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Tag: Sameer Khetarpal

  • Domino’s now available on the ONDC network

    Domino’s now available on the ONDC network

    Mumbai: Domino’s, a food service brand, has announced that it has joined the Open Network for Digital Commerce (ONDC) Network. With this integration, Domino’s catalogue will be seen on all apps that a consumer is shopping from across a network that is rapidly developing, while seamlessly facilitating transactions. Customers in Delhi NCR can order Domino’s Pizza via ONDC, and other cities will be live soon.

    This will enable Domino’s to expand its customer base by making its products available to buyers from all ONDC seller apps based on geographical proximity, paid promotions or through product or brand search. The move will help the brand grow its presence across the country and help achieve its mission expanding touchpoints and occasions for consumers to enjoy pizza.  

    As an adopter of the ONDC Protocol, Domino’s is proud to represent everything innovative in products and technology. The brand has already established its reputation as a market disruptor with its innovative range of products. By joining ONDC Network, Domino’s aims to create multiple consumer touchpoints through disruptive innovations.

    On this occasion, Jubilant FoodWorks Ltd CEO & MD Sameer Khetarpal said, “We are delighted to announce our partnership with the ONDC Network, marking a significant milestone and step forward for our brand in India. We aim to serve millions of customers who are looking to order food through the ONDC network.”

    ONDC MD & CEO T Koshy said, “Domino’s joining ONDC is a significant development with the potential to create ripple effects for the F&B category on Open Network. Their vast selection is now more accessible and represents a major expansion of choices for consumers nationwide. When a brand like Domino’s embraces the open protocols, we move closer to our vision of a truly interoperable e-commerce ecosystem that serves sellers and buyers everywhere without any filters. ONDC was conceived with the very idea of digital inclusion to benefit the entire country. We look forward to many opportunities that this integration will unlock soon.”

    India’s tech stack is growing rapidly, and initiatives like the ONDC Protocol are playing a crucial role in driving innovation and growth. Domino’s has already made a name for itself in the market with its innovative product portfolio. By coming on board ONDC Network, the brand is well-positioned to take its products to new customers across the country.
     

  • Domino’s launches a new journey as your joyful companion

    Domino’s launches a new journey as your joyful companion

    Mumbai: Domino’s journey in India, as it unveiled a strikingly vibrant new look, capturing the essence of being more than just a brand – it’s a companion for every joyful moment. This transformation is not just skin-deep; it’s the embodiment of an old friend, reimagined in an exciting new avatar.

    Introducing its dynamic brand campaign, ‘It Happens Only with Pizza’ (IHOP), Domino’s has strategically tapped into the pulse of India’s youth. Across the diverse mosaic of Indian cultures, young people universally find that amidst life’s every tension or celebration, if one gets to eat a good meal, the mood gets further elevated. And what if that meal happens to be a slice of delicious pizza? This insight has shaped Domino’s relaunch – a fresh, youthful, and vivacious persona that resonates with the trends and insights of today’s generation.

    On this occasion, Jubilant FoodWorks Ltd MD & CEO Sameer Khetarpal shared his insights: “While Domino’s is a leader in the pizza category, through ‘It Happens Only with Pizza’, we intend to target consumers’ mindshare to gain and grow share of pizza occasions. Out of 1000 meal occasions in a year, pizza is consumed only thrice. A 360-degree communication, including stores and delivery boxes, brings the experience in an integrated manner, allowing Domino’s to gain a share of occasions in a $51 billion foodservice market, where pizza is just $ one billion.”

    At the heart of this brand revitalization is the IHOP campaign, designed to infuse Domino’s with an energetic and dynamic flair, particularly appealing to Gen Z and young millennials. This initiative forms a cornerstone of Domino’s “Brand Relaunch” campaign, encompassing a fresh packaging design and a comprehensive brand overhaul. The aim is clear: to position Domino’s as the ultimate choice for creating memorable experiences and fostering connections, all centred around the shared love for pizza. Consumers can rest assured, that the Domino’s Pizza they know, and love remains unchanged – it’s the same magical recipe, now wrapped in a more vibrant and youthful presentation.

