Tag: Shemaroo Entertainment Limited

  • ShemarooMe Forays into the marathi category with exclusive content offerings

    ShemarooMe Forays into the marathi category with exclusive content offerings

    MUMBAI: After receiving a great response across India for its OTT platform ShemarooMe, which was launched recently, Shemaroo Entertainment Limited, India’s leading content powerhouse, has announced the launch of its Marathi category. The Marathi category will host content ranging from plays, movies to original web-series. ShemarooMe app currently hosts video content across Bollywood, Gujarati, Devotion, Punjabi and Kids category for the Indian audience across all age groups. This will be the 6th content offering by ShemarooMe for its consumers. To the consumers delight, the Marathi category will be exclusively available on Vodafone PLAY and Idea Movies & TV App for a period of 30 days.

    The OTT app ShemarooMe has a wide array of content for diverse set of audience and the newest Marathi category will be a feather to its cap. The Marathi category will see a wide selection of Marathi films, theatre plays, original web-series and many more. Marathi movies like Lagna Mubarak, Bhay along with some award-winning movies like Shubham Karoti Kalyanam, Baboo and Baaja will be a part of the newly launched Marathi category. For kids’ entertainment, ShemarooMe has some famous Marathi Animated movies like Bal Ganesh, Hanuman Returns, Ghatotkacha and many more.

    Commenting on the latest addition of Marathi category to ShemarooMe app, Hiren Gada, CEO, Shemaroo Entertainment Limited, said, “The Marathi audience base is huge in India and we have selected the right content which can keep the audience of all age groups entertained. The Marathi category will only give a boost to our current content offerings which we offer for the audience pan India. Along with the Marathi category we are also launching our first Marathi original web-series which has a stellar star cast.” 

    Talking about the partnership, Avneesh Khosla, Operations Director – Marketing, Vodafone Idea Limited said, “We are excited to partner with Shemaroo Entertainment to provide our customers access to the best quality Marathi content on the Vodafone Play and Idea Movies. We strongly believe that regional content is key towards driving a stronger connect with our consumers. We have been working towards strengthening our content offering and this partnership is a step further towards enriching our content portfolio.”

    As a differentiated content offering, ShemarooMe is launching a new original Marathi web-series titled ‘Manaatlya Manaat’ under the Marathi category, featuring famous Marathi celebrities Sonalee Kulkarni & Siddharth Chandekar.

  • Shemaroo reports improved numbers for Q3 2019

    Shemaroo reports improved numbers for Q3 2019

    BENGALURU: Indian media and entertainment content house Shemaroo Entertainment Ltd (Shemaroo) reported 12.3 per cent y-o-y increase in consolidated revenue from operations and 9 per cent y-o-y increase in consolidated profit after tax (PAT) for the quarter ended 31 December 2018 (Q3 2019, quarter or period under review) as compared to the corresponding year ago quarter. Consolidated Total Comprehensive Income (TCI) for the quarter also increased 10 per cent y-o-y as compared to the previous year ago quarter.

    Operating revenue for Q3 2019 was Rs 148.95 crore as compared to Rs 132.63 crore in Q3 2018. Total revenue for the period at Rs 149.64 crore was 12.6 per cent higher y-o-y than Rs 132.85 crore. PAT and TCI for Q3-2019 were Rs 19.56 crore and Rs 19.57 crore respectively as compared to Rs 17.95 crore and Rs 17.79 crore respectively for the corresponding year ago quarter. Operating profit (EBITDA) for the quarter at Rs 35.29 crore was almost flat (declined 1.5 per cent) y-o-y as compared to Rs 35.81 crore in Q3 2018.

    Let us look at the other numbers reported by Shemaroo

    Total Expenditure in Q3 2019 increased 15.6 per cent y-o-y to Rs 121.82 crore as compared to Rs 105.22 crore. Cost of raw materials consumed in the period under review increased 11.5 per cent y-o-y to Rs 90.14 crore from Rs 80.33 crore.

    Employee benefit expense for Q3 2019 increased 47.2 per cent y-o-y to Rs 15.09 crore from Rs 10.25 crore. Finance costs for Q3 2019 reduced 8.2 per cent y-o-y to Rs 6.52 crore from Rs 7.1 crore. Other expenses for the quarter under review increased 46.9 per cent y-o-y to Rs 8.43 crore from Rs 5.74 crore.

