ITV

Tag: Sangeet Bangla

  • Tune into india’s no. 1 bengali music channel – sangeet bangla!

    Tune into india’s no. 1 bengali music channel – sangeet bangla!

    MUMBAI: Sangeet Bangla will complete its 13th year in the business, as the number 1 Bengali music channel in India. The channel was jointly launched by Media Worldwide and SVF in 2005 and will turn 14 on the auspicious Poila Baisakh (Bengali New Year).

    Sangeet Bangla serves as a suitable platform for the film and music industry of Bengal, acting as a perfect media partner to reach the target viewership. It is not just about entertainment, it is an endeavour to showcase the resplendent Bengali culture through its music and movies, which is unique and typically a characteristic of the land.

    The channel has maintained its top position because of their riveting audience-capturing and retaining programmes. Good packaging, high production standards and quality content have positioned the channel as the most preferred choice of the Bengali music loving audience. From break-free compilations to karaoke and retro to romantic, Sangeet Bangla offers a variety of shows showcasing different genre of music and moods serving an audience of all age groups.

    Here are a few notable ones:

    SB Morning Hits – A break free morning show playing a gamut of Bengali film hits that will help the viewers to start their mornings with a dose of great music. 

    Howrah Bridge – The spirit of Kolkata brought to life in this pulsating programme interspersed with songs dedicated by the viewers. This program airs all their special requests and dedications plus messages. Every week there's a star integration with this show, wherein a celebrity features and interacts with the viewers through their email or SMS song requests. The celebrity responds to their queries and even shares personal anecdotes.

    Tumi Je Amar – A one-hour musical, this show features the most popular romantic hits.

    SB Superhits – Bengali super hit songs of Sangeet Bangla, played back to back in this show.

    Nonstop Hits – A half an hour song compilation in which popular Bengali film numbers that has hit the score are played back to back, in this break free show.

    SB Public Demand – A one-hour compilation of the best of Sangeet Bangla hits from the yesteryears. This show is dedicated to nostalgia and music, songs which still have a strong recall value, those which are evergreen, popular and always on demand. 

    SB Hit Machine – SB Hit Machine airs a compilation of the best of SB Superhits.

    SB Tunes – A half an hour compilation of the recent Bengali film hits which displays the caller tunes’ codes. Hence, one can also download songs and set them as caller tunes. 

    Fresh Hits – An hour of fresh Bengali music, airs current hits from non-film and film categories.

    Karaoke Film Hits – A half an hour show airing songs with lyrics. One can sing along while watching their favorite Bengali hits and enjoy karaoke in their home itself!

    SB All Time Hits – Features a mixed bag of Bengali film music, all-time Bengali super hit songs from recent times and past.

    Top 10 – A weekly musical countdown show featuring the Top 10 Bengali film music every week.

    Sangeet Bangla is the channel preferred by the Tollywood Film Industry to promote their upcoming films because of the unwavering status it has held since its inception. One of its highlights is that it aims to keep the audience informed about the latest happenings of Tollywood. It’s social following is immense with 5.6 million followers on Facebook with a reach of 6.3 million, 381K followers/713K impressions on Twitter, 4.8 lakh subscribers on YouTube with approximately 80 million views (total) and 135K followers on Instagram and counting.

  • Media Worldwide launches Bangla Talkies

    Media Worldwide launches Bangla Talkies

    MUMBAI: Music channel network, Media Worldwide Ltd has announced the launch of an all new channel Bangla Talkies.

    The music channel network launched with Sangeet Bangla in the year 2005, a Bengali music television channel. Since its inception, Media Worldwide has grown to a 5-channel network with Music India, Sangeet Bangla, Sangeet Bhojpuri, Sangeet Marathi and now Bangla Talkies added to the portfolio.

    Bangla Talkies will be a back to back Bengali music channel with 100 per cent exclusive content available on no other channel. It will be airing all time bangla hits with a collection never ever seen on any Bengali music channel.

    Media Worldwide Ltd co-founder Mahendra Soni said, “I am delighted to announce the launch of our latest channel in the Media Worldwide network called Bangla Talkies. It is with immense pleasure that I speak of the growth story of Media Worldwide from its inception to having 5 channels under its brand name today. Media Worldwide envisions providing wholesome entertainment of the vibrant music and film industry to a country of over a billion people in the language, ethos and culture which we all celebrate and are proud of.”

