Tag: Russia World Cup

  • More group stage streamers for FIFA 2018 WC than entire 2014

    More group stage streamers for FIFA 2018 WC than entire 2014

    MUMBAI: The streamers are on the rise and what better way to get everyone online at the same time than sports. The FIFA world cup 2018 in Russia saw more online viewers glued in the group stage itself than the entire 2014 world cup.

    The rise in mobile data consumption and emergence of OTT platforms can be regarded as major reasons behind the enormous increase of online viewers.

    According to a study released by cloud delivery platform Akamai, viewers of the first round of Russia 2018 streamed 65 per cent more data compared to the whole season of Rio World Cup.

    Sony bets big on 2018 FIFA World Cup

    The study revealed that the highest number of concurrent streams peaked at 9.7 million on 27 June during Mexico-Sweden and South Korea-Germany matches. In the entire Rio tournament, the record viewing peak hit five million during concurrent streams only.

    According to another report quoted by Forbes during the first week of the World Cup, 393 million plays of matches were successfully streamed via 59 million unique video streaming apps.  On the other hand, Akamai reports that while the peak bandwidth in Brazil was 6.99 Tbps, it was 23.8 Tbps in the first round in Russia.

  • FIFA: 48-team format could see US$ 640m jump

    FIFA: 48-team format could see US$ 640m jump

    MUMBAI: In a bid to add more excitement to the FIFA World Cup, the association president Gianni Infantino has hinted that a competition involving 48 teams could be the next step ahead. The Swiss-Italian also said FIFA’s in-house research team accepted that the current 32-nation format produces the highest quality of football.

    In a 64-page analysis, the former UEFA secretary-general hinted at five viable options for 2026 Football World Cup, the first being the timing of effecting the changes. In the document, FIFA has concluded that the 48-team (16*3) format would appear to have the most tangible and intangible value.

    The format would see extra knock-out games in a new Round of 32, which would ensure at least 80 matches are played over 32 days. This growth in the time-span appeals to broadcasters and sponsors and would help raise income, FIFA suggested. In another strategic plann, FIFA wants to schedule kick-offs in accordance to the playing countries prime-time rather than the host nation, garnering more viewership.

    Taking the projected US$5.5 billion income from the 2018 Russia World Cup in comparison, the revenue could see a growth of a massive 20 per cent to US$ 6.5 billion. Organising more matches would also see a rise in the costs from US$2 to US$ 2.3 billion, but the potential profit stills stands at US$ 640 million.

    The football governing body council meeting has been planned on 10 January. It has cautioned that the changes should not be financial and should focus more on the growth of the game and enhancing its reach and integrity.

    Debates have already started on how these new 16 slots would be shared among the six continental confederations. FIFA also acknowledged that the quality of the game could drop by adding 16 more members to the World Cup. The 2018 Russia and 2022 Qatar World Cups are to witness a competition with 32 teams.

    Infantino had promised a UEFA quota of 14 during his election campaign, and this new format is on similar lines. Infantino clearly pointed “16*3” as the most popular option in the times to come and said that the majority was in the same line of thought. The idea also supports a minimum of two matches per team- helping FIFA get wider viewership and reach.

  • FIFA: 48-team format could see US$ 640m jump

    FIFA: 48-team format could see US$ 640m jump

    MUMBAI: In a bid to add more excitement to the FIFA World Cup, the association president Gianni Infantino has hinted that a competition involving 48 teams could be the next step ahead. The Swiss-Italian also said FIFA’s in-house research team accepted that the current 32-nation format produces the highest quality of football.

    In a 64-page analysis, the former UEFA secretary-general hinted at five viable options for 2026 Football World Cup, the first being the timing of effecting the changes. In the document, FIFA has concluded that the 48-team (16*3) format would appear to have the most tangible and intangible value.

    The format would see extra knock-out games in a new Round of 32, which would ensure at least 80 matches are played over 32 days. This growth in the time-span appeals to broadcasters and sponsors and would help raise income, FIFA suggested. In another strategic plann, FIFA wants to schedule kick-offs in accordance to the playing countries prime-time rather than the host nation, garnering more viewership.

    Taking the projected US$5.5 billion income from the 2018 Russia World Cup in comparison, the revenue could see a growth of a massive 20 per cent to US$ 6.5 billion. Organising more matches would also see a rise in the costs from US$2 to US$ 2.3 billion, but the potential profit stills stands at US$ 640 million.

    The football governing body council meeting has been planned on 10 January. It has cautioned that the changes should not be financial and should focus more on the growth of the game and enhancing its reach and integrity.

    Debates have already started on how these new 16 slots would be shared among the six continental confederations. FIFA also acknowledged that the quality of the game could drop by adding 16 more members to the World Cup. The 2018 Russia and 2022 Qatar World Cups are to witness a competition with 32 teams.

    Infantino had promised a UEFA quota of 14 during his election campaign, and this new format is on similar lines. Infantino clearly pointed “16*3” as the most popular option in the times to come and said that the majority was in the same line of thought. The idea also supports a minimum of two matches per team- helping FIFA get wider viewership and reach.