ITV

Tag: Sanjeev Agrawal

  • Hari Om strengthens leadership team with new appointments

    Hari Om strengthens leadership team with new appointments

    Mumbai: Hari Om, an Indian mythology OTT platform, has added two senior leaders to its team: Sanjeev Agrawal as business head and Reitu Shharma as script head. These appointments aim to strengthen the leadership team and expand the platform’s offerings. Sanjeev Agrawal will lead business strategy, planning, and development, while Reitu Shharma will oversee concept development and research on religious texts to ensure content authenticity and quality.

    Sanjeev Agrawal brings over 15 years of experience across media, telecom, retail, and financial sectors. His previous roles include managing revenue and client relationships at Amagi Media, establishing geo-targeting for Zee TV and Zee Cinema, and founding ‘The Wise Monkey,’ a financial services company.

    Reitu Shharma has over a decade of experience in content development, research, and writing. Her work includes projects like Sankatmochan Mahabali Hanuman, Veer Shalibhdra, Swaraj, and feature film Sarabjit. Her extensive research on over 200 temples and deep understanding of India’s cultural heritage enhance her new role.

    Speaking on the new appointments SVP group Nivedita Basu shared, “We are thrilled to welcome Sanjeev Agrawal and Reitu Shharma to our team. Their extensive experience and unique insights will be invaluable as we continue to expand our platform and offer high-quality content that celebrates India’s heritage and spirituality.”

    Sanjeev Agrawal shared his enthusiasm about the new role, stating, “I am excited to join Hari Om and look forward to contributing to the growth and success of this unique platform. With my experience in business strategy and development, I am eager to help Hari Om reach new heights.”

    Reitu Shharma added, “I am thrilled to work with such a distinguished team at Hari Om. The opportunity to create content that resonates with audiences and preserves our rich cultural heritage is a dream come true. I am committed to bringing my best and contributing to the platform’s success.”

    Head of content Angira Vats said, “With Sanjeev Agrawal’s strategic expertise and Reitu Shharma ‘s profound knowledge of Indian mythology, we are building a powerhouse team that will be pivotal in delivering content that not only entertains but also enlightens our audience with the richness of India’s cultural heritage.”

    Hari Om remains steadfast in its mission to celebrate and preserve Indian heritage and spirituality. With Angira Vats leading the content team, the platform is poised to continue its journey of innovation and excellence, offering viewers a rich tapestry of Indian mythology and religious content.

  • HomeShop18 hops on to DD FreeDish DTH platform

    HomeShop18 hops on to DD FreeDish DTH platform

    MUMBAI: HomeShop18 has hopped on to Prasar Bharati’s direct to home (DTH) platform DD FreeDish.

     

    With this new e-auction win, the channel will reach out to an additional 18 million subscribers of the Indian free-to-air (FTA) DTH broadcasting platform.

     

    The channel has been made available on DD FreeDish from 1 November, 2015.

     

    HomeShop18 CEO Sanjeev Agrawal said, “As the exposure and aspirations of customers in tier II and III geographies evolve, so does their demand for high-quality products. However, due to the limited internet penetration and lack of presence of modern trade there is a gap in latent demand and supply. We have the advantage to cover this gap and reach out to customers across the country through television shopping and our wide range of products. Our association with DD FreeDish is a step towards our commitment to match the HomeShop18 signals to the country’s television penetration and our strong physical reach.”

     

    The channel has shows like 18 Shringaar, Today’s Special Offer amongst others that will provide shoppers with deals, expert advice, a complete new look to women and an assortment of products.

  • HomeShop18 rides the 4G wave for mobile phone shoppers this festive season!

    HomeShop18 rides the 4G wave for mobile phone shoppers this festive season!

    NEW DELHI: If you’ve been looking for the best destination to shop for a new mobile phone, look no further. From the latest iPhone 6S Plus to the new 4G handsets in town, HomeShop18, India’s leading television shopping channel also available on the web and mobile is making it all accessible this festive season. The company is launching a total of 11 new mobile devices in the month of October alone. All these launches are part of Homeshop18’s biggest sale, the Diwali Mela.

     

    Of the 11 mobiles, 6 products will be exclusively available on HomeShop18 including two next-gen mobile devices, Intex 4G mobile phone and Penta 4G Calling Tablet. These two 4G devices are a must have for customers who like to stay updated on the latest technology!