    Domino’s has also brought alive 3D anamorphic billboards in Delhi for the first time in the QSR industry. This visual spectacle will feature larger-than-life representations of key IHOP moments, mirroring the new packaging design to enhance brand recognition.

    Sandeep Anand, EVP and CMO at Domino’s India, echoed this excitement: “We’re thrilled to embark on this transformative journey with our customers. This evolution reflects our commitment to staying dynamic and relevant, responding to the ever-changing preferences of the youth. This rebranding goes beyond aesthetics; it’s about creating lasting brand memories that resonate with fun, freshness, youthfulness, and vibrancy. Elements like our eye-catching 3D Anamorphic Billboard and our catchy brand anthem are set to create an unprecedented brand recall.”

    This comprehensive activation serves as more than just marketing – it’s a narrative about the unique moments that are elevated by the presence of pizza. Amplified through strategic social media channels, this campaign is designed to maximize engagement and reinforce Domino’s position as the top culinary choice.

  • Jubilant FoodWorks names Amazon’s Sameer Khetarpal as CEO & MD

    Jubilant FoodWorks names Amazon’s Sameer Khetarpal as CEO & MD

    Mumbai: Noida-based Indian food service company Jubilant FoodWorks Ltd (JFL) has named Sameer Khetarpal as its new CEO and managing director for five years beginning 5 September. Khetarpal succeeds Pratik Pota and joins JFL from e-commerce company Amazon.

    An alumnus of the Indian School of Business (ISB), Khetarpal has served in several senior leadership roles across sectors such as e-commerce and management consulting during his two-decade-plus career.

    In his most recent role at Amazon, Khetarpal conceptualised, launched, and scaled several businesses like Amazon Fresh, Amazon Food, and Amazon Pharmacy over a stint of six-and-a-half years.

    Prior to Amazon, Khetarpal served as a partner at McKinsey and Co. He has also served stints at GE Capital and Hindustan Unilever.

  • Jubilant FoodWorks onboards Sameer Khetarpal as CEO & managing director

    Jubilant FoodWorks onboards Sameer Khetarpal as CEO & managing director

    Mumbai: Food service company Jubilant Food Works Limited (JFL) announced on Monday the appointment of Sameer Khetarpal as chief executive officer and managing director of the company. Khetarpal will succeed Pratik Pota effective from 5 September 2022, the company said in a statement.

    He joined Jubilant from Amazon, a company where he had been working for six and half years, during which time he conceptualized, launched and scaled several business units like Amazon Fresh, Amazon Pharmacy and Amazon Food.

    Before joining Amazon, Khetarpala worked as a partner at McKinsey and company, where he helped tech companies build their businesses and transform themselves into digital enterprises. He was instrumental in building data-driven service lines used by several fortune 500 companies. He has previously worked with GE Capital and Hindustan Unilever.

    Speaking on the appointment, Jubilant FoodWorks chairman Shyam S. Bhartia and co-chairman Hari S. Bhartia said, “We are now a multi-country, multi-brand company with deep investments in technology. We are looking to further our investments across our portfolio of brands to become a food tech powerhouse. Sameer, with his strengths in building digital first businesses in related spaces will provide the necessary leadership to our business. He is a strong, dynamic and values-driven leader with an impressive track record of delivering consistent high-quality performance in tough consumer businesses.”

    On his new role, Khetarpal said, “As India’s largest food service company, JFL is uniquely poised to scale non-linearly across multiple businesses and geographies. The company has an exceptional track record of innovation and serving customers with exemplary standards. I am honoured to join Jubilant FoodWorks and look forward to working closely with the Jubilant team, to serve millions of customers by building businesses driven by technology and operations excellence.”

    Incorporated in 1995, JFL holds the exclusive master franchise rights from Domino’s Pizza to develop and operate the brand in India, Sri Lanka, Bangladesh, and Nepal. In India, JFL has a network of 1,567 Domino’s restaurants across 337 cities.