Tag: Sonu Sood

  • ‘Goosebump’ : Zee Music collaborates with ‘Kung Fu Yoga’

    ‘Goosebump’ : Zee Music collaborates with ‘Kung Fu Yoga’

    MUMBAI: Zee Music Company has roped in Fazilpuria from the fame of Ladki Kar Gayi Chul to create a promotional track Goosebump for their upcoming project Kung Fu Yoga. The movie Kung Fu Yoga stars the martial art king Jackie Chan, Sonu Sood, Disha Patani & Amyra Dastur and is directed by Stanley Tong. The movie will be releasing globally on 3 February 2017.

    The very elated Sonu Sood said “It was a fantastic experience working on this project and I am super glad for having shared the screen with the legend Jackie Chan. This project is very close to me and I will do all I can to promote the film. Thus, to amp the promotion we approached Zee Music to create a promotional track. The track Goosebump by Fazilpuria came across as an instant hit and is a perfect fit for our film”.

    On this occasion Zee Music Company business head Anurag Bedi said “We at Zee Music Company are extremely proud to associate with the team of Kung Fu Yoga and get Faizalpuria on board to create magic with the promotional track ‘Goosebump’. This is just the beginning and there are many more associations to come. This year we look forward to collaborate with super talented artists such as Raftaar, Indeep Bakshi & Manj Musikto compose some smashing hit numbers”.

  • No trick in the book worked on screen

    No trick in the book worked on screen

    MUMBAI: *The week’s major release, Mirzya, seems to have started on a wrong note in that, the posters designs as well as promos of the film did not quite manage to raise curiosity. If at all, they gave out a sort of negative vibes about the film. That the Navratri festival and the pre-Diwali period are never known to draw crowds to cinemas. Owing to these factors, the film had a very poor opening response. The reports from the early watchers only added to the problem as these went against every aspect of the film. The new romantic pair, both from the pedigree stock, failed to create the magic needed for a launch vehicle.

    The film had a poor run on day one at the box office managing to put together less than Rs 2 crore with the Saturday figures dropping marginally while Sunday remained stagnant. The film collected just Rs 5.2 crore for its first weekend. That spelt disaster for the film.

    *Tutak Tutak Tutiya in which Sonu Sood decided to play the hero, a super star at that, was not a very bright idea. To add to that confidence, Sonu also danced through the film instead of letting the master dancer, Prabhu Deva, do it. Also, this comic horror film provided none of the two really.

    The film met with a poor response all over with its collections remaining in lakhs. It collected Rs 2.15 lakh in its opening weekend.

    *M S Dhoni: The Untold Story, after an excellent weekend, could manage to sustain only at top-rung multiplexes. The film faced a major drop at single screens with some exhibitors at B Class single screen centres even losing the MGs paid. The rest of the four days could muster only a third of its opening weekend as the film collected Rs 82.6crore in its first week.

    *Banjo ran out of steam at the end of its first week run as it could collect a mere Rs 10 lakh in its second week taking its two week total to Rs 7.7 crore.

    *Parched collected Rs 2.5 lakh in its second week to take its two-week total to Rs 1.45 crore.
    *Days of Tafree: In Class Out Of Class collected Rs 10 lakh in its second week to take its two-week tally to Rs 1.85 crore.

    *Pink has remained steady in its third week with collection figures of Rs 6.4 crore taking its three-week tally to Rs 65.3 crore.

  • No trick in the book worked on screen

    No trick in the book worked on screen

    MUMBAI: *The week’s major release, Mirzya, seems to have started on a wrong note in that, the posters designs as well as promos of the film did not quite manage to raise curiosity. If at all, they gave out a sort of negative vibes about the film. That the Navratri festival and the pre-Diwali period are never known to draw crowds to cinemas. Owing to these factors, the film had a very poor opening response. The reports from the early watchers only added to the problem as these went against every aspect of the film. The new romantic pair, both from the pedigree stock, failed to create the magic needed for a launch vehicle.

    The film had a poor run on day one at the box office managing to put together less than Rs 2 crore with the Saturday figures dropping marginally while Sunday remained stagnant. The film collected just Rs 5.2 crore for its first weekend. That spelt disaster for the film.

