ITV

Tag: Shark

  • Vizeum to lead rebranding of BBC Knowledge to BBC Earth across Asia

    Vizeum to lead rebranding of BBC Knowledge to BBC Earth across Asia

    MUMBAI: Vizeum has been appointed to lead the launch of the BBC Earth channel across Asia.

     

    Consistent with BBC Worldwide’s global strategy BBC Knowledge was rebranded to BBC Earth on 3 October, 2015.

     

    In Asia, BBC Earth will be available in Cambodia, Hong Kong, Indonesia, Malaysia, Mongolia, Singapore, South Korea, Taiwan, Thailand and Vietnam. There is also a BBC Earth block in Japan on Wowow.

     

    For India, BBC Worldwide entered into a joint venture partnership with Multi Screen Media (MSM) to launch the channel of BBC Earth. The co-branded channel will be called Sony BBC Earth.

     

    “It’s fantastic to have been appointed to launch BBC Earth in Asia and to expand Vizeum’s global relationship with the BBC. We look forward to working with the team at the BBC to deliver incredible content to consumers across the region,” said Vizeum Asia Pacific MD Duncan Pointer.

     

    BBC Earth offers premium content, original commissions and a world beating pipeline of factual programmes that define the human experience, our planet and the wider universe. The channel will deliver awe inspiring programmes in the BBC’s well-known world class style.

     

    BBC Earth launched with Shark, the history of the ocean’s greatest predators.

     

    The new channel will also see the Asia premiere of The Hunt, within 24 hours of the UK telecast. The blue chip landmark series, narrated by Sir David Attenborough and executive produced by award-winning producer, Alistair Fothergill, explores the dramatic world of predation as never before, taking an intimate look at the remarkable strategies of hunters and the hunted, exploring the challenges animals face and the tactics they employ.

     

    Other programmes on the channel will include the series Life Below Zero, which follows the lives of hard-working people living off the grid in Alaska, Infested in which Dr Michael Mosley explores the bizarre and fascinating world of parasites by turning his body into a living laboratory and deliberately infesting himself with them, and Human Universe, in which rockstar turned nuclear physicist Professor Brian Cox explores our place in the universe.

  • BBC Earth to launch in Asia in October

    BBC Earth to launch in Asia in October

    MUMBAI: BBC Worldwide will be launching its new premium factual channel, BBC Earth, in Asia.

     

    BBC Earth will inspire audiences by sharing the incredible wonders of our universe. The channel will showcase the work of the world’s foremost factual film makers as it takes audiences on a journey of discovery. From the smallest creature under the microscope to the limitless expanses of space, BBC Earth will bring viewers face to face with heart pounding action, mind blowing ideas and the wonders of being human.

     

    The channel, a rebrand of BBC Knowledge, will launch on 3 October. In Asia, BBC Earth will be available in Cambodia, Indonesia, Malaysia, Mongolia, Singapore, South Korea, Taiwan, Thailand and Vietnam. There is also a BBC Earth block in Japan on Wowow.

     

    BBC Earth is part of a global strategy created and shaped by research into audience demand. It is BBC Worldwide’s brand for premium factual content, from natural history and the human world to outer space and science.

     

    BBC Worldwide Asia EVP David Weiland said, “The premiere of BBC Earth in Asia is an important step in BBC Worldwide’s strategy to inspire audiences with intelligent, distinctive content. With BBC Earth, we will now have a compelling way to share premium BBC factual content with audiences in Asia and around the world. With an increased investment into new and premiere content, we are confident that BBC Earth will strike a chord with viewers in Asia.”

     

    On 4 October, BBC Earth will premiere Shark – the definitive series of shark natural history, made on a scale never attempted before and revelatory in both content and photography. This series features over 30 species of sharks and rays, including one that walks on land. The series was filmed in dozens of locations worldwide, ranging from under the polar ice to mangrove swamps, shipwrecks and coral reefs.

     

    The new channel will also see the Asia premiere of The Hunt, less than 24 hours after the UK telecast. The blue chip landmark series, narrated by Sir David Attenborough and executive produced by award-winning producer, Alistair Fothergill, explores the dramatic world of predation as never before, taking an intimate look at the remarkable strategies of hunters and the hunted, exploring the challenges animals face and the tactics they employ.

     

    Other programmes that will premiere later in the year after The Hunt include:

     

    Lands of the Monsoon – A series exploring how life around southern Asia both endures and depends on the tumultuous weather that annually transforms the land – the mighty monsoon. All life is dominated by this rampaging weather system. From Tibet to northern Australia, this series makes an exhilarating journey through the lands of the monsoon.

     

    Life Below Zero (series three) – The icy adventures continue for Life Below Zero’s hardy characters, racing to prepare for their survival as the oncoming winter freeze begins to take hold in Alaska. This ratings-winning series continues to grip audiences as it follows the stories of hard-working people living off the grid miles from the nearest road.

     

    Infested – Dr Michael Mosley explores the bizarre and fascinating world of parasites by turning his body into a living laboratory and deliberately infesting himself with them. He travels to Kenya to give himself a tapeworm – a parasite that can grow to many metres inside the human gut. He also encounters lice, leeches and deadly malaria parasites, before swallowing a pill-camera to reveal what is growing within him. By the end of his infestation, Mosley learns a new-found respect for these extraordinary creatures, which can live off and even take control of their hosts for their own survival.

  • CBS Television tests the water with ‘Shark’

    CBS Television tests the water with ‘Shark’

    MUMBAI: AquaCell announced today that CBS Television, which has historically captured water cooler buzz for its comedies by advertising on Aquacell water coolers installed in retail stores, is diving into uncharted waters by promoting its new prime time drama Shark starring James Woods, on AquaCell’s water coolers installed in law offices.

    “We’re thrilled CBS is expanding its Coolertising program beyond the retail stores by advertising on coolers installed in lawyer’s offices. Lawyer’s offices are the perfect place for CBS Television to promote Shark,” said AquaCell Technologies president Karen Laustsen.

    This latest Coolertising promotion encourages those that are thirsty for something different to “Try a Cooler Courtroom Drama.” The program includes promotion on hundreds of water coolers installed in retail locations in the New York and Los Angeles areas, as well as law offices in the Mid-Atlantic region.

    AquaCell’s “Coolertising” advertising program provides unique “out-of-home” advertising. The company installs its patented self-filling AquaCell bottled water cooler system into various locations free of charge under a multi-year agreement and retains ownership of the “billboard” water cooler.

    Revenue is generated through the sale of the advertising space on the bottle band and cup holder of the permanently attached five-gallon bottle to companies that provide products and services pertinent to the demographics and location.