Tag: Sheridan Johns

  • Berlin School of Creative Leadership announces the Clear Channel Scholarship

    Berlin School of Creative Leadership announces the Clear Channel Scholarship

    MUMBAI: The Berlin School of Creative Leadership is proud to announce the ‘Clear Channel Scholarship for Leadership in Audio Innovation’.

    The scholarship will provide full tuition support for a top creative executive to participate on the Berlin School’s prestigious part-time global EMBA program starting in March 2014.

    Ideal candidates should be accomplished senior executives in the creative industries with a strong professional background and track record of creative excellence. Entries will be judged according to their overall profile and EMBA application, as well as their response to an additional Clear Channel Scholarship essay question.

    Indian Ad Guru Piyush Pandey – a long-standing supporter of the Berlin School –is urging Indian audio creatives to apply. “This is a fantastic opportunity for a top Indian audio innovator” , says Piyush Pandey, Executive Chairman and Creative Director, South Asia Ogilvy & Mather, India. “The Berlin School offers tremendous value and inspiration to creative minds by emphasizing the importance of leadership as a key differentiator in driving creative excellence.”

    Prashant Madan, Creative Director, Marketing & On Air Promotion, Disney-UTV India was the first recipient of the “Piyush Pandey Scholarship for Creative Leadership” and is receiving full tuition support to participate in the Berlin School of Creative Leadership EMBA Program that commenced this year in March 2013.

    “We are proud to work with the Berlin School to award this scholarship to the audio industry’s next creative innovator,” said Bob Pittman, Clear Channel Chairman and CEO. “Joining forces with the Berlin School to drive education and awareness of the value that audio advertising offers is a key initiative for us, and the Berlin School is a perfect global partner to foster such training and development.”

    Sheridan Johns, Director of the Berlin School, said the scholarship from Clear Channel adds a new dimension to the mix of students in the global EMBA program. “With the rise of social media in recent years, people tend to forget the bedrock and ubiquity of radio on the media and advertising landscape,” Johns said. “And – if the winner is from India – the Berlin School is able to help support leadership in the creative industries in India.”

  • Prashant Madan bags Piyush Pandey Scholarship for Creative Leadership

    MUMBAI: Disney-UTV India creative director – marketing and on-air promotion Prashant Madan has been awarded the Piyush Pandey Scholarship for Creative Leadership.

    He will receive full tuition support in the amount of €53,000 to participate in the Berlin School of Creative Leadership EMBA Program starting in March 2013.

    Ogilvy & Mather India chairman Piyush Pandey said, “I am delighted that Prashant Madan has been selected by the Berlin School for the Scholarship. It was a very keenly contested process and it was extremely difficult to make the choice. It was Berlin School‘s robust procedure that made the final decision. I wish Prashant great success at the Berlin School. Make India proud boy!”

    The scholarship, which was only eligible to candidates of Indian descent and currently residing in India, was an opportunity established to honour Pandey‘s service and support of the Berlin School. The scholarship was designed to help support leadership in the creative industries in India and emphasises the importance that effective leadership has in achieving creative excellence.

    Berlin School Director Sheridan Johns said, “We‘re thrilled to welcome Prashant to the Berlin School. As the first EMBA program participant from India Prashant will add to the diversity of the global Berlin School community as well as provide a wealth of experience and exciting ideas that will enrich the learning experience for the whole class.”

    According to the official statement, this is the first scholarship the Berlin School has offered specifically aimed at the Indian creative industries.

    Madan has over 12 years in on-air promotion and original content creation in genres including Youth Entertainment, Reality Television, English and Hindu movies, Business News, Events, Game Shows and Sports. He has been responsible for the launch and on-air branding of entertainment channels like Sony PIX, UTV Bindass, UTV Stars, UTV Action and UTV Movies.

    “I am honored and delighted to have won a scholarship instituted in honor of Piyush Pandey, a leading light in India and a huge inspiration for all creative leaders. Attending the Berlin School will offer me a tremendous opportunity to sharpen my skills for leading creative communication and strategy change in India, and ultimately across the globe,” Madan said.

    Madan will begin his EMBA program studies in Berlin on 10 March 2013, joining participants from over 45 countries as they complete five specially designed interdisciplinary two-week modules held in Asia, Europe and North America.