    *Tutak Tutak Tutiya in which Sonu Sood decided to play the hero, a super star at that, was not a very bright idea. To add to that confidence, Sonu also danced through the film instead of letting the master dancer, Prabhu Deva, do it. Also, this comic horror film provided none of the two really.

    The film met with a poor response all over with its collections remaining in lakhs. It collected Rs 2.15 lakh in its opening weekend.

    *M S Dhoni: The Untold Story, after an excellent weekend, could manage to sustain only at top-rung multiplexes. The film faced a major drop at single screens with some exhibitors at B Class single screen centres even losing the MGs paid. The rest of the four days could muster only a third of its opening weekend as the film collected Rs 82.6crore in its first week.

    *Banjo ran out of steam at the end of its first week run as it could collect a mere Rs 10 lakh in its second week taking its two week total to Rs 7.7 crore.

    *Parched collected Rs 2.5 lakh in its second week to take its two-week total to Rs 1.45 crore.
    *Days of Tafree: In Class Out Of Class collected Rs 10 lakh in its second week to take its two-week tally to Rs 1.85 crore.

    *Pink has remained steady in its third week with collection figures of Rs 6.4 crore taking its three-week tally to Rs 65.3 crore.

  • Sab TV to launch comedy reality show on 22 August

    Sab TV to launch comedy reality show on 22 August

    MUMBAI: Come 22 August and Sab TV is all set to launch a comedy reality show called Comedy Superstar.

     

    Slated to launch in the 10 pm slot, the show has roped in Sushmita Sen, Sonu Sood and Shekhar Suman as judges, who will search for India’s next comedy idol.

     

    Produced by Pyramid Productions, Comedy Superstar will see aspiring comedians from different segments of the society battling it out to win the title.

     

    Hosted by Jay Soni and Sudeepa Singh, the format of the show is integrated in terms of stages, elimination, selection process and scoring. Unlike most reality shows, Comedy Superstar will not be open to social media or audience polling. The winner will be named solely based upon the judges’ discretion.

     

    Sab TV senior EVP and business head Anooj Kapoor said, “We have explored with the format of the show and it is different from what we have done before. We believe in providing a platform to budding talent, so that they can exhibit their flair.”

  • Sab to find the next big comedy idol with ‘Comedy Superstars’

    Sab to find the next big comedy idol with ‘Comedy Superstars’

    MUMBAI: Sushmita Sen, Sonu Sood and Shekhar Suman have been roped in to judge Sab’s latest offering Comedy Superstars. The show is an attempt to find the next big Comedy Idol.
     

    A talent hunt, it will scout for the best comedians and potential entertainers from around the country. “The winner has to be a comedian, an out and out performer with the X-factor,” says a source. While Sen has in the past judged a celebrity dance show Ek Khiladi Ek Haseena, Sood will be making his TV debut with the show. Both the actors have started shooting for the show which is slated to go on air very soon. 

     

    Comedy Superstars will see aspiring comedians from different segments of the society who participated in country-wide auditions held earlier last month.The makers are looking for someone who is not only a comedian but also an entertainer. The winner will be a package of complete entertainment who will win the hearts of the viewers.

  • ‘Happy New Year’ game is our biggest marketing tool: Shah Rukh Khan

    ‘Happy New Year’ game is our biggest marketing tool: Shah Rukh Khan

    MUMBAI: With Farah Khan’s Happy New Year already breaking records at the box office, the cast and crew has another reason to celebrate.

     

    Known for his marketing skills, the King of Bollywood, Shah Rukh Khan along with Vroovy (a joint venture between Hungama and game service company Gameshastra) launched the official Happy New Year game on iOS, Android and Facebook two days before the release of the film to enthrall the fans on the mobile devices.

     

    A week after its launch, the cast and crew on the movie along with Hungama Digital Media MD and CEO Neeraj Roy announced that the game witnessed more than 1.6 million game sessions in just a week and will soon cross the 50 million mark.

     

    Currently with eight levels in the game, it has six playable characters. The characters are meticulously modelled after the real life actors from the movie – SRK (Charlie), Deepika Padukone (Mohini), Sonu Sood (Jag), Boman Irani (Tammy), Abhishek Bachchan (Nandu) and Vivaan Shah (Rohan).

     

    The goal of the game is to complete a heist successfully by navigating through a barrage of obstacles in eight different environments such as the bank, the dockyard, the streets of Dubai etc. The obstacles come in the form of guards, mercenaries, flamethrowers, flaming barrels etc. The final level takes place in the Atlantis hotel where the heist will take place.

