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Tag: Samsung India

  • MMTC-PAMP names Amul Saha as chief digital officer

    MMTC-PAMP names Amul Saha as chief digital officer

    Mumbai: Indian gold & silver refinery accredited by the London Bullion Market Association (LBMA), MMTC-PAMP announced the appointment of Amul Kumar Saha as its chief digital officer. In his new role, Saha will create and drive strategy to scale up presence and achieve market leadership in the fast-growing consumer space. This would include building new business and revenue streams and presence in strategic and high growth spaces like eCommerce, digital gold, buyback and other related business lines. He will report to MMTC-PAMP managing director & CEO Vikas Singh.    

    Saha is a seasoned business leader with 12 plus years of experience in sales, business development, product marketing and technology. His recent specialisations are in the Online and E-Commerce domain and he was earlier associated with Samsung India. Under his leadership, the brand achieved online market leadership in the hyper competitive consumer durables sector.  

    Commenting on his new role, Saha said, “I am honoured to take up this responsibility that the company has entrusted me with. As a part of my new role, I will be exploring uncharted avenues to grow our consumer-facing business primarily through Digital and Omni-channel initiatives. My approach to solving complex problems is by breaking them down into smaller problem statements, identifying key input metrics, and laying down processes that can help the organization scale in a predictable and organized manner. I am obsessed with improving the consumer experience and I would like MMTC-PAMP to be at the forefront of improving consumer experience in the precious metals industry.”   

    MMTC-PAMP CEO and MD Vikas Singh said, “I am delighted to welcome Amul as our chief digital officer. Amul is a seasoned business leader with diverse experience across sectors. His extensive track record in building successful portfolios and achieving market leadership through winning teams make him a great asset at MMTC-PAMP.”   

    An alumnus of IIM-Ahmedabad, IIEST Shibpur, and RIMC Dehradun, Saha has experience managing complex multi-party environments that simultaneously involve brands, marketplace sellers, third-party fulfillment partners, and a host of external agencies. 

  • Samsung India announces top level organisational rejig

    Samsung India announces top level organisational rejig

    Mumbai: Samsung on Wednesday announced key organisational changes in India to generate more synergies amongst its various businesses as the company further expands its footprint in the country.

    Three new teams are being created to improve operational synergies and consumer experiences. In that direction, the company has appointed CH Choi as the new division leader for the consumer electronics business, while Jinsock Lee will be the division leader for the network business and will be based in Mumbai. Jongbum Park will continue to be the division leader for the mobile business.

    Mohandeep Singh will be new head – sales, marketing and operations for the consumer electronics business, while Raju Pullan will be the new head – sales and retail for the mobile business. Aditya Babbar will lead product marketing for the mobile business.

    The managing director of Samsung R&D Institute Bangalore Dipesh Shah will also head a newly created India Customer Experience (ICX) and business strategy team to create multiple device experience for Indian consumers.

    The new direct-to-customer team will be headed by Sumit Walia. Walia will also lead the corporate marketing team. A new enterprise business team will be headed by Akash Saxenaa.

    Asim Warsi will be pursuing a different professional path and in that, he will continue to be engaged with Samsung India, said the company.

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  • Hero MotoCorp names Ranjivjit Singh as chief marketing officer

    Hero MotoCorp names Ranjivjit Singh as chief marketing officer

    Mumbai: Hero MotoCorp has named Ranjivjit Singh as the new chief marketing officer, according to ETAuto report. He will be succeeding the current CMO Gurinder Sandhu who has tendered his resignation recently.

    Ranjivjit is the former SVP, chief marketing officer of Samsung India who had worked with the Korean consumer electronics for a little over six-year until his exit in 2020. Since then he has been running a marketing consultancy firm, his LinkedIn profile mentions.

    Ranjivjit Singh has an illustrious career of over three decades with senior-level positions at brands like Hindustan Lever, Ericsson Communications, Microsoft India, and HP India.

  • Samsung claims max women empowerment campaign viewership

    MUMBAI: Samsung India’s popular digital campaign showcasing its citizenship initiative ‘Samsung Technical School’ is being claimed to have crossed 80 million views on YouTube in just four weeks of its launch. In this period, the video has been viewed by a record 24 million women, the highest for any advertising video on YouTube in India.

    The campaign #SapneHueBade is the fastest growing among women viewers in India. It showcases the true story of a young girl, Seema Nagar, from a small village near Jaipur, who, with her resilience overcomes social stereotypes and becomes a trained technician, making her family proud.

    “With the Samsung Technical School initiative, we aim to skill the youth of this country from humble backgrounds by imparting advanced training on latest consumer durables and mobile phones. This initiative contributes to the government’s vision of enhancing skills amongst youth. The brief given to the agency was to deliver a real life story from within Samsung Technical School that would inspire a whole generation of girls to take up technical education and also encourage parents to support the girl child. We are glad that 24 million women have loved and shared it with their family and friends, helping in our attempt to break social stereotypes,” said Samsung India chief marketing officer Ranjivjit Singh.

