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Tag: Shishir Lall

  • Worldspace launches Gujarati Radio station ‘Radio Umang’

    Worldspace launches Gujarati Radio station ‘Radio Umang’

    MUMBAI: Worldspace Satellite Radio , a satellite-based digital radio services has laucnhed the first ever 24-hour national Gujarati radio channel, Radio Umang.

    Channel No 111 on the Worldspace Satellite Radio Network, Radio Umang presents a platform, showcasing the diversity of Gujarat’s musical traditions – ranging from the tunes of the Garba and Dandia Raas to the Sugam Sangeet and Ghazals and more, asserts an official release.

    Worldspace managing director Shishir Lall said, “Radio Umang is our latest offering and the country’s first-ever 24-hour Gujarati channel and the ninth regional channel on the Worldspace Satellite Radio Network. Our refreshing advertising-free format, enables music aficionados to quench their thirst for quality radio programming in virtually any part of the country, thereby creating a truly pan-Indian radio experience.”

    Radio Umang joins a portfolio of Indian regional language channels at Worldspace which currently offers eight other dedicated regional radio channels with programming in Tamil (KL Radio), Malayalam (RM Radio), Telugu (Spandana), Kannada (Sparsha), Bengali (Tara), Punjabi (Tunak Punjabi) Urdu (Falak) and Marathi (Surabhi).

    Worldspace senior advisor content Velu Shankar said, “Radio Umang presents to its listeners opportunity and range of programs from folk music to modern Gujarati music, poetry and literature giving them a glimpse into the exciting world of Gujarati culture.”

    Some programs on Radio Umang are :

    – Suravali Ashit Ni – A show hosted by celebrity Ashit Desai as he takes listeners through some of his popular songs from various genres of Gujarati music every Saturday 9 to 11 pm.

    – Taajgi – A breakfast show hosted by radio entertainer Ajinkya Sampat. It will showcase Gujarati music from film songs to garba, folk songs and light music and will also provide interesting facts and trivia on music.

    – Be Ghadi Anand – An evening show with playback singer Hema Desai who would share interesting facts about Gujarati culture, literature and music.

    – Makhmali Mehfil – Host by Gujarati theatre actor Aanand Goradiya the show will celebrate the lilting rhythms of Gujarati ghazals from Purushottam Upadhyay and Ashit Desai to Manhar Udhas.Worldspace launches Gujarati Radio station ‘Radio Umang’

  • Worldspace launches Marathi radio station Surabhi

    Worldspace launches Marathi radio station Surabhi

    MUMBAI: Worldspacer Satellite Radio salutes the aura of the Maratha culture and pays tribute to one of the richest languages in India, through the first ever 24-hour national Marathi radio channel, “Surabhi.”

    Channel number 110 on the Worldspace Satellite Radio Network, ‘Surabhi’ offers listeners more than just foot-tapping Marathi music, it also presents a slice of Marathi culture and literature in an exciting magazine format that brings alive the diversity and heritage of Maharashtra, informs an official release.

    Radio ‘Surabhi’ captures the cultural ethos of the legendary Maratha tradition and the interests of Maharashtrians in poetry, literature and theatre. The channel recognises the various aspects of Marathi music that has a strong repertoire of film and non-film music with various genres enjoying equal popularity, the release adds.

    The channel will also have special shows for Bhaavgeet (songs with ‘bhaav’ – emotions), Abhangas (devotional songs), Powadas (patriotic songs), Natyasangeet (songs used in plays), Lavani and Lokgeet (folk songs) among several other sub-genres.

    Worldspace India’s MD Shishir Lall says, “‘Surabhi’ is our latest offering and the country’s first-ever 24-hour Marathi channel. At Worldspace we take great pleasure in celebrating the rich musical diversity of India and this forms an integral part of our strategy to create unique platforms that nurture regional music and culture. Our refreshing advertising-free format enables music aficionados to quench their thirst for quality radio programming in virtually any part of the country, thereby creating a truly pan-Indian radio experience.”

  • Worldspace India appoints Harshad Jain as Chief Marketing Officer

    Worldspace India appoints Harshad Jain as Chief Marketing Officer

    MUMBAI: Worldspace, satellite-based digital radio services provider has announced the appointment of Harshad Jain as Chief Marketing Officer for its India operations. Jain will be responsible for extending the Worldspace service to markets across India, enhancing consumer experiences and building upon growing brand awareness levels in the country.

    Jain joins Worldspace from Pepsico India where he had a productive 12-year plus stint, serving in various roles and building Pepsi brands including Lipton Ice Tea, Aquafina, Tropicana, Slice, Gatorade, and others. In his last role as Executive Vice President (Pepsi-Lipton Joint Venture), Jain headed up the strategic alliance between Pepsi and Unilever, laying the foundation for the merger of the successful Lipton Ice business with Pepsi as well as developing the marketing strategy and the long-term vision for the alliance, informs an official release.

    Worldspace India MD Shishir Lall said, “We are delighted to have Harshad join us at Worldspace as we look to grow our business and undertake an extensive brand-building campaign. His appointment is part of a concerted effort to continue building a passionate management team as we share the joy of satellite radio with more and more music lovers across the country.”

    With over 40 premium radio stations Worldspace India will leverage Jain’s considerable brand building experience to further extend the reach of the satellite radio service and establish a connection with a larger base of music lovers across India, adds the release.