ITV

Tag: second

  • Oscar Movies Bhojpuri new entrant in BARC regional data week 50

    Oscar Movies Bhojpuri new entrant in BARC regional data week 50

    MUMBAI: In the Bengali space, Colors Bangla and Jalsha Movies interchanged their third and fourth positions in BARC data week 50. Oscar Movies Bhojpuri emerged as the new player in the market by securing fifth position in the Bhojpuri market. Zee Kannada continued to be the dominant player in the Kannada space. No changes were observed in Malayalam, Marathi, Tamil and Telugu segments.

    Bangla

    Zee Bangla and Star Jalsha continued to be in first and second positions with 366948 impressions '000s and 314622 impressions '000s respectively. Colors Bangla and Jalsha Movies interchanged their third and fourth positions respectively with 69932 impressions '000s and 64544 impressions '000s. Aakash Aath continued to be in fifth position with 57418 impressions '000s.

    Bhojpuri

    Big Ganga, Bhojpuri Cinema, Bhojpuri Dhamaka Dishum and Housefull Action continued to be in first, second, third and fourth positions respectively with 43864 impressions '000s, 38495 impressions '000s, 13994 impressions '000s and 6477 impressions '000s. Oscar Movies Bhojpuri emerged as the new player in the market by securing fifth position with 2297 impressions '000s.  

    Kannada

    Colors Kannada, Zee Kannada and Udaya TV continued to be in first, second and third positions respectively with 425910 impressions '000s, 399817 impressions '000s and 211325 impressions '000s. Star Suvarna and Udaya Movies stood at fourth and fifth positions with 179493 impressions '000s and 179123 impressions '000s respectively.

    Malayalam

    Asianet, the Malayalam general entertainment channel from Star TV retained its first position with 310692 impressions '000s. Flowers TV, Mazhavil Manorama, Surya TV and Asianet Movies also continued to be in second, third, fourth and fifth positions with 108223 impressions '000s, 86641 impressions '000s, 85330 impressions '000s and 59908 impressions '000s respectively.

    Marathi

    Zee Marathi, Colors Marathi, Star Pravah, Zee Talkies and Zee Yuva continued to be in first, second, third, fourth and fifth positions respectively with 392454 impressions '000s, 159632 impressions '000s, 129360 impressions '000s, 112082 impressions '000s and 49209 impressions '000s.  

    Tamil

    Sun TV, Star Vijay, Zee Tamil, KTV and Aadithya TV retained their first, second, third, fourth and fifth positions respectively with 906402 impressions '000s, 502108 impressions '000s, 487544 impressions '000s, 316618 impressions '000s and 101685 impressions '000s.    

    Telugu

    Star Maa, Zee Telugu, ETV Telugu, Gemini TV and Gemini Movies continued to be in first, second, third, fourth and fifth positions respectively with 646277 impressions '000s, 542091 impressions '000s, 473513 impressions '000s, 418739 impressions '000s and 189137 impressions '000s. 

  • Star Ananda ranks second amongst all TV channels in Tam week 13

    Star Ananda ranks second amongst all TV channels in Tam week 13

    MUMBAI: Bengali television viewers have delivered a startling verdict on STAR Ananda, according to the latest TAM ratings. The Channel has bested all except ETV Bangla amongst the General Entertainment Channels, while leaving news channels trailing far behind, an unprecedented feat in television viewing!

    In Kolkata, STAR Ananda delivered a reach of 2,460,000 as compared to ETV Bangla’s 2,797,000 and ahead of Aakaash Bangla at 2,423,000 (TG: CS 15+; TAM Wk 13 – 26th Mar – 1st Apr 2006). Closest news competitor Tara News achieved a reach of only 1,492,000. In all of West Bengal, STAR Ananda meanwhile notched an impressive reach of 3,404,000 behind only ETV Bangla. Meanwhile, Tara Newz languished far behind at 2,089,000 amongst the news channels.

    STAR Ananda’s election-related programming has also been well received, with its array of special programmes for the West Bengal State Assembly Elections receiving the thumbs up from viewers. Bolun Bidhayak – STAR Ananda’s live on-ground debates pitting the bidhayaks against the electorate – provided exciting numbers grabbing 49% marketshare in the 9 pm to pm slot and 58% in the 1.30 pm to 2.30 slots amongst all news channels. Meanwhile, Jot, Ghot, Vote – STAR Ananda’s election-specific bulletin – captured 57% in the 5.30 to 6 pm slot and 56% marketshare in the 8.30 to9 pm slot (Mon-Sat).

    This record showing for STAR Ananda comes on the heels of an impressive TAM Week 12 for the Channel where it garnered 50% marketshare in Kolkata and 48% in the Rest of West Bengal and featured all 40 of the top 40 programmes, and 49 of the top 50 programmes in the Rest of West Bengal.

    STAR Ananda has constantly scored with its programming, positioning and packaging, bravely showcasing the people’s point of view. The recent ratings are merely a huge endorsement of its stand to empower viewers. Having introduced a paradigm shift in news broadcasting, this unambiguous success of STAR Ananda will leave much to be desired from other Channels.