Tag: Sanjeev Mulchandani

  • Cyrus Broacha returns with Newscaustic, roasting the news on News9

    Cyrus Broacha returns with Newscaustic, roasting the news on News9

    MUMBAI: Breaking laughs, not just news. Cyrus Broacha, the original master of spoof and satire, is back to tickle the nation’s funny bone with Newscaustic: ‘Let’s roast with Cyrus Broacha on News9.’

    Premiered last Friday, the show promises a riot of irreverent humour as Cyrus skewers the week’s biggest headlines alongside the quirkiest tales from politics, entertainment, lifestyle and beyond. The format blends sharp commentary with his trademark comic timing, ensuring viewers get their news served sunny-side-up, with a generous sprinkle of wit.

    The buzz began at the ‘News9 Global Summit’ in Dubai this June, where Cyrus set the stage alight with his trademark banter and News9 officially unveiled the show. Speaking about the launch, Cyrus quipped, “Nobody knows if news is serious or not anymore, and it’s not my fault, that’s why I do Newscaustic. So please check it out on News9!”

    The first season airs every Friday at 11:00 pm on News9, with repeats across the weekend, and will also be available on connected, linear and OTT platforms. Adding to the fun, an on-ground edition of Newscaustic will be staged on October 4 at Bal Gandharva Rang Mandir in Bandra, Mumbai, with tickets starting at Rs 499.

    “Cyrus Broacha brings with him a legacy of humour that connects across generations,” said TV9 Network, executive vice president & business head, Sanjeev Mulchandani. “With Newscaustic, we are making news more engaging, more relatable and more shareable.”

    TV9 Network, chief revenue officer, Amit Tripathi added, “Humour is a universal connector, and Cyrus is the perfect voice to make news fun without losing its edge.”

    So mark your Fridays, with Cyrus back at the mic, the headlines are guaranteed to sting less and sing more.

  • TV9 promotes Sanjeev Mulchandani to News9 business head

    TV9 promotes Sanjeev Mulchandani to News9 business head

    MUMBAI: The Barun Das-headed Associated Broadcasting Co – the holding company of the TV9 group news channels – has promoted Sanjeev Mulchandani as executive vice-president – sales and business head of the English news channel cluster – News9. Prior to this Sanjeev was branch and revenue  head – west & east for the TV9 network.

    Sanjeev has been with the network for around five years in various positions. Before TV9, Sanjeev was the zonal head – sales (west & south) of Zee News for three years. He has had time with iTV network, Network18, Star India, Reliance Broadcast, Aidem (for NDTV),Hindustan Times, Hutchison Essar, and Hindustan Lever.

    As executive vice-president sales &  business head Sanjeev is in charge of driving revenue growth and building strategic partnerships for the TV9’s English cluster, News9, as well as continuing with his existing role of sales for linear TV.