  • Shemaroo Entertainment Limited LaunchesSix New Services onInDigital& NXTDigital

    Shemaroo Entertainment Limited LaunchesSix New Services onInDigital& NXTDigital

    MUMBAI: Shemaroo Entertainment Limited, one of India’s leading content power house,has successfully launched six new servicesonthe digital television distribution platforms of IndusInd Media & Communications Ltd. (“IMCL”), a premier multi-platform company in India. The platforms include InDigital, the digital cable platform and NXTDigital, the premier Headend-In-The-Sky or HITS platform, covering India.Presenting entertainment to all age groups, the servicesrange from Kids to Devotional to Bollywood Entertainment. 

    The launch of six new serviceson InDigital and NXTDigitalhave content powered by Shemaroo Entertainment. Consumers can enjoy the best of Bollywood on Bollywood TV channel, chartbuster songs from superhit Bollywood movies on Filmi Gaane channel, Bollywood comedy on Comedy 24×7 channel, soulful bhajans, live darshan, Kathas on Hari Om TV, nursery rhymes, children’s films on Sunflower Kids channel and followers of Islam can tune into Ibaadat TV to get an unprecedented divine and sacred experience. 

    Commenting on the launch, Mr. Hiren Gada, CEO, Shemaroo Entertainment Limited, said,“Our team at Shemaroo has always made us proud and they have taken the bar higher bylaunching six new services on InDigital and NXTDigital at the same time. We hope to keep on entertaining our consumers by giving them diverse content to watch from the comfort of their homes”

    NK Rouse,COO,IndusInd Media & Communications Ltd. added “IMCLis the only integrated multi-platform company in India and our digital brands InDigital& NXTDigital gives the consumer a seamless viewing experience. Having a reach of well over 5 million addressable digital subscribers, we are sure that our consumers will enjoy the different types of content provided by Shemaroo Entertainment.” 

    In a bid to reach out to maximum consumers, Shemaroo Entertainment has placed its content on various DTH platforms. Tying up with IMCL’s digital brands,InDigital and NXTDigital, which have a pan India presence, will only take the services a notch higher. IMCL has a reach of well over 5 million digital subscribers and covers all the Indian states and Union territories. The services of Shemarooare available to customers of both the platforms.
     

  • Shemaroo Entertainment Reveals the Identity of their  Upcoming OTT App ‘ShemarooMe’

    Shemaroo Entertainment Reveals the Identity of their Upcoming OTT App ‘ShemarooMe’

    Mumbai: Shemaroo Entertainment Limited, one of India’s leading content power house, announced the name of its upcoming OTT brandShemarooMe. The company revealed the new logo of its upcoming OTT Video Service to give a sneak peek to the audiences on what is coming their way!
    Shemaroo with its expertise in content curation brings premium, engaging content to its consumers through user friendly, exclusive, multi-genre platforms that suits the needs of every Indian. With access to plethora of offerings such as Bollywood, regional& devotional content from Shemaroo, ShemarooMe wishes to give consumers an unbeatable taste of curated Indian content.
    While defining the philosophy of ShemarooMe, thefocus was to bring out the core essence of the Shemaroo brand which is -Being unabashedly Indian. ShemarooMerepresents one’s individuality, and expresses the power of Me, that won’t fade with the outburst of options available in the market. ShemarooMe caters to consumerswho unapologetically prefer entertaining masala, mass content over niche choices. 

    With the launch of its OTT platform, Shemaroo will be expanding the digital business through strategic partnerships to offer exciting content across multiple platforms catering to the target audience. 

    Commenting on ShemarooMe’sname announcement, Mr. Hiren Gada, CEO, Shemaroo Entertainment Limited said,“The name ShemarooMe is essentially about expressing one’s individuality. Indian consumers today are assertive about their choices and a similar trend can be noticed in the entertainment space as well.ShemarooMecaters to these audiences who are proud to voicetheir preferences. Withthis insight, we intend to touch the hearts of our audiences spanning acrossmetros and Tier 2 & 3 cities.”

    Shemaroo revamped the brand for the current generation and revealed a unique and refreshing new brand identity earlier this year. The OTT announcement is a step towards further establishing Shemaroo’s connect with the new and existing audiences.

