ITV

Tag: Snapchat

  • Sony Entertainment CEO Lynton stepping down; Hirai to take on more responsibility

    Sony Entertainment CEO Lynton stepping down; Hirai to take on more responsibility

    MUMBAI: Sony Entertainment CEO Michael Lynton will on 2 February reportedly step down as he plans to focus on his role as the chairman of the board of Snap Inc., owner of Snapchat.

    The entertainment industry is undergoing major transformative changes, and Lynton’s expertise in the media and entertainment space had been invaluable. Lynton implemented structural and management changes at Sony which would help its music business sustain its good momentum, and the pictures business to set the path for restoring profitability, although Sony recognises the challenges in the motion-pictures business would take some time.

    Lynton will however stay on as co-CEO of Sony Entertainment for six months, overseeing the music and pictures businesses, and as the CEO of Sony Corporation of America and Sony Pictures Entertainment, so as to help a smooth change-over, the World Screen has reported.

    Tokyo-based Sony Corporation president and CEO Kazuo Hirai is scheduled to take on an enhanced hands-on role within the company’s television, movie and music division.

    Lynton has said that it had been an extraordinary 13 years and an honour to work with Sony’s some of the most creative and talented people in the entertainment space. He said he had been involved with Snapchat since its early days, and, given its rise since, decided the time was ripe to focus on his role as the Snap Inc. board chairman.

    Hirai said he wanted to thank Lynton for his strong leadership at Sony throughout his illustrious career.

  • Sony Entertainment CEO Lynton stepping down; Hirai to take on more responsibility

    Sony Entertainment CEO Lynton stepping down; Hirai to take on more responsibility

    MUMBAI: Sony Entertainment CEO Michael Lynton will on 2 February reportedly step down as he plans to focus on his role as the chairman of the board of Snap Inc., owner of Snapchat.

    The entertainment industry is undergoing major transformative changes, and Lynton’s expertise in the media and entertainment space had been invaluable. Lynton implemented structural and management changes at Sony which would help its music business sustain its good momentum, and the pictures business to set the path for restoring profitability, although Sony recognises the challenges in the motion-pictures business would take some time.

    Lynton will however stay on as co-CEO of Sony Entertainment for six months, overseeing the music and pictures businesses, and as the CEO of Sony Corporation of America and Sony Pictures Entertainment, so as to help a smooth change-over, the World Screen has reported.

    Tokyo-based Sony Corporation president and CEO Kazuo Hirai is scheduled to take on an enhanced hands-on role within the company’s television, movie and music division.

    Lynton has said that it had been an extraordinary 13 years and an honour to work with Sony’s some of the most creative and talented people in the entertainment space. He said he had been involved with Snapchat since its early days, and, given its rise since, decided the time was ripe to focus on his role as the Snap Inc. board chairman.

    Hirai said he wanted to thank Lynton for his strong leadership at Sony throughout his illustrious career.

  • First Indian agency to hire differently abled #WATturns10; launches #ThatsMyGirl

    First Indian agency to hire differently abled #WATturns10; launches #ThatsMyGirl

    MUMBAI: WATConsult has launched two initiatives — a CSR campaign #ThatsMyGirl to support the education of a girl child, and the agency will now hire differently abled people.

    WATConsult, one of India’s leading and most awarded digital and social media agencies, now part of the Dentsu Aegis Network, has completed a decade. WATConsult started in 2007 with three services and a team of four. Today, the agency offers 22 boutique services with a team strength of more than 280 people, across India.

    To celebrate its journey, the agency has launched a digital campaign – #WATturns10. The campaign featured a series of activities across social media platforms highlighting the key moments and people who have been instrumental in the success of the agency.

    On Facebook, the agency featured 10 of their best campaigns. Crazy and whacky memories of agency life were recalled on Snapchat – 10 days, 10 stories. Current and former employees shared their memorable moments and cherished memories at WATConsult on Twitter.

    WATConsult founder and CEO Rajiv Dingra said, “We look forward to creating ripples in the coming years not only in India but at the global stage.”

    Dentsu Aegis Network chairman and CEO – South Asia Ashish Bhasin said, “It is good to see an agency complete 10 years in a highly competitive market.”

  • First Indian agency to hire differently abled #WATturns10; launches #ThatsMyGirl

    First Indian agency to hire differently abled #WATturns10; launches #ThatsMyGirl

    MUMBAI: WATConsult has launched two initiatives — a CSR campaign #ThatsMyGirl to support the education of a girl child, and the agency will now hire differently abled people.

