's Day the channel’s The Kapil Sharma Show will have all women cast of Devi on Sunday, 8 March.

  • Sony TV rides on ‘brandwagon’

    Sony TV rides on ‘brandwagon’

    MUMBAI: Normally, viewership plays an important role for broadcasters because that is what tells them whether viewers liked them or not. But, viewership may not be the sole determining factor in creating a brand perception among people, if the recent announcement of the ‘most desired brands 2020’ by Trust Research Advisory (TRA) is an indication. The weekly data of BARC India ratings put Sony Entertainment Television (SET) at the fourth or fifth position. However, the channel has entered the TRA’s top 20 India’s most desired brand 2020 at fourth position.

    TRA’s ‘most desired brands’ is a measure of the consumer’s perception of their expressed desire about brands they love. It lists those brands which have striven hard to woo their customers with a long-term relationship in their minds and hearts.

    The TRA’s report says: “At fourth rank is Sony TV with a small 7 per cent DI (Desire Index) difference from its predecessor. Sony TV, a Hindi GEC, makes a dramatic entry with massive jump of 594 ranks over the previous report. One of the country’s earliest Hindi TV channels, Sony TV has stayed relevant to the audience by evoking with their entertainment offering and a differentiated palette to maintain freshness.”

    TRA research director Sachin Bhosle said: "It is the first time that we have included 50 per cent housewives and 50 per cent working women in our women's sample. And we saw a great change in top brands. You have Sony TV entering the top 10, which was never the case earlier.”

    Bhosle explained that the TRPs are made of tangible things that are measured. Brand trust or desirability is based on intangible sides of the brand. “It is how it communicates with the audience, the way it creates aspirational value, the way it has a rationale behind it, and what is the aspirational value it is trying to create. That's all what is probably more important."

    Sony Entertainment Television Business Planning and Communication head Amit Raisinghani says: “We are pleased to see Sony Entertainment Television placed at fourth position amongst the Top brands in the recently released list of TRA’s most desired brands 2020. Perhaps, the clarity that we have with respect to the purpose of the brand and for whom the brand is meant for has helped us drive relevance, engagement and desire amongst our viewers. Our brand is a manifestation of our people, culture, relentless consumer focus and the premium that we put on creative talent. We hope to continue our relentless pursuit to delight our viewers with compelling content.”

    “There is a brand perception in the market that comes from what is its brand value. In case of Sony, when the channel aired KBC and Indian Idol, they did well in the BARC data. Brand perception and viewership is different; one is the brand love and trust and the second is the viewership, i.e. from the rating perspective which is as per the kind of content the channel is playing. There is a lot that Sony as channel does from the audience’s responsibility perspective which also plays a big role in brand perception. Sony as a channel cares and connects itself to social responsibility and that itself plays from the brand perception’s perspective,” opines Havas Media Group CEO India and South East Asia Anita Nayyar.

    Carat India executive VP Mayank Bhatnagar says: “Congratulations to Team Sony! It is great to see a TV channel brand scores the fourth position and gets featured in top 50. Viewers’ behaviour, habit and preference have evolved and this has resulted in a major shift in the way people consume content. Consumers today want to consume relatable and relevant content. Sony TV has got the mix right and it has helped them build a strong connect with urban viewers.”

    Bhatnagar, however, believes that this will not help the channel in attracting more advertisements as the media planners will continue to evaluate channel performance on the basis of viewership data.

    He says: “The Sony TV viewer profile is more skewed towards higher NCCS and urban. If we see the trends for the past few weeks, their viewership and ranking at All India and Urban market level has stayed consistent. The channel has built an unwavering trust through varied content. It's important to be consistent and innovative. This will help them further strengthen the brand and go from strength to strength.”

    Joel Multimedia founder-CEO Varghese Thomas comments: “Sony TV is the favourite choice of many advertisers and agencies irrespective of the numbers being delivered by the channel. In a media plan, the channel really helps to build reach in a big way. It's dominance in the male-oriented programmes is also commendable.  So, it really does not matter whether the channel has featured in the top ranking or not. Also, beyond numbers, the channel's intend to continuously invest in new shows tells us that they are serious about what has been offered to the television viewers across all genres. This announcement about the channel being featured on the fourth rank of TRA's most desired brands is a great achievement as far as the brand is concerned and will have a chance to attract more business.”

  • Sony Entertainment Television’s India’s Best Dancer to premiere on 29 February

    Sony Entertainment Television’s India’s Best Dancer to premiere on 29 February

    MUMBAI: After the roaring success of Super Dancer – a dance reality platform for kids, Sony Entertainment Television will launch India’s Best Dancer, a platform for dancers between the age group of 15 – 30 years on 29 Febraury. Industry’s best and most proficient names in the field of dancing, Malaika Arora, Geeta Kapur and Terence Lewis will helm the mantle as judges of the show and will leave no stone unturned to pick the finest talent and challenge them week on week reiterating what the show stands for – Jab Tak Best Nahi, Tab Tak Rest Nahi. 

    The show marks the comeback of ace choreographer Terence Lewis on television as a judge after 8 years. Hosted by the impeccable duo Bharti Singh and Harsh Limbachiyaa, India’s Best Dancer will air every Sat-Sun at 8 pm.

    Produced by Frames Production Company, India’s Best Dancer will showcase the journey of some of the best talent who, with their solo performances, will compete to win the title. The show promises to be the toughest dance reality show on Indian television and the makers have ensured to make it challenging at every step. Starting with the Auditions, the contestants will get only 90 seconds on the clock to impress the judges with at least 3 Power Moves to head further in the competition. As the clock keeps ticking, the judges, or E.N.T specialists, will keep a close eye on the Entertainment, Newness and Technique that the contestants bring forth through their dancing. 

