ITV

Tag: Sakshi TV

  • iTV Nework ropes in Deepak Saxena as general manager – sales

    iTV Nework ropes in Deepak Saxena as general manager – sales

    MUMBAI: The  Kartikeya Sharma founded iTV Network, has appointed  Deepak Saxena as general manager – sales, effective January 2025. With a distinguished career spanning over two decades, Saxena is set to play a pivotal role in steering the company’s sales strategy during a time of significant growth and expansion.

    Saxena joins iTV Network from Rachna Television., where he held the position of deputy general manager of sales for NTV, a Telugu news channel. In this role, he demonstrated exceptional leadership and strategic skill, managing a talented sales team and developing effective sales initiatives that enhanced the channel’s market presence.

    Before his tenure at NTV, Saxena was the head of sales and marketing (North) at Sakshi TV, a leading Telugu news channel. He played an instrumental role in the launch and establishment of the channel in northern India, overseeing the sales operations in Delhi and Kolkata regions. His vision and execution contributed to Sakshi TV becoming a recognized name in the competitive landscape of regional news broadcasting.

    Earlier in his career, Saxena held key positions at ETV Network, where he served as group head for Hindi regional channels based in New Delhi. His strategic approach led to significant airtime sales within a cluttered market, allowing Hindi regional channels to carve out a niche for themselves. His career began at Amar Ujala group, where he advanced from space sales in print media to becoming an Advertising Officer.
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    Saxena’s academic background includes a bachelor’s degree in economics from Aligarh Muslim University and a post graduate diploma in marketing Management from Lal Bahadur Shastri Institute of Management and Development Studies, where he graduated with first-class honors. This combination of practical experience and academic excellence has equipped him with a solid foundation in both business strategy and marketing prowess.

  • Raj TV Telugu COO Swapna Sundari moves to Sun Group

    Raj TV Telugu COO Swapna Sundari moves to Sun Group

    MUMBAI: She is one of the leading ladies in the Telugu news market and not to forget a classical singer as well. After a three month stint at Raj TV Network as its Telugu market COO, Swapna Sundari has decided to shift to the popular Kalanidhi Maran run giant Sun Group.

     

    She joined as a consultant for the Sun group yesterday and viewers of leading Telugu GEC Gemini TV will be able to catch her every night at 10:30 pm on its new show Newsroom. The show will be a political discussion that has been timed to suit the election mood in the country. “Sun is a wonderful group to work with. The assignments are exciting and since elections are soon approaching it will be enriching to work during this time,” says Swapna.

     

    Her decision to leave the company comes in the wake of Raj TV Network’s delay in relaunching its Telugu bunch of channels. Although the network targets a March relaunch, Swapna has decided to focus on the upcoming election season through the new show on Gemini TV. The show, she adds, may stick around even after the elections are done.

     

    The strategy to place the news show at a late night slot on a GEC is a strategic move by the Sun group to get viewers hooked to it. Gemini TV also claims to have the best distribution in Andhra Pradesh.

     

    Prior to Raj TV, Swapna was executive editor at Sakshi TV. Apart from this, she has also worked with TV9 and Reliance ADAG’s FM department.

  • NBSA hauls up CNN-IBN, Aaj Tak and Sakshi TV for breach of guidelines

    NBSA hauls up CNN-IBN, Aaj Tak and Sakshi TV for breach of guidelines

    MUMBAI: Broadcasters in India have always been under pressure for not following ethical norms and standards and depicting anything they wish to. However, there are certain organisatons like the News Broadcasters Association (NBA), Indian Broadcasters Foundation (IBF) which have framed regulatory policies for their members.

     

    The News Broadcasting Standards Authority (NBSA) has come out with a series of orders regarding allegations against its member news channels. Channels Aaj Tak, CNN IBN and Sakshi TV unlike ABP News have been found to be in breach of the NBSA code of ethics.

     

    CNN-IBN

     

    Two cases were lodged against CNN-IBN regarding two separate incidences. The first complaint was filed by Mallige Medical Centre administrator R K Lal about a show titled ‘Bangalore woman incapacitated after botched surgery’ which was according to the complainant, a one sided story . The broadcaster was found to not have followed the guidelines and had failed to make adequate efforts to contact the hospital. The NBA has warned CNN-IBN and has asked it to tender an apology by airing it once on 10 January stating “CNN-IBN regrets and apologises for airing the programme titled ‘Bangalore woman incapacitated after botched surgery’ without ascertaining the version of Mallige Medical Centre on 29 to 30 March 2013 and 1 April, 6 April and 7 April 2013.” It has also ordered it to remove the video from its website and submit a proof of telecast of the apology to the NBA within seven days of telecast.

     

    The second case against the English news channel was filed by Hariharan S regarding a child rape victim’s father being identified by one of the channel’s journalists while covering the protest at India Gate on 23 December 2012. Since it was a live coverage, the channel claimed that it didn’t think of covering his face and was only thinking of public interest but it could have been more careful. They also stated that no provisions of the Juvenile Justice Act were violated by revealing the father’s name. The NBSA found it to be in breach and asked it to remove the video from its website.

     

    Aaj Tak

     

    The Hindi broadcaster from the TV Today stable also had two complaints against its programmes. Indian Railway Catering and Tourism Corporation (IRCTC) general manager Pradip Kundu was the first complainant that its sting operation ‘Dalal Junction’ was biased as it had not tried to contact IRCTC and had carried the news piece without verifying facts. The channel was found to be in breach and was directed to tender an apology for five consecutive days from 13 January to 17 January at 6:00 pm by running an apology scroll on full screen in large font size with a voice over in slow speed. The video if uploaded on its website shall be pulled down.

     

    The second complainant was Seema Mittal for a show titled ‘Vardat’ on 7 November 2012 with repeat telecasts where she alleged that the channel had carried a news piece with incorrect details. The channel has been directed to carry the unedited version of the complainant prominently for three minutes preceded by an apology scroll similarly done as the one above. In this case Aaj Tak has been ordered to pay a fine of Rs 1 lakh to the NBA within seven days because this was a second such willful violation in family/matrimonial matters.

     

    Sakshi TV

     

    Four students of NALSAR had approached the NBSA regarding the airing of a programme titled ‘drunken girls hulchul midnight’ that involved a fight between students and journalists claiming that the channel had portrayed them in a derogatory manner. The manner in which Sakshi TV’s cameraman thrust the camera in the car to capture footage of the girls along with the complainants and airing the footage without their version was highly objectionable. Sakshi TV has been asked to cough up Rs 1 lakh along with an apology for the days 15, 16 and 17 January 2014 in both English and Telugu.

     

    The only channel that wasn’t found to be in breach of its guidelines was ABP News though a complaint was filed against it by Atul Jain regarding a programme it aired called ‘Bura Na Mano’ claiming that the channel had tried to show then railway minister Pawan Bansal as guilty in a matter under investigation by the CBI.