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Tag: SIMMBA

  • ZEE5 announces Manoranjan Festival 2022

    ZEE5 announces Manoranjan Festival 2022

    Mumbai: ZEE5 is all set to bring on Diwali with fervour and unlimited entertainment for its AVoD (advertising-based video on demand) users with the annual campaign, ZEE5 Manoranjan Festival (ZMF).

    ZEE5 Manoranjan Festival, which will take place from 22 October to 28 October, will feature a slew of premium and successful SVoD (subscription-based video on demand) content titles streamed across languages for free.

    The initiative is in line with the brand’s vision of providing audiences with quality options and allowing them to binge-watch the latest hits from ZEE5’s content library.

    During the seven-day festival, 35+ premium titles from various genres will be available for AVoD audiences, including thrillers, fiction, and romance. The line-up includes titles like Kaun Banegi Shikharwati, Rashmi Rocket, Simmba, Dream Girl, 14 Phere, Kedarnath, in Hindi; Zombivli, Kaale Dhande, Pandu, Mulshi Pattern in Marathi; Varudu Kaavalenu, Geetha Govindam in Telugu; Aranmanai 3, Oh My Kadavule, Dikkiloona in Tamil; Guldasta, Kolkatar Harry, 8/12 Binay Badal Dinesh, in Bengali; Bhajarangi 2, Ek Love Ya, Hero in Kannada; Prathi Poovankozhi, Kalki, Aaha, Allu Ramendran in Malyalam, among many others.

    “There is a growing appetite for quality content, compelling stories, and diverse genres on OTT platforms across markets, including tier II and III cities,” said Manish Kalra, chief business officer at ZEE5. “We have designed the ZEE5 Manoranjan Festival to cater to that demand by making some of our popular content properties accessible to larger audiences. It has always been our endeavour to democratise the accessibility of quality content while offering better value propositions to our consumers. We hope our viewers enjoy the premium ZEE5 content slate as they celebrate the festivities.”

    Talking about the campaign, ZEE5 AVoD marketing head Abhirup Datta said, “There has been an exponential growth in the number of AVoD viewers and with that, the demand for exclusive content has also seen an uptick. The overwhelming response and success of the ZEE5 Manoranjan Festival last year cemented our decision to bring this campaign back, on a much larger scale. With this campaign, we aim to empower ZEE5’s audiences with choice by bringing a wide selection of premium SVoD content titles across languages, at no cost for a limited period. We certainly do hope that our offerings will be appreciated and enjoyed by our audiences across the country.”

  • Roaring action blockbuster Simmba to premiere on &pictures’ Saturday Premiere Nights on 31st August at 8 pm

    Roaring action blockbuster Simmba to premiere on &pictures’ Saturday Premiere Nights on 31st August at 8 pm

    MUMBAI: If euphoria had a face, it would look like Ranveer Singh. The vivacious actor brims with energy 24×7! When that sort of energy combines with Rohit Shetty’s quirky directorial sense, it ought to result in a high-octane action blockbuster! This Saturday, 31st August at 8 pm, get ready to dance to the tunes of the newest cop in the B-town – ‘Simmba’ with &pictures – Naye India Ka Blockbuster Movie Channel’s newest property ‘Saturday Premiere Nights’. The box office hit movie Simmba traces the journey of a fun yet corrupt police officer, whose motto in life is to do beyimaani with full imaandaari and how his outlook takes a 360-degree turn after an unfortunate incident. Director Rohit Shetty helmed action flick features Ranveer Singh as Simmba, Sara Ali Khan as Shagun, Sonu Sood as the main antagonist Durva and Ajay Devgn in a special cameo. Be it action, comedy, romance or striking performances by the actors, Simmba has it all making it a complete entertainment package for the viewers.

    Defining Simmba as a masala movie, Sara Ali Khan said, "The way I define a masala Bollywood film is a Rohit sir film. I think it has every emotion, every flavor is depicted, and in a rather grand way, which makes watching a movie  a fulfilling experience. There's drama, romance, good music, large sets, cars are flying. When you come with your friends and family for two hours you get fully transported into his grand larger-than-life world which makes the cinema-going experience totally memorable and fully Paisa vasool." 

