Tag: Shobhit Gaur

  • Shobhit Gaur joins Madison Digital as VP

    Shobhit Gaur joins Madison Digital as VP

    Mumbai: Madison World’s digital unit, Madison Digital, has announced the return of Shobhit Gaur as vice president. Gaur will report to Madison Digital & Madison Media Alpha CEO Vishal Chinchankar.

    Gaur has over 14 years of experience in various facets of the digital world including ROI, business development, data science, integrated, online, mobile and performance marketing, social media, brand planning, digital strategy and analytics. He joins the agency after a brief stint with PHD. In addition to PHD, he has also worked at MEC, Interactive Avenues, Starcom – Mediavest Group and Omnicom. He holds a bachelor’s degree in commerce from the Delhi University, a master’s degree in business administration from Sydenham Institute of Management, Mumbai and an IT diploma from National Institute of Information Technology (NIIT).

    Madison Digital & Madison Media Alpha CEO Vishal Chinchankar said, “We’re glad to have Shobhit back on board. Having worked with various categories, he brings a wealth of experience to Madison. I am confident that we will be able to take our work to the next level with new business and continue to delight existing clients.”

    Says Gaur on rejoining Madison, “I am excited to be returning to Madison Digital and look forward to contributing to the organisation in my new role and responsibilities. Madison Digital offers me exciting challenges and opportunities as I look forward to unlocking our clients’ growth with data, technology, and talent.”

  • Madison Media strengthens digital leadership team

    MUMBAI: Madison Media has announced the appointment of two senior level resources to its Digital leadership team. Shobhit Gaur joins the agency as head of North digital and Sandeep Prabhudesai as South Digital and Analytics lead.

    Shobhit Gaur comes with over 11 years of experience in digital media having worked across a range of companies such as Starcom, IPG and GroupM. Shobhit will be overseeing the North operations of the agency and has the mandate of enhancing its product offering.

    Gaur says, “Madison is witnessing great growth and has great proprietary knowledge, transformative tools and systems and an established and pedigreed roster of clients.”

    Prabhudesai comes with 11 years of experience in Analytics & digital marketing and has been an old hand of Madison. He was previously working with MEC on Flipkart business. Says Prabhudesai, “Madison is a strong brand with a roster of extraordinary work; work that’s been awarded in India.”

    Madison Media chief digital officer Vishal Chinchankar says: “I am confident that Shobhit & Sandeep will be able to deliver value to our clients through their diverse category experience. Their deep understanding of digital media and strategic skills will help us deliver the best solutions for our clients.”

    Madison Media was in the news last week for having acquired a majority stake in digital and performance marketing agency HIVEMINDS in Bangalore. The agency currently works with Marico, Asian Paints, Godrej Properties, Raymond, Levis, Tata Chemicals and many other clients in the digital space.