ITV

Tag: Roshini Bakshi

  • Abhishek Maheshwari to lead Disney consumer products in India

    Abhishek Maheshwari to lead Disney consumer products in India

    MUMBAI: The Walt Disney Company in India has announced the appointment of Abhishek Maheshwari as vice president and head Disney consumer products. Maheshwari will take charge from 10 July and replaces Roshini Bakshi who resigned from the company to pursue other interests.

     

    “Abhishek has been a key member of our management team since 2012.  Over this time, he has worked closely on the integration of Disney and UTV, on identifying local growth initiatives for the Company and on formulating our long-term strategy in India,” said The Walt Disney Company India managing director Siddharth Roy Kapur.

     

    “Abhishek brings to this role a deep understanding of our businesses along with a diverse set of leadership skills, and he is well placed to help us continue to grow our consumer products business in India,” he added.

     

    In addition to focusing his energies on leading Disney’s consumer products business, Maheshwari will continue to oversee corporate strategy and business development for the company in India.

     

    “Powered by the world’s biggest storytelling franchises, a rich slate of local content development and strong licensing partnerships, Disney has a wonderful opportunity to connect with audiences across the country in a deeper way than ever before,” said Maheshwari. “I am delighted to have this opportunity to help deliver Disney’s unique magic to Indian families.”

    Before joining Disney, Maheshwari worked in various management roles for Kubera and prior to that with McKinsey & Company at its Mumbai and Stamford, Connecticut offices. Abhishek received a Master of Business Administration (MBA) with distinction from Columbia Business School and a Bachelor of Science (BS) in Electrical Engineering from the Indian Institute of Technology, New Delhi.  

     

    “For nine years Roshini demonstrated the highest levels of commitment and dedication and leaves the business in a solid position for future growth,” said Roy Kapur. “We are extremely thankful for her contribution and wish her every success in the future.”

  • Disney takes Antipiracy Action against Mark Labels

    Disney takes Antipiracy Action against Mark Labels

    MUMBAI: The Walt Disney Company, together with its subsidiaries and affiliates, is a leading diversified international family entertainment and media enterprise with five business segments: media networks, parks and resorts, studio entertainment, consumer products and interactive media.  Disney is now a household word in most countries, including India.  The Disney brand extends to virtually all types of merchandise including toys, apparel, home décor, books and magazines, foods and beverages, stationery, electronics and fine art. Across the globe, the Disney name is synonymous with quality and compliance with safety standards. To ensure this, Disney works closely with multiple agencies around the world to protect our Intellectual Property and Brand.  These agencies identify piracy at all levels and then take the appropriate action to stem it.

    As part of its ongoing enforcement campaign, Disney India this week cooperated with the  officers  of  Shivari Police Station  (Mumbai) in their raid against the target  Mark Labels, wholesale dealers of stationery and other products operating out of its office and godown on Raey Road in Mumbai.  Over 1673 units of counterfeit goods were seized. The owner/proprietor of the stores, Mr. Hitesh Jain was arrested on charges of criminal counterfeiting. Investigations are ongoing to identify the source and/ or locations of the manufacturers of these seized goods, who will also be prosecuted as appropriate.

    Disney already has a temporary injunction against Mark Labels from the Delhi High Court restraining them from infringing Disney’s intellectual property rights. The civil suit against Mark Label for injunction and damages is pending before the Delhi High Court.

    “We see this as a good first step to protect the integrity of the products that consumers buy from a trusted brand.  Disney’s consumer products in India span across multiple lines fashion apparel, home, toys, consumer electronics, stationery, food, health and beauty and publishing. We applaud the efforts of the Police Officers of Shivari Police Station in not only protecting the rights of trusted brand owners, but also protecting Indian consumers from purchasing falsely branded and inferior products”, said Roshini Bakshi, VP and Head of Consumer Products, Retail, Publishing & Franchise Marketing, DCP Shared Services, India

    Disney has renewed its focus on counterfeiting within India.  Disney’s efforts include working with government agencies and local police.  To assist in these efforts, Disney asks that the public report any suspected infringements through an email account Tips@DisneyAntipiracy.com, which it has set up for this purpose.  Disney takes a serious note of any suspected violation of its intellectual property rights and cooperates with the appropriate agencies to pursue violators.   

  • Get ready to live your princess dream with the second edition of disney princess academy

    Get ready to live your princess dream with the second edition of disney princess academy

    MUMBAI: Due to popular demand the Disney Princess Academy will return to India beginning January 5th till February 2nd, 2014. This year the Academy will be even bigger with three additional cities added to the tour including, Bangalore, Mumbai, Chandigarh, Chennai, Cochin, Pune, Kolkata and Delhi. The Academy will give 3600 Princess hopefuls the opportunity to attend and be a part offun-filled activities including makeover, dancing, etiquette training, tiara making and even a chance to meet their favourite Disney Princesses. Eight Lucky winners (one from each city) will also get a chance to be a star on Disney Channel!

    At the Disney Princess Academy, each participant will be groomed into real world princesses through a complete makeover and lessons in positive values such as compassion, intelligence, kindness and grace which the Disney Princesses personify the world over. Participants will also get a chance to be a part of Art and Craft session where they will learn to make their own tiara and take part in Dainty Dancing workshop. The event culminates with a Royal ball where fans will have the opportunity to meet and take pictures with their favourite Disney Princesses.

    “Our Princesses are timeless, ageless and personify values that kids love and parents trust. Through the second edition of Disney Princess Academy we hope to provide our fans with an opportunity to live their Princess dream and meet their favourite characters. The Academy also encourages moms & daughters to participate together giving them an opportunity to bond and create lifelong memories”, said Roshini Bakshi, managing director, Licensing & Retail, Disney UTV.

