ITV

Tag: Sanjay Dua

  • IBN 7 to launch talk show ‘Zindagi Live

    MUMBAI: IBN 7 will launch a weekly talk show Zindagi Live from 9 September. The show will try to provide a platform for people who have survived adversities in life. Hosted by Richa Anirudh, a panel of experts will join the show for discussions with the guest.

    Every Sunday each episode will focus on issues like divorce, alcoholism, obesity and AIDS among others. The personal accounts will be accompanied by interesting facts, trivia and statistics to further enhance viewer knowledge on the subject.

    IBN 7 managing editor Ashutosh said, “Zindagi Live is a show on the personal struggles of ordinary people, who have battled adversities and have now chosen to share their experiences with our viewers. While for some, these accounts might show a different and more realistic side to life, for others they may provide strength, comfort and inspiration, that despite the hardships life must go on.”

    Added CNN-IBN and IBN 7 national sales head Sanjay Dua, “At IBN 7 it is our constant endeavour to provide interesting new programming and Zindagi Live is one such example. The property promises to be unlike any other talk show on Hindi news television and is bound to attract great response from both the viewers and the advertising fraternity, alike.”

  • CNN-IBN and IBN 7 to conduct Indo-Pak poll in ‘State of the Nation’

    MUMBAI: To celebrate the 60 years of Independence, IBN 7 and CNN-IBN is re-starting the channels’ flagship public opinion series State of the Nation. The opinion series will involve a two nation simultaneous opinion poll conducted by Centre for the Study of Developing Societies (CSDS) in India and AC Nielsen in Pakistan.

    Beginning on 12 august in CNN-IBN and IBN 7, the three half-an-hour episode series will have a final one-hour show on 15 August.

    The bi-nation poll divided into four parts includes the Kashmir question, opinion about India, Pakistan and the World, the political debate — UPA in India, General as dictator in Pakistan and people to people show, Indian and Pakistani citizens on each other.

    The bi-nation opinion poll will be based on face-to-face interviews with about 2500 respondents each in India and Pakistan, broadly representing the regional and social diversity of each country.

    CNN-IBN and IBN 7 editor-in-chief Rajdeep Sardesai said, “Both India and Pakistan have come a long way since Independence in 1947, despite once being a single entity. While myriad socio-political and economic differences have arisen between the two countries in the past 60 years, our cultural and historical links are nonetheless still the same. Our attempt at such a poll is to understand these very differences and commonalities from both sides of the border and possibly work towards a more affable future.”

    IBN 7 managing editor Ashutosh said, “Don’t you ever wonder what our Pakistani counterparts think about us? Do they hate us, like us or are indifferent to our existence? What about the Kashmiris? This particular edition of State of the Nation is one of its kind and will attempt to provide answers to these questions straight from the horse’s mouth.”

    CNN-IBN and IBN national sales head Sanjay Dua said,”State of the Nation has always been extremely popular with our viewers. However, this particular version is in a league of its own as it involves the first-ever bi-nation opinion poll of its kind. This property speaks for itself and will prove a lucrative platform for those looking to advertise with us.”

  • CNN-IBN asserts leadership in English News space

    CNN-IBN asserts leadership in English News space

    MUMBAI: CNN-IBN has claimed leadership in the English News market. As per the latest TAM data the channel, this week, has emerged as the leader in most TGs, including the crucial primetime TG.
    Market: All India, Period: Week 47

                                             All day

    CS AB 25+ MALE 38 per cent
    CS AB 25+ 38.5 per cent
    CS AB 15+ 33 per cent

     

                                      Weekdays Primetime

    CS AB 25+ MALE 41.2 per cent
    CS AB 25+ 39.4 per cent
    CS AB 15+ 39.5 per cent

    CNN-IBN and IBN 7 editor in chief Rajdeep Sardesai said, “These findings are yet another source of delight to our team, who have consistently worked hard to get this far. However, being a key player in today’s competitive media market means that we take such achievements in our stride and use them to motivate us to continue attaining new heights.”

    CNN-IBN and IBN 7 network sales head Sanjay Dua added, “CNN-IBN, by providing quality English News is able to create a confluence between the continuously increasing affluent Indian community and the discerning marketer.”