     

    Mr. Sanjeev Agrawal, CEO, HomeShop18 said, “At HomeShop18, our endeavour is to let our offerings reflect the ongoing consumer demands and preferences. With the current smartphone market in India pegged ahead of the US and China in terms of growth rate, and the wave of 4G adoption, we wish to offer our customers the entire gamut of mobile offerings. This increases the buying propensity of our customers as they get to browse through an entire range of new products on offer, thereby, significantly increasing consumer traction and interest in our mobile category.”

     

    With 4G handsets, customers can take advantage of superior, uninterrupted connectivity, especially during video chats and calls over the internet. For the younger generation, they can stream music, videos and movies share information online at a much faster rate than ever before. On buying the Intex 4G shoppers get a free screen guard and protection cover while, the purchase of the Penta 4G entitles them for a free keyboard. 

     

    The other exciting mobile handsets that will be launched this month are- three mobile models from Panasonic, Spice Proton 4 and 5, Celkon A36 Star, Penta 802Q, Spice 45Q and Intex Live 2. All these phones are bundled with exceptional promotions and freebies that make the proposition even more attractive.

     

    HomeShop18’s Diwali Mela guarantees a string of prizes and offers. A guaranteed cash back offer called “HomeShop18 Diwali Shagun”  that will entitle all customers who shop for Rs. 7,999 or more during the period of 13th October-15th November, 2015 to a voucher of Rs. 1,001 to be redeemed on the next purchase on HomeShop18-TV, Web and App. Apart from this, customers can also get a chance to  win an LED TV every hour, every day  till 31st October ’15 and a bumper prize of a Toyota Innova during this Diwali carnival.

     

    Where else would you get the advantage of scanning the latest and most exclusive mobile launches? So, stay tuned as HomeShop18 – your go-to shopping destination this October and make the most of the festive offers during its mobile fiesta! 

     

    About HomeShop18:

     

    HomeShop18 is India’s first comprehensive television shopping channel, selling credible brands to customers nationally, operating in a multimedia environment including Internet, TV and via mobile. As a pioneering player in the space, HomeShop18 changed the way Indians shop by launching India’s first 24 hour Home Shopping TV channel in 2008.  In 2011, HomeShop18 commenced its e-commerce arm with HomeShop18.com. With the introduction of mobile shopping in 2013, Homeshop18 redefines the way consumers shop. Present over all virtual platforms of shopping, HomeShop18.com has emerged as one of the largest e-retailer in India.

     

    Today, HomeShop18 reaches a strong loyal customer base with an impressive portfolio of over 14 million SKU’s across multiple categories and a logistical reach of over 3000 locations across India. HomeShop18 offers a complete product range across all major categories; including digital, fashion & lifestyle, beauty products, jewellery, kitchen essentials, home & furnishings, kids’ gear, food and many more.

     

    HomeShop18 offers cash-on-delivery along with other popular payment methods of credit, debit, wallet and internet banking. HomeShop18 TV channel is available to all cable operators & leading DTH players: Tata Sky-151, Dish TV- 118, Reliance- 219, Videocon- 124, Airtel- 112. For details on HomeShop18 shows and its various products, customers can call 1800-1800-918 and for exciting contest and information, visit the Facebook page- https://www.facebook.com/homeshop18 or follow the Twitter handle@HomeShop18https://twitter.com/homeshop18.

  • HomeShop18 partners PayU Money to enhance customer experience

    HomeShop18 partners PayU Money to enhance customer experience

    MUMBAI: Virtual retail business HomeShop18 has partnered with online payment gateway company PayU Money to strengthen its customer experience.

     

    In recent times, online payment gateways have caught on as a preferred mode of transacting on virtual platforms. With PayU Money, shoppers can avail discounts from 10 per cent or Rs 200, depending on the transaction amount.

     

    HomeShop18 CEO Sanjeev Agrawal said, “Our aim, at HomeShop18, is to provide customers with choice and convenience at every step. We are delighted to partner with PayU Money and give patrons an online payment solution for easy transactions. By offering great deals and discounts on purchases made with PayU Money, we are ensuring another safe, secure and highly convenient way of shopping online.”

     

    PayU India co-founder Nitin Gupta added, “We are delighted to partner with Homeshop18 and are confident that PayUmoney will provide an extremely convenient and faster online paying experience to the customers.”

