Tag: Shanmugam

  • Sun schedules July launch of its Tamil channel on Astro

    Sun schedules July launch of its Tamil channel on Astro

    MUMBAI: Sun Network will launch its Tamil channel Sun TV on the Malaysian Astro Direct-To-Home satellite multi-channel television platform in July this year.

    “Early this year, we had launched Sun TV on Astro, but as a Malayalam-Telugu channel. The new plan is to make it an exclusive Tamil entertainment channel,” Sun Network VP sales Shanmugam told indiantelevision.com.

    This is part of the joint venture Sun had signed with Malaysia’s Astro All Asia Network in December 2004 to originate, aggregate and distribute television programming and channels for a global audience. As per the $ 25 million (Rs 1125 million) JV, Sun was supposed to launch a Tamil language channel for distribution on the Astro DTH platform in Malaysia and other South East Asian markets.

    Shanmugam added that the network would provide the Sun TV Malayalam-Telugu content now through Astro Vaanvil, a family oriented channel from the network. Astro Vaanvil is targeted towards the Indian population and broadcasts mainly in Tamil and other South Indian languages.

  • Bombed broadcast centre in Lanka not ours: Sun TV

    Bombed broadcast centre in Lanka not ours: Sun TV

    MUMBAI: Sun Network has denied reports of an attack on its property in Sri Lanka. The company says the broadcast centre which was damaged in a grenade attack in North Sri Lanka doesn’t belong to it.

    According to a PTI report, unidentified attackers lobbed a grenade at the “re-broadcast centre” of Chennai-based Sun TV late last night near Vavuniya. The centre was run by a pro-Tamil organisation, which added its own advertisements, the report said.

    “We don’t have any such broadcast centre in Sri Lanka. The people who had been running the centre, might have been using our transmission equipment illegally, creating the impression that the station is run by Sun TV,” clarifies Sun vice-president sales Shanmugam.

    He adds that the only arrangement Sun has in Sri Lanka is with The Maharaja organisation, which runs terrestrial channels in the country. “We are part of its terrestrial platform,” says Shanmugam.