    The digital film showcases how Samsung cares for dreams of girls in India. It revolves around the real life story of Seema Nagar, the trials and tribulations she goes through before entering Samsung Technical School and how it enables her to dream big. The protagonist in the video, who got trained at Samsung Technical School, Jaipur, currently works at the Samsung Service Center in the same city. She is now on her path to realize her dream of opening a service center in her village.

    “Advertising stories that celebrate the strong woman usually focus on the superhuman efforts of the trailblazers. In reality, the front line of the fight is in the mundane and the routine. This is where brave girls like Seema Nagar are marking their territory and overturning perceptions every day. Our attempt to bring to life Seema’s journey brought together a terrific acting ensemble. Added to it is the magic of Wadali Brothers’ voices,” said Cheil India executive creative director Tarvinderjit Singh.

    Samsung Technical School, which is a part of Samsung’s citizenship initiative, was started in 2013 and aims to support the government’s vision to make India a global manufacturing hub by addressing the need for talented manpower with practical know-how and relevant industry experience. There are 22 such centres set up across India in collaboration with the Ministry of Micro, Small and Medium Enterprises (MSME) and Departments of Technical Education in different states such as Rajasthan, Kerala, Bihar, Delhi, West Bengal, Karnataka and Jharkhand.

    Reinforcing its commitment to the government’s ‘Beti Bachao, Beti Padhao’ campaign, Samsung also announced the MSME-Samsung Technical School Scholarship program for girls and differently-abled trainees.

    These schools have so far trained over 2,000 youth and made them job-ready across different technical trades. Around 70% of these students have got jobs, 45% of them with Samsung service centres. The initiative is part of Samsung’s ‘Make for India’ initiative and contributes to the government’s Skill India mission.

  • Samsung’s new campaign on customer service

    Samsung’s new campaign on customer service

    MUMBAI: Samsung India recently launched a nationwide digital and television campaign showcasing its initiative to take customer service to the doorsteps of consumers in the hinterlands.

    The new campaign – conceptualised by Cheil India and unveiled across 50 channels — showcases the journey of a young Samsung engineer, who is on his way to help with services in a remote village in India. The commercial underlines Samsung’s vision of creating long-term relationship with its consumers through timely service.

    Samsung India CMO Ranjivjit Singh said their new initiative of expanding to rural India, right up to the taluka level, helps them in taking care of their valued customers, wherever they were. The new campaign video gives a glimpse of yet another initiative towards ‘Make for India’ commitment.

    Cheil India CCO Sagar Mahabaleshwarkar said even the most advanced products needed some TLC once in a while. While others might expect visiting the service centres, Samsung visits the consumer instead. That’s the measure of Samsung’s emotional investment in its customers.

  • Samsung’s new campaign on customer service

    Samsung’s new campaign on customer service

    MUMBAI: Samsung India recently launched a nationwide digital and television campaign showcasing its initiative to take customer service to the doorsteps of consumers in the hinterlands.

    The new campaign – conceptualised by Cheil India and unveiled across 50 channels — showcases the journey of a young Samsung engineer, who is on his way to help with services in a remote village in India. The commercial underlines Samsung’s vision of creating long-term relationship with its consumers through timely service.

    Samsung India CMO Ranjivjit Singh said their new initiative of expanding to rural India, right up to the taluka level, helps them in taking care of their valued customers, wherever they were. The new campaign video gives a glimpse of yet another initiative towards ‘Make for India’ commitment.

    Cheil India CCO Sagar Mahabaleshwarkar said even the most advanced products needed some TLC once in a while. While others might expect visiting the service centres, Samsung visits the consumer instead. That’s the measure of Samsung’s emotional investment in its customers.

  • Vineet Taneja is now the CEO of Micromax

    Vineet Taneja is now the CEO of Micromax

    MUMBAI: Micromax, one of the leading smartphone player and consumer electronics brand, has roped in Vineet Taneja as its new chief executive officer. He was earlier the country head for IT & mobile businesses of Samsung India.

     
    This move is a testimony to the vision and commitment of Micromax co-founders to bring in the best talent from the industry at the helm to build a strong organisation and steer Micromax through the next phase of growth by capitalising the immense opportunities in this environment of data devices explosion. Taneja will focus on consolidating Micromax’s strong presence in the market, driving global partnerships and strategic alliances while strengthening the organisational capabilities within Micromax.

    Micromax co-founder Rahul Sharma said, “Vineet will be an asset in our next phase of growth, his diverse experience will be a great addition to the Micromax leadership in India both from organisational set-up and business growth perspective. Vineet is one of the most respected corporate leaders in the industry and has a great track record of successfully leading diverse brands across sectors.”

     
    “I firmly believe that he will be a strong partner in our vision to be India’s first technology brand to leave an imprint at the global level. We look forward to working closely with Vineet and support him in this new journey,” added Sharma. 

