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MUMBAI: Santosh Padhi—better known as Paddy—is back in the game. The celebrated adman, who co-founded Taproot before selling it to Dentsu, has launched his independent creative...
Mumbai: Chief creative officer Santosh Padhi (Paddy), president Ayesha Ghosh, along with Shreekant Srinivasan (head of Delhi) have put in their resignations at W+K India. Santosh...
Mumbai: This year, Kyoorius Creative Awards has introduced a special initiative to empower younger, growing agencies. For the first time, participants whose entries don’t make it...
Mumbai: With its entry into the EV market last year in October 2022, VIDA and its electric scooter VIDA V1 is all set to raise the...
Mumbai: Anirban Roy has joined Wieden + Kennedy India’s leadership team to head strategic planning for the Delhi and Mumbai offices. He will be operating out...
Mumbai: Wieden+Kennedy has announced that Ayesha Ghosh has been appointed as managing director for India. Ghosh, who will be based in Mumbai, officially starts at W+K...
Mumbai: Wieden+Kennedy (W+K) on Tuesday announced the appointment of Santosh ‘Paddy’ Padhi as chief creative officer (CCO) for India. W+K has been established in Delhi since...
MUMBAI: Shaze, the premium luxury retailer, has partnered with Taproot Dentsu, the creative agency from the house of Dentsu Aegis Network, to launch its keenly anticipated...
MUMBAI: Eureka Forbes, which is responsible for creating iconic brands including Aquaguard and Euroclean, has roped in Taproot Dentsu to handle its creative duties. The agency,...
At a party I attended recently, a woman narrated how at her job interview she was asked if she was planning to get married soon. The...
MUMBAI: An old man with a moustache and a turban advertises a popular spice brand. A chain of resorts has a familiar character giving it a...
MUMBAI: Taproot has become the first agency of Indian origin to win the ‘Creative Agency of the Year‘ title at Adfest. It took home a total...
MUMBAI: For Priti Nair and Naggesh Pannaswami, it wasn‘t the best of times to start their entrepreneurial journey. The Indian economic growth story was getting stained...
MUMBAI: Taproot India chief creative officer and co-founder Santosh Padhi will be joining the annual Adfest event as jury president for the Design Lotus and Print...
MUMBAI: Taproot India has appointed Pallavi Chakravarti to the post of associate creative director. This is the first senior hiring in the creative department since Taproot...
MUMBAI: Taproot is launching a new division, Taproot India Plus (TRIP). TRIP, headed by Purushottam Joshi, will handle creative execution and services, specialising in non –...
MUMBAI: Young Indian advertising agencies will not be affected by the consolidation of the big daddies and they will still find room for growth, industry experts...
MUMBAI: For an Indian ad agency, this can be a moment of pride. Taproot has created a new television campaign for Fox Movies Premium, the rebranded...