    Taking the journey ahead with its deep-rooted insights and consumer understanding,Shemaroois now building another milestone with ShemarooMe. The official launch of ShemarooMe is slated to take place in the first quarter of 2019.
     

  • Shemaroo Entertainment releases the making of “Mughal-e-Azam – The Musical” exclusively on Amazon Prime Video

    Shemaroo Entertainment releases the making of “Mughal-e-Azam – The Musical” exclusively on Amazon Prime Video

    Mumbai: One of the leading pioneers of content acquisition and distribution in India, Shemaroo Entertainment Limited, today announced they have launched the making of the Broadway-style musical, “Mughal-e-Azam: The Musical” exclusively on Prime Video through the Prime Video Direct self-publishing program. For the first time ever, Prime members will get to see the efforts and the brain behind creating the historical play.

    The documentary on “Mughal – e – Azam: The Musical” has seen over 200,000 audiences across Asia. It highlights the efforts of everyone, right from the actors, the director and its crew members who have worked day and night to ensure that “Mughal-e-Azam: The Musical” achieves the glory it has today. The musical has won 7 out of the 14 Broadway World India Awards like Best Director Award to Feroz Khan, Best Costume Design to Manish Malhotra, Best Choreography to Mayuri Upadhyay and many more.

    Talking about the association, Mr. Hiren Gada, CEO, Shemaroo Entertainment said, “Our constant endeavour at Shemaroo is to provide our consumers with entertaining content. With the premiere of “Mughal-e-Azam: The Musical” documentary on Prime Video the audience will get to know the efforts that go behind making a theatrical play of such a huge scale.”

    Director of Mughal-e-Azam: The Musical, Feroz Abbas Khan, said, “K.Asif Sahab’s “Mughal E Azam” is etched in the collective memory of the nation. It is sacrosanct. My well-wishers believed that I was audacious, and this might be the defining mistake of my career. The reimagined stage version is a tribute to the genius of the original creators. We have retained most of the memories of the film and added a few more of our own.”

    Deepesh Salgia, Creative and Strategic Vision – Mughal-e-Azam: The Musical said, “Since the inception of Home video and satellite TV, as far as Mughal-e-Azam is concerned, Shapoorji Pallonji has always partnered with Shemaroo, whether it was the B & W version or the film or later the colour version. We are happy to continue this association with the release of documentary on Mughal-e-Azam: The Musical in the 25th year of our relationship.”

    Shemaroo is providing the deserved exposure to those efforts which go unnoticed behind the stage and are not seen by the audience. The overly popular Musical receives standing ovation at every new centre. Shemaroo Entertainment will soon release the making of “Mughal-e-Azam – The Musical” on other platforms as well.

  • Shemaroo Entertainment plays ‘antakshari’ on World Music Day

    Shemaroo Entertainment plays ‘antakshari’ on World Music Day

    MUMBAI: On the occasion of World Music Day, Shemaroo Entertainment Ltd brought all the music lovers together from all over the world through its digital initiative #LetsPlayAntakshari on its retro music channel Filmi Gaane.

    The digital initiative #LetsPlayAntakshari has reached out to 2.5 million people and got a tremendous response from fans on the social media across Facebook, Twitter and Instagram.

    Shemaroo Entertainment Ltd brought music lovers together from across the world on the occasion of World Music Day through its digital initiative #LetsPlayAntakshari on its retro music channel Filmi Gaane. Through this, it reached out to over 2.5 million audiences and got a tremendous response from fans on the social media across Facebook, Twitter and Instagram.

    The game of Antakshari was started with the letter ‘M’ and soon musician and singer Bappi Lahiri joined in and also tagged other celebrities from the industry to carry on the challenge. Famous Indian music composer Bappi Lahiri along with other noted artists like Devang Patel, Meet Kaur, Sonali Khare and many others, too joined in for some great fun.

    #LetsPlayAntakshari, which has won the hearts of many music lovers, saw overwhelming response and the initiative specially curated for the music lovers saw a 75 per cent spike in user engagement. The total impressions through this activity were around 3.80 million with a total engagement of over 1.6 lakh.

