ITV

Tag: sale

  • ShopClues unveils new TVC to celebrate fourth anniversary

    ShopClues unveils new TVC to celebrate fourth anniversary

    MUMBAI: To mark its fourth anniversary, ShopClues has launched a new TV ad campaign that promotes the special ShopClues sale, “4th pe 1/4th rate pe” with its tagline “Sab kuch 1/4th rate pe” (Everything at 1/4th the price!).

     

    Conceptualised and created by Enormous Brands, the TVC aptly illustrates how ShopClues is offering an enviable selection of the most coveted products at unmatched and almost unbelievable price points!

     

    The ad film opens with a man carrying a TV like he would hold a mobile phone. The voice over explains, “Mobile ke daam pe tha, le liya, le liya” (It was priced like a mobile phone, so I bought it!). Similarly, it shows a woman rolling out chapattis with a barbell instead of a rolling pin since home gym equipment has now become so affordable. In the most interesting twist, we see an impersonation of Delhi CM Arvind Kejriwal wearing a cap in lieu of his characteristic muffler. The idea is that everyone has been able to upgrade to something fancier and better thanks to the reduced price points on ShopClues.

     

    Through the TV ad film, ShopClues wants to invite its consumers to participate in its fourth anniversary celebrations and make the best of this celebratory sale.

     

    Speaking on the TVC, ShopClues co-founder and chief business officer Radhika Aggarwal said, “On the occasion of our fourth anniversary, we have put together a sale that seeks to reward and gratify our loyal customers. This is a huge milestone for us and through the TVC we want to communicate all the unbelievable product offers that we have curated for our shoppers. The idea is to raise awareness on what’s awaiting customers on ShopClues!”

     

    Enormous Brands managing partner Ashish Khazanchi added, “ShopClues has organised a one-of-its-kind sale to generate excitement around its fourth anniversary. Through the TVC, we have tried to lucidly and simply showcase the amazing proposition on offer. We want customers to understand that the ‘4th pe, 1/4th rate pe’ sale isn’t mere lip service and you can actually grab stuff which seemed out of reach so far within your pre-determined budget.”

  • ShopClues unveils new TVC to celebrate fourth anniversary

    ShopClues unveils new TVC to celebrate fourth anniversary

    MUMBAI: To mark its fourth anniversary, ShopClues has launched a new TV ad campaign that promotes the special ShopClues sale, “4th pe 1/4th rate pe” with its tagline “Sab kuch 1/4th rate pe” (Everything at 1/4th the price!).

     

    Conceptualised and created by Enormous Brands, the TVC aptly illustrates how ShopClues is offering an enviable selection of the most coveted products at unmatched and almost unbelievable price points!

     

    The ad film opens with a man carrying a TV like he would hold a mobile phone. The voice over explains, “Mobile ke daam pe tha, le liya, le liya” (It was priced like a mobile phone, so I bought it!). Similarly, it shows a woman rolling out chapattis with a barbell instead of a rolling pin since home gym equipment has now become so affordable. In the most interesting twist, we see an impersonation of Delhi CM Arvind Kejriwal wearing a cap in lieu of his characteristic muffler. The idea is that everyone has been able to upgrade to something fancier and better thanks to the reduced price points on ShopClues.

     

    Through the TV ad film, ShopClues wants to invite its consumers to participate in its fourth anniversary celebrations and make the best of this celebratory sale.

     

    Speaking on the TVC, ShopClues co-founder and chief business officer Radhika Aggarwal said, “On the occasion of our fourth anniversary, we have put together a sale that seeks to reward and gratify our loyal customers. This is a huge milestone for us and through the TVC we want to communicate all the unbelievable product offers that we have curated for our shoppers. The idea is to raise awareness on what’s awaiting customers on ShopClues!”

     

    Enormous Brands managing partner Ashish Khazanchi added, “ShopClues has organised a one-of-its-kind sale to generate excitement around its fourth anniversary. Through the TVC, we have tried to lucidly and simply showcase the amazing proposition on offer. We want customers to understand that the ‘4th pe, 1/4th rate pe’ sale isn’t mere lip service and you can actually grab stuff which seemed out of reach so far within your pre-determined budget.”

  • TV Today’s Oye FM up for sale amidst disappointing revenues

    TV Today’s Oye FM up for sale amidst disappointing revenues

    BENGALURU/MUMBAI: Entities in the radio business have started to play their cards for survival in the industry. The first one to make the move was Radio City when it entered in an acquisition agreement with Jagran Prakashan. Now, TV Today’s Oye FM is in spotlight.

