Tag: Salman Khan

  • Ek Tha Tiger to open on 15 August

    Ek Tha Tiger to open on 15 August

    MUMBAI: After the makers of the 3D format of Sholay backed out of the release of the film on 15 August, the place has been promptly taken by YRF‘s Salman Khan-Katrina Kaif-starrer Ek Tha Tiger .

    Earlier, the film was scheduled to release on 13 August and have a long weekend along with Sholay 3D as its only competitor in the week. But, among a buzz that the makers of the 3D formatted Sholay postponed the release of the film getting scared of Tiger, Jayantilal Gala interrupted to say that the sound part of the film was taking time. Hence, the delay.

    A romantic thriller, Ek Tha Tiger is produced by Aditya Chopra and directed by Kabir Khan.

    Salman-Katrina will be seen together on the screen after four years.Their last film together was the 2008 release, Yuvvraaj.

    Ek Tha Tiger will release on Wednesday. Incidentally, Salman Khan‘s starrer Bodyguard also released on Wednesday (31 August) last year.

  • Suzuki launches Hayate campaign featuring Salman Khan

    MUMBAI: Suzuki Motorcycle India (SMIPL), a subsidiary of two-wheeler manufacturer Suzuki Motor Corp, has launched the ad campaign for its recently launched mass segment motorcycle – the Hayate.

    The campaign features the company‘s first brand ambassador Salman Khan. It has been ideated and executed by creative agency RK Swamy BBDO. The campaign is aided by the tagline ‘Suzuki Hayate, yun hi nahi chalate!‘ which translates to ‘Suzuki Hayate – there‘s always a reason to ride it.‘

    The campaign is targeted towards the population in rural and semi-urban peripheries. It will use all mediums including television, cinema, radio, and print.

    As part of the TVC, a police constable is shown informing his senior that a prisoner has run away. Khan enters the scene in a style reminiscent of his Dabanggg character (Chulbul Pandey) and says that he would use his new Hayate to catch the criminal and in the process highlights the benefits of the motorcycle. The campaign would be featured on general entertainment, movie, news, and regional language channels. The TVC will be also aired during Indian Idol Season 6, Salman Khan Movie Festival on UTV Movies and on Zee News.

    SMIPL national head – marketing Anu Anamik said, “Hayate is a stylish, high performance, affordable, fuel efficient and easy to maintain motorcycle designed for daily commuters. Our brand ambassador Salman Khan is a passionate biker and a discerning brand endorser. This new association derives a strong connection between the Suzuki two-wheeler brand and the different segments that our expanding range of products is addressing. Salman Khan‘s national, cross-market, cross-segment appeal combines well with the Company‘s brand theme of Apna Way of Life.”

    RK Swamy BBDO senior partner Sunil Kukreti added, “We wanted to play along Salman‘s well-embedded imagery to build an instant connect with the audience. We wanted all these attributes and brand imageries to be well communicated through this campaign featuring our brand ambassador, Salman Khan. His appeal cuts across segments and blends well with Suzuki‘s mass appeal, thereby connecting directly with our target audience.”

  • Preity Zinta’s Ishkq In Paris to release on 21 September

    Preity Zinta’s Ishkq In Paris to release on 21 September

    MUMBAI: Preity Zinta‘s debut film as a producer Ishkq In Paris is set to hit the silver screen on 21 September.

    Zinta‘s comeback film is apparently inspired from a Hollywood love story, Before Sunrise.

    The romantic drama that released in 1995 is about a young American man and French woman who meet on a train in Europe, and wind up spending one romantic evening together in Vienna. Unfortunately, both know that this will probably be their only night together.

    Directed by filmmaker Prem Raj, ‘Ishkq In Paris‘ stars French actress Isabelle Adjani and Arjun Rampal in the lead roles. Salman Khan plays a cameo in the film.

    Zinta was last seen on the big screen in 2009 in a cameo performance in Salman Khan starrer Main Aurr Mrs Khanna.

  • My Name Is Khan premiered on Channel 4 in UK

    My Name Is Khan premiered on Channel 4 in UK

    MUMBAI: Karan Johar‘s Shah Rukh Khan-starrer My Name Is Khan was recently premiered on Channel 4 in the UK.