    WATConsult, one of India’s leading and most awarded digital and social media agencies, now part of the Dentsu Aegis Network, has completed a decade. WATConsult started in 2007 with three services and a team of four. Today, the agency offers 22 boutique services with a team strength of more than 280 people, across India.

    To celebrate its journey, the agency has launched a digital campaign – #WATturns10. The campaign featured a series of activities across social media platforms highlighting the key moments and people who have been instrumental in the success of the agency.

    On Facebook, the agency featured 10 of their best campaigns. Crazy and whacky memories of agency life were recalled on Snapchat – 10 days, 10 stories. Current and former employees shared their memorable moments and cherished memories at WATConsult on Twitter.

    WATConsult founder and CEO Rajiv Dingra said, “We look forward to creating ripples in the coming years not only in India but at the global stage.”

    Dentsu Aegis Network chairman and CEO – South Asia Ashish Bhasin said, “It is good to see an agency complete 10 years in a highly competitive market.”

  • A combination of cute & hot, guess what?

    A combination of cute & hot, guess what?

    MUMBAI: Foodpanda has announced that Sunny Leone will be a part of their new digital marketing campaign.

    The campaign showcases how Foodpanda comes to the rescue of people in the liquidity crunch situation that has cropped up post demonetization. The campaign would target the consumers through various social platforms such as Snapchat, Facebook, Twitter, Instagram, etc.

    The campaign videos can be viewed on Foodpanda’s social properties. In the videos, Sunny would be seen along with her husband; in an informal relaxed disposition at her home yearning for some great food and Foodpanda does the trick for her. The short digital campaign would majorly play on Snapchat which is in sync with the content consumption by the users of today. The sentiment of the campaign talks of what Foodpanda stands for- convenience, making users feel special and express delivery.

    Foodpanda India CMO Gagan Arora says, “Post demonetisation, if you are low on cash and want to have your favourite dish, Foodpanda is exactly what you need.”

  • A combination of cute & hot, guess what?

    A combination of cute & hot, guess what?

    MUMBAI: Foodpanda has announced that Sunny Leone will be a part of their new digital marketing campaign.

    The campaign showcases how Foodpanda comes to the rescue of people in the liquidity crunch situation that has cropped up post demonetization. The campaign would target the consumers through various social platforms such as Snapchat, Facebook, Twitter, Instagram, etc.

    The campaign videos can be viewed on Foodpanda’s social properties. In the videos, Sunny would be seen along with her husband; in an informal relaxed disposition at her home yearning for some great food and Foodpanda does the trick for her. The short digital campaign would majorly play on Snapchat which is in sync with the content consumption by the users of today. The sentiment of the campaign talks of what Foodpanda stands for- convenience, making users feel special and express delivery.

    Foodpanda India CMO Gagan Arora says, “Post demonetisation, if you are low on cash and want to have your favourite dish, Foodpanda is exactly what you need.”

  • BBC World News unveils plans to help global audiences

    BBC World News unveils plans to help global audiences

    MUMBAI: As the United Kingdom looks towards the EU Referendum, the BBC has today unveiled its plans to help global audiences make sense of the vote.

    From documentaries and debates to live streaming on social media, BBC World News and BBC.com/news will provide a multiplatform offer, which means people around the world can keep up with the latest on the campaign wherever they are.

    The BBC’s international news service will be mobilising its team of experienced correspondents and presenters with live broadcasts from across Europe to explain key moments in the campaign and help people understand what the result could mean where they are, while also offering a wealth of content online at bbc.com/eureferendum (www.bbc.com/news/politics/eu_referendum)
    Sharing content and analysis via Facebook, Snapchat, and Twitter will be at the heart of the coverage as Outside Source presenter Ros Atkins takes his innovative daily news show on the road. He will be presenting his TV programme from Paris, Manchester and Edinburgh as well as live steaming on the BBC News Facebook page. He will also be covering the BBC’s live, televised EU membership debate at London’s SSE Arena, Wembley on Tuesday June 21st. Ros will use social media to bring viewers key points as senior politicians and other key figures explore both sides of the argument, while BBC World News will broadcast the debate live.

    On results day Ros will be joined by World News presenter and former BBC political correspondent Philippa Thomas in London’s Westminster as they cover the reaction to the referendum’s outcome in a special day of live broadcasts. Presenters David Eades and Karin Giannone will be bringing the view from Brussels, and Kasia Madera will be in Poland. BBC World News America anchor Katty Kay will be keeping American audiences up to speed, with a special London edition of her show while business correspondents Karishma Vaswani and Michelle Fleury will gauge the reaction of the financial markets and business communities around the world.