    The age-old game of Antakshari was an instant hit among the celebrities and audiences alike as they joined #LetsPlayAntakshari and started challenging each other. Filmi Gaane channel which has an outstanding community of retro fans on YouTube, started early in the year 2010 recently crossed 11 million subscribers mark ranks as the 12th most subscribed channel on YouTube.

  • Backed by new media, Shemaroo reports improved numbers for first quarter

    Backed by new media, Shemaroo reports improved numbers for first quarter

    BENGALURU: Indian integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported  8.6 percent higher  y-o-y consolidated Total Revenue for the quarter ended 30 June 2017 (Q1-17, current quarter) at Rs 1,045.1 million as compared to the Rs 962 million in Q1-17. Shemaroo’s consolidated PAT for the current quarter improved 21.5 percent y-o-y to Rs 160.30 million (15.3 percent margin) as compared to the Rs 131.90 million (13.7 percent margin) in the corresponding quarter of the previous year.

    Revenue from operations increased 8.1 percent y-o-y to Rs 1,036.40 from Rs 958.70 million. In its earnings release, Shemaroo says that revenue from new media increased 41.7 percent y-o-y in Q1-18 to Rs 285.3 million from Rs 201.4 million. However, revenue from traditional media declined 1.5 percent in the current quarter to Rs 738.2 million as compared to Rs 749.6 million in the corresponding year ago quarter.

    Shemaroo’s EBIDTA including other income in the current quarter at Rs 343 million (32.8 percent margin) increased 12.9 percent y-o-y from Rs 303.70 million (31.6 percent margin).

    Shemaroo wholetime director and CFO Hiren Gada said, “After few quarters of impact, the traditional media business has slowly recovered to near normal levels post demonetization. We have achieved an overall topline growth of 8.6 percent on a y-o-y basis. We continue to expand our digital reach and have managed to maintain our upward trajectory with a growth rate of 41.7 percent on a y-o-y basis in the digital media business. Our huge content library with varied genres and our expertise to monetize it, helps us offer our audiences their preferred choice of content on desired platforms.”

    Let us look at the other numbers reported by Shemaroo

    The company’s Total Expenditure (TE) in Q1-18 at Rs 795.5 million (76.1 percent of TIO) was 7.9 percent more y-o-y than the Rs 737 million (76.6 percent of TIO).

    The company’s cost of Raw Materials consumed more than doubled (increased 2.25 times) y-o-y in Q1-18 to Rs 1312.50 million (125.6 percent of TIO) as compared to Rs 583.80 million (60.7 percent of TIO). Changes in inventories of finished goods and work in progress resulted in reduction of Rs 754.90 million in the current quarter as compared to a reduction of Rs 46.60 million in the corresponding year ago quarter.

    Employee Benefit Expense (EBE) in Q1-18 increased 9.1 percent y-o-y to Rs 83.80 million (8 percent of TIO) as compared to Rs 76.80 million (8 percent of TIO).

    Finance costs in the current quarter increased 18.6 percent (7.8 percent margin) y-o-y as compared to Rs 68.30 million (7.1 percent margin).Other expense in Q1-18 increased 37.6 percent to Rs 60.80 million (5.8 percent margin) from Rs 44.20 million (4.6 percent margin) in Q1-17.

    Basic and undiluted EPS (not annualised) for Q1-17 was Rs 5.17, for Q1-16 it was Rs 4.29; in Q4-2016 EPS was Rs 6.05.

    Operational highlights as per the company’s media release

    Shemaroo says that in Q1-18, it:

    Signed a content deal with YuppTV
    Crossed 3 million subscribers on our flagship YouTube channel ‘ShemarooEnt’
    Crossed 3 million subscribers on its YouTube channel ‘FilmiGaane’
    Crossed 2 billion cumulative views on its YouTube channel ‘FilmiGaane’ Crossed 5 lakh subscribers on its YouTube channel ‘Indian Comedy’
    Launched with Airtel Digital TV: a) Bhojpuri Service in April 2017 b) Comedy Service in May 2017
    Launched with Tata Sky: a) Tata Sky Bollywood Premiere Service in May 2017. ‘Miniplex’ service makes way for this service b) Tata Sky Classic Cinema service in June 2017″

    The company claims that some brands have pulled their advertising out from YouTube since some of their ads were shown next to hateful and offensive content. As a result, YouTube has implemented stricter brand safety guidelines and therefore stopped monetizing certain videos.