     

    The mobile game encapsulates the essence of the film, which allows gamers to play as Champion Charlie, Marvelous Mohini, Notorious Nandu, Juggernaut Jag, Terrific Tammy or Rowdy Rohan and gear up for an action-packed adventure where they have to unlock doors, break walls, hack alarm systems, and outmaneuver guards.

     

    According to Roy, the game employs a one of a kind tag team format in which the player can switch between characters within a level.

     

    “Besides the single player story mode, there is also a real time multiplayer mode in which you can invite your friend through Facebook and race against them or duel with a random opponent if you wish”, he added.

     

    Talking about the extent in which the game was helpful in marketing the movie, superstar Shah Rukh Khan said, “The game is making a huge effect. It is the biggest marketing tool for us currently in the country. People in India are a little more bent towards online video games. The attempt is to entice the younger generation which loves games.”

     

    “Social media’s reach is not as much as you would like it to be in India, but internationally social media helps a lot in the promotion and marketing of the films,” he added expressing his views on social media’s effect on movies’ reach.

     

    Adding to that, Roy opined, “In India, the gaming sector is growing significantly. There are over a 100 million smart phones in the country, even where people don’t have computers they use phones and hence, moves like giving a miss call for the trailer or launching the game will reach more audiences even in the most interior parts of the country increasing the reach of the film.”

     

    Commenting on expanding the game in future, Roy revealed that they will release a new version of the game in a couple of months. They are also planning to increase the number of levels.

     

    “The game is available for free download currently but add-ons and more levels will cost the user a bit extra,” he added.

     

    Happy and content with the game gaining popularity, the director of the movie said, “The game appeals to audiences of all age group like the movie. It is easy to play, user friendly and most of all, it is not bloody which makes it suitable for children to play.”

     

    From launching the trailer on Whatsapp to initiating the SLAM tour and a dance reality show, the team has also promoted the film on popular television shows like ‘Comedy Nights with Kapil’, ‘Kaun Banega Crorepati’ and ‘Taarak Mehta Ka Ooltah Chashmah’. King Khan certainly did not leave any stone unturned when it came to promotions and marketing of Happy New Year.

     

    Happy New Year, which released in the theatres on 24 October has already collected Rs 108.86 crore in the opening weekend. The movie stars Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan, Sonu Sood, Boman Irani, Vivaan Shah and Jackie Shroff. Directed by Farah Khan, the movie has been produced by Red Chillies. 

  • ‘Happy New Year’ collects Rs 95 crore at the opening weekend

    ‘Happy New Year’ collects Rs 95 crore at the opening weekend

    MUMBAI: Being a solo release with a festival weekend to back it up, Happy New Year took a bumper opening day as expected. The film was well promoted and a big hype was created around it before its release. Although the film did not enjoy positive public reports, such a big film would hardly be affected on its opening day, especially considering the release period.

     

    However, the film’s collections started dropping from day two. The collections given out to the media are controlled by the producers, Red Chillies, while distributors have been instructed not to reveal figures to media. The figures put together from sources come to around Rs 95 crore. The collections have shown a bigger drop as the new week begins and the long weekend of holidays is over. 

     

    Mumbai 125KM collects Rs 1.5 crore in its first week. Sonali Cable fails to cross even the crore mark in its first week collecting just Rs 85 lakh. Ekkees Topon Ki Salaami fared badly in the first week and totally sank in the second week managing to collect just Rs 10 lakh. Its two week total rounds up to Rs 1.65 crore. Tamanchey, another wasted effort, collects Rs 10 lakh in its second week and its two week collections total up to Rs 1.35 crore. Haider adds Rs 3.5 crore for its third week to take its three week tally to Rs 48.95 crore. Bang Bang has collected about Rs 8.05 crore for its third week taking its three week total to Rs 144.65 crore. 

  • Happy New Year:  Fast forward please!

    Happy New Year: Fast forward please!

    MUMBAI: When Farah Khan makes a film, she does not carry with her the burden of logic or justification. This is a caper movie and since caper movies can’t be very different from each other, the film has to count on its ensemble cast and how the film is scripted and treated. On this count, the star cast cannot help much.