  • SANGEET BANGLA PROMISES A SUPER WEEKEND WITH ITS SUPER SUNDAY SEGMENT

    SANGEET BANGLA PROMISES A SUPER WEEKEND WITH ITS SUPER SUNDAY SEGMENT

    Kolkata: Sangeet Bangla, the no.1 Bengali Music Channel, predominantly ruling Eastern India, have started a new segment called “SB Super Sunday” from 11th March. The main aim is to give audience a perfect end to their week. 

    In the first week, it started off with the quintessential combination of Movie, Music and World TV Premiere, an idea of revolving 360 degree route by providing non-stop entertainment to the mass. 

    On 11 March, the line-up was:

    Starting with Goopy Gyne Bagha Byne – The classic film by Satyajit Ray (3-6pm)
    Next, Gaan Piriti – The Biggest Bangla music concert (6-9pm)
    And last, World TV Premiere of Hello – A Hoichoi Original web series (9-10pm)

    After the success of the first edition of Super Sunday, Sangeet Bangla decided the jazz it up the following week by bringing an iconic pair like Sharmila Tagore and Soumitra Chatterjee starrer Aranyer Din Ratri  (3 PM to 6 PM) and a horror web series, Cartoon, starring Paayel Sarkar in her first ever web series (9 PM to 10 PM).
    The following two weeks had their viewers’ weekend spiced up, as promised with National Award winning Satyajit Ray film Pratidwandi and a Women-Centric web series called Bouma Detective, which has Bollywood actor Rohit Roy as the male protagonist; and Arundhati Devi’s Chhuti, and a non-fiction show about four college students exploring the unexplored supernatural zones of Kolkata in Bhootoorey.
     

  • Media Worldwide to launch Marathi music channel; names Dewoolkar as chief creative officer

    Media Worldwide to launch Marathi music channel; names Dewoolkar as chief creative officer

    MUMBAI: Media Worldwide is all set to launch a new Marathi music channels called Sangeet Marathi in September 2015. The channel launch is part of the company’s expansion plan for the coming year.

     

    This will be the company’s fourth music channel after Music India (Hindi), Sangeet Bangla and Sangeet Bhojpuri. Beginning with Sangeet Marathi, the company also plans to launch a number of music channels for the Indian audience in the future.

     

    Media Worldwide has roped in Deepak Dewoolkar as the chief creative director of Sangeet Marathi.

     

    Dewoolkar, who enjoys a large fan base and is a very well known name and face in the Marathi cinema, has played the lead part in blockbuster Marathi movies like Vaat Pahte Punvechi,Janmadaata, Pratidav, Navra Majya Muthit Ga and Maza Saubhagya among 70 other films and in more than 40 Hindi TV series like Krishna and Jahan Pe Basera Ho amongst others. He has also been a part of Marathi television series like Damini and Lek Ladki Ya Gharchi. He has also been part of few Hindi movies and prominent Marathi dramas like Lagna and Kaal Chakra.

     

    In addition to being an actor, Dewoolkar is also a popular director and filmmaker with 14 films to his credit. His involvement with the Marathi entertainment industry has spanned more than 25 years. Dewolkar is also the recipient of Mama Varerkar Award for the Marathi play, Lagna.

     

    Through his association with movies and performing arts, Dewoolkar’s unmatched understanding of the Marathi music industry will help Sangeet Marathi expand the music horizons outside of film music.

     

    Media Worldwide director Nisha Chothani said, “We are proud to welcome such an experienced industry professional as the chief creative officer for our channel, Sangeet Marathi. Deepak Dewoolkar brings extensive expertise to our channel and will play a key role in creating the kind of content that appeals to our audience. His knowledge of Marathi music and cinema will be extremely beneficial to our channel highlighting the exuberance of the Maharashtrian culture.”

     

    Media Worldwide managing director Prashant Chothani added, “In an attempt to meet with the expectations of our audience, we decided to bring an expert on the Marathi entertainment industry on board. Deepak Dewoolkar brings a different point of view, that of the audience, to the table. His knowledge will help us design content that is at par with the choices of the viewers. We are extremely excited with this alliance and get an insight into his perspective.”

     

    Dewoolkar said, “As a Marathi actor, filmmaker, and director, I have been associated with the Marathi film industry for over 25 years. I have travelled across Maharashtra, interacting with the masses and understanding their choice of music and movies. There is a huge paradigm of music outside the Marathi movies. People revel in ethnic Marathi music like Natya Sangeet and Bharud that are not played on music channels generally. With Sangeet Marathi, we plan to handpick the choicest music to serve the numerous audience sets we are aiming to reach.”

