MUMBAI: Roshan Salian has been appointed associate vice president – key accounts at Magnon group, marking the latest step in a 15-year career in digital marketing.
Salian, who has previously held leadership roles at Social Panga, Ogilvy, Schbang, Tonic Media and Gozoop, is known for crafting customer-first campaigns and building collaborative partnerships with digital-first brands.
At Social Panga, he spent over three years as group head – brand solutions, overseeing client relations, creative strategy and integrated marketing. Earlier stints include account director at Ogilvy and group solutions manager at Schbang.
With his new mandate, Salian is expected to drive strategic growth for key accounts at Magnon group, leveraging his expertise in campaign strategy, operations and brand development.