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Tag: Senegal

  • BARC week 27: Sony sports cluster captures all top five slots

    BARC week 27: Sony sports cluster captures all top five slots

    MUMBAI: The 2018 FIFA World Cup Russia continues its strong run for football viewership in India in its fourth week and guided Sony Pictures Network (SPN) India’s sports cluster to obtain all top five positions in the BARC all India ratings.

    The tournament that is being telecast live on Sony Ten 2, Sony Ten 3 and Sony ESPN channels and live streamed on SonyLIV app and website.

    According to BARC, Sony Ten 3 is at the top spot with 149384 impressions (000s) sum, followed by Sony Ten2 with 146283 impressions (000s) sum. Sony Six, Sony Ten1 and Sony ESPN were the other channels in the list in week 27 data.

    According to the broadcaster, the network’s sports channel and Sony LIV’s total cumulative reach of the tournament is 192.7 million viewers for 58 matches which includes the viewership of live matches, wraparound shows, highlights, repeats, surround programming of FIFA World Cup for a TG of All India CS2+.

    If the broadcaster’s live streaming numbers are to be believed, Sony crossed 96 million viewers across India on the sports cluster TV channels. The channel has got most of its live traction from West Bengal with 20.4 million reach followed by Kerala with 16.9 million reach. Rural market has also shown some interest in FIFA and clocked 63.1 million viewers

    According to BARC, top three matches till now were Nigeria versus Argentina, Japan versus Senegal and Korea versus Mexico with 5.1 million, 4.6 million and 4.3 million impressions across India for a TG above 2+.

    SPN India also informed that 47 per cent of the overall viewership is contributed by local language feeds like Hindi, Malayalam, Bengali, Tamil and Telugu.

  • India, Senegal agree on joint cooperation in broadcasting and cinema

    India, Senegal agree on joint cooperation in broadcasting and cinema

    NEW DELHI: India and Senegal have agreed to form a joint working group in areas identified under the executive programme for cultural cooperation, including cinema and broadcasting, signed between the two countries.

     

    The areas identified are based on the Articles 4 and 11 of the agreement pertaining to the Information and Broadcasting Ministry. The Agreement to constitute the joint working group was taken during the meeting between I&B Minister Manish Tewari and Senegal Culture Minister Abdul Aziz Mbaye. Both Ministers agreed to draw a time bound roadmap in order to take the cooperation in the Information and Broadcasting Sector forward.

     

    During the discussions, Mbaye accepted the invitation to visit the International Film Festival of India in Goa in November this year. Both Ministers also agreed to identify cooperation in areas pertaining to co-production in the film sector, sharing the experience by India in setting up the National Museum of Indian Cinema and the efforts being made by India to establish a single window clearance for film shooting in the country.

     

    Tewari apprised the Minister from Senegal on the potential of the areas of cooperation in the film sector and the participation in festivals such as the Children’s Film Festival and the Documentary Film Festival organised by the Films Wing of this Ministry.

     

    Tewari also outlined the initiatives undertaken by the Ministry in the Broadcasting space. He specifically referred to the laws/rules/regulations formulated pertaining to Cable TV/DTH/HITS. Special mention was made regarding the digitisation process in the country and the endeavour to create a viable business model for the industry through this process.

     

    The Senegal Minister referred to the possibilities of cooperation between the Public Broadcaster and the Senegalese Government Broadcaster in the near future.

     

    Tewari also offered to cooperate in training and capacity building through the Indian Institute of Mass Communication. This segment could be promoted through workshops, training modules and orientation courses.