     

    According to an announcement on the BSE, the Board has approved the sale of the radio FM business, which has seven radio stations operating in Delhi, Mumbai, Kolkata, Jodhpur, Amritsar, Patiala and Shimla.

     

    The corporate announcement stated, “TV Today Network Ltd has informed BSE that the board of directors of the company at its meeting held on 6 February 2015, inter alia, had allotted ESOP as per TVTN Employee stock option plan 2006: Satyaky Chowdhury – 10,500; and Shams Tahir Khan – 7,500.”

     

    It further said, “The Board has approved the sale of Radio FM Business (Seven Radio Stations) and has further authorised a Committee of Directors / senior officials to negotiate the terms and conditions with potential buyers and to execute the sale, subject to requisite Statutory and Regulatory approvals.”

     

    No official information has been circulated amongst Oye FM employees giving details of such a sale. But one of the sources said that Oye FM was pretty much evaluating its position in Phase III auctions along with Oye FM’s migration plans. But with the new announcement there is no clarity as to where they stand for Phase III auctions. Currently, the Information and Broadcasting Ministry is working on making the partial auctions happen as smoothly as possible. The first partial auction of FM radio phase III is for 69 existing cities for 135 channels.

     

    This sale will not be the first for TV Today Network Limited (TVTN). In 2006, TVTN promoter, Living Media, sold the FM radio business under the brand Red FM to a consortium of investors, and later Kalanithi Maran’s Sun Network bought a stake in the company.

     

    Click here to read the full story

  • GOSF: Bringing out the shopping bug

    GOSF: Bringing out the shopping bug

    MUMBAI: The e-commerce sector is booming and how. The very purple patch, every now and then, gets a boost with OTT sale bonanzas.

    The addictive online shopping portals lured customers through Big Billion Sale or Diwali Dhamaka Week throughout this year, but the icing on the cake has been the Google promoted Great Online Shopping Festival (GOSF).

    The 72 hour shopping festival was expected to bring out the crazy shopaholic within us all, and if stats are to be believed then it has succeeded in many ways. For instance, in  December LimeRoad, witnessed explosive growth that sent its implied revenue run rate shooting up to Rs 450 crore on the first day of GOSF 2014 – this despite the platform being only focused on women.

    Quick deliveries, cash on delivery, and big deals have made it hard for even non-shoppers to resist the temptation to shop online.

    The portals too are glad to have made the most of it.

    “Successful in creating a delightful shopping frenzy, Google Online Shopping Festival this year has witnessed a great response from the consumers. Three days of this shopping carnival is not less than some annual festival that customers await around this time of the year. On the first day itself, we have observed an extraordinary leap with our revenue rising four times compared to our sales on any regular day.  There has been a rise in revenue from mobile at least by six times as compared to the last GOSF.  Even the traffic from GOSF on the website has significantly risen by eight times as compared to the last year. This tremendous excitement shown by our customers has made us open doors to some of the best offers from exclusive brands like River Island, Dorothy Perkins, Miss Selfridge and more. All in all, we are geared to double the excitement and make this festival bigger, better and brighter like never before,” said Jabong.com founder and MD Praveen Sinha.

    Added, LimeRoad founder and CEO Suchi Mukherjee, “Whilst the growth in sales is interesting and a reflection of our non-linear growth curve throughout the rest of this year, we are super delighted both at the scale and at the trajectory of our organic traffic.”

    Speaking about the response on GOSF 2014, CouponDunia.in CEO and founder Sameer Parwani said, “So far we have seen a very good response to GOSF. Our traffic increased 4X as compared to the daily traction on the website. There was a massive spike as soon as GOSF started during midnight however the traffic peaked the highest on the first day of GOSF during lunch hours.”

    However, he believes that GOSF 2014 was comparatively lukewarm if 2013 edition is taken into account. One of the reasons for this is the kind and number of deals merchants provided compared to GOSF last year or even for that matter deals during Diwali, a few months back. “GOSF 2014 deals were both, less in number and not providing as deep discounts as we’d expected. Also some of the bigger players, have already exhausted their best offers due to their own festivals like Flipkart’s Big Billion Day, Amazon’s Appiness day and Snapdeal’s ongoing 9am to 9pm shopping fest. Most of them have offered almost 40-50 per cent discounts on regular days or their special days, so they do not have anything bigger than that to offer at the moment.”

    He also added, “As a result of frequent online shopping festivals, these festivals are no longer a novelty factor for the consumer. They have higher expectations and expect the best from everyone and are not impressed easily now it is the e-tailer’s turn to come up with better and bigger deals every festival to meet these demands and expectations.”