    Following the telecast of the film, it became a trending topic on Twitter.

    My Name Is Khan, released on 12 February 2010, is still playing in certain territories globally.

    Other films to be telecast, as part of the channel‘s Indian film season, include Salman Khan‘s Dabangg, Ranveer Singh and Anushka Sharma starrer Band Baaja Baaraat and Disney‘s first Hindi film Do Dooni Chaar.

    Less commercial films including Road, Movie and Udaan would also be screened.

  • Salman Khan is Suzuki’s first brand ambassador

    MUMBAI: Two-wheeler manufacturer, Suzuki Motor Corporation, has roped in Salman Khan as the brand ambassador for Suzuki Motorcycle.

    This is the first time that Suzuki has got any ambassador on board.

    Suzuki will be looking at associating with Salman Khan across the range of its projects, campaigns and initiatives. The actor will feature in the ATL and BTL activities of the company.

    With the recent product launches that provide customers a choice in each segment, Suzuki two-wheelers has embarked on a journey of ramping up its presence and relationships across the country and market segments, the company said.

    Suzuki Motorcycle India Private Limited (SMIPL) vice president- sales and marketing Atul Gupta said, “We are delighted to have Salman Khan associating with one of the world‘s most iconic two-wheeler brands. We believe that Suzuki and Salman together will make an emotional connect with all sections of customers that Suzuki‘s range of two-wheelers reaches out to. The association with Salman was driven by the imperative of quickly building a strong connection between the Suzuki two-wheeler brand and the different segments that our expanding range of products is addressing.”

    SMIPL national marketing head Anu Anamika added, “As we expand our portfolio, it was important to find a human face who can best portray and project our brand and product promise. Salman Khan is a passionate biker and a discerning brand endorser. His mass appeal, cutting across segments, complements the mass appeal of Suzuki.”

    The company also aims to find broad synergy in Khan‘s social initiatives such as ‘Being Human‘.

    The first Suzuki campaign featuring Khan will be based on the recently launched Suzuki‘s mass market motorcycle, Hayate, and will be breaking shortly.

    According to an official communiqué, SMIPL aims to be amongst the top players in the Indian two-wheeler market. In order to step towards this objective, the company is undertaking capacity expansion and strengthening its network. The company will be increasing its annual capacity from the current 3.6 lakh units to 5.4 lakh units by 2013. It also plans to double its sales and service network in the next two years.

  • Salman Khan appointed brand ambassador of Suzuki Motorcycle

    Salman Khan appointed brand ambassador of Suzuki Motorcycle

    MUMBAI: Suzuki Motorcycle India has appointed Salman Khan as its first brand ambassador for India.

    Khan will spearhead the company‘s above-the-line and below-the-line initiatives. Said Suzuki Motorcycle India national marketing head Anu Anamika, “It was important to find a human face who can best portray and project our brand and product promise. Salman Khan is a passionate biker and a discerning brand endorser. We also find broad synergy in his social initiatives such as ‘Being Human‘.”

    The first campaign featuring Khan will be based on the recently launched mass market motorcycle, Hayate, that will hit the market shortly.

    By 2013, Suzuki Motorcyle plans to increase its annual capacity from the current 360,000 units to 540,000 units while doubling the sales and service network in the next two years.

    It is also expected to set up a second plant in Haryana at a cost of Rs 20 billion with a capacity for 2 million units. The plant will start its operations in 2014.

  • Akshay Kumar to remake Malayalam film

    Akshay Kumar to remake Malayalam film

    MUMBAI: Akshay Kumar has approached Priyadarshan to remake in Hindi The Arab, The Camel and P Madhavan Nair that the director had helmed in Malayalam.

    Confirming the same, Priyadarshan said, “I am remaking this Malayalam film of mine The Arab, The Camel and P Madhavan Nair in Hindi. That is the last film I did with Mohanlal. Akshay Kumar would feature in the Hindi remake and will also produce it.”

    The Arab, The Camel, and P Madhavan Nair is a 2011 Malayalam romantic comedy that stars Mohanlal, Mukesh, Lakshmi Rai and Bhavana.

    Meanwhile, Priyadarshan is awaiting the release of his latest Hindi film Tezz on 27 April. The film features Anil Kapoor, Ajay Devgn, Zayed Khan and Kangana Ranaut and Mohanlal in a cameo.

