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Tag: Sistema Shyam TeleServices

  • FinMin approves Eros’ proposal for setting up LLP with Rs 50 lakh FDI

    FinMin approves Eros’ proposal for setting up LLP with Rs 50 lakh FDI

    NEW DELHI: The Government has cleared Eros International Media’s proposal of setting up a Limited Liability Partnership (LLP). The approval followed recommendation of the Foreign Investments Promotion Board (FIBP) and will involve a foreign direct investment (FDI) of Rs 49.90 lakh.

     

    The government cleared as many as 11 FDI proposals worth Rs 1,567.91 crore, including that of Eros International Media. 

     

    Additionally, approval was also granted to Amar Ujala Publications Limited for foreign shareholding in the company up to 26 per cent of the post issue paid up equity share capital pursuant to proposed initial public offering – issue of equity shares to FIIs/FPIs/NRIs and transfer of 26,90,234 shares by existing shareholders for an aggregate consideration of Rs 50 crore.

     

    Meanwhile, the FIPB listed as a table item for approval a proposal by Today Magazines Lifestyle Private Limited for foreign investment of 49 per cent by Cooperative International Publications Holding through transfer and further issue for an aggregate consideration of Rs 6.17 crore.

     

    The FIPB rejected the proposal by Bean Media Group Pty Ltd, which sought approval to set up a wholly owned subsidiary in India for publishing specialty magazines.

     

    On the other hand, the Cabinet Committee on Economic Affairs (CCEA) will take a final call on Rs 13,200 crore FDI proposals of Sistema Shyam TeleServices and IIFL Holdings, which have been referred to it for consideration by FIPB. While Sistema Shyam TeleServices’ proposal is for FDI of Rs 10,000 crore, IIFL Holdings’s is that of Rs 3201.5 crore.

  • Sistema Shyam TeleServices to launch innovative services

    Sistema Shyam TeleServices to launch innovative services

    KOLKATA: Sistema Shyam TeleServices Ltd (SSTL), the telecom services provider under the MTS brand, aims to launch innovative services early this year for smart phones. It is looking at launching devices, which can act as chargers as well as wireless internet for the smart phone users.

    Also, the data-led brand, had witnessed upwards of around 100 per cent increase in online marketing spent in the calendar year 2014 as compared to that last year 2013.

    “SSTL is looking at launching devices which can act as a charger as well as wireless internet for the smart phone users. Test phase is on,” said MTS India head of marketing and communications Gaurav Kackar.

    On the online marketing spent, without quantifying the budget Kackar, explained that if in the corresponding period the company spent Rs 100, around 20 per cent was dedicated for online advertisement spent and last year, it was increased to around 50 per cent. “We have almost doubled our share on online marketing spend,” he said.

    Also, the Facebook page of MTS brand has more than two million fans, he said.

    MTS expects surge in data traffic. “SSTL expects strong data growth over its networks,” he said.

    The company foresees exceptional data growth onto its networks. The Indian unit of Russia’s Sistema JSFC that operates under the MTS brand operates in nine out of 22 telecom circles in India.

    MTS, mainly a prepaid data services, has made its mark too when it comes to post paid services. “In the last three months, post paid growth has almost doubled,” he said.

    The company has, of late, shifted its focus to data-centric services such as video streaming.

    Postpaid consumers pay Rs 999 instead of Rs 1,499 for the MTS MBlaze Ultra Wi-Fi dongle. Additionally they can also opt for 40GB data pack at Rs 999, among various other offers, concluded Kackar.

  • MTS’s Discover reports 100 per cent traffic growth in 2014

    MTS’s Discover reports 100 per cent traffic growth in 2014

    KOLKATA: Sistema Shyam TeleServices Ltd (SSTL), the telecom services provider under MTS brand, which launched ‘Discover’, has witnessed a traffic growth of almost 100 per cent.

     

    “It is witnessing a traffic growth of almost 100 per cent from 1 lakh to 2 lakh in 2014,” informed MTS India head, marketing communications Gaurav Kackar.

     

    Launched in 2012, ‘Discover’ provides a platform to upcoming singers to showcase their talent.

     

    SSTL also continues its association with the NH7 Weekender, a music festival. The weekender is a music festival conceptualised and started by Only Much Louder (OML), a management company for Indian music groups. The event started in Pune, but now has been expanded to Delhi, Bengaluru and Kolkata.

     

    “As the music programme gets near, we experience 5,000-7,000 hits by music lovers every day. MTS is a youth oriented brand and I feel music and youth are inseparable. This is the best way to connect our brand with the young India. Also, the Facebook page of MTS brand has more than 2 million fans,” said Kackar.

     

    Earlier, MTS had served as a launch pad in India for some great Indian and international artists from Dhruv Visvanath, Nischay Parekh and Prateek Kuhad to Cardiff folk duo Zervas & Pepper and Australian alternative pop sensation Kate Miller-Heidke.

     

    Besides the music festival, the company will also set up a special ‘MTS Lounge’ where fans would be entertained with some surprise performances.

     

    The Bacardi NH7 Weekender 2014 festival is scheduled to start from 1 November 2014 in Kolkata and will end on 30 November in Delhi.