     

    The platform can be used across various categories of HomeShop18.

  • Network18 appoints Sanjeev Agrawal as Homeshop18 CEO

    Network18 appoints Sanjeev Agrawal as Homeshop18 CEO

    MUMBAI: In order to strengthen its leadership and business, Network 18 has appointed Sanjeev Agrawal as CEO of Homeshop 18 with effect from 4 May, 2015. 

    He will be based in Noida.

    Homeshop18 founder and CEO Sundeep Malhotra will mentor Agrawal over the next several months while Malhotra transitions to another entrepreneurial opportunity within or outside RIL retail.

    Network18 group CEO AP Parigi said, “On behalf of the Board of the Homeshop18 and our valued partners SAIF, GS Home Shopping and OCP Asia – I wish to place on record the outstanding contributions made by Sundeep in establishing Homeshop18 as one of the India’s premium brands. I am delighted to welcome Sanjeev Agrawal to the Network18 Group. I wish him every success in his new role.”

     

    Malhotra added, “It’s been an amazing nine year journey and I feel privileged and blessed to have got this opportunity to not just build an outstanding business but to have worked alongside some of the finest colleagues, talent, investors and associates, without whose help this journey would not have been possible. Homeshop18 is today the undisputed market leader in the TV shopping genre and I wish Sanjeev and the entire team all the very best for the future.”

    Agrawal said, “Homeshop18 is a pioneer in its field and has a unique business model. Full credit to Sundeep and team to have built this business. Both the consumer and the industry are evolving at a rapid pace. I see Homeshop18 at the forefront of driving this change and maximising the opportunity. I am excited to be a part of this journey.”

    Agrawal comes with over 26 years of experience across FMCG, fashion and retail sector. He has held senior leadership positions at Future Value retail and Pantaloon Retail besides his FMCG stints at Balsara, Revlon, P&G, Godrej and HLL. In his last assignment he was managing director at Skechers South Asia.

  • Skechers launches TVC for GOrun 2

    Skechers launches TVC for GOrun 2

    MUMBAI: Skechers, the American shoe maker, has launched a campaign to promote its GOrun 2 range of performance shoes, specially designed for runners.

    Commenting on Skechers new TV commercial, Skechers south Asia managing director Sanjeev Agrawal said, “In our new, witty television commercial, the GOrun 2 wearing human successfully races and beats a cheetah, the World’s fastest animal. Like the cheetah, Skechers GOrun 2 footwear is lightweight, sleek and fast – a size 9 men’s shoe weighs just 187 grams.”

    The commercial is being aired across all genres of channels including Hindi GEC, regional GEC, music and English entertainment channels. The mix of channels is in line with the wide reach that the brand has achieved in a short period of time.

    Going forward, Skechers GOrun 2 will associate with running events across the country, beginning with the Vasai-Virar Mayor’s Marathon on 27 October. The marathon will be for the cause of the girl child with the motto “Save the Girl Child and Maintain Nature’s Balance”.

    Designed for speed and to improve running performance, the GOrun 2 series advances on the ‘mid-foot strike’ design, popularised by Skechers. It works as a great shoe to foster a barefoot running experience.

  • Skechers launches TVC for GOrun 2

    Skechers launches TVC for GOrun 2

    MUMBAI: Skechers, the American shoe maker, has launched a campaign to promote its GOrun 2 range of performance shoes, specially designed for runners.

     

    Commenting on Skechers new TV commercial, Skechers south Asia managing director Sanjeev Agrawal said, “In our new, witty television commercial, the GOrun 2 wearing human successfully races and beats a cheetah, the World’s fastest animal. Like the cheetah, Skechers GOrun 2 footwear is lightweight, sleek and fast – a size 9 men’s shoe weighs just 187 grams.”

     

    The commercial is being aired across all genres of channels including Hindi GEC, regional GEC, music and English entertainment channels. The mix of channels is in line with the wide reach that the brand has achieved in a short period of time.

     

    Going forward, Skechers GOrun 2 will associate with running events across the country, beginning with the Vasai-Virar Mayor’s Marathon on 27 October. The marathon will be for the cause of the girl child with the motto “Save the Girl Child and Maintain Nature’s Balance”.

     

    Designed for speed and to improve running performance, the GOrun 2 series advances on the ‘mid-foot strike’ design, popularised by Skechers. It works as a great shoe to foster a barefoot running experience.