    Fans and their parents can win a chance to be a part of Disney Princess Academy 2014 by simply buying any Disney product and loggingonto www.disney.in/dpa
    Disney gives Princess Fans an opportunity to experience its characters through an array of stylish and fun merchandise:

    •    An exciting range of Disney Princess role-play, which includes wands, tiaras, fashion accessories, Princess dolls, role-play sets, accessory backpacks to fulfil every little girls dream to be a Disney Princess. Available at a starting price of INR 99
    •    Little Princesses can bring to life their favourite Disney Princess stories through a range of home products such as electrical, wall décor, ceramic tableware, melamine tableware, fans, bed linen, door mats, towels, bathroom accessories and much more. Available at a starting price of INR 49

    •    Girls can wear their favourite Disney Princess through a range of fashion apparel such as t-shirts, skirts, dresses, shorts and accessories like costume jewellery, socks, footwear, watches, sunglasses and prescription frames. Available at a starting price of INR 99
    •    Experience the magic of Disney Princess through storybooks, colouring & activity books and learning aid books at a starting price of INR 50

    •    Little Princess fans can also carry their favourite Princesses to school with fun back to school products from school bags to pencil boxes to colouring and stationery sets to lunch boxes, sippers and water bottles and much more. Available at a starting price of INR 20

    •    To bring back the Princess memories, Disney has also launched Little Mermaid Diamo
    nd Edition DVD at INR 499, Disney Princess Collector’s Edition (11 DVDs) at INR 2999, Magical Wishes Pack (with 5 DVDs) and Enchanted Tales Pack (with 5 DVDs) at INR 999.

    •    Princess fans can also be a part of the magical world of Disney Princesses by tuning on to Disney Channel and witnessing the enchanting Disney Princess stories including Cinderella, The Little Mermaid and Beauty & The Beast in December 2013 and Tangled movie premiere in January 2014

    The range is available across all the leading retail stores including Shoppers Stop, Big Bazaar, Lifestyle, Reliance Footprint, Landmark, Crosswords, and Hamleys and on online portals like Babyoye.com, Flipkart.com and more.

  • Disney renews deal with Mumbai Indians for merchandise

    MUMBAI: Disney has renewed its deal with Indian Premier League (IPL) franchise Mumbai Indians through Marvel Entertainment to release merchandise targeting children.

    Last year, the two parties had entered into a one-year deal. The Marvel-Mumbai Indians collection range will include apparel and home solutions featuring Marvel superheroes.

    The target group is children between the age group of 4 to 14 years. The goods will be available at shopping destinations across the country, including online.

    The two parties had announced their association last year with the aim of building on their brand equity. The expectation is that the licensing and merchandising business for the Under 14 target group will only increase in the coming years.

    Disney UTV MD, Consumer Products and Retail, Roshini Bakshi said, “Last year we had tied up with Mumbai Indians for a Mickey Cricket range that gained a lot of popularity with the fans. This year we are extending the relationship by bringing Marvel Super Heroes merchandise range with Mumbai Indians and giving our India fans this amazing opportunity to experience the most celebrated sport in the country with their favourite Super Heroes”.

  • Disney in deal with Sunteck Realty to launch co-branded apartments

    MUMBAI: Disney Consumer Products India, the licensing & merchandising arm of The Walt Disney Company India, has done its first licensing deal in the real estate sector with Mumbai-based real estate company Sunteck Realty to launch Disney Inspired Homes in Goregaon, the Northern suburb of Mumbai.

    Disney inspired homes will have Disney branded furnishing, home décor products, color palettes, bedding products, bath fittings and more to bring Disney experience for the family.

    The project will also have Disney inspired kids recreational areas such as swimming pool, play zone, party and activity areas for kids to spend time with their family and to bond together.

    Spread over 23 acres, the project ‘Sunteck City’ is being developed by Sunteck Realty at Goregaon West and has a developable area of six million Sq.ft of mixed development township.

    The project is expected to generate a turnover of approximately Rs 100 billion to the company, the statement said.

    “We are pleased to be working with Sunteck to offer Indian families an opportunity to bring a piece of Disney magic into their homes. Disney’s beloved characters and stories have inspired multiple generations of fans,” said Disney UTV MD Consumer Products, Retail and Publishing Roshini Bakshi.

    “Our Disney Home products span across total home solutions including furniture, bedding, rugs, tableware, kitchenware, fans, paint and bath accessories. We look forward to bringing more Disney inspired home environments and décor to kids and families in India.”

    This is the second major licensing deal between a media brand and a real estate company.

    In 2010, Nirmal Limited, India’s leading Real Estate Company, had entered into an exclusive licensing agreement with Discovery Enterprises International (DEI) – a division of Discovery Communications, to develop Discovery-branded residential apartments, offices spaces and lifestyle clubs.

    The deal gives Nirmal an exclusive use of the Discovery brand for the Indian market over the next 10 years. All projects under the Nirmal – Discovery tie-up will be green initiatives which will be Discovery certified.

    Sunteck Realty chairman and MD Kamal Khetan said, “Our association with Disney in Mumbai helps us differentiate our offering from the other players in the market and breaks through the clutter to offer families their dream home. We are excited to be the first ones to bring Disney inspired homes to India.”

    “This association with Walt Disney reiterates our commitment to deliver niche living spaces to discerning customers. It is our endeavor to build dream homes and create an exciting atmosphere for families to raise their kids. Sunteck City will form a conducive and holistic environment that entails living beyond residencies,” he added

    DCP India is focusing on broadening its distribution by expanding product reach beyond large cities through existing licensees and ‘direct to retail’ relationships. It is working with over 85 licensees across categories, with its products available across 100,000 different retail formats in India.