  • Q3-2016: Shemaroo reports 16% growth in revenue, PAT up 27%

    Q3-2016: Shemaroo reports 16% growth in revenue, PAT up 27%

    BENGALURU: Indian integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 15.7 per cent higher YoY consolidated Total Income from Operations (TIO) for the quarter ended 31 December, 2015 (Q3-2016, current quarter) at Rs 101 crore as compared to the Rs 87.28 crore in Q3-2015 and eight per cent more than the Rs 93.53 crore in Q2-2016.

    Note: (1) 100,00,000 = 100 lakh = 10 million = 1 crore

    (2) All numbers are consolidated unless stated otherwise.

    Shemaroo’s consolidated PAT for the current quarter improved 27.9 per cent YoY to Rs 12.82 crore (12.7 per cent margin) as compared to the Rs 10.02 crore (11.5 per cent margin) and was 14.5 per cent more as compared to the Rs 11.20 crore (12 per cent margin) in Q2-2016.

    Shemaroo’s EBIDTA including other income at Rs 26.92 crore (26.7 per cent margin) increased 32.9 per cent YoY as compared to the Rs 20.26 crore (14.9 per cent margin) and increased 11 per cent QoQ from Rs 24.25 crore (25.9 per cent margin).

    The company’s Total Expenditure (TE) in Q3-2016 at Rs 75.32 crore (74.6 per cent of TIO) was 10 per cent more YOY than the Rs 68.50 crore (78.5 per cent of TIO) and was 6.3 per cent more QoQ than Rs 70.86 crore (75.7 per cent of TIO).

    The company’s cost of Raw Materials consumed decreased 60 per cent in Q3-2016 to Rs 54.39 crore (53.9 per cent of TIO) as compared to Rs 135.93 crore (155.7 per cent of TIO) and decreased 52.1 per cent QoQ as compared to Rs 113.58 crore (121.3 per cent of TIO).

    Employee Benefit Expense (EBE) in Q3-2015 increased 5.2 per cent YoY to Rs 5.48 crore (5.4 per cent of TIO) as compared to Rs 5.21 crore (3.8 per cent of TIO) and declined 8.8 per cent QoQ as compared to Rs 6.01 crore (6.4 per cent of TIO).

    Basic and undiluted EPS (not annualised) for Q3-2016 was Rs 4.72 , for Q2-2016 it was Rs Rs 4.12; in Q3-2015 EPS was Rs 4.60.

  • Q3-2016: Shemaroo reports 16% growth in revenue, PAT up 27%

    Q3-2016: Shemaroo reports 16% growth in revenue, PAT up 27%

    BENGALURU: Indian integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 15.7 per cent higher YoY consolidated Total Income from Operations (TIO) for the quarter ended 31 December, 2015 (Q3-2016, current quarter) at Rs 101 crore as compared to the Rs 87.28 crore in Q3-2015 and eight per cent more than the Rs 93.53 crore in Q2-2016.

    Note: (1) 100,00,000 = 100 lakh = 10 million = 1 crore

    (2) All numbers are consolidated unless stated otherwise.

    Shemaroo’s consolidated PAT for the current quarter improved 27.9 per cent YoY to Rs 12.82 crore (12.7 per cent margin) as compared to the Rs 10.02 crore (11.5 per cent margin) and was 14.5 per cent more as compared to the Rs 11.20 crore (12 per cent margin) in Q2-2016.

    Shemaroo’s EBIDTA including other income at Rs 26.92 crore (26.7 per cent margin) increased 32.9 per cent YoY as compared to the Rs 20.26 crore (14.9 per cent margin) and increased 11 per cent QoQ from Rs 24.25 crore (25.9 per cent margin).

    The company’s Total Expenditure (TE) in Q3-2016 at Rs 75.32 crore (74.6 per cent of TIO) was 10 per cent more YOY than the Rs 68.50 crore (78.5 per cent of TIO) and was 6.3 per cent more QoQ than Rs 70.86 crore (75.7 per cent of TIO).