    Relative channel shares of English News channels:

    Channel

    Relative share percentage All Day

    Relative share percentage Weekday
    CNN IBN 33 39.5
    NDTV 24×7 33 30.2
    Times Now 17 14
    Headlines Today 11 7
    CNN  6 7
    BBC 0 2.3

    TG: CS AB 15 years + 
    Market: All India 
    Period: week 47 
    Source: TAM Peoplemeter System

  • TV18 strengthens senior management

    TV18 strengthens senior management

    MUMBAI: The Raghav Bahl promoted Television Eighteen has embarked upon a big and aggressive expansion not only into the online media, but also leveraging on the strengths of the ‘CNBC universe’ in order to cash in on the advertising boom.

    Thus, TV18 Media Networks, the ad sales division of the group has realigned ad sales operations to strengthen and capitalize on the TV18 Group’s television, online and mobile media properties.

    According to TV18 Media Networks CEO B Saikumar “The kind of growth our TV18 network has seen the challenge now is to do justice to individual products and revenue streams.”

    The business news channels, the online ventures, the CNBC bestsellers CD division and Focus (the ground events division have, thus, been grouped under an umbrella brand loosely referred to as the ‘CNBC Universe’.

    Streamlining the responsibilities of key professionals like Raj Kamath, Anil Uniyal and Sanjay Dua is one such move in this direction, says Sai Kumar. Reason: create ‘new touch points’ for clients and offer better business solutions, which all would add to the company’s
    revenues.

    For example, Kamath’s role has been expanded from handling sales activities of CNN-IBN to be in charge of ad sales inventories of the TV18 Network (business and general news channels).

    Uniyal, who earlier handled the west and south Indian regions of TV18 business channel, has been given the added responsibility of ‘CNBC Universe’. Dua, who earlier was responsible for north and eastern markets of India for the four channels (CNBC TV18, Awaaz, CNN-IBN & IBN7) will henceforth oversee CNN-IBN and IBN7 and possible local channels in the near future.

    This significant change is indication that the group has done away with regional head portfolios and placing four professionals of the company in charge of coordinating the sales activities of various products with each of them reporting into Kamath who is answerable to Sai Kumar.

    Reinstated what SaiKumar has said, Kamath adds that through this streamlined process, the clients will be offered an integrated marketing communication via the multi-media platform.

    Dua points out that the new structure will ‘help further in creation and optimizing’ of the brand clout of the TV18 Network. Though the Hindi news channel space is cluttered, for Dua IBN7 is bringing in more brands on board that have a national profile instead of mere regional appeal.

    The restructuring drive is also aimed at future plans of the TV18 Group, which includes expanding further into the web space through acquisitions and making forays into markets and language that have not been tapped by the company.

    As Sai Kumar points out, the group is poised to leap into the next level of growth as newer operations near profitability levels.

  • CNN-IBN launches series ‘The Golden South’

    CNN-IBN launches series ‘The Golden South’

    MUMBAI: CNN-IBN has unveiled a series focusing on south India . The series The Golden South also marks the 50-year celebrations of formation of the four southern states – Tamil Nadu, Andhra Pradesh, Kerala and Karnataka.

    Launched on 30 October, The Golden South will run till 26 November. The series will feature weekend half hour specials, which will air programmes pertaining to south India ranging from its diverse culture, food habits, music, entertainment, religion etc. The programming would also announce the Golden Keralite, the Golden Andhraite, the Golden Tamilian and the Golden Kannadiga (basis a viewer voting) in each of the four half hour specials on 4 November, 11 November, 18 November and 25 November respectively, informs an official release.

    The series will also have a special feature The Big South Debate, a one-hour special show on 26 November. The findings of a nationwide poll that would sense the mood of South India will be revealed in The Big South Debate.

    According to CNN-IBN & IBN7 editor-in-chief Rajdeep Sardesai, “Our aim for presenting this series is to celebrate the golden jubilee of the grand southern states. Our effort is to provide our viewers an in-depth knowledge about the formation and development of the states and its people, who have made India proud. I am confident that our viewers will find this programming interesting and engaging.”

    “Thematic content like this differentiated offering generates higher interest with advertising community” adds CNN-IBN & IBN7 national sales head Sanjay Dua.