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BENGALURU: Indian FMCG giant Hindustan Unilever Limited’s (HUL) Advertisement and Promotions expense (marketing spends, ASP) in Q2-2016 (quarter ended 30 September, 2015, current quarter) was 23.8...
BENGALURU: Bajaj Corp Limited spent Rs 40.60 crore (18.5 per cent of Operating Revenue or Total Income from Operations or TIO) in the quarter ended 30...
BENGALURU: Note: (1) Bajaj Corp’s Limited (Bajaj Corp) Advertisement and Sales Promotion (ASP) expense comprises of two parts – Advertisement Spends (AdSp) and Sales Promotion Spends...
BENGALURU: Note: (1) Bajaj Corp’s Limited (Bajaj Corp) Advertisement and Sales Promotion (ASP) expense comprises two parts – Advertisement (Ad) and Sales Promotion (SP). The ASP...
Violence, subtle and physical, has permeated the soaps of the small screen, according to a recent study. In a monitoring study that spanned 30 episodes of...
MUMBAI: Television as a medium of self expression for Indian women? And that too on the great Indian saas-bahu soaps? Surprising to some but not to...
MUMBAI: It seems like viewers want to learn more about their favourite TV programmes on the Web. People are using the Internet to find out about...
MUMBAI: It is nostalgia time on Tamil channel Vijay TV. The channel has re-launched some of its earlier successful television shows. The attempt is to consolidate...
MUMBAI: The latest offering in the news genre is from the Star News pad. Taking off from the warm response the saas bahu soaps have received,...
Indian television, they said, was meant to be for all those women sitting at home wielding the remote. Where, oh, where then are the neat specimens...
The queen of soaps may just lose her title this year. Not because there are any pretenders to her throne, but because she is expanding her...
Directors on Indian television have a long list of complaints. ‘Blame it on the production houses and the channels’, seems to be the majority viewpoint. Are...
Out with all that is old and in comes all thats new. That‘s how most of the telly celebrities think. Here‘s how the creme de la...
LONDON: The mobile phone is fast emerging as an important tool to measure the impact of television programming. A newmediaage report says that ITV is planning...
Makers of software for the television industry will be among those to be hit by reduced budgets and a demand for more quality programming once CAS...
While Bollywood has its Kapoor ‘khandan‘ and the Khan clan, the television industry is slowly waking up to family values.You may never have guessed it, but...
CNN‘s chief Chris Cramer‘s speech at Ficci Frames 2003 has really put “reality TV in India under perspective! Taking about reality TV, Cramer said that this...
MUMBAI: Broadcasters MAX, Sony and Doordarshan would all be on cloud nine if every cricket match could be one between India and Pakistan. According to TAM...
On International Women‘s Day, indiantelevision.com goes behind the small screen to check out life in the television industry as seen by women professionals. The women of...
It’s a young woman’s world. That truism applies quite firmly on television today and has resulted in a sense of disillusionment amongst the older breed of...
No longer the film stars, not even an original ‘Lalitaji‘. The common protagonist in a TV ad these days is the ubiquitous hausfrau from your favourite...
Amidst fanfare and with a host of dignitaries in attendance, Sony Entertainment Television made its entry into Australia and New Zealand at a glittering function in...
It‘s a reality show that‘s been unfolding behind the Indian TV screens for quite a while now. While the booming industry makes strides on the technology...