    Essaying the titular role Simmba, Ranveer Singh said, “Rohit Shetty is the king of the action-entertainment, masala genre. I always wanted to be a Rohit Shetty hero and when I got this opportunity, I gave it my all. Both of us are entertainers at our core – we like entertaining the audiences to the hilt. My character in Simmba, Sangram Bhalerao will always stay extraordinarily close to my heart because I got to act in a film, in a genre which was my home territory. I’m thankful to Rohit Shetty for believing in me and making me part of his power packed cop universe.” 

    Speaking about his experience on making Simmba, Director Rohit Shetty said, "Making such movies makes me feel proud especially when the entire police force watches the film. After watching Singham Returns, Rakesh Maria told me, ‘I am proud to be the commissioner of the city after watching your film. The law is more important than we think. If there is no red signal on the road, we all become like animals! The day a police station shuts down, it will be chaos!" 

    Simmba is an orphan who hails from the town of Shivgadh where the famous and respected cop Singham was born and bred. While looking upto Singham has an inspiration, Simmba grew up to become a police office but with principles poles apart from the latter. Being an uncouth cop, he blatantly engages in pursuits of taking bribes from a dangerous gang lord Durva Ranade (Sonu Sood), during which he develops a bhai-hood with him. After being transferred to the Miramar police station, he comes across Shagun (Sara Ali Khan) and love blossoms between them leading to a behaviour change in Simmba. Whilst in the new city, he also develops a special bond with Aakruti (Vaidehi Parashurami), a medical student as she teaches underprivileged children and reminds him of his teacher. But, a certain twist in the story transforms him completely and forces him to choose the righteous path.

  • ZEE5 set to premiere Simmba – the biggest blockbuster of the year

    ZEE5 set to premiere Simmba – the biggest blockbuster of the year

    MUMBAI: In another summer surprise for its viewers, ZEE5announces world digital premiere of SIMMBA – the biggest entertainer of the year.The blockbuster with a power packed star-cast comprisingRanveer Singh, Sara Ali Khan, Sonu Soodand Ashutosh Ranain lead roles, icing it off with a special appearance by Ajay Devgn,is set to premiere on 21stMarch on ZEE5.

    After a having phenomenal run at the box office, Rohit Shetty’s high decibel cop drama is all set for a world digital premiere on ZEE5.The story revolves around Sangram Bhaleraoplayed by Ranveer Singh, a notorious cop who wants to make money. Until an event happens in his life, which alters him and makes him choose the moral path.

    Watch the trailer here: https://www.zee5.com/videos/details/simmba-trailer/0-0-33445

    ZEE5 also recentlyannounced a special 30% discount on both annual packs – all access @ INR 999/- and regional @ INR 499/- as part of its anniversary offer. This is applicable till 31stMarch; in case fans pay via their Paytm account, they will get an additional 50% cashback on these rates.

    Manish Aggarwal, Business Head, ZEE5 India, said, “For over a year, since our inception, Originals and World Digital Premieres have been our key content pillars. While we have had a good run with our Originals, we have also presented some of the biggest blockbusters on the platform straight after their theatrical releases. This year, we have two of the most popular and successful films– Uri: The Surgical Strike and Simmbapremiering back to back on the platform. Fans all over have been eagerly waiting for Simmba to release on ZEE5 and the film with its sheer mass appeal and striking performance by Ranveer Singh is certain to become a huge success just like it did at the box office.”

    Rohit Shetty, Director, Producer – SIMMBA, commented,“SIMMBA is a thorough entertainer yet the issue we are addressing had to be dealt with seriousness. I am glad that the audience loved the film along with the concept of our cop universe. World digital premiere on ZEE5 is a great opportunity for us to take the film to audiences across the globe.’

    With over 3500 films, 500+ TV shows, 4000+ music videos, 35+ theatre plays and 90+ LIVE TV Channels across 12 languages, ZEE5 truly presents a blend of unrivalled content offering for its viewers across the nation and worldwide. With ZEE5, the global content of Zindagi as a brand, which was widely appreciated across the country, has also been brought back for its loyal viewers.

    Availability: The ZEE5 App can be downloaded from Google Play Store http://bit.ly/zee5 and iOS App Store http://bit.ly/zee5ios. Also available at www.zee5.com, as a Progressive Web App (PWA), and on Apple TV and Amazon Fire TV Stick. ZEE5 also supports Chromecast.

    Pricing: Freemium pricing model with both free and paid premium content (including Originals) to cater to a mix of audiences. Viewers who subscribe to the ZEE5 subscription pack will get access to the entire library of content with – 99/- for 1 month and 999/- for a year.