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“Turbulent but exciting” is how Spatial Access’ founder and chairperson Meenakshi Menon describes the media audit company’s 10 year journey. It’s a happy occasion – completion...
MUMBAI: A very emotional Shashi Sinha announced at the Emvies that he will be stepping down as the president of the ad club and will be...
Aegis Group plc chairman India & CEO South East Asia Ashish Bhasin does not mince his words when he says. "In the next 24 to 48...
MUMBAI: The Broadcast Audience Research Council (BARC) on Thursday called for information on state-of-the art television audience measurement from players across the globe, in a first...
MUMBAI: The first step towards making the Broadcast Audience Research Council (BARC) operational has been taken with the formation of the television audience measurement body‘s technical...
MUMBAI: A major change is taking place at IPG Mediabrands India. Shashi Sinha, the CEO of Lodestar UM, is taking charge as CEO of IPG Mediabrands...
MUMBAI: TAM Media Research, the only television audience measurement service in India, will conduct a survey in November in the four metros to get an estimate...
MUMBAI: Bipin Pandit, who was the general manager of The Advertising Club, has been named as the chief operating officer. The announcement comes close on the...
MUMBAI: The Advertising Club Bombay has decided to rename itself as The Advertising Club. The decision to change the name was ratified at the club‘s annual...
MUMBAI: A slowdown in the advertising economy looms large amid weakening domestic growth, a sliding rupee and wobbly markets. Fears of a crisis worse than the...
The slowdown pinch was not felt in 2011. It was marked by the cricket World Cup and, along with the Indian Premier League, the first...
MUMBAI: Lodestar UM CEO Shashi Sinha has taken guard as the new Bombay Ad Club president for 2011-12, replacing Bennett, Coleman and Co. Ltd (BCCL) director...
MUMBAI: After the World Cup and the Indian Premier League (IPL), the value of the residual cricketing properties in the year could fall due to India‘s...
Cricket is expected to earn an advertising revenue of Rs 18 billion from its television telecast this year, up from Rs 15 billion in 2010, as...
MUMBAI: The Ad Club Bombay has received 276 entries for the marketing and communication awards – Effie Awards 2010. Ad Club claims that this is the...
The sports genre will be known for four key things in 2007. Firstly, the upheaval that happened regarding cricket. Second, a breakaway initiative by the Essel...
MUMBAI: The apex award at the Indian Telly Awards is the award for Lifetime Contribution to Indian television. The Indian Telly Awards have set up a...
Lodestar Media executive director Shashi Sinha, an avid cricket fan, strongly believes that ‘media is a means to strategy! His viewpoint was justified when his agency...
Zee Telefilms group broadcasting CEO Sandeep Goyal is moving like quicksilver, at least as far as hiring of senior skilled professionals is concerned. Last week, he...