     
    With an end-to-end P&L responsibility, Sharma is excited and ready to take upon his new work profile. Apart from leading company’s growth and profitability he will spearhead the transformational agenda of Micromax given the burgeoning opportunity in the devices space globally.

     
    On his appointment Taneja said, “Micromax has been one of the great success stories in India’s mobile eco-system, and has pioneered the democratisation of technology for masses by addressing specific consumer needs with constant innovations. We are witnessing an inflection point in the smart devices globally. Therefore, it is a great opportunity for me to lead Micromax into its next phase of growth by consolidating and further strengthening its position in India, and looking at global markets to complete its transition of becoming a global force to reckon with.”

     

      
    With over 25 years of experience, Taneja has worked with leading consumer brands like Hindustan Lever, Nokia and Bharti Airtel, prior to Samsung. From performing sales and marketing roles at HLL & Nokia to general management responsibilities at Bharti Airtel and Samsung, Taneja has evolved as a respected leader of the telecom industry.

     

    Over the last decade Taneja has had the distinction of working for the service provider as well as the device companies giving him a comprehensive understanding of the telecom ecosystem including the OTT play. Taneja holds a degree in engineering from IIT-Roorkee and is also an alumnus of IIM-Kolkata.

  • Samsung India launches slim mobile phones

    Samsung India launches slim mobile phones

    MUMBAI: Samsung India has unveiled a new line of the World’s slimmest mobile phones with the launch of The Ultra Edition Series in India. The company claims this Ultra Edition transcends the current market offering by presenting consumers with unparalleled breakthroughs in technology while retaining simplicity of use.

    The first model to be launched within the series is ‘The Ultra Edition 6.9’. Made with fiberglass re-infused plastic, the phone is a marvel in just 6.9mm thickness, packing along with it a 2 megapixel camera, MP3 Player, Direct TV Out function, 80 MB memory apart from a host of other features.

    Ultra Edition 12.9 (D900) – The slimmest slider phone and the Ultra Edition 9.9 (D830) – The slimmest clamshell phone will be launched in the subsequent month.

    Samsung says that the Ultra Edition series illustrates its sensitivity to consumer needs by delivering mobile phones with deceptively discreet but stylish exteriors while embedding world leading technology features inside. This path breaking slimness coupled with rich multimedia capabilities in The Ultra Edition phones is a result of Smart Surface Mounting Technology (SSMT) pioneered by Samsung worldwide.

    The Ultra Edition phones have been constructed using Titanium, Magnesium and Fibreglass re-infused plastic to impart the solid strength to these Ultra Thin breakthroughs, basis which these are made to pass strict proprietary tests to certify each product’s durability.

    Samsung India senior VP Ihn-Chul Chung said, “Samsung’s foray into Ultra Slim phones is part of the company’s aggressive global strategy to take on the leadership position in the mobile phone market. Understanding that each consumer has different needs Samsung has facilitated convergence in mobile communication with a rapid pace of technological advancement and aesthetic design”

    Samsung india MD HCRyu said, “India is a very critical market for Samsung and the launch of The Ultra Slim Series in India is a testimony to our commitment to meet the growing aspirations of consumers for sleek phones that accentuate their personality without compromising on premium multimedia capabilities”

    Samsung says that the Ultra Edition 6.9 (X820) is its commitment to create the slimmest and lightest product in the market today. Weighing a mere 66 grams and measuring a slim 6.9mm depth, the lightweight Ultra Edition 6.9 is today’s definitive tool to help users stay connected, take pictures with the 2 megapixel camera, or enjoy their favourite tunes with the music player. The Ultra Edition 6.9 balances slim elegance with a functional keypad and tops off its supreme design with a beautifully beveled cut surface for a natural grip.

    Fiberglass-infused plastic is also used to increase durability to protect the features that are compressed into the 6.9mm frame using the Smart Surface Mounting Technology (SSMT).

    Samsung claims that the Ultra Edition 9.9 (D830) raises the bar in slimness and design of clamshell handsets. The company says that the 9.9 mm ultra slim clamshell is the result of Samsung’s constant efforts to go above and beyond the boundaries of form and function. This lightweight mobile comes outfitted with a 2 megapixel camera to capture those special moments wherever the customer goes.

    The Ultra Edition 12.9 offers the latest in multimedia technology with premium slide-up design for business professionals. The 12.9mm slide-up is the thinnest slider ever designed to come equipped with a powerful 3.13 megapixel camera — leading the 3 megapixel camera phone trend in the global market this year. Unique and dynamic user interfaces enhance user’s mobile experience.

    The main screen will reflect networks and call status by displaying animated graphics to alert users of missed calls or unread messages, and imported documents can be viewed on the vivid 262K color screen. Users can also enhance the multimedia experience with the Bluetooth stereo headset. Whatever your desires may be, the Ultra Edition 12.9 will “slide up” next to the customer for his/her’s next command.