ITV

Tag: Sharmine Panthaky

  • Menaka Menon joins Leo Burnett Orchard as EVP & branch head for Bengaluru

    Menaka Menon joins Leo Burnett Orchard as EVP & branch head for Bengaluru

    Actor Akshay Kumar, who has become the first male Bollywood Actor (Male) to score 20 million followers on Instagram, received an Instagram memento for the milestone.

    The “Airlift” actor on Monday shared a photo of himself with the memento given to him by Instagram.

    “Here’s another gold from the good people at Instagram. Glad to share, the first Bollywood Actor (Male) to cross the 20 million followers milestone is yours truly. Thank you all once again for the love, sending lots of love and prayers your way.”

    Earlier this month, the actor was seen celebrating this milestone with streamers and a boomerang video. 

    On the work front, Akshay’s recently released movie “Gold” is riding high at the box office and have a couple of movies like “Kesari”, “Housefull 4” and “Good News” on board.MUMBAI: Leo Burnett Orchard, The Leo Group’s full service integrated agency, has strengthened its senior management. 

    The agency has hired Menaka Menon as EVP and branch head for Bengaluru. In her new role, she will report to Leo Burnett Orchard’s COO Prashanth Challapalli. Her last stint was with FCB Ulka Bengaluru where she was the vice president.

    Speaking about bringing Menaka on board, Prashanth Challapalli says, “Our ambition for Leo Burnett Orchard is to firmly drive integration via the Power of One philosophy. This has a direct bearing on the kind of people we want to bring on board – people with multiple skill sets and a hunger to drive this agenda. Menaka is the perfect fit for us. She has worn different hats in her career and brings to the table the kind of ambition, drive and skill sets we were looking for at a leadership level. On behalf of everyone at Leo Burnett Orchard, I am very happy to welcome her on board and wish her great success.”

    Menaka is an alumnus of MICA, and has almost 18 years of experience across advertising and media, with FCB Ulka, J Walter Thompson, UTV and BIG 92.7FM. Menaka began her advertising journey with account management, before moving on to strategic planning and moving to a Branch Head role.

    Speaking about her new role, Menaka says, “Leo Burnett Orchard is an agency poised for the future, where integration is a way of life. I am excited to be part of a team that lives and breathes this philosophy. There is a real opportunity here to expand horizons and to serve the client’s and brand’s best interests as one united team, and I look forward to being part of this vision.”

    Menaka replaces Sharmine Panthaky, VP and branch head Bengaluru, who has moved on from the agency.

  • Orchard Advertising names Sharmine Panthaky as VP & head of Mumbai ops

    Orchard Advertising names Sharmine Panthaky as VP & head of Mumbai ops

    MUMBAI: Orchard Advertising has appointed Sharmine Panthaky as vice president and branch head based in the Mumbai office.

     

    She joins from Interspace Solutions, where she worked as national head – retail and customer engagement.

     

    At Orchard, Panthaky will lead the relationship with key clients and work towards the agency’s growth.

     

    Speaking on their move to strengthen its leadership team with this new hire, Orchard Advertising COO Kaizad Pardiwalla said, “Sharmine joins us having had rich experience in business development and leading many national and multinational client relations. In her we found the unique ability to define the purpose for brands and devise business solutions that could unlock their true potential in the market. She will work with a multi-disciplinary team across The Leo Group India’s specialised offerings in digital, retail, activation, etc., thus helping to drive an integrated communication initiative on the brands we partner. I wish her the very best in taking Orchard to new heights.”

     

    Panthaky added, “Orchard has a legacy of great work on brands anyone would be proud to have on their roster. The leadership team has inspiring and exciting plans for the future. The opportunity to be part of this great journey was a no brainer. Since I’m joining mainstream advertising with Orchard after having spent many years in Out of Home, BTL and other disciplines, it gives me great joy and a feeling of being back home. I’m excited to partner clients and contribute hugely in getting great work out, thus helping to grow the agency’s business.”

     

    Panthaky is a marketing and communications professional with over 13 years of media and advertising agency experience across mainline advertising, out of home, engagement, news distribution and BTL.