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Tag: Sameera Saxena

  • FremantleMedia’s Confessions: It’s Complicated was exclusive on Facebook

    FremantleMedia’s Confessions: It’s Complicated was exclusive on Facebook

    MUMBAI: FremantleMedia’s first web series Confessions: It’s Complicated, launched exclusively on Facebook, has garnered 40 million hits by the finale of the show. The media house claims that they witnessed 70,000 live interactions with the cast of Confessions. The show based on constant audience interaction received 11.5 million views on Facebook.

    Confessions is a story of three girls Nupur Murthy, Sameera Saxena and Raka Ghosh who has moved to Mumbai to pursue their dreams to make it big. The girls set out to explore various aspects of their lives and the show is a coming-of-age tale of these girls.

    The Branded Entertainment and Digital Partnership head Ron Crasto commented, “ 86% of Confessions was watched on the mobile phone. The interactions of the fans with the stars not just came from the top 6 cities but also cities like Lucknow , Surat , Jaipur, Indore, Bhopal . The integrations of all the sponsor brands was seamless in the show and was followed through Facebook brand post and was engaging with the audience.”

    FremantleMedia India business head Vidyuth Bhandary commented, “As a company, we are constantly looking to create innovative content for our clients, audience and at times the platform itself. Confessions was the first drama web-series on Facebook & was also the first web-series to use the Facebook Live application. Being the first web series to have crossed 11.5 million views on Facebook, Confessions was able to achieve this success due to newer innovations and seamless sponsor integrations. We aim to bring more content to entertain our audiences.”

    FremantleMedia has also tied up with brands like Myntra,Gillette Venus,Nano Gen X /Saavn and Miss Malini. It not only gave a lot of traction to the show but also got a lot of brand value for the associated brands. The show saw a huge success across the country and for the first time ever, tied up with Saavn to release the first ever audio series for the show. FremantleMedia also invited fans from top 6 metro cities for Facebook live fan interactions.

  • FremantleMedia’s Confessions: It’s Complicated was exclusive on Facebook

    FremantleMedia’s Confessions: It’s Complicated was exclusive on Facebook

    MUMBAI: FremantleMedia’s first web series Confessions: It’s Complicated, launched exclusively on Facebook, has garnered 40 million hits by the finale of the show. The media house claims that they witnessed 70,000 live interactions with the cast of Confessions. The show based on constant audience interaction received 11.5 million views on Facebook.

    Confessions is a story of three girls Nupur Murthy, Sameera Saxena and Raka Ghosh who has moved to Mumbai to pursue their dreams to make it big. The girls set out to explore various aspects of their lives and the show is a coming-of-age tale of these girls.

    The Branded Entertainment and Digital Partnership head Ron Crasto commented, “ 86% of Confessions was watched on the mobile phone. The interactions of the fans with the stars not just came from the top 6 cities but also cities like Lucknow , Surat , Jaipur, Indore, Bhopal . The integrations of all the sponsor brands was seamless in the show and was followed through Facebook brand post and was engaging with the audience.”

    FremantleMedia India business head Vidyuth Bhandary commented, “As a company, we are constantly looking to create innovative content for our clients, audience and at times the platform itself. Confessions was the first drama web-series on Facebook & was also the first web-series to use the Facebook Live application. Being the first web series to have crossed 11.5 million views on Facebook, Confessions was able to achieve this success due to newer innovations and seamless sponsor integrations. We aim to bring more content to entertain our audiences.”

    FremantleMedia has also tied up with brands like Myntra,Gillette Venus,Nano Gen X /Saavn and Miss Malini. It not only gave a lot of traction to the show but also got a lot of brand value for the associated brands. The show saw a huge success across the country and for the first time ever, tied up with Saavn to release the first ever audio series for the show. FremantleMedia also invited fans from top 6 metro cities for Facebook live fan interactions.

  • Saavn gets first web series on board with FremantleMedia’s ‘Confessions: It’s Complicated’

    Saavn gets first web series on board with FremantleMedia’s ‘Confessions: It’s Complicated’

    MUMBAI: FremantleMedia’s web series Confessions: It’s Complicated is now be available for streaming on Saavn, India’s music streaming platform.

    The shows’ episodes on Saavn are narrative audio versions of the Facebook video show. Every week, one episode has been planned to be added on Saavn’ page after its original video airing. A total of ten audio episodes have been commissioned with a runtime of 8 to 10 minutes per episode.

    “Confessions: It’s Complicated is a unique digital program tailor-made for millennial audiences,” said Saavn VP marketing Priya Rajesh. “Partnering with Fremantle to sponsor and now stream the show on Saavn will enable us to establish a deeper connection with this core group of listeners, by offering their preferred show on the move.”

    The new episodes of the show premieres on Facebook every Monday, Wednesday, and Friday, with special Confessions episodes airing every Saturday.

    Adding to this, FremantleMedia India senior VP brand licensing and digital Ron Crasto commented, “We are proud to announce thatConfessions: It’s Complicated is the first web series available on Saavn. After its premiere success, having the show on Saavn will help Confessions reach out to more new listeners, as well as existing fans of the show.”

    Confessions: It’s Complicated follows the story of three girls namely Nupur Murthy, Sameera Saxena, and Raka Ghosh who move to Mumbai to pursue their dreams of making it big. The girls set out to explore various aspects of their lives in an overarching coming-of-age narrative.

    FremantleMedia claims to have 10 mn views within 40 days of the launch of this web series. The company is also known for producing mega-hit reality shows, including India’s Got Talent and Indian Idol.

  • Saavn gets first web series on board with FremantleMedia’s ‘Confessions: It’s Complicated’

    Saavn gets first web series on board with FremantleMedia’s ‘Confessions: It’s Complicated’

    MUMBAI: FremantleMedia’s web series Confessions: It’s Complicated is now be available for streaming on Saavn, India’s music streaming platform.

    The shows’ episodes on Saavn are narrative audio versions of the Facebook video show. Every week, one episode has been planned to be added on Saavn’ page after its original video airing. A total of ten audio episodes have been commissioned with a runtime of 8 to 10 minutes per episode.

    “Confessions: It’s Complicated is a unique digital program tailor-made for millennial audiences,” said Saavn VP marketing Priya Rajesh. “Partnering with Fremantle to sponsor and now stream the show on Saavn will enable us to establish a deeper connection with this core group of listeners, by offering their preferred show on the move.”

    The new episodes of the show premieres on Facebook every Monday, Wednesday, and Friday, with special Confessions episodes airing every Saturday.

    Adding to this, FremantleMedia India senior VP brand licensing and digital Ron Crasto commented, “We are proud to announce thatConfessions: It’s Complicated is the first web series available on Saavn. After its premiere success, having the show on Saavn will help Confessions reach out to more new listeners, as well as existing fans of the show.”

    Confessions: It’s Complicated follows the story of three girls namely Nupur Murthy, Sameera Saxena, and Raka Ghosh who move to Mumbai to pursue their dreams of making it big. The girls set out to explore various aspects of their lives in an overarching coming-of-age narrative.

    FremantleMedia claims to have 10 mn views within 40 days of the launch of this web series. The company is also known for producing mega-hit reality shows, including India’s Got Talent and Indian Idol.