    Kumar’s move follows Salman Khan and Ajay Devgn who have been engaged in remaking films from South India.

  • Dabaang 2 not to have Eid release

    Dabaang 2 not to have Eid release

    MUMBAI: YRF‘s Salman khan-starrer Ek Tha Tiger has been tipped for an Eid release. Going by the penchant of Khan to release his films on the occasion of Eid, it was being rumoured that his other starrer Dabaang 2 would also release on Eid.

    But the rumours have been put to rest by the makers of Dabaang 2. The film will now release during Christmas. The reason: Ek Tha Tiger and Dabangg 2 are completely different films but releasing two films of Khan on the same day wouldn’t be advisable.

    Producer-director Arbaaz Khan feels that crowding the Eid weekend with two Salman releases wouldn‘t be good.

    Meanwhile YRF‘s other release Ishaqzaade will now release on 11th instead of 18 May. The pre-poning of the release is due to the postponing of Vidhu Vinod Chopra‘s Ferrari ki Sawaari that was to release on 11 May but was later postponed.

    YRF confirmed, “With Ferrari ki Sawaari moving to a later date and the IPL crunch matches kicking in from 18 May, this shift will give Ishaqzaade a better window for release.”

    This means that Ishaqzaade will clash with the Kareena Kapoor-starrer Dangerous Ishq that also releases on 11 May.

  • Salman Khan gets 5% stake in Yatra.com

    Salman Khan gets 5% stake in Yatra.com

    MUMBAI: Bollywood actor Salman Khan will hold around five per cent stake in travel portal Yatra.com.

    He has been signed in by the portal to play the role of Mr. Yatra as it brand ambassador. Khan will be the face of Yatra.com’s new marketing campaign in India and the US.

    Additionally Yatra.com will make it possible to contribute a token amount to Khan‘s NGO Being Human every time a transaction takes place on their website. The company will also sell Being Human merchandise on its website who’s sale will be contributed to the NGO.

    This association is part of the portal’s strategy to strengthen its connect with the masses and increase the brand’s recall value in tier II and tier III towns.

    Yatra.com CEO and co- founder Dhruv Shringi said, “We are delighted to have Salman Khan as part of the Yatra family both as a brand ambassador and shareholder. We have always wanted expand to newer mass markets and associating with Salman Khan would enable us to do the same.”

    Khan commented, “I am really excited about my association with Yatra.com. This is not a normal brand association, where I am there just for face value. With Yatra, I am also now a shareholder. I have immense confidence on the brand and am hopeful that the association will be beneficial for the both of us.”

    Yatra.com will be launching its new marketing campaign in April.

    Yatra.com is positioned as a brand ‘Creating Happy Travellers’ in the market and provides information, pricing, availability, and booking facility for domestic and international air travel, railway reservation, hotel bookings, holiday packages, buses, and car rentals. We offer a host of travel services designed to make business and leisure travel easier.

    Other investors in Yatra.com include Promod Haque‘s Silicon Valley-based Norwest Venture Partners (NVP), Reliance Anil Dhirubhai Ambani Group‘s Reliance Capital, Raghav Bahl-promoted Network 18, and Intel Capital, the strategic investment arm of Intel.

  • Salman Khan to share screen space with Jackie Chan in Tamil film

    Salman Khan to share screen space with Jackie Chan in Tamil film

    MUMBAI: In a casting coup of sorts, Tamil film producer Venu Ravichandran, also known as Aaskar (Oscar) Ravichandran, has roped in Salman Khan to share screen space with Jackie Chan in his ambitious film, Thalaivan Irukiran.

    Confirming the news Ravichandran said, “I have been discussing the film with Jackie Chan for the last few years. The script has a global theme with an Indian connection.”

    The film will be a sequel to Chan’s hit film Armour of God.

    Interestingly, Kamla Hassan will also wield the megaphone.It is said that Katrina Kaif has set her eyes on the South film industry and has signed up for the film.

    Ravichandran has made films like Dasavathaaram, Vaaranam Aayiram, Ananda Tandavam, Leelai and Lucky Jokers ( all Tamil) and has distributed Malayalam film Velayudham.