    Alongside the service’s news reporting BBC World News will also be broadcasting special documentaries. These include an Our World special with Gabriel Gatehouse considering what has become of the European dream and an hour long film ‘The Truth About EU Migration’ (title TBC) presented by Mishal Husain taking an impartial look at the effects of migration from other European Union countries to the UK.

    Unveiling the wealth of content, BBC World News digital and editorial director Richard Porter said, “This is a historic referendum for the British people, which we know is being watched closely around the world. It’s our responsibility to ensure audiences get the clearest explanation of the issues, with coverage they can trust. Audiences can expect the same quality of coverage whether they come to us on TV, on our website, our app or on social media – and we’ll reflect back what they’re saying to us, as well as what the politicians are saying to them. We’ll draw upon all the knowledge and experience of our expert correspondents to ensure audiences get the whole story.”

    Key Content

    • Our World: The European Dreamwith Gabriel Gatehouse-It’s more than 65 years since Europe set out on a journey that’s led to today’s complex union of 28 states. As the European Union struggles to stay united in the face of 21st century crises, for Our World Gabriel Gatehouse asks what’s happened to the European dream. Tx Friday June 10th 0930 GMT

    • The Truth about EU Migration – Mishal Husain takes an impartial look at the effects of migration from other European Union countries to the UK. From the economy and jobs market, through education, housing, and the NHS, to security and national identity, this documentary explores the true impact of EU immigration on Britain.Tx date tbc

    • EU Referendum: The Great Debate -As the campaign reaches its climax, BBC presenters David Dimbleby (Question Time) will be joined by Mishal Husain (Radio4 Today) and Emily Maitlis (This Week’s World), live at SSE Arena, Wembley in London for the BBC’s biggest ever campaign event as thousands of voters are invited to question representatives from the ‘leave’ and ‘remain’ camps
    – TxJune 21st.

    • Outside Source Specials / BBC World News live broadcasts

    o Paris – June 9 and 10

    o Belgium – June 14

    o Manchester & The Netherlands – June 16

    o Scotland – June 20

    • Results Day – rolling coverage from Westminster and Brussels with in-depth analysis as the result becomes clear – June 24

  • BBC World News unveils plans to help global audiences

    BBC World News unveils plans to help global audiences

    MUMBAI: As the United Kingdom looks towards the EU Referendum, the BBC has today unveiled its plans to help global audiences make sense of the vote.

    From documentaries and debates to live streaming on social media, BBC World News and BBC.com/news will provide a multiplatform offer, which means people around the world can keep up with the latest on the campaign wherever they are.

    The BBC’s international news service will be mobilising its team of experienced correspondents and presenters with live broadcasts from across Europe to explain key moments in the campaign and help people understand what the result could mean where they are, while also offering a wealth of content online at bbc.com/eureferendum (www.bbc.com/news/politics/eu_referendum)
    Sharing content and analysis via Facebook, Snapchat, and Twitter will be at the heart of the coverage as Outside Source presenter Ros Atkins takes his innovative daily news show on the road. He will be presenting his TV programme from Paris, Manchester and Edinburgh as well as live steaming on the BBC News Facebook page. He will also be covering the BBC’s live, televised EU membership debate at London’s SSE Arena, Wembley on Tuesday June 21st. Ros will use social media to bring viewers key points as senior politicians and other key figures explore both sides of the argument, while BBC World News will broadcast the debate live.

    On results day Ros will be joined by World News presenter and former BBC political correspondent Philippa Thomas in London’s Westminster as they cover the reaction to the referendum’s outcome in a special day of live broadcasts. Presenters David Eades and Karin Giannone will be bringing the view from Brussels, and Kasia Madera will be in Poland. BBC World News America anchor Katty Kay will be keeping American audiences up to speed, with a special London edition of her show while business correspondents Karishma Vaswani and Michelle Fleury will gauge the reaction of the financial markets and business communities around the world.

    Alongside the service’s news reporting BBC World News will also be broadcasting special documentaries. These include an Our World special with Gabriel Gatehouse considering what has become of the European dream and an hour long film ‘The Truth About EU Migration’ (title TBC) presented by Mishal Husain taking an impartial look at the effects of migration from other European Union countries to the UK.

