Tag: Six for a Cause campaign

  • DHL delivers again, extends Mumbai Indians partnership for fifth year running

    DHL delivers again, extends Mumbai Indians partnership for fifth year running

    MUMBAI: DHL Express is staying on the pitch with Mumbai Indians for another season, renewing its sponsorship for a fifth consecutive year. Announced on April 24, the extended partnership reaffirms DHL’s place as the ‘team behind the team’—supporting the IPL giants across men’s, women’s, and international circuits.

    The global logistics major will continue as principal sponsor of the Mumbai Indians in India, while also backing MI Cape Town in South Africa’s SA20 league and the Mumbai Indians Women’s Team. The alliance underlines DHL’s global sports portfolio, which already includes Formula 1, MotoGP, and the HSBC World Rugby Sevens Series.

    “We are proud to extend our partnership with Mumbai Indians once again. Our partnership is built on shared values of excellence, speed, passion, and teamwork,” said DHL Express SVP – south Asia R.S. Subramanian.

    This season, the duo is also reuniting for the “Six for a Cause” campaign. For every six hit by a Mumbai Indians player, DHL will plant six trees with sustainability partners SankalpTaru Foundation and Sashakt Foundation. Last season, the initiative saw 133 sixes translate to nearly 800 trees.

    DHL will also double down on fan engagement with an expanded ‘Unstoppable’ campaign. Originally launched to spotlight women athletes and entrepreneurs, the campaign will now include interactive digital activations and on-ground experiences with the MI men’s team.

    “DHL Express is proud to engage with millions of cricket fans across India through our partnership with Mumbai Indians,” said DHL Express India VP – sales & marketing Sandeep Juneja. “Their legacy of success and drive for excellence, perfectly embody DHL’s commitment to delivering excellence while connecting people, improving lives across the world.”

    The Mumbai Indians spokesperson added, “Mumbai Indians and DHL Express share a common vision of excellence… We look forward to leveraging our combined expertise to create exceptional experiences for our global fan base and stakeholders.”

    With another season underway and more sixes ready to fly, DHL isn’t just shipping parcels—it’s sending a message of purpose, partnership, and powerful cricket.