    While Malaika will assess the ‘Entertainment’ quotient in each act, Geeta will look for ‘Newness’ in the moves and Terence will account for perfection in the ‘Technique’. The second phase of Mega Auditions will see the selected contestants battle it out in pairs and trios post a solo performance to move into the next round. In the Grand Premiere, the judges will announce the Top 12 contestants as the Best Barah who will have a respective mentor in the journey ahead. Week-on-week these 12 contestants will have to impress the judges and audience alike to move closer to winning the most coveted title of India’s Best Dancer!

    The show auditioned across various cities to find talent that is not just the best but contestants who are constantly bettering themselves every single day. Passion, dedication and determination is what defines the talent on India’s Best Dancer and the audience will see a perfect mélange of power-packed performances and inspiring stories every week.

    Sony Entertainment Television content & digital business head Ashish Golwalkar said, "After the successful season of Indian Idol, we are excited to announce our very own IP – India’s Best Dancer, a platform that focuses on bringing forth only the best of talent and showcasing their journey. It has been our constant endeavor to bring forth formats that are not only clutter breaking but also high on engagement with our audience. For the very first time, the audience will get to see contestants in a dance off at the initial rounds of India’s Best Dancer. To ensure that the contestants keep putting their best foot forward week-on-week, they will be mentored by the best choreographers in the industry, reiterating the core of the show – Jab Tak Best Nahi Tab Tak Rest Nahi. Judging this kind of talent is not an easy feat and we are confident that our panel of judges – Malaika Arora, Geeta Kapur and Terence Lewis will do justice to their role of the ENT specialists, scrutinizing talent on the Entertainment, Newness and Technique they bring to the table. Bharti and Harsh mark their debut as the hosts of a dance reality show and we are confident they will charm their way into the hearts of our audience."

    Frames Production Company producers Ranjeet Thakur and Hemant Ruprell said, "India’s Best Dancer as a format is not just tough but in true sense a test for the best. While the talent that has participated is outstanding, it’s their journey in the show that will redefine the level of dancing and entertainment. There are various stages in the show that have never been explored on television so far and we are confident that these will engage the audiences throughout the course of the show. It is always a great pleasure to collaborate with Sony Entertainment Television, and we value our long-standing association with the brand."

  • BARC week 46: Star Plus retains leading position in urban market

    BARC week 46: Star Plus retains leading position in urban market

    MUMBAI: For the past few weeks Sony Pictures Network's GEC channel  Sony Entertainment Television and Sony SAB were holding the leading position but in week 46 of BARC India rating, Star Plus has jumped to the leading position. Sony SAB has slipped to second position this week, the channel was seen at first position last week.

    Even Sony Entertainment Television has slipped down to the fourth position. Last week the channel was observed in the third position.  Zee  TV, which was seen in the third position last week, has slipped to the fifth position.

    Star Plus,  Sony SAB, Colors, Sony Entertainment Television, Zee TV,   Dangal, Star Bharat, Big Magic, &TV and Star Utsav were seen in the first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions in the urban market.

    Urban

    Rank Channel Name Weekly Impressions (000s) sum
        Week 46
    1 STAR Plus 448780
    2 SONY SAB 439945
    3 Colors 383188
    4 Sony Entertainment Television 370290
    5 Zee TV 335996
    6 Dangal 241769
    7 STAR Bharat 197779
    8 Big Magic 106918
    9 &TV 105826
    10 STAR Utsav 97738
    HSM (Urban) : NCCS All : 2+ Individuals, 

    On pay platform, Star Utsav has jumped from the tenth position from last two weeks to the eighth position in week 46. Sony SAB, Star Plus, Zee TV, Colors, Sony Entertainment Television, Star Bharat, Dangal,  Star Utsav, Colors Rishtey and Sony Pal were seen at first, second, third, fourth, fifth, sixth, seventh, eighth, ninth and tenth positions on pay platform. 

    Pay Platform

    Rank Channel Name Weekly Impressions (000s) sum
        Week 46
    1 SONY SAB 679789
    2 STAR Plus 679629
    3 Zee TV 597662
    4 Colors 551280
    5 Sony Entertainment Television 505214
    6 STAR Bharat 295723
    7 Dangal 228977
    8 STAR Utsav 174265
    9 Colors Rishtey 165135
    10 Sony Pal 146980
    HSM (U+R) : NCCS All : 2+ Individuals, 

    On the free platform, Dangal, Big Magic, Manoranjan Grand, DD National, DD Bharati, DD Arunprabha, DD Rajasthan, DD Uttar Pradesh and DD Madhya Pradesh were the top nine channels. 

    Free Platform

    Rank Channel Name Weekly Impressions (000s) sum
        Week 46
    1 Dangal 885569
    2 Big Magic 419890
    3 Manoranjan Grand 49398
    4 DD National 47063
    5 DD Bharati 3914
    6 DD Arunprabha 2715
    7 DD Rajasthan 2018
    8 DD Uttar Pradesh 1595
    9 DD Madhya Pradesh 1215
    HSM (U+R) : NCCS All : 2+ Individuals, 
    Dangal, Big magic, Zee TV, Sony SAB, Star Plus, Colors, Sony Entertainment Television, Star Bharat, Colors Rishtey and Star Utsav were the top ten channels in rural space 

    Rural

    Rank Channel Name Weekly Impressions (000s) sum
        Week 46
    1 Dangal 872777
    2 Big Magic 388500
    3 Zee TV 263968
    4 SONY SAB 243874
    5 STAR Plus 232716
    6 Colors 169342
    7 Sony Entertainment Television 136465
    8 STAR Bharat 98609
    9 Colors Rishtey 91746
    10 STAR Utsav 76769
    HSM (Rural) : NCCS All : 2+ Individuals,