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Tag: Sonali Chatterjee

  • CNN International appoints Abhijeet Dhar as head of advertising sales in India

    CNN International appoints Abhijeet Dhar as head of advertising sales in India

    MUMBAI: CNN International Commercial has appointed Abhijeet Dhar as head of advertising sales in India. He will strengthen the current sales structure and grow the ad Sales business with CNN’s cross platform offers across TV and Digital with unique branded content and sponsorship opportunities.

    With immediate effect, Dhar will report to CNN’s head of advertising sales for South Asia Sonali Chatterjee and will be supported by the CNNI advertising sales teams in New Delhi and Mumbai.

    “Abhijeet comes with a proven track record of leading local and international client relationships across digital platforms and TV. The growth potential of India has been reflected in the 82% year on year growth of CNN digital’s monthly reach* in the country and this is the right time to take CNNI Ad Sales to the next level. We are delighted to welcome Abhijeet to the team and firmly believe that with his wealth of experience, he will play an integral role in the India growth story,” said Chatterjee.

    Dhar’s appointment is in alignment with CNN’s strong audience growth, launch of new products and platforms and audience targeting capabilities which opens new opportunities for clients to tap into local and global markets.

    Prior to CNN International, he was with BBC Advertising as head of sales, India.

  • CNN International appoints Abhijeet Dhar as head of advertising sales in India

    CNN International appoints Abhijeet Dhar as head of advertising sales in India

    MUMBAI: CNN International Commercial has appointed Abhijeet Dhar as head of advertising sales in India. He will strengthen the current sales structure and grow the ad Sales business with CNN’s cross platform offers across TV and Digital with unique branded content and sponsorship opportunities.

    With immediate effect, Dhar will report to CNN’s head of advertising sales for South Asia Sonali Chatterjee and will be supported by the CNNI advertising sales teams in New Delhi and Mumbai.

    “Abhijeet comes with a proven track record of leading local and international client relationships across digital platforms and TV. The growth potential of India has been reflected in the 82% year on year growth of CNN digital’s monthly reach* in the country and this is the right time to take CNNI Ad Sales to the next level. We are delighted to welcome Abhijeet to the team and firmly believe that with his wealth of experience, he will play an integral role in the India growth story,” said Chatterjee.

    Dhar’s appointment is in alignment with CNN’s strong audience growth, launch of new products and platforms and audience targeting capabilities which opens new opportunities for clients to tap into local and global markets.

    Prior to CNN International, he was with BBC Advertising as head of sales, India.

  • CNN International to air special coverage on growing India

    CNN International to air special coverage on growing India

    MUMBAI: CNN International will be featuring a special coverage week starting from 20 September on Growing India.

     

    In this special programming week, CNN will look at the auto sector as a barometer of India’s growing consumerism, its indigenous Silicon Valley changing gears to become a front running technology hub, the revival of ancient art form for modern markets and e-commerce lessons from traditional dabbawallas.

     

    CNN International correspondent Mallika Kapur will explore how India has evolved in the last decade and examine its growth indicators.

     

    CNN International South Asia sales director Sonali Chatterjee said, “Special theme weeks garner immense interest from both audiences and advertisers. India is at a very crucial cusp in its growth trajectory and our viewers will get to see its many emerging facets, while our advertisers will have the opportunity to engage with an audience of decision makers and influencers. We are proud to have the Department of Industrial Policy and Promotion, Ministry of Commerce and Industry, as a major advertiser with Growing India on CNN’s linear and digital platforms.”

     

    Growing India’s stories will be aired from 20 – 24 September in Connect The World at 8:30 pm and from 21-25 September in The Business View at 3:30 pm.

  • CNN International commercial makes senior level appointment

    CNN International commercial makes senior level appointment

    MUMBAI: Sunita Rajan is joining CNN International Commercial’s executive team under Chief Commercial Officer Rani R Raad with a remit to continue building CNN’s business growth trajectory in the Asia Pacific region.

    Joining from BBC Worldwide from March 2015, Rajan will oversee an extensive client base across the breadth of the Asia Pacific region and will lead teams based across 5 offices in Hong Kong, Singapore, Tokyo, Delhi and Mumbai and a network of representatives across Asia, overseeing the strategy to drive advertising revenue for CNN’s global portfolio of multi-platform products among Asia Pacific based advertisers. She will also be part of Raad’s management team which guides the brand’s international commercial strategy.

    With an emphasis on bespoke integrated advertiser solutions across the full range of CNN’s linear and non-linear properties, her focus will be on overseeing strategic relationships and brand partnerships across the Asia Pacific region. Her appointment comes at a time of particular momentum for the CNN brand: the leading international news brand continues to mark clear distance between its nearest competitor in all key independent viewing surveys both in Asia and worldwide and marks the second consecutive year as Asian TV Awards’ Cable & Satellite Channel of the Year and the Royal Television Society’s News Channel of the Year.

    “Sunita’s wealth of experience coupled with her dynamic leadership style will be a huge asset to CNN as we look to continue our growth path in the Asia Pacific region,” said Raad. “Her expertise fits perfectly with CNN’s multi-platform offering and she is ideally equipped to take CNN’s long-standing commercial success in the region to the next level.  She will undoubtedly prove a valued colleague to the entire Asia business across the full spectrum of our commercial activity in the region where CNN continues to enjoy a strong leadership position.”

    “This is a tremendous opportunity to build further growth for the global news leader across its extensive portfolio of tv and digital products in a region as exciting and dynamic as Asia Pacific,” said Rajan. “I’m looking forward to taking up this new role working with such a highly talented team.”

    Rajan will be supported in her new role by Sonali Chatterjee, Stacey Rabsatt, Atsushi Saito and Sally Young, directors respectively for South Asia, South East Asia, Japan and North Asia (including New Zealand & Australia.)

    Rajan’s media career has spanned 25 years and has included roles at Star Television, News Television (India) and BBC Worldwide, where she was most recently Executive Vice President Advertising Sales, Asia Pacific.

    Rajan joins CNN as the news provider continues to invest in all its platforms, including a recently re-launched CNN.com site and a suite of additional business programming for its international audiences.  Its ongoing leadership position in digital, social, and mobile news and information sits alongside the unrivalled TV offering which currently reaches over 385 million households around the world.

    “In welcoming her to my international executive team, I know Sunita will help shape our future success beyond her role as a senior ambassador for the business in Asia Pacific,” added Raad. “Her drive and expertise will help to further establish CNNI Commercial as the go-to home of innovative commercial propositions for those wanting to engage with our unique global audience across multiple platforms.”

    Rajan is another senior level appointment to Raad’s executive management team since CNNI Commercial was formed two years ago. In February 2013, parent company Turner International made the decision to align all of CNN’s international commercial activity – spanning advertising sales, content sales, affiliate relations, out of home distribution, business development, marketing and research – into a single operation under Raad’s leadership.

    CNNI Commercial currently oversees a global portfolio of world-class advertisers after a significant period of client retention and growth. It manages a dynamic content sales, affiliates and hotels business and has recently announced innovative new marketing initiatives to increase CNN’s reach to new audiences, including most recently the opening of the inaugural CNN Traveller Café in Abu Dhabi.