     

  • Games, network services raise Sony Q2-2015 revenue, impairment of goodwill widens loss

    Games, network services raise Sony Q2-2015 revenue, impairment of goodwill widens loss

    BENGALURU: Sony Corporation (Sony) reported sales of ? 1,901.5 billion (US$ 17,445 million) in Q2-2015, (quarter ended 30 September 2014, current quarter) an increase of 7.2 percent compared to ? 1774.2 billion in Q2-2014. An operating loss of Y 85.6 billion yen (US$ 785 million) was recorded in the current quarter, compared to operating income of 13.9 billion yen in Q2-2014. This significant deterioration was primarily due the ? 176.0 billion yen (US$ 1615 million) impairment of goodwill recorded in the company’s Mobile Communications (MC) segment says the company.

    Sony says that increase in sales was primarily due to a significant increase in its games and network services segment (G&NS) sales, reflecting the contribution of the PlayStation 4 (PS4), a significant increase in devices segment sales primarily due to the strong performance of image sensors, as well as the favourable impact of foreign exchange rates. This increase was partially offset by a significant decrease in sales in All Other, primarily related to Sony’s exit from the PC business, explains the company.

    Mobile Communications Segment (MC)

    Sony’s MC segment’s sales increased 1.2 percent in Q2-2015 to ? 308.4 billion (US$ 2829 million) from ? 304.6 billion, primarily due to the favourable impact of foreign exchange rates, partially offset by a decrease in sales mainly in Japan.

    Operating loss of ? 172.0 billion (US$ 1578 million) in Q2-2015 was recorded, compared to operating income of ? 8.8 billion in Q2-2014. As mentioned above, this deterioration was primarily due to the impairment charge of goodwill recorded in this segment. Further, in the current quarter, marketing expenses and research and development expenses increased year-on-year in order to expand sales channels adding to the loss says Sony.

    Games & Network Services Segment

    G&NS sales increased 83.2 percent in Q2-2015 to ? 309.5 billion (US$ 2839 million) from ? 169 million in Q2-2014. This significant increase was primarily due to the contribution from PS4 hardware sales, a significant increase in network services revenue related to the introduction of the PS4 and the contribution from PS4 software sales, partially offset by a decrease in PlayStation3 (PS3) hardware and PS3 software sales. Sales to external customers increased 97.0 per cent year-on-year.

    Operating income of ? 21.8 billion (US$ 200 million) was recorded, compared to an operating loss of ? 4.2 billion in Q2-2014. This improvement was primarily due to the impact of the above-mentioned increase in sales related to the introduction of the PS4, partially offset by the impact of the above-mentioned decrease in PS3 software sales says the company.

    Imaging and Print Services (I&PS)

    I&PS sales increased 1.8 percent year-on-year to ? 178.6 billion (US$ 1639 million) in Q2-2015 from ? 175.5 billion in Q2-2014. Sales were essentially flat year-on-year primarily due to the favourable impact of foreign exchange rates and an improvement in the product mix of digital cameras reflecting a shift to high value-added models, partially offset by a significant decrease in unit sales of digital cameras.

    Operating income of ? 20.1 billion (US$ 184 million) was recorded, compared to an operating loss of ? 2.3 billion in the same quarter of the previous fiscal year. Sony says that this improvement was mainly due to a reduction in selling, general and administrative expenses, the above-mentioned improvement in product mix reflecting a shift to high value-added models and the favourable impact of exchange rates.

    Home Entertainment & Sound (HE&S)

    HE&S sales increased 7 percent year-on-year to ? 282.4 billion (US$ 2590 million) from ? 263.8 billion in Q2-2014. This increase was primarily due to a significant increase in sales of televisions and the favourable impact of foreign exchange rates. The company says that unit sales of LCD televisions increased significantly in Europe, North America, and Asia-Pacific, partially offset by a significant decrease in unit sales in Latin America. Audio and video  category sales decreased mainly due to a decrease in sales in Latin America reflecting adverse market conditions.

    Operating income of ? 8.0 billion (US$ 73 million) was recorded, compared to an operating loss of ? 12.1 billion in the same quarter of the previous fiscal year. This improvement was primarily due to cost reductions and an improvement in the product mix reflecting the shift to high value-added models, partially offset by a decrease in the average selling price of LCD televisions.

