ITV

Tag: Sanskar

  • Watcho and RailWire team up to deliver broadband and binge in Bengal

    Watcho and RailWire team up to deliver broadband and binge in Bengal

    MUMBAI: In a move set to stir up the digital entertainment space, DishTV’s Watcho and RailTel’s broadband arm RailWire have announced a partnership to launch bundled internet and OTT subscriptions in West Bengal. The new service neatly combines RailWire’s trusted connectivity with Watcho’s bouquet of more than 13 popular OTT apps, aiming to offer regional viewers a single-subscription solution.

    Customers can pick from three options: the RW Bangla Entry Pack (25 Mbps, 1.5 TB), the Super Pack (50 Mbps, 2 TB), or the Premium Pack (100 Mbps, 2.5 TB). Each comes with access to a line-up of top OTT platforms, including Hoichoi, ShemarooMe, Sanskar, FanCode, Discovery+, Hungama, and Watcho Exclusives—starting at just Rs 349 plus taxes.

     Dish TV India chief executive and executive director Manoj Dobhal said the partnership “brings together two trusted brands to deliver an all-in-one entertainment solution that is affordable and locally relevant.” He added, “We’re excited to launch this in West Bengal and confident it will meet the needs of consumers looking for simplicity, reliability and quality.”

    RailTel’s director (npm) Yashpal Singh Tomar said the tie-up reflects RailWire’s vision to enrich lives and bridge the digital divide in emerging regional markets. “This initiative enables us to provide not just connectivity but a complete entertainment ecosystem,” he noted.

    With RailTel’s optic fibre backbone spanning 62,000 route kilometres and a network of more than 11,000 local partners, this partnership aims to deliver seamless digital convenience to homes across tier 2 and tier 3 India, with further expansions in the pipeline.

  • Colors Infinity, Comedy Central gain highest OTS in genres: Chrome DM

    Colors Infinity, Comedy Central gain highest OTS in genres: Chrome DM

    MUMBAI: With growth of 2.22 per cent, the English GEC genre marked the highest opportunity to see (OTS) among all categories in week 46 of Chrome Data Analytics & Media. In this category, Colors Infinity gained the highest OTS with 47.7 per cent and Comedy Central was the second most benefitted in terms of OTS with 46.2 per cent in six metros.

    OTS is the actual census-based percentage connectivity of a channel spread across 81 million homes.

    The sports genre ranked second in the gainers category with growth of 1.49 per cent OTS on an all-India including 1L+ market basis. DD Sports gained the highest OTS with 94.7 per cent whereas Star Sports 2 gained the second slot on the list with 81.3 per cent OTS.

    The third position in the gainer’s list of OTS was grabbed by the Religious genre with a growth of 1.31 per cent OTS on an HSM (Hindi-speaking market) excluding 1L market basis. In this category, OTS of Sanskar was leading the genre with 92.9 per cent whereas Aastha stood second with 91.6 per cent OTS.

    Business news genre stood in fourth position in the list with 1.06 per cent growth in which Zee Business lead with 85.5 per cent whereas CNBC Awaz grabbed second position with 83.4 per cent OTS in six metros.

    Last but not the least, the fifth position in gainers list is taken by the English news genre with a growth of 0.31 per cent. In this category, Rajyasabha TV topped the OTS chart with 94.5 per cent whereas Loksabha TV was the second topper with 94.4 per cent in six metros.

    Among the losers, Kids genre was the most affected genre with a drop of 1.61 per cent OTS on an all-India including 1L market basis with Nickelodeon topping the chart with 88.1 followed by Cartoon Network with 84.2 per cent OTS.

    The Youth genre recorded a fall of 0.81 per cent OTS on an HSM excluding 1L market basis. In this category, MTV grabbed highest OTS with 90.8 per cent followed by Channel V with 88.8 per cent OTS.

    Infotainment reserved the third position in the losers list with a drop of 0.50 per cent. History TV 18 and NGC bagged the top two positions with 90.1 per cent and 90.1 per cent, respectively, on an all India including 1L market basis.

    Music took the fourth position in the losers list with a drop of 0.32 per cent. In this category, Sony Mix got first position with 90.1 per cent and 9XM reserved the second position with 88.7 per cent OTS on an HSM excluding 1L market basis.

    Last among the losers was the Hindi movies genre that stood at the fifth position with a fall of 0.26 per cent OTS with Max leading the chart with 94.3 per cent, followed by Star Gold with 93.4 per cent OTS on an HSM excluding 1L market basis.

  • Loksabha TV & Colors Infinity top respective genres in Wk 34: Chrome DM

    Loksabha TV & Colors Infinity top respective genres in Wk 34: Chrome DM

    MUMBAI: The English News genre emerged as the most benefitted with 2.36 per cent in six metros with Loksabha TV topping the chart with 94.6 per cent opportunity to see (OTS) in week 34, Chrome Data Analytics & Media reported.

    Next on the list was the English GEC genre in six metros with a growth of 2.08 per cent wherein Colors Infinity lead the genre with 48.3 per cent OTS.

    With a growth of 1.20 per cent, the English movies genre grabbed the third spot in six metros. In this genre, Movies Now stood at number one with 50.3 per cent.

    This was followed by ‘Sports- All India’ genre on the fourth position with 1.12 per cent with DD Sports leading the chart with 95.2 per cent OTS on <1L market basis. ‘Religious’ genre stood at the fifth position with a growth of 0.82 per cent with Sanskar leading the chart with 95.7 per cent OTS on an HSM (Hindi-speaking market) excl <1L market basis.

  • English news genre grows only 10% in Chrome week 20

    MUMBAI: In week 20, the English movies emerged as the number one genre in six metros with a growth of 34.4 per cent opportunity to see (OTS), according to market researcher Chrome Data Analytics. Movies Now led the section with 48.8 per cent OTS.

    Next on the list was the English GEC genre with a growth of 25.1 per cent OTS. Colors infinity emerged as the channel which benefited the most in the genre with 47.7 per cent OTS.

    The sports genre was next in line, which generated positive ratings and was up by 14.3 per cent OTS with DD Sports being the most benefited channel at 94.7 per cent OTS.

    The English news genre in six metros market saw a growth of 10.6 per cent, wherein Loksabha TV recorded a 94.9 per cent OTS in week 20.

    The kids genre across India registered a growth of 10.0 percent with Cartoon Network leading with 84.5 OTS.

    Amongst the losers of week 20, were the religious channels.. The genre dropped by 5.3 per cent in HSM with Sanskar leading the tally with 95.8 per cent OTS.