Tag: Sharad Thakur

  • Nine West by Bata now available on Myntra

    Nine West by Bata now available on Myntra

    Mumbai: As the global fashion scene shifts its focus to India, Nine West by Bata has launched on Myntra to enhance its presence. By blending contemporary style with classic elegance, the footwear aims to elevate women’s everyday wardrobes while redefining modern fashion. This collaboration strengthens the brand’s omni-channel strategy, allowing Nine West to reach fashion-forward women across the country by combining global trends with local style.

    The collection features over 100 styles tailored for the dynamic lifestyle of urban women, including sleek stilettos, classic pumps, versatile mules, elegant slingbacks, and chic flats, sandals, and slides. The range offers a palette of metallics, bold colors, neutrals, and pastels, with modern embellishments. Additionally, handbags, such as patent monogram totes and stylish sling bags, complete the collection, providing the perfect finishing touch for any outfit.

    Commenting on the launch, Bata India VP & head – e-commerce, Sharad Thakur said, “We are excited to expand our relationship with Myntra with the exclusive online marketplace launch for Nine West. We’ve crafted this collection as a versatile wardrobe for the modern woman, seamlessly blending elegance and practicality to match a fast-paced urban lifestyle. We’re confident these pieces will transform everyday fashion, empowering women to navigate their day with both confidence and style. We look forward to elevating the shopping experience and making fashion accessible for every occasion.”

    With this new collection, Nine West combines timeless designs with modern versatility, setting a new standard in urban fashion.

  • American Swan appoints Sharad Thakur as chief marketing officer

    American Swan appoints Sharad Thakur as chief marketing officer

    MUMBAI: Online fashion brand American Swan has roped in Sharad Thakur as its chief marketing officer (CMO). Having over five years experience in fashion and lifestyle eCommerce, Thakur will be responsible for taking American Swan’s online business to the next level. He will be leading all the marketing initiatives for the brand and will take steps to strengthen brand’s penetration across the country.

     

    Thakur said, “It’s a pleasure to be a part of this popular online fashion brand that’s scaling up at a rapid pace. Building on the company’s already highly successful #AS I AM campaign, I intend to drive marketing initiatives to have a better connect with the youth. Coming from a digital background, I aim to be harnessing the industry knowledge I have gained so far in strengthening American Swan’s positioning as one of the most-preferred destinations for fast-fashion.”

     

    American Swan director & CEO Anurag Rajpal added, “We are delighted to have Sharad on board. His expertise and in-depth knowledge of fashion ecommerce and his phenomenal work in the companies he has worked in, were the main reasons that made him a perfect fit for this role. We are looking forward to his value-additions to augment the operations of American Swan and I wish him good luck for the same.”