     

    Shah Rukh Khan does odd jobs,including street fights, for a living. He has an axe to grind with Jackie Shroff who is a big shot in Dubai. His desire for revenge is overwhelming. Shah Rukh’s father, Anupam Kher, was an honest man who specialised in making the world’s most secure safe vaults. He had made one such rare safe for Jackie Shroff who rents it out for safekeeping of diamonds worth crores. The safe opens with a combination of a password and thumb print.

     

    Since Kher made the safe, only his thumb impression and password worked on the safe. He wants Jackie to change it but instead Jackie drugs him and steals diamonds worth crores. Kher is framed, jailed and later commits suicide. It has been eight years since and Shah Rukh is waiting for a chance to get even.

     

    Shah Rukh soon gets a chance to reach not only Dubai but the very hotel where Jackie operates from and where his safe is located. There is a world dance competition in Dubai in the same hotel and it is scheduled during the same period as diamonds worth Rs 300 crore will be kept in the safe while in transit.

     

    Now, Shah Rukh needs to build a team. He gets two people, Sonu Sood and Boman Irani, in his own backyard. They both worked for Kher. Boman is an expert on safes. He finds world’s best hacker in Vivaan Shah and Abhishek Bachchan is the lookalike of Jackie’s son on whose thumb impression now the safe opens. Having found experts in the fields he needs, Shah Rukh now has one problem. None of these five can dance to save their lives and they have to win two local rounds before they qualify to represent India.

     

    For this, they find Deepika Padukone, a bar dancer who agrees to teach them dancing. The required glamour quotient is in. Their dancing does not improve but while VIvaan hacks the online voting for the team, the judges, Vishal Dadlani and Anurag Kashyap, are blackmailed into voting for them and they qualify. However, being chosen does not change the public opinion looking at the welcome they get in Dubai with eggs and rotten tomatoes.

     

    There are minor hitches but finally the day arrives when they commit the heist; it is also the day when the dance final is due.

     

    As mentioned, how different can one caper film be different from another? Not much. Hence one looks forward to what follows. The disappointment starts as soon as you see the censor certificate stating the running time of the film as 179 minutes 50 seconds (this is after eight minute deletion a few days before release). Then, as Shah Rukh goes about building his team, he takes almost one hour. The characters of Boman, Sonu, Vivaan and Abhishek are introduced with demonstrations of how their talents will help towards carrying out the heist. Deepika enters after one hour into the film. Almost all sequences are stretched: Sonu’s fight in the beginning and Shah Rukh’s rooftop fight for instance, feel never-ending.

     

    The film counts on comedy and humour to entertain but save for few occasions, comedy and humour both are childish. The romance is one-sided for almost entire length of the film. The film has three songs with appeal, of which ‘Indiawale…..’ has been overplayed but still liked as it comes at the end as a victory song. Photography is good. Heavy editing was needed. There is not much scope for histrionics. Shah Rukh gets the best lines and most footage and his usual self. However, he is surrounded taller and stronger guys around except Vivaan and that does not please the eye. Deepika has to dance and moisten her eyes on regular basis, which is it. Boman Irani is wasted. Vivaan has a pleasant look with a smiling face and acts well too. It is Abhishek who justifies the funny lines he gets, some good and some PJs. Jackie is fine.

     

    Happy New Year is at an advantage being a solo Diwali release while, on the other hand, it is also at disadvantage because of its length which makes only four shows a day possible. Looking at the response, it will have to make the most of the holiday weekend.

     

    Producer: Gauri Khan.

     

    Director: Farah Khan.

     

    Cast: Shah Rukh Khan, Deepika Padukone, Abhishek Bachchan, Jackie Shroff, Boman Irani, Sonu Sood. Also in special appearances: Dino Morea, Prabhu Deva, Malaika Arora Khan, Anurag Kashyap, Vishal Dadlani, Sajid Khan, Anupam Kher.

  • Shah Rukh Khan inaugurates the new identity of ABP News SBS at Telebrations

    Shah Rukh Khan inaugurates the new identity of ABP News SBS at Telebrations

    MUMBAI: In a star studded evening, ABP News Saas Bahu aur Saazish, the No.1 show of Indian Television News celebrated its 10 year of leadership and revealed the new identity of the program. Right from King Khan- Shah Rukh Khan to leading actress Deepika Padukone, to Abhishek Bachchan, Sonu Sood and Vivaan Shah together with famous faces of Indian Television like Karan Patel, Nia Sharma, Rashmi Desai, Neelu Vaghela etc. inaugurated the much awaited identity of Saas Bahu aur Saazish.