    Sony reveals that television sales increased 14.7 per cent year-on-year to ? 199.7 billion (US$ 1832 million) in Q2-2015. This significant increase was primarily due to the above-mentioned significant increase in unit sales of LCD televisions, and the favourable impact of foreign exchange rates.

    Operating income of ? 4.9 billion (US$ 45 million) was recorded, compared to an operating loss of ? 9.3 billion in Q2-2014. This improvement was primarily due to cost reductions and an improvement in the product mix of LCD televisions reflecting a shift to high value-added models, partially offset by a decrease in the average selling price.

    Devices

    Devices segment sales increased 23.1 percent in Q2-2015 to ? 247.7 billion (US$ 2273 million) from ? 203.1 billion in Q2-2014. This increase was primarily due to a significant increase in sales of image sensors reflecting higher demand for mobile products, an increase in sales of camera modules, as well as the favourable impact of foreign exchange rates. Sales to external customers increased 25.1 percent in Q2-2015 reveals the company.

    Operating income increased ? 17.7 billion to ? 29.6 billion yen (US$ 271 million). This increase was primarily due to the above-mentioned increase in sales of image sensors, the favourable impact of foreign exchange rates and an improvement in the results of the battery business.

    Pictures

    Pictures segment sales increased 2.4 percent to ? 182.2 billion yen (US$ 1671 million) in Q2-2015 from ? 177.8 billion in Q2-2104 primarily due to the favourable impact of the depreciation of the yen against the US dollar. The decrease on a US dollar basis was primarily due to a decrease in sales for Motion Pictures, reflecting lower theatrical revenues, partially offset by higher home entertainment and television licensing revenues.

    Theatrical revenues decreased as the same quarter of the previous fiscal year benefited from a higher number of theatrical releases. Home entertainment and television licensing revenues were higher as the current year benefited from the home entertainment releases of ‘The Amazing Spider-Man 2’ and ‘Heaven is for Real’ and from the television licensing sales of ‘Men In Black 3’ and ‘The Amazing Spider-Man’.

    Operating loss decreased ? 16.7 billion y-o-y to ? 1.0 billion (US$ 10 million), as Q2-2014 included higher marketing expenses as a result of a higher number of theatrical releases as well as the underperformance of ‘White House Down’.

    Music

    Music segment sales increased 1.5 percent in Q2-2015 to ? 116.8 billion (US$ 1071 million) from ? 115 billion. The decrease in sales on a constant currency basis is primarily due to lower music publishing and recorded music sales, partially offset by higher visual media and platform sales. On a constant currency basis, sales of music publishing decreased primarily due to a decrease in revenue outside of the US recorded music sales decreased slightly as the worldwide decline in physical and digital download sales were partially offset by higher digital streaming revenues. Visual media and platform sales increased mainly due to higher sales of animation products. Best-selling titles included Barbra Streisand’s ‘Partners’, Chris Brown’s ‘X’ and Sia’s ‘1000 Forms of Fear’.

    Operating income increased ?2.1 billion in Q2-2015 to ? 11.8 billion (US$ 108 million). This increase was primarily due to an improvement in equity in net income (loss) from EMI Music Publishing and a reduction in selling, general and administrative expenses.

    Financial services

    Financial services revenue increased 10.6 percent in Q2-2015 to ? 269.6 billion (US$ 2473 million) from ? 243.7 billion primarily due to an increase in revenue at Sony Life. Revenue at Sony Life increased 12.1 percent in the current quarter to ? 242.5 billion (US$ 2225 million), mainly due to an improvement in investment performance in the separate account resulting from a larger rise in the Japanese stock market compared to the same quarter of the previous fiscal year, as well as an increase in insurance premium revenue reflecting an increase in policy amount in force.

    Operating income increased ? 9.3 billion to ? 47.7 billion (US$ 437 million). This increase was mainly due to an increase in operating income at Sony Life. Operating income at Sony Life increased ? 9.3 billion y-o-y to ? 45.7 billion (US$ 419 million) primarily due to an improvement in investment performance in the general account.

    All Other

    All Other segment sales decreased 48.8 percent in Q2-2015 to ? 108.6 billion yen (US$ 997 million) from ? 212 billion in Q2-2014. This decrease was primarily due to a significant decrease year-on-year in unit sales of PCs reflecting Sony’s exit from the PC business.

    Operating loss increased ? 15.7 billion year-on-year to ? 18.2 billion (US$ 165 million). This deterioration was primarily due to a gain of ? 12.8 billion from the sale of certain shares of M3 recorded in the same quarter of the previous fiscal year and the recording of PC exit costs in the current quarter.