  • Sangeet Bangla garners 49 per cent share in music genre in Bengal: TAM

    Sangeet Bangla garners 49 per cent share in music genre in Bengal: TAM

    KOLKATA: Sangeet Bangla has emerged as the most watched channel of Bengal in the music genre, as per the week 22 of TAM TV Ratings. The music channel has beaten Music F Fatafati in terms of gross viewership in thousands (GVT), time spent per viewer (TSV) and reach (RCH). Sangeet Bangla has garnered 4,458 GVTs, whereas Music F Fatafati managed 2,455 GVTs.

     

    On the other hand, Dhoom Bangla got 2,190 GVTs.

     

    Sangeet Bangla, in week 22 has garnered a market share of 49 per cent, while Music F Fatafati has around 27 per cent and Dhoom Bangla has 24 per cent.

     

    A city-based music expert said that even though young people today are glued to Bollywood and Hollywood tunes, the TAM data clearly reveals that they consume Bengali music as well.

  • Music F Fatafati gains big in week 16 of TAM TV Ratings

    Music F Fatafati gains big in week 16 of TAM TV Ratings

    KOLKATA: Music F Fatafati has beaten Dhoom Bangla in terms of gross viewership in thousands (GVT) and time spent per viewer (TSV), as per the latest report of week 16 released by TAM.  Music F Fatafati has also beaten Sangeet Bangla in TSV.

     

    As per the TAM report, the data has been collated from the target group of 15-24 years. Music F Fatafati garnered 765 million GVTs as compared to the 549 million GVTs it got last week. The time spent on the channel was 39.16 hours as compared to 26.02 hours recorded last week.

     

    On the other hand Sangeet Bangla garnered 1313 million GVTs as compared to the 1208 million GVTs, last week. The time spent on the channel was 30.32 hours, up from 28.69 hours, recorded the previous week.

     

    Dhoom Bangla has gained big this week. The channel received 737 million GVTs, an up from the 467 million GVTs it got last week. It also saw a rise in the time spent, which was 31.23 hours, as compared to 22.05 hours, a week before. 

     

    Even though young people today are glued to Bollywood and Hollywood tunes, the TAM data clearly reveals that they consume Bengali music as well.

     

    Commenting on the report, media analyst Namit Dave said, “There is so much demand for music in Kolkata that the new entrant Music F-Fatafati has easily started to get a good pie especially when others are already doing well in the market.” 

  • ‘Music channels are under pressure to increase revenues’ : Prashant Chothani – Media Worldwide director

    ‘Music channels are under pressure to increase revenues’ : Prashant Chothani – Media Worldwide director

    With an already cluttered and competitive music channel market, acquiring a good chunk of market share was not easy for Music India. Having achieved that, Media Worldwide, the company that operates the channel, has plans afoot to launch two regional music channels.

     

    In an exclusive chat with Indiantelevision.com’s Richa Dubey, Media Worldwide director Prashant Chothani attributes the success of Music India to a complete Bollywood masala content and a strong focus on distribution.

     

    Excerpts:

    Music India had initiated talks with Sahara for diluting stake. What is the status now?
    We are still in talks with a few broadcasters. We have nothing to announce at this stage.

    Isn’t it tough to exist as a standalone music channel broadcaster while others are part of networks?
    We are actually planning to expand our bouquet. We are launching two regional music channels. The first one to come up this year will be a Bhojpuri music channel. The Marathi music channel will follow soon. Besides Music India, we have a Bengali music channel called Sangeet Bangla.

    How will you manage to raise funds for the two channels?
    We can fund it ourselves – and we can always raise debt.

    Isn’t this the wrong time with a host of new broadcasters preparing to enter the market while analogue cable bandwidth is already choked?
    Distribution is definitely getting more expensive as there are a lot of channels and there is not enough space available on cable networks. One has to deal with carriage fee. But I have old relationships in the cable industry. And we run a popularly watched Hindi music channel.

    But aren’t revenues difficult to come by for music channels?
    Music channels are under pressure to increase revenues. GECs are dishing out a lot of music content; they are also airing music talent hunt shows. Even news channels run music promotions. But we are doing well, as is reflected in our ratings.
    ‘Our content is primarily Bollywood based. We prefer showing Shah Rukh Khan rather than the VJs‘

    Why are MTV and Channel [V] infusing a lot of non music programming?
    MTV has put a lot of non music content. They identify themselves as a youth channel -and want to stay connected with the youth. Although Channel [V] does not have non music content as much as MTV, both of them are trying to tap into the semi-GEC space.