    On this big day, the SBS 10th year evening witnessed hundreds of Television Stars coming together to a glorious evening, wherein the industry, together, felicitated 10 Impact makers of Indian Television. These awards are bestowed to those whose contribution to Indian Television industry is par excellence and they with their zeal and hard work have done path breaking, trend defining work for years. These 10 big stalwarts who received the coveted “Achievers awards trophy 2014” were Annu Kapoor, Prem Krishen/Sunil Mehta, Cineyug (Mazhar Nadiadwala/ Aly Morani), Ali Asgar, Dilip Joshi, Neelu Waghela, Shivaji Satam, Sandip Sikand, and R.D Tailang.

    On the occasion, Ashok Venkatramani, CEO, MCCS India said “Saas Bahu Aur Saazish is the program which has become the household name among Indian woman. 10 years back when we started SBS, the idea was to report all the crucial happening of soap operas which at that time were beginning to engulf the Indian audience. Today with the new identity launch, we are looking forward to become more sharper in our reporting and reach to our SBS Family. On the 10th year of Telebrations, we would like to thank entire entertainment industry, our viewers, and partners who have been supportive throughout. We look forward to provide entertaining content along with keeping the values of reporting alive”

    The team of Happy New Year, who were also the film partner of the Saas Bahu aur Saazish Telebrations, were completely enamoured by the show. Shah Rukh Khan said, “Saal ki Sabse Entertaining Film, Mil rahi hai Saal ke Sabse Entertaining Program se” (This year’s most entertaining film is meeting the most entertaining program of Indian television”) and hence the celebrations is on the card. Shah Rukh along with his complete co-stars (Deepika Padukone, Abhishek Bachchan, Sonu Sood, and Vivaan Shah) called many TV stars on stage and gave them multiple dares including tongue twisters, Dance like Vivaan, speak like Abhishek Bachchan. The highlight of this segment was Deepika Padukone making the leading ladies of Indian soap operas dance on her peppy number “main Lovely ho gayee yaar” thus taking the audience to a huge uproar.

  • Shah Rukh Khan joins the e-commerce wagon

    Shah Rukh Khan joins the e-commerce wagon

    MUMBAI: From industry veterans to Bollywood superstars, everyone wants to be a part of the red-hot Indian online retail market. The latest to board the e-commerce train is the King of Bollywood Shah Rukh Khan who has signed on as the brand ambassador for the fashion e-tailer Yepme, which is his maiden association with an online commerce player.

     

    The brand will introduce the legendary actor who is often touted as the national style icon as its brand ambassador, through an extensive television campaign for its upcoming Autumn-Winter collection 2014.

     

    Expressing his excitement at joining hands with Yepme.com, the baadshah of Bollywood said, “This is the first time that I am endorsing an online fashion brand and I am very excited to partner with Yepme for this! For fashion to be impactful, it has to evolve with time and maintain freshness. Yepme, with its focus on fast fashion is an extremely innovative and fashion right brand, offering the most current fashion trends. I look forward to join the fashion revolution that they have started which is taking the youth across the country by storm!”

     

    According to media reports, the deal with the Gurgaon-based company is structured in a way that lets the actor pick up a stake in Yepme going forward.

     

    Speaking on the announcement, Yepme.com co-founder and COO Sandeep Sharma said, “We are thrilled to have Shah Rukh on board. This association will definitely help build a strong connect between the brand and his fans across the country. Shah Rukh commands a huge fan following across all age groups in India and abroad and his presence will drastically increase the aspirational value of Yepme.”

     

    “He is the King of hearts, extremely hardworking and well read and carries himself with a sense of style that is a class apart. His style is effortless and casual and that is what we, at Yepme are all about,” he added.

     

    Further it is also learnt that the four-year-old company has got on board Prasoon Joshi to work on the new campaign that goes live on 10 November. Their plan is to spend Rs 15-20 crore over the next three months on its multi-media advertising campaign featuring SRK in an attempt to fight its bigger rivals.

     

    Earlier this year, Yepme had signed some of the other known faces of Bollywood like Farhan Akhtar and Sonu Sood its brand ambassadors.