    The company’s cost of Raw Materials consumed decreased 60 per cent in Q3-2016 to Rs 54.39 crore (53.9 per cent of TIO) as compared to Rs 135.93 crore (155.7 per cent of TIO) and decreased 52.1 per cent QoQ as compared to Rs 113.58 crore (121.3 per cent of TIO).

    Employee Benefit Expense (EBE) in Q3-2015 increased 5.2 per cent YoY to Rs 5.48 crore (5.4 per cent of TIO) as compared to Rs 5.21 crore (3.8 per cent of TIO) and declined 8.8 per cent QoQ as compared to Rs 6.01 crore (6.4 per cent of TIO).

    Basic and undiluted EPS (not annualised) for Q3-2016 was Rs 4.72 , for Q2-2016 it was Rs Rs 4.12; in Q3-2015 EPS was Rs 4.60.

  • Q1-2016: Shemaroo revenue up 20% at Rs 78 crore, PAT up 88%

    Q1-2016: Shemaroo revenue up 20% at Rs 78 crore, PAT up 88%

    BENGALURU: Indian integrated media content house Shemaroo Entertainment Limited (Shemaroo) reported 20.4 per cent higher consolidated Total Income from Operations (TIO) for the quarter ended 30 June, 2015 (Q1-2016) at Rs 77.63 crore as compared to the Rs 64.49 crore in Q1-2015. However, q-o-q, Shemaroo’s TIO in the current quarter was 10.6 per cent lower than the Rs 86.82 crore in Q4-2015.

     

    Note: (1) 100,00,000 = 100 lakh = 10 million = 1 crore

     

    (2) All numbers are consolidated unless stated otherwise.

     

    Shemaroo’s PAT for the current quarter improved 88 per cent at Rs 11.75 crore (15.1 per cent margin) as compared to the Rs 6.25 crore (9.7 per cent margin) in Q1-2015, but eight per cent lower than the Rs 12.77 crore (14.7 per cent margin) in the immediate trailing quarter.

     

    Shemaroo’s EBIDTA including other income at Rs 24.48 crore (31.5 per cent margin) in Q1-2016 was 23.9 per cent more than the Rs 19.75 crore (31.1 per cent margin), but 9.2 per cent lower than the Rs 26.97 crore (31.1 per cent margin) in Q4-2015.

     

    Two Business Divisions contribute to Shemaroo’s numbers – New media and Traditional Media and Services. On a standalone basis, New Media revenue increased by 83.5 per cent to Rs 13.40 crore in Q1-2016 as compared to the Rs 7.30 crore in Q1-2015, while Traditional Media and Services revenue improved by 12.3 per cent to Rs 64.23 crore in Q1-2016 as compared to the Rs 57.19 crore in Q1-2015.

     

    The company’s Total Expenditure (TE) in Q1-2016 at Rs 54.50 crore (70.2 per cent of TIO) was 18.8 per cent more than the Rs 45.89 crore (71.2 per cent of TO) in Q1-2015, but was 10.9 per cent lower than the Rs 61.17 crore (70.5 per cent of TIO) in Q4-2015.

     

    The company’s cost of Raw Materials consumed went up by 16.2 times in Q1-2016 to Rs 92.65 crore (119.3 per cent of TIO) as compared to the Rs 5.73 crore (8.9 per cent of TIO) in Q1-2015 and was 3.1 per cent more than the Rs 89.86 crore (103.5 per cent of TIO) in Q4-2015. The company would have incurred a heavy loss, but for the fact that changes in inventories of finished goods and work in progress (inventory) had a negative impact and hence reduced TE to the extent of Rs 47.09 crore in the current quarter and Rs 39.18 crore in Q4-2015. Inventory had increased TE by Rs 32.25 crore in Q1-2015.

     

    Employee Benefit Expense (EBE) in Q1-2015 increased 11.4 per cent to Rs 4.58 crore (5.9 percent of TIO) as compared to the Rs 4.11 crore (6.4 per cent of TIO) in the corresponding year ago quarter, but was almost flat (down 0.4 per cent) as compared to the Rs 4.60 crore (5.3 per cent of TIO) in Q4-2015.

     

    Basic and undiluted EPS in Q1-2016 was Rs 4.29, whereas in Q1-2015, it was Rs 5.41 and for Q4-2015, it was Rs 4.82.