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MUMBAI: Taboola has struck a global partnership with LG Ad Solutions to launch Performance Enhancer, a tool designed to knit together premium connected-TV exposure with measurable...
MUMBAI: comScore and Kantar Media will be introducing their first joint offering for cross-media audience measurement to key clients. The announcement was unveiled at a...
MUMBAI: Media sellers around the globe will now have the ability to showcase the true quality of their advertising inventory available for sale in programmatic environments...
MUMBAI: ComScore has inked a strategic alliance with WPP’s data investment management division, Kantar. The alliance, which covers territories outside the US, establishes a framework...