     

    As a result, they have diverted from the concept of music television. I believe a music channel should primarily play music.

    So how do you define your channel profile?
    When we started a year back, our tagline was ‘Simply Music’ and we have stuck to that. Unlike the other music channels, we don’t have VJs. Everything on the channel is fresh and we have all that a music lover wants. We provide latest ring tone codes, availability of CDs, etc. We have not diverted from music. Our audiences want to consume entertainment which is film and lyrics based. Anything related to Bollywood music is available on Music India.

    Is ‘Simply Music’ enough to drive a music channel?
    Only music works. As our ratings demonstrate, we are strong competitors to Channel [V] and MTV. Sometimes we are even ahead of Channel [V].

    How do you compare in terms of reach?
    In cable TV homes, we are No. 2 after MTV. On the direct-to-home (DTH) platform, we are on DD Direct Plus and Dishtv. Both MTV and Channel V are not on DD Direct. Our core focus is to make the channel available to as many people as we can because all viewers want to see music.

    What is special about your content?
    Our content is primarily Bollywood based. Our programming and scheduling is also distinctively different. We believe that we can’t do anything better than the song that is playing on the channel. We prefer showing Shah Rukh Khan rather than the VJs. We have a programme called Lagey Raho which runs across the day and has songs playing a particular theme – dance numbers, romantic and sad songs among others.. We keep refreshing this every 15 minutes. These are then followed by movie trailors in Just Trailors.

    But one hardly comes across ads on Music India?
    That is how we schedule it. We don’t want consumers to get bored of an overdose of ads. We, therefore, do not place more than one or two ads every break; we have a perfect balance. Ultimately, viewers are here to see songs and trailors. Even if the ads come, viewers do not shift the channel because they know that we will be back with music. That is the credibility we have built. We deliver good RoI to the advertisers.

    What is the major source of revenue for Music India?
    Our business model is ad driven. About 50 per cent of our revenue comes from ads. Movie trailers account for the balance 50 per cent. Our core TG is 15-34. We have brands like Coke, Pepsi, LG, Sony Ericson, Motorola, Nokia, Vodafone, Idea, Tata Indicom, Bajaj, Hero Honda, Margo, HUL, Cadbury, Asian Paints and Perfettis.
    How about your other channel Sangeet Bangla?
    A lot of content on Sangeet Bangla is exclusive. Besides music, we also show a movie every day at the prime time slot.
  • Essel Shyam wins contracts in Bangladesh, targets Rs 750 million revenue in 2006-07

    Essel Shyam wins contracts in Bangladesh, targets Rs 750 million revenue in 2006-07

    MUMBAI: Essel Shyam Communication Ltd, a 50:50 joint venture between Essel and Shyam Group, has bagged two turnkey projects for television channels in Bangladesh valued together at $5 million (Rs 225 million).

    Bangla Vision, a 24-hour news and entertainment channel, has used Essel Shyam’s services for integrating the complete set up starting from acquisition (studio) to transmission (teleport). Essel Shyam is doing similar work for CSB, a news and entertainment channel which is expected to launch later this month.

    The other contracts include putting up VSATs for ONGC in 154 locations across the country at a value of Rs 164 million and for ministry of defence at 97 locations in the Himalayan range for Rs 270 million.

    “With this, we are targeting a turnover of Rs 750 million for this fiscal, up from Rs 537.8 milllion a year ago. For CSB, the project includes setting up of a complete satellite channel including newsroom automation,” says Essel Shyam Communication ED and whole time director Lalit Jain.

    Essel Shyam is planning to raise Rs 600 million through an initial public offering (IPO) to fund its expansion plan. The company has filed Draft Red Herring Prospectus with SEBI (Securities Exchange Board of India) and proposes to offer 55,00,000 equity shares of Rs 10 each through the book building process.

    Essel Shyam is into the business of providing various services related to satellite communication such as VSAT, teleport, SNG/DSNG and BPO facilities. The company is providing teleport services to channels of Zee Group, Janmat, Zoom (Times Group), IBN 7, Hungama TV. Several regional channels like Shalom TV, MM TV, Sangeet Bangla, Total TV and Sudarshan TV are also using Essel Shyam’s teleport. The company has recently set up a mode