    Unveiling the wealth of content, BBC World News digital and editorial director Richard Porter said, “This is a historic referendum for the British people, which we know is being watched closely around the world. It’s our responsibility to ensure audiences get the clearest explanation of the issues, with coverage they can trust. Audiences can expect the same quality of coverage whether they come to us on TV, on our website, our app or on social media – and we’ll reflect back what they’re saying to us, as well as what the politicians are saying to them. We’ll draw upon all the knowledge and experience of our expert correspondents to ensure audiences get the whole story.”

    Key Content

    • Our World: The European Dreamwith Gabriel Gatehouse-It’s more than 65 years since Europe set out on a journey that’s led to today’s complex union of 28 states. As the European Union struggles to stay united in the face of 21st century crises, for Our World Gabriel Gatehouse asks what’s happened to the European dream. Tx Friday June 10th 0930 GMT

    • The Truth about EU Migration – Mishal Husain takes an impartial look at the effects of migration from other European Union countries to the UK. From the economy and jobs market, through education, housing, and the NHS, to security and national identity, this documentary explores the true impact of EU immigration on Britain.Tx date tbc

    • EU Referendum: The Great Debate -As the campaign reaches its climax, BBC presenters David Dimbleby (Question Time) will be joined by Mishal Husain (Radio4 Today) and Emily Maitlis (This Week’s World), live at SSE Arena, Wembley in London for the BBC’s biggest ever campaign event as thousands of voters are invited to question representatives from the ‘leave’ and ‘remain’ camps
    – TxJune 21st.

    • Outside Source Specials / BBC World News live broadcasts

    o Paris – June 9 and 10

    o Belgium – June 14

    o Manchester & The Netherlands – June 16

    o Scotland – June 20

    • Results Day – rolling coverage from Westminster and Brussels with in-depth analysis as the result becomes clear – June 24

  • Viacom inks global content & ad sales deal with Snapchat

    Viacom inks global content & ad sales deal with Snapchat

    MUMBAI: Viacom has inked a global partnership with Snapchat that capitalises on and extends the expertise of both companies to creatively and authentically speak to millennial and post-millennial audiences.

    The wide-ranging deal, anchored in both content production and advertising sales, will bring two high profile channels to Snapchat Discover — a Comedy Central International channel and an MTV Channel in the US, which will complement the already successful Comedy Central and MTV International Discover channels.

    The agreement also grants Viacom the right to sell Snapchat’s US owned and operated advertising inventory, allowing Viacom to offer added value to television advertisers who want to add Snapchat’s wildly popular premium video platform to the media mix. In addition, Viacom also has agreed to provide Snapchat with expanded access so Snapchat can produce Live Stories covering more of Viacom’s tent pole events.

    “Viacom and Snapchat naturally complement each other in significant ways that make us ideal partners in both content and business development. Snapchat captures young audiences on an intimate and immersive mobile video platform while Viacom is the leader in premium long- and short-form storytelling for these same audiences. Add in Viacom’s custom marketing solutions and commitment to evolve our global mobile strategy and you’ve got a partnership that is great for both companies, for advertisers, and is a real evolution of the marketplace,” said Viacom CFO Wade Davis.

    In addition to selling its advertising alongside its own content on Snapchat Discover, Viacom will now also have the right to sell Snapchat’s US owned and operated ad inventory, which includes ads in ongoing Stories such as New York, capturing daily happenings in New York City, and non-partnered holiday Live Stories, such as Valentine’s Day. 

    Viacom is the only television company to have this arrangement with Snapchat.

    “Snapchat provides the best storytelling experience on mobile. Through this partnership with Viacom, we can now offer television advertisers a way to tell their stories across television and mobile in a frictionless way,” said Snapchat chief strategy officer Imran Khan.

    On the content side of the deal, Viacom will further invest in the creation of original premium video content specifically for Snapchat Discover. While MTV International and Comedy Central have previously been committed to creating original content on Discover, additional resources will now be put towards the launch of an MTV US Channel and a Comedy Central International channel on the platform.

    MTV’s new Snapchat Discover channel will feature a wide range of content created exclusively for the platform and updated daily. At launch on 9 February, this includes MTV News articles and video with design and art direction unique to Snapchat, exclusive celebrity interviews, and more. MTV is also developing additional Snapchat-native content, including brand-new original series and reinvented MTV fan-favorite franchises for the platform.

    Comedy Central will launch internationally on Snapchat Discover on 10 February, delivering always funny content to fans globally. The new international channel will serve Snapchat users daily doses of comedy, from curated WTF News articles and exclusive videos with their favourite comedians to upcoming original series set to debut on Snapchat Discover in the coming year. Since its US launch in January 2015, the Comedy Central channel on Snapchat Discover has become a vibrant pipeline for Comedy Central to develop fresh comedic voices and original content. It is one of the most popular brands on the platform.

