GURGAON: Samsung Ads has tapped Vignesh V as director of ad sales for India, handing him the mandate to crank up growth, sharpen strategy and cement...
MUMBAI: When an adtech player wants to make a statement, it brings in a strategist who’s seen the script unfold for decades. Huella, one of India’s...
MUMBAI: Samsung Ads, in partnership with Kantar, has unveiled a revealing new white paper titled ‘Beyond Awareness’, which lays bare the rising clout of Connected TV...
MUMBAI: Jackelyn Keller has been appointed chief marketing officer of Comscore, effective January 2025. With a robust background in marketing and academia, Keller brings a wealth...
Mumbai: Havas Group India’s media investment and experience arm Havas Media Group India has unveiled India’s first brand lift study on CTV in collaboration with a...
Mumbai: Programmatic partner MiQ has announced a partnership with Samsung Ads DSP (demand-side platform) to bolster the reach of its solutions and video campaigns across Samsung’s...
Mumbai: Global tech company The Trade Desk on Wednesday announced its collaboration with Samsung Ads, a platform for advanced TV advertising solutions that can further help Indian marketers...
NEW DELHI: A new controversy threatens to rock the ongoing World Cup, the Indian cricket team especially, with the ICC (International Cricket Council) issuing notices to...