    Another key element of the Viacom/Snapchat partnership will leverage Snapchat’s Live Stories, which are curated collections of user-submitted content covering major events and places around the world. Through the partnership, Snapchat will have unique access to cover Viacom’s one-of-a-kind, tentpole events, such as MTV’s Video Music Awards (VMAs), BET Experience, and MTV’s EMAs.

    The deal grew organically out of a dynamic Viacom/Snapchat relationship, including many custom advertising campaigns created by in-house creative agency Viacom Velocity that ran in Snapchat Discover, as well as “break-the-internet” level of fan engagement for Viacom events covered by Snapchat Live Stories and Snapchat Discover channels launched a year ago.

  • Viacom inks global content & ad sales deal with Snapchat

    Viacom inks global content & ad sales deal with Snapchat

    MUMBAI: Viacom has inked a global partnership with Snapchat that capitalises on and extends the expertise of both companies to creatively and authentically speak to millennial and post-millennial audiences.

    The wide-ranging deal, anchored in both content production and advertising sales, will bring two high profile channels to Snapchat Discover — a Comedy Central International channel and an MTV Channel in the US, which will complement the already successful Comedy Central and MTV International Discover channels.

    The agreement also grants Viacom the right to sell Snapchat’s US owned and operated advertising inventory, allowing Viacom to offer added value to television advertisers who want to add Snapchat’s wildly popular premium video platform to the media mix. In addition, Viacom also has agreed to provide Snapchat with expanded access so Snapchat can produce Live Stories covering more of Viacom’s tent pole events.

    “Viacom and Snapchat naturally complement each other in significant ways that make us ideal partners in both content and business development. Snapchat captures young audiences on an intimate and immersive mobile video platform while Viacom is the leader in premium long- and short-form storytelling for these same audiences. Add in Viacom’s custom marketing solutions and commitment to evolve our global mobile strategy and you’ve got a partnership that is great for both companies, for advertisers, and is a real evolution of the marketplace,” said Viacom CFO Wade Davis.

    In addition to selling its advertising alongside its own content on Snapchat Discover, Viacom will now also have the right to sell Snapchat’s US owned and operated ad inventory, which includes ads in ongoing Stories such as New York, capturing daily happenings in New York City, and non-partnered holiday Live Stories, such as Valentine’s Day. 

    Viacom is the only television company to have this arrangement with Snapchat.

    “Snapchat provides the best storytelling experience on mobile. Through this partnership with Viacom, we can now offer television advertisers a way to tell their stories across television and mobile in a frictionless way,” said Snapchat chief strategy officer Imran Khan.

    On the content side of the deal, Viacom will further invest in the creation of original premium video content specifically for Snapchat Discover. While MTV International and Comedy Central have previously been committed to creating original content on Discover, additional resources will now be put towards the launch of an MTV US Channel and a Comedy Central International channel on the platform.

    MTV’s new Snapchat Discover channel will feature a wide range of content created exclusively for the platform and updated daily. At launch on 9 February, this includes MTV News articles and video with design and art direction unique to Snapchat, exclusive celebrity interviews, and more. MTV is also developing additional Snapchat-native content, including brand-new original series and reinvented MTV fan-favorite franchises for the platform.

    Comedy Central will launch internationally on Snapchat Discover on 10 February, delivering always funny content to fans globally. The new international channel will serve Snapchat users daily doses of comedy, from curated WTF News articles and exclusive videos with their favourite comedians to upcoming original series set to debut on Snapchat Discover in the coming year. Since its US launch in January 2015, the Comedy Central channel on Snapchat Discover has become a vibrant pipeline for Comedy Central to develop fresh comedic voices and original content. It is one of the most popular brands on the platform.

    Another key element of the Viacom/Snapchat partnership will leverage Snapchat’s Live Stories, which are curated collections of user-submitted content covering major events and places around the world. Through the partnership, Snapchat will have unique access to cover Viacom’s one-of-a-kind, tentpole events, such as MTV’s Video Music Awards (VMAs), BET Experience, and MTV’s EMAs.

    The deal grew organically out of a dynamic Viacom/Snapchat relationship, including many custom advertising campaigns created by in-house creative agency Viacom Velocity that ran in Snapchat Discover, as well as “break-the-internet” level of fan engagement for Viacom events covered by Snapchat Live Stories and Snapchat Discover channels launched a year ago.